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BBA in Entrepreneurship at BML Munjal University
Gurugram, Haryana
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About the Specialization
What is Entrepreneurship at BML Munjal University Gurugram?
This Entrepreneurship program at BML Munjal University focuses on nurturing innovative minds to identify opportunities, develop viable business models, and launch successful ventures. It provides a robust foundation in business fundamentals combined with specialized knowledge vital for the dynamic Indian startup ecosystem, fostering a spirit of creation and problem-solving.
Who Should Apply?
This program is ideal for aspiring entrepreneurs, individuals from business families seeking to innovate or professionalize, and driven graduates eager to contribute to India''''s burgeoning startup landscape. It caters to those who possess a keen interest in business creation and are ready to embrace challenges associated with new ventures.
Why Choose This Course?
Graduates of this program can expect to launch their own startups, join accelerator programs, work in venture capital, or take on innovation roles in established Indian companies. Entry-level salaries typically range from INR 4-8 LPA, with significant growth potential for successful entrepreneurs. This program provides skills aligned with government initiatives like Startup India.
Student Success Practices
Foundation Stage
Build a Strong Business Foundation- (Semester 1-2)
Focus on excelling in core subjects like Microeconomics, Financial Accounting, and Fundamentals of Management. Join peer study groups and utilize library resources to solidify understanding. Early mastery of these basics is crucial for understanding advanced business concepts later.
Tools & Resources
BMU Library Resources, Peer study groups, Online learning platforms for business fundamentals
Career Connection
A strong foundation ensures you grasp complex business problems, crucial for any entrepreneurial venture or management role.
Engage in Introductory Entrepreneurship Projects- (Semester 1-2)
Actively participate in the Semester 1 Entrepreneurship Project and Design Thinking course. Use these early opportunities to practice idea generation, problem validation, and basic business model conceptualization. Seek feedback from faculty and mentors to refine your ideas.
Tools & Resources
Business Model Canvas template, Design thinking toolkits, Faculty mentors
Career Connection
These projects build foundational skills in ideation and problem-solving, preparing you for future startup challenges.
Develop Communication and Critical Thinking- (Semester 1-2)
Hone your business communication skills through presentations, reports, and class discussions. Participate in debates or case study competitions to improve critical thinking and analytical abilities, essential for evaluating business opportunities and risks.
Tools & Resources
Toastmasters clubs, Case study competitions, Communication workshops
Career Connection
Effective communication and critical thinking are indispensable for pitching ideas, negotiating, and leading teams in entrepreneurial settings.
Intermediate Stage
Deep Dive into Specialization Electives- (Semester 3-5)
Carefully select Entrepreneurship electives such as Business Plan & Feasibility Analysis and Entrepreneurial Finance. Actively engage with the coursework, applying theoretical knowledge to real-world startup scenarios and developing detailed business plans.
Tools & Resources
Startup incubators (e.g., BMU''''s NextGen Labs), Financial modeling software, Market research databases
Career Connection
Specialized knowledge directly prepares you for the operational and financial challenges of starting and running a business.
Undertake a Meaningful Summer Internship- (After Semester 4 / Before Semester 5)
Secure a summer internship in a startup, a venture capital firm, or a relevant industry. Focus on gaining hands-on experience in areas like marketing, operations, or finance within an entrepreneurial context. Network with industry professionals during this period.
Tools & Resources
BMU Career Services, LinkedIn, Startup India network
Career Connection
Internships provide invaluable industry exposure, practical skills, and networking opportunities, often leading to pre-placement offers or future co-founder relationships.
Participate in Startup Competitions & Workshops- (Semester 3-5)
Engage in various startup pitch competitions, hackathons, and entrepreneurship workshops. These platforms offer opportunities to validate ideas, gain feedback, secure seed funding, and build a network with fellow entrepreneurs and investors.
Tools & Resources
BMU Entrepreneurship Cell events, National startup challenges (e.g., NITI Aayog), Startup weekends
Career Connection
Competitions sharpen your pitching skills and provide crucial visibility, potentially attracting investors or co-founders for your venture.
Advanced Stage
Develop a Robust Capstone Project- (Semester 6)
Utilize the Capstone Project in Semester 6 to develop a comprehensive business plan for a novel idea or to solve a real industry problem. Integrate all learned concepts from marketing, finance, and operations, demonstrating readiness to launch or manage a venture.
Tools & Resources
Mentorship from faculty and industry experts, Advanced business simulation tools, Pitch decks and financial models
Career Connection
The Capstone Project serves as a practical portfolio piece, showcasing your ability to conceptualize, plan, and present a viable business, directly aiding in startup launch or job applications.
Cultivate a Strong Professional Network- (Semester 5-6)
Actively network with alumni, industry leaders, and potential investors through university events, conferences, and online platforms. Building strong connections is vital for mentorship, funding, and collaboration in the entrepreneurial ecosystem.
Tools & Resources
BMU Alumni Network, Industry conferences, LinkedIn networking
Career Connection
A robust network can open doors to funding, partnerships, market access, and experienced guidance crucial for entrepreneurial success in India.
Focus on Personal Branding and Leadership- (Semester 5-6)
Develop a strong personal brand by actively sharing insights on entrepreneurship, innovation, or your chosen industry. Take on leadership roles in student clubs or projects to hone your leadership and team-building skills, essential for managing a growing business.
Tools & Resources
Personal website/blog, Social media (LinkedIn), Student leadership programs
Career Connection
Strong personal branding and leadership skills are key to attracting talent, investors, and customers, establishing credibility in the competitive Indian market.
Program Structure and Curriculum
Eligibility:
- 10+2 with a minimum of 60% marks or equivalent qualification from a recognized Board/University. Students appearing for their final examinations in the current academic year are also eligible to apply. Students with a valid score in SAT/CUET will be given preference.
Duration: 3 years / 6 semesters
Credits: 144 Credits
Assessment: Internal: 50%, External: 50%
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBAM101 | Microeconomics | Core | 4 | Demand and Supply, Consumer Behavior, Production and Costs, Market Structures, Resource Allocation |
| BBAM102 | Statistics for Business | Core | 4 | Descriptive Statistics, Probability Theory, Sampling and Estimation, Hypothesis Testing, Regression Analysis |
| BBAM103 | Financial Accounting | Core | 4 | Accounting Principles, Journal and Ledger, Financial Statements, Cost Accounting, Ratio Analysis |
| BBAM104 | Business Communication | Core | 4 | Communication Fundamentals, Oral Communication, Written Communication, Presentation Skills, Business Etiquette |
| BBAM105 | Fundamentals of Management | Core | 4 | Management Theories, Planning and Organizing, Leading and Controlling, Decision Making, Organizational Structure |
| BBAM106 | Entrepreneurship Project | Skill Enhancement Course | 2 | Idea Generation, Problem Validation, Business Model Canvas Basics, Pitch Deck Outline, Market Analysis Fundamentals |
Semester 2
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBAM201 | Macroeconomics | Core | 4 | National Income, Inflation and Unemployment, Fiscal Policy, Monetary Policy, International Trade |
| BBAM202 | Marketing Management | Core | 4 | Marketing Environment, Consumer Behavior, Segmentation and Targeting, Product and Pricing Strategies, Promotion and Distribution |
| BBAM203 | Human Resource Management | Core | 4 | HR Planning, Recruitment and Selection, Training and Development, Performance Management, Employee Relations |
| BBAM204 | Business Law | Core | 4 | Indian Contract Act, Sale of Goods Act, Consumer Protection Act, Company Law, Intellectual Property Rights |
| BBAM205 | Principles of Finance | Core | 4 | Time Value of Money, Financial Markets, Capital Budgeting, Working Capital Management, Risk and Return |
| BBAM206 | Design Thinking | Skill Enhancement Course | 2 | Empathy Mapping, Problem Definition, Brainstorming Techniques, Prototyping, User Feedback |
Semester 3
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBAM301 | Research Methodology for Business | Core | 4 | Research Design, Data Collection Methods, Sampling Techniques, Data Analysis, Report Writing |
| BBAM302 | Operations Management | Core | 4 | Production Systems, Inventory Management, Quality Management, Supply Chain Management, Project Management |
| BBAM303 | Business Analytics | Core | 4 | Data Analysis Fundamentals, Data Visualization, Predictive Analytics, Decision Making, Business Intelligence Tools |
| BBAM304 | Corporate Social Responsibility and Ethics | Core | 4 | Ethical Theories, CSR Concepts, Stakeholder Management, Sustainable Business, Governance and Compliance |
| BBAM305 | Management Accounting | Core | 4 | Cost Concepts, Budgeting, Variance Analysis, Performance Measurement, Strategic Cost Management |
| BBAM306 | Critical Thinking | Skill Enhancement Course | 2 | Logical Reasoning, Problem Solving, Argument Analysis, Decision Making, Cognitive Biases |
Semester 4
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBAM401 | International Business | Core | 4 | Globalization, Trade Theories, Foreign Exchange, International Marketing, Global Operations |
| BBAM402 | Digital Business | Core | 4 | E-commerce Models, Digital Marketing, Social Media Strategy, Cybersecurity, Data Privacy |
| BBAM403 | Supply Chain Management | Core | 4 | Logistics, Inventory Optimization, Sourcing, Distribution Channels, Supply Chain Risk |
| BBAM404 | Creativity & Innovation | Skill Enhancement Course | 2 | Creative Thinking, Innovation Process, Idea Generation Techniques, Problem Solving, Commercialization |
| BBA E4XX | Business Plan & Feasibility Analysis | Entrepreneurship Elective | 4 | Business Model Canvas, Market Research & Sizing, Financial Projections, Legal & Regulatory Framework, Pitch Deck Development |
| BBA E4XX | Entrepreneurial Finance | Entrepreneurship Elective | 4 | Sources of Seed Funding, Venture Capital & Angel Investors, Startup Valuation Methods, Financial Planning for Startups, Exit Strategies |
| BBA E4XX | Entrepreneurial Marketing | Entrepreneurship Elective | 4 | Startup Marketing Strategies, Digital Customer Acquisition, Branding for New Ventures, Market Validation, Growth Hacking Fundamentals |
| BBA OE4XX | Foreign Language (Example: German/Spanish/French) | Open Elective | 2 | Basic Grammar, Conversational Skills, Cultural Nuances, Vocabulary Building, Reading Comprehension |
Semester 5
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBAM501 | Strategic Management | Core | 4 | Strategic Planning, Environmental Analysis, Competitive Advantage, Corporate Strategy, Strategy Implementation |
| BBAM502 | Industrial Relations and Labour Laws | Core | 4 | Trade Unions, Collective Bargaining, Industrial Disputes, Labour Welfare, Indian Labour Laws |
| BBA E5XX | Marketing for Entrepreneurs | Entrepreneurship Elective | 4 | Lean Marketing Strategies, Digital & Social Media Marketing, Customer Acquisition & Retention, Branding for Startups, Growth Hacking |
| BBA E5XX | Family Business Management | Entrepreneurship Elective | 4 | Family Business Governance, Succession Planning, Conflict Resolution, Professionalization, Intergenerational Wealth Management |
| BBA E5XX | Social Entrepreneurship | Entrepreneurship Elective | 4 | Identifying Social Problems, Creating Social Value, Impact Measurement, Funding Social Ventures, Sustainable Business Models |
| BBAM503 | Business Simulations | Skill Enhancement Course | 2 | Decision Making, Strategic Planning, Market Dynamics, Teamwork, Performance Analysis |
| BBA OE5XX | Yoga & Wellness | Open Elective | 2 | Yoga Asanas, Pranayama, Meditation, Stress Management, Holistic Health |
Semester 6
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBAM601 | Capstone Project | Core | 4 | Problem Identification, Research Design, Data Analysis, Solution Development, Project Presentation |
| BBA E6XX | Small Business Management | Entrepreneurship Elective | 4 | Small Business Operations, Funding for Small Businesses, Growth Strategies, Regulatory Compliance, Exit Strategies |
| BBA E6XX | Creativity & Entrepreneurship | Entrepreneurship Elective | 4 | Creative Problem Solving, Ideation Techniques, Innovation Models, Design Thinking for Startups, Intellectual Property |
| BBA E6XX | Entrepreneurial Leadership | Entrepreneurship Elective | 4 | Visionary Leadership, Team Building & Motivation, Communication Strategies, Negotiation Skills, Managing Growth Challenges |
| BBAM602 | Data Storytelling | Skill Enhancement Course | 2 | Data Visualization, Narrative Structure, Presentation Skills, Impactful Communication, Audience Engagement |
| BBA OE6XX | Art of Living | Open Elective | 2 | Self-Awareness, Emotional Intelligence, Stress Management, Mindfulness, Personal Growth |
Semester internship
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBASIN405 | Summer Internship Project | Mandatory Internship | 6 | Industry Exposure, Project Execution, Report Writing, Presentation Skills, Professional Development |
