.png&w=1920&q=75)
BBA in General at Bharati Vidyapeeth's Institute of Computer Applications & Management
Delhi, Delhi
.png&w=1920&q=75)
About the Specialization
What is General at Bharati Vidyapeeth's Institute of Computer Applications & Management Delhi?
This BBA program at Bharati Vidyapeeth''''s Institute of Computer Applications and Management focuses on providing a comprehensive foundation in business administration principles. It aims to develop well-rounded professionals equipped with essential management skills, critical thinking, and a strong understanding of the Indian business landscape. The curriculum is designed to be industry-relevant, catering to the evolving demands of various sectors within India.
Who Should Apply?
This program is ideal for recent 10+2 graduates seeking to build a strong career foundation in business and management. It also caters to individuals aspiring to entrepreneurial ventures, entry-level managerial roles, or those planning to pursue higher studies like an MBA. Students with an aptitude for analytical thinking, problem-solving, and leadership will find this program rewarding and aligned with India''''s growth sectors.
Why Choose This Course?
Graduates of this program can expect diverse career paths in roles like marketing executive, HR assistant, financial analyst, sales manager, or operations coordinator in India. Entry-level salaries typically range from INR 3-5 LPA, growing significantly with experience across various industries. The program equips students for management trainee positions in leading Indian and multinational corporations, fostering professional growth and leadership potential within the country.
Student Success Practices
Foundation Stage
Master Core Business Fundamentals- (Semester 1-2)
Develop a strong understanding of management principles, economics, and accounting by focusing on conceptual clarity. Engage in regular revision, practice numerical problems, and utilize supplementary online resources for a robust grasp of foundational subjects.
Tools & Resources
NCERT business studies, Khan Academy, Investopedia, GGSIPU library resources, Previous year question papers
Career Connection
A solid academic foundation is crucial for excelling in advanced subjects, performing well in competitive exams, and building a credible profile for future internships and entry-level job roles in India.
Enhance Communication and Digital Skills- (Semester 1-2)
Actively participate in class discussions, practice public speaking, and work on written assignments to refine verbal and written communication. Simultaneously, master MS Office Suite (Word, Excel, PowerPoint) and fundamental internet skills as part of the Computer Applications in Management course.
Tools & Resources
Toastmasters (if available), Grammarly, LinkedIn Learning, BVICAM communication workshops and language labs, Official GGSIPU computer labs
Career Connection
Strong communication and digital literacy are indispensable skills for all entry-level business roles, aiding effective collaboration and professional growth within the Indian corporate landscape.
Build a Collaborative Peer Learning Network- (Semester 1-2)
Form study groups with classmates to discuss complex topics, share insights, and collaboratively solve problems. Engage in peer-teaching sessions to reinforce your own understanding and assist others, fostering a supportive academic environment.
Tools & Resources
College study rooms, WhatsApp groups for academic discussions, Virtual collaboration tools like Google Docs, Library discussion zones
Career Connection
Cultivates essential teamwork, leadership abilities, and expands your professional network early on, which is highly beneficial for future academic projects, group assignments, and potential job referrals in the Indian context.
Intermediate Stage
Actively Engage in Summer Training and Report Submission- (Semester 3 (assessment based on training after Sem 2))
Proactively seek meaningful summer training opportunities after Semester 2 to gain practical industry exposure. Diligently complete the Summer Training Report, applying theoretical knowledge to real-world business scenarios observed during the internship, ensuring timely submission.
Tools & Resources
BVICAM''''s placement cell, LinkedIn, Internshala, Industry guest lectures, Faculty mentors for guidance
Career Connection
Gaining hands-on experience and submitting a well-researched report significantly enhances your resume, demonstrates practical application of knowledge, and improves placement prospects within the competitive Indian job market.
Develop Data Analysis and Research Skills- (Semester 3-4)
Focus on strengthening skills in statistics and business research methods. Practice data interpretation, statistical analysis using software, and understand various research designs. This will be critical for project work and decision-making.
Tools & Resources
MS-Excel advanced features, SPSS (basic exposure), Online tutorials for statistical tools, Research papers and case studies
Career Connection
Proficiency in data analysis and research is highly valued in modern business roles, enabling evidence-based decision-making and providing a competitive edge in various sectors across India.
Network and Participate in Co-curricular Activities- (Semester 3-5)
Attend industry seminars, workshops, and college fests that host business competitions or management games. Actively network with faculty, alumni, and industry professionals. Join student clubs related to business, finance, or marketing.
Tools & Resources
LinkedIn, BVICAM alumni network events, Case study competitions (e.g., from corporate sponsors), College clubs like debate, entrepreneurship cell
Career Connection
Builds confidence, enhances problem-solving abilities beyond academics, and opens doors to mentorship, peer learning, and potential placement opportunities within the Indian business community.
Advanced Stage
Intensive Placement and Interview Preparation- (Semester 6)
Actively participate in mock interviews, group discussions, and resume-building workshops organized by the college''''s placement cell. Tailor your resume and cover letter meticulously to specific job descriptions and company requirements, practicing common interview questions.
Tools & Resources
BVICAM Placement Cell resources, Professional resume builders, Naukri.com, LinkedIn Jobs, Glassdoor for company research, Interview preparation platforms
Career Connection
Maximizes your chances of securing desirable job offers by being thoroughly prepared for the rigorous and competitive Indian recruitment processes, leading to successful career launch.
Holistic Review for Comprehensive Viva- (Semester 6)
Thoroughly revisit all core subjects studied throughout the BBA program. Prepare meticulously for the Comprehensive Viva by summarizing key concepts, understanding interconnections between subjects, and being ready to articulate business insights and solutions to complex problems.
Tools & Resources
Consolidated BBA notes, Previous assignments and projects, Case studies spanning multiple management areas, Faculty consultations for subject clarity
Career Connection
Showcases your comprehensive knowledge, analytical capabilities, and ability to articulate business understanding under pressure, making a strong impression during placement interviews and future managerial roles.
Develop Strategic Thinking and Industry Awareness- (Semester 6)
Focus on understanding strategic management principles and their application. Stay updated with current business trends, economic policies, and industry specific developments in India. Read business newspapers, magazines, and participate in industry webinars.
Tools & Resources
Business Standard, The Economic Times, Magazines like Business India, Forbes India, Industry reports (e.g., from FICCI, CII), Webinars by industry bodies
Career Connection
Prepares you for strategic roles, enhances decision-making capabilities, and positions you as a knowledgeable candidate aware of the dynamic Indian business environment, crucial for career progression.
Program Structure and Curriculum
Eligibility:
- Pass in 12th Class of 10+2 of CBSE or equivalent with a minimum of 50% marks in aggregate and must also have passed English (core/elective/functional) as a subject (as per BVICAM official website).
Duration: 3 years (6 semesters)
Credits: 136 Credits
Assessment: Internal: 25% (for theory papers), 40% (for practical papers), 50% (for Summer Training Report & Viva), External: 75% (for theory papers), 60% (for practical papers), 50% (for Summer Training Report & Viva), 100% (for Comprehensive Viva)
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBA 101 | Management Process & Organizational Behaviour | Core | 4 | Introduction to Management, Planning and Decision Making, Organizing and Staffing, Directing and Controlling, Foundations of Individual Behaviour, Personality, Learning, Perception, Motivation |
| BBA 103 | Business Economics - I (Micro) | Core | 4 | Nature and Scope of Economics, Demand and Supply Analysis, Consumer Behavior, Theory of Production and Cost, Market Structures and Pricing, Factor Pricing |
| BBA 105 | Business Mathematics | Core | 4 | Matrices and Determinants, Calculus: Differentiation, Maxima and Minima, Integration, Linear Programming, Time Value of Money |
| BBA 107 | Financial Accounting | Core | 4 | Introduction to Accounting, Accounting Concepts and Principles, Journal, Ledger, Trial Balance, Final Accounts (Trading, P&L, Balance Sheet), Depreciation Accounting, Rectification of Errors |
| BBA 109 | Business Law | Core | 4 | Indian Contract Act 1872, Sale of Goods Act 1930, Negotiable Instruments Act 1881, Consumer Protection Act 1986, Partnership Act 1932, Limited Liability Partnership Act 2008 |
| BBA 111 | Computer Applications in Management Lab | Lab | 2 | MS-Word for Document Creation, MS-Excel for Data Analysis, MS-PowerPoint for Presentations, Internet and Web Browsing, Email Management, Basic File Management |
Semester 2
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBA 102 | Business Economics - II (Macro) | Core | 4 | National Income Accounting, Theory of Money and Banking, Inflation and Deflation, Business Cycles, Monetary and Fiscal Policy, International Trade |
| BBA 104 | Statistics for Business Decisions | Core | 4 | Measures of Central Tendency, Measures of Dispersion, Correlation and Regression, Probability Theory, Probability Distributions, Sampling and Estimation |
| BBA 106 | Principles of Marketing | Core | 4 | Introduction to Marketing, Marketing Environment, Consumer Buying Behavior, Market Segmentation, Targeting, Positioning, Product, Price, Place, Promotion (4Ps), New Product Development |
| BBA 108 | Human Resource Management | Core | 4 | Introduction to HRM, Human Resource Planning, Recruitment and Selection, Training and Development, Performance Management, Compensation and Employee Relations |
| BBA 110 | Environmental Studies | Core | 3 | Ecosystems and Biodiversity, Natural Resources, Environmental Pollution, Global Environmental Issues, Environmental Management, Sustainable Development |
| BBA 112 | Computer Applications in Management (Theory) | Core | 3 | Fundamentals of Computers, Operating Systems Concepts, Database Management Systems, Computer Networks and Internet, E-commerce Concepts, Cyber Security Basics |
Semester 3
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBA 201 | Corporate Accounting | Core | 4 | Company Accounts: Shares and Debentures, Redemption of Debentures, Valuation of Goodwill and Shares, Accounting for Amalgamation, Consolidated Financial Statements, Cash Flow Statement |
| BBA 203 | Marketing Management | Core | 4 | Product Decisions and Strategies, Pricing Methods and Strategies, Distribution Channels and Logistics, Promotion Mix and Communication, Marketing Research, Emerging Trends in Marketing |
| BBA 205 | Financial Management | Core | 4 | Introduction to Financial Management, Time Value of Money, Capital Budgeting Decisions, Cost of Capital, Capital Structure Theories, Working Capital Management |
| BBA 207 | Production & Operations Management | Core | 4 | Introduction to Operations Management, Product and Process Design, Facility Location and Layout, Production Planning and Control, Inventory Management, Quality Management and Control |
| BBA 209 | Quantitative Techniques for Management | Core | 4 | Linear Programming (LPP), Transportation Problem, Assignment Problem, Network Analysis (PERT/CPM), Decision Theory, Game Theory |
| BBA 211 | Summer Training Report & Viva | Project | 3 | Industry Exposure and Observation, Problem Identification and Analysis, Data Collection and Interpretation, Report Writing Methodology, Presentation Skills, Viva-Voce Examination |
Semester 4
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBA 202 | Cost & Management Accounting | Core | 4 | Cost Concepts and Classification, Cost Sheet and Cost Control, Marginal Costing and Break-Even Analysis, Budgetary Control, Standard Costing and Variance Analysis, Responsibility Accounting |
| BBA 204 | Advertising Management | Core | 4 | Nature and Role of Advertising, Advertising Objectives and Budgeting, Creative Strategy and Appeals, Media Planning and Selection, Advertising Effectiveness, Digital and Social Media Advertising |
| BBA 206 | Business Research Methods | Core | 4 | Introduction to Business Research, Research Design, Data Collection Methods, Sampling Design, Data Analysis and Interpretation, Report Writing and Presentation |
| BBA 208 | Indian Economy | Core | 4 | Structure of Indian Economy, Economic Planning in India, Agriculture and Industrial Sector, Service Sector and Infrastructure, Poverty, Unemployment, Inequality, Foreign Trade and Reforms |
| BBA 210 | International Business Management | Core | 4 | Introduction to International Business, Theories of International Trade, Global Environment and Culture, International Financial Management, International Marketing Strategies, Entry Modes into International Business |
| BBA 212 | Personality Development & Communication Skills | Core | 3 | Self-Awareness and Self-Esteem, Interpersonal Skills and Emotional Intelligence, Verbal and Non-Verbal Communication, Presentation Skills, Group Discussion Techniques, Interview Skills |
Semester 5
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBA 301 | Services Marketing | Core | 4 | Nature and Characteristics of Services, Service Quality Models, Service Design and Development, Pricing and Promotion of Services, Customer Relationship Management in Services, Managing Service Encounters |
| BBA 303 | Taxation Management | Core | 4 | Basic Concepts of Income Tax, Heads of Income, Deductions from Gross Total Income, Calculation of Tax Liability, Goods and Services Tax (GST), Tax Planning and Avoidance |
| BBA 305 | Project Management | Core | 4 | Introduction to Project Management, Project Life Cycle, Project Planning and Scheduling, Resource Management, Project Risk Management, Project Monitoring and Control |
| BBA 307 | Management Information System | Core | 4 | Introduction to MIS, Information Systems in Business, Database Management Systems, Decision Support Systems, Enterprise Resource Planning (ERP), E-business and E-commerce |
| BBA 309 | E-Commerce | Core | 4 | Introduction to E-Commerce, E-Commerce Business Models, E-Payment Systems, E-Security and Privacy, M-Commerce and Digital Marketing, Legal and Ethical Issues in E-Commerce |
| BBA 311 | Entrepreneurship Development | Core | 3 | Concept of Entrepreneurship, Process of Entrepreneurship, Business Plan Preparation, Sources of Finance for Startups, Government Policies for Entrepreneurship, Challenges and Opportunities for Entrepreneurs |
Semester 6
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBA 302 | Strategic Management | Core | 4 | Nature and Scope of Strategic Management, Environmental Analysis, Strategic Formulation (Corporate, Business, Functional), Strategic Implementation, Strategic Control and Evaluation, Mergers, Acquisitions, Diversification |
| BBA 304 | Supply Chain Management | Core | 4 | Introduction to SCM, Logistics Management, Inventory Management in SCM, Transportation and Warehousing, Supply Chain Design and Performance, Role of IT in SCM |
| BBA 306 | Consumer Behaviour | Core | 4 | Introduction to Consumer Behavior, Consumer Decision Making Process, Individual Influences on Behavior, Group and Social Influences, Culture and Subculture, Consumer Research |
| BBA 308 | Total Quality Management | Core | 4 | Principles and Philosophy of TQM, Quality Gurus and Concepts, Quality Planning and Control, Quality Tools and Techniques, Six Sigma and ISO Standards, Total Employee Involvement |
| BBA 310 | Cyber Security | Core | 3 | Introduction to Cyber Security, Network Security Concepts, Data Security and Privacy, Malware and Cyber Attacks, Cyber Forensics, Cyber Laws and Ethics |
| BBA 312 | Comprehensive Viva | Viva | 3 | Overall Business Acumen, Knowledge of Management Principles, Understanding of Functional Areas, Analytical and Problem-Solving Skills, Communication and Presentation, Current Business Affairs |
