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MBA-AGRIBUSINESS-MANAGEMENT in Agribusiness Management at Acharya N. G. Ranga Agricultural University
Guntur, Andhra Pradesh
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About the Specialization
What is Agribusiness Management at Acharya N. G. Ranga Agricultural University Guntur?
This Agribusiness Management program at Acharya N.G. Ranga Agricultural University focuses on equipping professionals with business acumen and agricultural knowledge to lead in India''''s dynamic food and agriculture sector. The curriculum integrates core management principles with agribusiness specific challenges, addressing the vast demand in the Indian market for skilled professionals managing agricultural value chains, food processing, and rural enterprises.
Who Should Apply?
This program is ideal for agriculture graduates seeking entry into managerial roles within agribusiness. It also suits working professionals from allied sectors looking to upskill and career changers transitioning to the rapidly growing agricultural industry. Candidates typically possess a bachelor''''s degree in agriculture or related sciences and aspire to impact food production, distribution, and policy.
Why Choose This Course?
Graduates of this program can expect diverse career paths in agribusiness companies, food processing units, rural financial institutions, and agricultural consulting firms across India. Entry-level salaries typically range from INR 4-7 LPA, with experienced professionals earning significantly more. Growth trajectories often lead to leadership roles in supply chain, marketing, and operations, aligning with certifications in project management or supply chain logistics.
Student Success Practices
Foundation Stage
Master Core Management & Agri-Basics- (Semester 1-2)
Focus intensely on understanding fundamental management theories, economics, statistics, and specific agricultural marketing concepts. Utilize ANGRAU''''s library resources and peer study groups to solidify understanding of key agribusiness principles and their Indian context.
Tools & Resources
University Library, Academic Journals, Peer Study Groups, Online Agricultural News portals
Career Connection
A strong foundation ensures a clear understanding of the agribusiness ecosystem, critical for analytical roles and informed decision-making in later stages and placements.
Develop Strong Communication & IT Skills- (Semester 1-2)
Actively participate in communication workshops and computer application labs. Practice presentations, business writing, and software applications like MS Excel for data analysis. This builds essential professional skills beyond theoretical knowledge.
Tools & Resources
Toastmasters clubs (if available), LinkedIn Learning, MS Office tutorials, University Computer Labs
Career Connection
Effective communication and digital literacy are non-negotiable for managerial roles, improving interview performance and day-to-day corporate interactions.
Engage in Early Agribusiness Exposure- (Semester 1-2)
Seek opportunities for short field visits to local farms, processing units, or rural markets. Network with faculty members and seniors to understand current industry trends and challenges specific to the Andhra Pradesh region and India.
Tools & Resources
Local FPOs, ANGRAU Extension activities, Faculty Office Hours, Alumni Network
Career Connection
Early exposure provides practical context to theoretical learning, enhancing CVs and demonstrating genuine interest during internship and placement interviews.
Intermediate Stage
Undertake Practical Research & Projects- (Semester 3)
Apply research methodologies learned to mini-projects or case studies related to agribusiness. Actively seek faculty guidance for identifying relevant research problems and use statistical software for data analysis.
Tools & Resources
SPSS/R/Python for data analysis, University Research Labs, Faculty Mentorship
Career Connection
Developing strong research and analytical skills is crucial for roles in market research, consultancy, and strategic planning within agribusiness firms.
Build Industry Network & Elective Specialization- (Semester 3)
Attend industry seminars, webinars, and guest lectures hosted by the university. Select electives aligned with specific career interests (e.g., Agri-preneurship, Food Retailing) and start building connections with professionals in those sub-sectors.
Tools & Resources
LinkedIn, Industry associations (e.g., FICCI, CII Agri-Council), ANGRAU Alumni network, Elective courses
Career Connection
Networking opens doors to internship and full-time opportunities, while specialized electives demonstrate focused expertise to potential employers.
Participate in Competitions & Case Studies- (Semester 3)
Join agribusiness case study competitions or business plan contests. This sharpens problem-solving, teamwork, and strategic thinking skills in a competitive environment.
Tools & Resources
National level B-school competitions, Case study platforms, College clubs
Career Connection
Winning or participating in such events adds significant value to your profile, showcasing practical application of knowledge and leadership potential to recruiters.
Advanced Stage
Excel in Internship & Dissertation- (Semester 4)
Treat the mandatory internship and research project as a direct pathway to your career. Choose a relevant organization and topic, deliver measurable impact during the internship, and produce a high-quality, impactful dissertation.
Tools & Resources
Internship Mentors, Faculty Supervisors, Industry Contacts, ANGRAU Placement Cell
Career Connection
A successful internship often converts into a pre-placement offer, while a strong dissertation showcases deep subject matter expertise and research capability.
Intensive Placement Preparation- (Semester 4)
Begin placement preparation early by refining your resume, practicing mock interviews (HR, technical, and case), and improving soft skills. Leverage the university''''s placement cell resources and alumni for guidance.
Tools & Resources
ANGRAU Placement Cell, Mock Interview Panels, Resume Building Workshops, Online Aptitude Tests
Career Connection
Thorough preparation significantly increases chances of securing desirable placements in top agribusiness companies and financial institutions.
Cultivate Leadership and Professional Ethics- (Semester 4)
Take on leadership roles in student bodies or project teams, demonstrating initiative and teamwork. Understand and practice professional ethics and corporate social responsibility, which are highly valued in the agribusiness sector.
Tools & Resources
Student Clubs, Project Group Leadership, Mentoring Junior Students, Ethics case studies
Career Connection
Leadership experience and ethical conduct are crucial for long-term career growth, helping you stand out as a responsible and capable leader in the industry.
Program Structure and Curriculum
Eligibility:
- B.Sc. (Ag.)/B.Tech. (Food Science)/B.Sc. (Hort.)/B.V.Sc & A.H./B.F.Sc./B.Sc. (CA & BM) / B.Sc. (Dairy Science) / B.Sc. (Co-operation & Banking) or any other equivalent degree from an SAU recognized by ICAR/UGC. Admission through ICAR/ANGRAU Common Entrance Test.
Duration: 4 semesters (2 years)
Credits: 79 Credits
Assessment: Internal: 40%, External: 60%
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| ABM 501 | Management Principles and Organizational Behaviour | Core | 3 | Management Evolution and Functions, Organizational Structure and Design, Individual and Group Behaviour, Motivation Theories, Leadership and Communication |
| ABM 502 | Managerial Economics | Core | 2 | Demand and Supply Analysis, Production and Cost Theory, Market Structures and Pricing, Profit Maximization Strategies, Capital Budgeting Decisions |
| ABM 503 | Agricultural Marketing Management | Core | 3 | Marketing Concepts and Environment, Consumer Behaviour in Agriculture, Market Segmentation, Targeting, Positioning, Product, Price, Place, Promotion Strategies, Marketing of Agricultural Produce |
| ABM 504 | Statistical Methods for Management | Core | 3 | Data Collection and Descriptive Statistics, Probability and Sampling Distributions, Hypothesis Testing and ANOVA, Correlation and Regression Analysis, Application of Statistical Software (SPSS/R) |
| ABM 505 | Financial Accounting and Control | Core | 3 | Accounting Principles and Standards, Financial Statement Analysis, Funds Flow and Cash Flow Statements, Budgeting and Variance Analysis, Cost Accounting Concepts |
| ABM 506 | Communication Skills for Managers | Core | 2 | Verbal and Non-verbal Communication, Effective Listening and Presentation Skills, Public Speaking and Negotiation, Business Writing and Correspondence, Report Writing and Drafting |
| ABM 507 | Computer Applications in Business Management | Core | 2 | MS Office Suite Proficiency, Internet and E-commerce Basics, Database Management Concepts, Enterprise Resource Planning (ERP), IT Security and Data Management |
Semester 2
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| ABM 508 | Production and Operations Management | Core | 3 | Production Systems and Design, Facility Location and Layout, Capacity Planning and Forecasting, Inventory Management and Control, Quality Management and Supply Chain Basics |
| ABM 509 | Agricultural Finance and Project Management | Core | 3 | Sources of Agricultural Finance, Credit Appraisal and Rural Banking, Project Identification and Formulation, Project Appraisal Techniques, Project Implementation and Risk Analysis |
| ABM 510 | Research Methods for Management | Core | 3 | Research Design and Problem Formulation, Data Collection Methods (Primary/Secondary), Sampling Techniques and Scaling, Questionnaire Design and Data Analysis, Report Writing and Research Ethics |
| ABM 511 | Human Resource Management | Core | 3 | HR Planning and Job Analysis, Recruitment, Selection, and Placement, Training and Development, Performance Appraisal and Compensation, Industrial Relations and Employee Welfare |
| ABM 512 | Financial Management | Core | 3 | Capital Structure Theories, Cost of Capital Estimation, Working Capital Management, Dividend Policy Decisions, Financial Markets and Instruments |
| ABM 513 | Rural Marketing | Core | 2 | Rural Environment and Consumer Behavior, Product and Pricing Strategies for Rural Markets, Rural Distribution Channels, Promotional Strategies in Rural India, Challenges and Opportunities in Rural Marketing |
| ABM 514 | Agri-business Environment and Policy | Core | 2 | Agribusiness Scenario in India, Government Policies Affecting Agriculture, Agricultural Trade Policies and WTO, Agricultural Reforms and Liberalization, Analysis of Agri-policy Impact |
Semester 3
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| ABM 515 | Quantitative Techniques for Management | Core | 3 | Linear Programming and Applications, Transportation and Assignment Problems, Queuing Theory and Decision Theory, Network Analysis (PERT/CPM), Simulation Techniques in Business |
| ABM 516 | Agri-Supply Chain Management | Core | 3 | Supply Chain Concepts and Logistics, Inventory Management in Agri-chains, Cold Chain Management, Food Processing Supply Chains, Role of IT in Agri-SCM |
| ABM 517 | International Agri-Business Management | Core | 3 | International Trade Theories, Global Agribusiness Environment, Export-Import Procedures and Policies, International Marketing Strategies, International Agri-Finance |
| ABM 518 | Strategic Management | Core | 3 | Strategic Management Process, Environmental Scanning and SWOT Analysis, Corporate and Business Level Strategies, Strategy Implementation and Evaluation, Competitive Advantage and Core Competencies |
| ABM 519 | Agri-Business Law and Ethics | Core | 2 | Indian Contract Act and Company Law, Consumer Protection Act, Intellectual Property Rights in Agriculture, Environmental Laws and Regulations, Ethical Dilemmas and Corporate Social Responsibility |
| ABM 520 | Agri-preneurship Development | Elective | 2 | Entrepreneurship Concepts and Process, Opportunity Identification in Agriculture, Business Plan Preparation, Funding for Agri-startups, Government Schemes for Agri-entrepreneurs |
| ABM 521 | Food & Agribusiness Retailing | Elective | 2 | Retail Formats and Strategies, Food Retailing Landscape in India, Supply Chain in Food Retail, Merchandising and Category Management, Consumer Behavior in Food Retail |
| ABM 591 | Seminar | Project | 2 | Topic Selection and Literature Review, Research Methodology and Data Collection, Data Analysis and Interpretation, Presentation Skills and Academic Writing, Viva-Voce and Defense |
Semester 4
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| ABM 592 | Research Project / Dissertation | Project | 12 | Problem Formulation and Research Design, Extensive Literature Review, Primary and Secondary Data Collection, Advanced Data Analysis and Interpretation, Dissertation Writing and Defense |
| ABM 593 | Comprehensive Viva-Voce / Internship | Practical | 10 | Application of Theoretical Knowledge, Industry Exposure and Experience, Internship Report Preparation, Oral Examination on Core Concepts, Career Preparedness Assessment |
