.png&w=1920&q=75)
B-DES-JEWELLERY-DESIGN in Jewellery Design at Dezyne E'cole College
Ajmer, Rajasthan
.png&w=1920&q=75)
About the Specialization
What is Jewellery Design at Dezyne E'cole College Ajmer?
This Jewellery Design program at Dezyne E''''cole College focuses on cultivating creative and technical expertise in the dynamic field of jewellery. It covers traditional Indian craftsmanship alongside modern design software and manufacturing techniques, preparing students for the ever-evolving global and local market. The curriculum emphasizes both aesthetic design principles and the practical aspects of gemology and metalworking, reflecting the industry''''s need for versatile professionals in India.
Who Should Apply?
This program is ideal for creative individuals with a keen eye for aesthetics and detail, seeking entry into the vibrant Indian jewellery sector. It''''s suitable for fresh 10+2 graduates passionate about design, art, and craft. It also appeals to those with a family background in jewellery looking to professionalize their skills, or career changers aspiring to transition into a creative, hands-on industry with significant cultural heritage in India.
Why Choose This Course?
Graduates of this program can expect diverse career paths in India, including jewellery designer, gemologist, merchandiser, production manager, and entrepreneur. Entry-level salaries typically range from INR 2.5 LPA to 4.5 LPA, with experienced professionals earning significantly more. The industry offers robust growth trajectories within retail, manufacturing, export houses, and design studios. Graduates can also align with professional certifications from GIA or IGI for enhanced credibility.
Student Success Practices
Foundation Stage
Master Core Design Principles- (Semester 1-2)
Dedicate time to thoroughly understand and apply the fundamental elements and principles of 2D and 3D design, color theory, and drawing. Utilize online tutorials and practice regularly to build a strong visual vocabulary. Actively participate in all creative studio exercises to develop foundational artistic skills.
Tools & Resources
Sketchbooks, Design Textbooks, Art and Design Online Tutorials
Career Connection
A strong foundation in design is critical for innovative jewellery creation and forms the base for all advanced specialization, making your portfolio stand out for future employers in India''''s design firms.
Build Digital Proficiency Early- (Semester 1-2)
Beyond classroom learning, actively explore basic design software introduced in ''''IT for Design'''' and ''''CAD for Design'''' through self-paced online courses. Practice creating digital sketches and basic 3D forms. Familiarize yourself with design project management tools for efficient workflow.
Tools & Resources
Adobe Photoshop/Illustrator (trial versions), TinkerCAD/SketchUp (free versions), YouTube Tutorials
Career Connection
Digital literacy is indispensable in modern jewellery design and manufacturing, providing a competitive edge for roles requiring CAD skills and visual communication in Indian companies.
Engage in Peer Learning & Feedback- (Semester 1-2)
Form study groups to discuss design concepts, share drawing techniques, and provide constructive feedback on each other''''s work. Actively seek critiques from faculty and peers. Attend college workshops on communication skills to articulate your design ideas effectively.
Tools & Resources
Peer study groups, College workshops, Online communication forums
Career Connection
Developing collaborative skills and accepting feedback is crucial for working in design teams and presenting ideas professionally to clients or senior designers in the Indian industry.
Intermediate Stage
Deep Dive into Jewellery Specifics & History- (Semester 3-5)
Beyond theoretical knowledge, visit local jewellery museums, craft clusters, and artisan workshops in Rajasthan to experience traditional Indian jewellery making firsthand. Actively participate in gemology labs to gain practical identification skills. Analyze historical pieces to inform contemporary design.
Tools & Resources
Gemological tools (loupe, refractometer) if accessible, Museum visits (e.g., Albert Hall Museum, Jaipur), Industry field trips
Career Connection
In-depth knowledge of Indian jewellery history and traditional techniques is highly valued by design houses focusing on heritage and bespoke pieces, opening doors to niche roles in the Indian market.
Master Advanced CAD & Manufacturing Basics- (Semester 3-5)
Spend extra hours practicing advanced CAD software (like Rhino/Matrix) to create complex jewellery models. Explore online tutorials for specific manufacturing processes like stone setting and casting. Develop technical drawing skills for precise production documents.
Tools & Resources
Rhino/Matrix tutorials, Jewellery CAD forums, Prototype 3D printing services
Career Connection
Proficiency in advanced CAD and understanding manufacturing processes makes you a valuable asset for production-focused roles and facilitates effective communication with artisans and karigars in India.
Start Building a Design Portfolio- (Semester 3-5)
Begin documenting all your design projects, sketches, and 3D models from early semesters. Curate a digital portfolio of your best work, focusing on showcasing your creative process and technical skills. Seek faculty guidance on portfolio presentation standards.
Tools & Resources
Behance, Adobe Portfolio, Personal Website Builders
Career Connection
A well-curated portfolio is essential for securing internships and future job placements, serving as your primary resume to showcase skills to potential employers in the Indian jewellery industry.
Advanced Stage
Undertake Impactful Internships & Projects- (Semester 6-8)
Actively seek internships with renowned jewellery brands, designers, or manufacturers in major Indian cities. Focus on gaining hands-on experience in design, production, or merchandising. For your final projects, choose innovative themes relevant to market trends or social impact.
Tools & Resources
College placement cell, LinkedIn, Industry contacts
Career Connection
Practical industry experience and well-executed projects significantly enhance your employability, providing valuable professional networks and a strong entry point into the Indian jewellery sector.
Develop Entrepreneurial & Business Acumen- (Semester 6-8)
Participate in workshops on business plan development, marketing, and intellectual property. Research successful Indian jewellery startups. Explore sustainable practices in your design projects to align with modern ethical consumer demands. Understand the legal and ethical framework of the industry.
Tools & Resources
Startup India resources, Business plan templates, Legal workshops
Career Connection
These skills are vital for aspiring entrepreneurs looking to launch their own jewellery brands in India, or for leadership roles in established companies focusing on brand strategy and ethical operations.
Refine Professional Portfolio & Interview Skills- (Semester 6-8)
Transform your design portfolio into a polished, professional document tailored for specific job roles. Practice interview skills, including design challenges and technical questions. Network with alumni and industry professionals to gather insights on career opportunities and prepare for placements.
Tools & Resources
Mock interviews, Resume builders, Alumni network events
Career Connection
A refined portfolio and strong interview performance are crucial for securing your desired roles, setting you up for a successful career in India''''s competitive jewellery design and manufacturing landscape.
Program Structure and Curriculum
Eligibility:
- Passed 10+2 examination or its equivalent with minimum 45% marks from any recognised Board/University (40% for SC/ST/OBC/MBC/EWS categories).
Duration: 4 years / 8 semesters
Credits: 191 Credits
Assessment: Internal: 30%, External: 70%
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BDSG 101 | Communication Skills-I | Core | 3 | Fundamentals of Communication, Barriers to Communication, Types of Communication, Presentation Skills, Group Discussion, Report Writing |
| BDSG 102 | Design Fundamentals-I (2D) | Core | 4 | Elements of Design (Line, Shape, Form), Principles of Design (Balance, Rhythm), Color Theory Basics, Visual Perception, Composition |
| BDSG 103 | Design Fundamentals-II (3D) | Core | 4 | 3D Forms and Structures, Volume, Mass, Space, Materiality and Texture, Orthographic Projections, Isometric and Perspective Drawing |
| BDSG 104 | Design Thinking | Core | 3 | Introduction to Design Thinking, Empathize and Define Stages, Ideation Techniques, Prototyping and Testing, User-Centric Design |
| BDSG 105 | Elements of Drawing | Core | 4 | Basic Drawing Techniques, Perspective Drawing, Still Life and Object Drawing, Figure Drawing Basics, Shading and Rendering |
| BDSG 106 | IT for Design | Core | 3 | Computer Fundamentals, Operating Systems, MS Office Applications, Internet and Web Basics, Introduction to Design Software |
| BDSG 107 | Materials and Processes | Core | 3 | Classification of Materials, Properties of Materials, Manufacturing Processes (Casting, Molding), Material Selection, Sustainable Materials |
Semester 2
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BDSG 201 | Communication Skills-II | Core | 3 | Advanced Written Communication, Business Correspondence, Technical Report Writing, Research Paper Writing, Public Speaking |
| BDSG 202 | Creative Design Studio | Core | 5 | Ideation and Concept Generation, Sketching and Visualization, Model Making, Design Brief Interpretation, Presentation Techniques |
| BDSG 203 | History of Art and Design-I | Core | 3 | Pre-historic Art, Ancient Civilizations (Egypt, Mesopotamia), Indus Valley Civilization Art, Classical Art (Greece, Rome), Early Christian and Byzantine Art |
| BDSG 204 | Ergonomics | Core | 3 | Introduction to Ergonomics, Anthropometry and Biomechanics, Workspace Design, User Comfort and Safety, Human-Product Interaction |
| BDSG 205 | Color Theory and Application | Core | 4 | Color Systems (CMYK, RGB), Color Harmonies and Contrasts, Psychology of Color, Color in Design, Advanced Color Mixing |
| BDSG 206 | Visual Merchandising | Core | 3 | Principles of Visual Merchandising, Display Techniques, Store Layout and Design, Lighting and Signage, Window Display and Brand Communication |
| BDSG 207 | Basic Photography | Core | 3 | Camera Basics and Operations, Composition and Framing, Lighting Techniques, Digital Photography Workflow, Introduction to Photo Editing |
Semester 3
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BDSG 301 | History of Art and Design-II | Core | 3 | Medieval Art and Architecture, Renaissance Art, Baroque and Rococo Styles, Neoclassicism and Romanticism, Impressionism and Post-Impressionism |
| BDSG 302 | CAD for Design | Core | 4 | Introduction to CAD Software, 2D Drafting and Technical Drawings, 3D Modeling Basics, Rendering Fundamentals, Geometric Dimensioning and Tolerancing |
| BDSG 303 | Craft Documentation | Core | 4 | Research Methodology for Crafts, Craft Cluster Study, Documentation Techniques, Visual and Textual Representation, Ethical Considerations in Documentation |
| BDSJ 304 | Gemology-I | Core | 4 | Introduction to Gemology, Physical and Optical Properties of Gems, Gem Identification Techniques, Cut, Clarity, Color, Carat (4Cs), Diamond Grading Basics |
| BDSJ 305 | Jewellery Design-I | Core | 5 | Basic Jewellery Forms and Silhouettes, Design Principles in Jewellery, Sketching and Illustrating Jewellery, Rendering Techniques for Jewellery, Inspiration and Concept Development |
| BDSJ 306 | Jewellery Manufacturing Processes-I | Core | 4 | Basic Metalworking Techniques, Annealing and Soldering, Filing, Sawing, and Polishing, Basic Casting Methods, Hand Tools and Equipment |
| BDSJ 307 | History of Indian Jewellery-I | Core | 2 | Ancient Indian Jewellery (Harappan, Vedic), Mauryan and Sunga Period Jewellery, Satavahana and Kushana Jewellery, Early Regional Styles, Significance and Symbolism |
Semester 4
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BDSG 401 | Research Methodology | Core | 3 | Types of Research (Qualitative, Quantitative), Data Collection Methods, Data Analysis Techniques, Research Report Writing, Literature Review and Hypothesis |
| BDSG 402 | Design Management | Core | 3 | Design Process Management, Project Management in Design, Team Leadership and Collaboration, Branding and Design Strategy, Intellectual Property Rights |
| BDSJ 403 | Gemology-II | Core | 4 | Colored Gemstone Identification, Gemstone Treatments and Enhancements, Synthetic and Imitation Gems, Gemstone Valuation Principles, Trade Practices and Ethics |
| BDSJ 404 | Jewellery Design-II | Core | 5 | Advanced Design Concepts, Collection Development, Theme-Based Jewellery Design, Technical Drawings and Schematics, Professional Renderings |
| BDSJ 405 | Jewellery Manufacturing Processes-II | Core | 4 | Various Stone Setting Techniques, Enameling and Engraving, Surface Finishing Techniques, Advanced Soldering, Micro-setting Fundamentals |
| BDSJ 406 | History of Indian Jewellery-II | Core | 2 | Mughal Jewellery, Rajput and South Indian Jewellery, Tribal Jewellery of India, Modern Indian Jewellery Trends, Regional Craftsmanship and Styles |
| BDSJ 407 | Jewellery Marketing & Merchandising | Core | 3 | Jewellery Market Analysis, Consumer Behavior in Jewellery, Jewellery Branding Strategies, Retail Merchandising for Jewellery, E-commerce in Jewellery Industry |
Semester 5
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BDSG 501 | Design Seminar | Core | 3 | Presentation Skills Development, Academic Research Presentation, Critical Analysis and Discussion, Peer Review and Feedback, Topic Selection and Structuring |
| BDSG 502 | Elective-I (Open Elective) | Elective | 3 | As per chosen elective |
| BDSJ 503 | Advanced CAD for Jewellery | Core | 4 | Rhino/Matrix 3D Modeling, Advanced Jewellery Rendering, Jewellery Animation, Rapid Prototyping (RP) for Jewellery, CAM for Jewellery Manufacturing |
| BDSJ 504 | Jewellery Collection Development | Core | 5 | Concept to Collection Process, Market Trend Analysis, Target Audience Profiling, Brand Identity in Collections, Professional Portfolio Preparation |
| BDSJ 505 | Traditional Indian Jewellery Techniques | Core | 4 | Kundan and Meenakari Art, Filigree and Granulation, Jadau Work, Repoussé and Chasing, Specialized Regional Craftsmanship |
| BDSJ 506 | Gemstone Identification & Grading Lab | Core | 4 | Practical Gemstone Identification, Use of Refractometer and Polariscopes, Microscopic Examination, Diamond and Colored Gemstone Grading Practice, Laboratory Instruments Handling |
| BDSJ 507 | Jewellery Quality Control & Certification | Core | 2 | Quality Standards in Jewellery, Hallmarking (BIS, etc.), Certification Bodies (GIA, IGI), Ethical Sourcing and Practices, Legal Aspects of Quality Control |
Semester 6
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BDSG 601 | Internship | Practical | 6 | Industry Exposure and Experience, Practical Application of Skills, Project Work in an Industrial Setting, Professional Skill Development, Internship Report and Presentation |
| BDSJ 602 | Jewellery Retail Management | Core | 3 | Jewellery Retail Operations, Inventory Management, Store Design and Layout, Customer Service and Sales Techniques, E-commerce Strategies for Jewellery |
| BDSJ 603 | Advanced Jewellery Manufacturing Techniques | Core | 4 | Laser Welding and Engraving, Rapid Prototyping (3D Printing), Micro-welding and Assembly, Advanced Surface Texturing, Precision Tooling and Machining |
| BDSJ 604 | Precious Metals & Alloys | Core | 3 | Properties of Gold, Silver, Platinum, Various Metal Alloys, Metal Refining and Recycling, Assaying and Metal Purity Testing, Working with Precious Metals |
| BDSJ 605 | Trend Forecasting in Jewellery | Core | 3 | Fashion Cycles and Trends, Market Research and Analysis, Consumer Insights and Preferences, Forecasting Methodologies, Future Jewellery Trends |
| BDSJ 606 | Jewellery Portfolio Development | Practical | 4 | Professional Portfolio Curation, Digital Portfolio Creation, Presentation Skills for Portfolio, Interview Preparation Strategies, Brand Storytelling through Portfolio |
Semester 7
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BDSG 701 | Entrepreneurship for Designers | Core | 3 | Business Plan Development, Startup Ecosystem in India, Funding and Investment, Legal Aspects of Business, Marketing for Startups |
| BDSJ 702 | Design Project-I (Jewellery) | Project | 6 | Individual Design Project, Concept Development and Research, Design Execution and Prototyping, Material Exploration, Project Presentation |
| BDSJ 703 | Advanced Gemology & Valuation | Core | 4 | Advanced Gemstone Treatments, Synthetics and Imitations Detection, Gemstone Valuation Methods, Appraisal and Certification, Ethics in Gemstone Trade |
| BDSJ 704 | International Jewellery Market | Core | 3 | Global Jewellery Trends, Export-Import Policies for Jewellery, International Trade Fairs, Luxury Jewellery Market, Cultural Influences on Jewellery Design |
| BDSJ 705 | Sustainable Jewellery Design | Core | 3 | Ethical Sourcing of Materials, Recycled and Upcycled Jewellery, Eco-friendly Production Processes, Social Responsibility in Industry, Fair Trade Practices |
| BDSJ 706 | Elective-II (Specialization Specific) | Elective | 3 | As per chosen elective |
Semester 8
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BDSG 801 | Project Viva-Voce | Practical | 6 | Final Project Presentation, Defense of Design Work, Critical Evaluation, Verbal Communication of Design Process, Academic Scrutiny |
| BDSJ 802 | Design Project-II (Jewellery) | Project | 8 | Comprehensive Final Design Project, In-depth Research and Innovation, Advanced Material Exploration, Production Feasibility Study, Exhibition and Showcase Preparation |
| BDSJ 803 | Brand Development for Jewellery | Core | 3 | Brand Strategy and Positioning, Brand Identity and Storytelling, Digital Marketing for Jewellery, Public Relations and Promotion, Brand Management Principles |
| BDSJ 804 | Legal & Ethical Practices in Jewellery Industry | Core | 2 | Intellectual Property Rights (IPR), Copyrights and Patents, Ethical Sourcing and Supply Chain, Consumer Protection Laws, Business Law for Jewellery |
| BDSJ 805 | Professional Practice & Portfolio | Core | 4 | Career Planning and Development, Job Search Strategies, Interview Skills and Negotiation, Freelancing and Entrepreneurship, Advanced Portfolio Refinement |
