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MA in Journalism Mass Comm at Dr. Vishwanath Karad MIT World Peace University
Pune, Maharashtra
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About the Specialization
What is Journalism & Mass Comm. at Dr. Vishwanath Karad MIT World Peace University Pune?
This MA Journalism & Mass Communication program at Dr. Vishwanath Karad MIT World Peace University, Pune, focuses on equipping students with comprehensive theoretical knowledge and practical skills essential for the dynamic Indian media industry. It covers traditional and new media platforms, emphasizing ethical practices and digital proficiency, preparing graduates for evolving industry demands in India.
Who Should Apply?
This program is ideal for fresh graduates from any discipline seeking entry into the diverse media and communication field in India. It also suits working professionals looking to upskill in digital media strategies or transition into journalism, public relations, or advertising. Individuals passionate about storytelling, media analysis, and impactful communication are perfect candidates.
Why Choose This Course?
Graduates of this program can expect diverse India-specific career paths as journalists, content creators, PR specialists, digital marketing managers, and advertising executives. Entry-level salaries in India typically range from INR 3-6 LPA, with experienced professionals earning INR 8-15 LPA+. The program also aligns with growing demands for skilled professionals in digital storytelling and corporate communication.
Student Success Practices
Foundation Stage
Master Foundational Reporting & Writing- (Semester 1-2)
Develop strong skills in accurate news gathering, compelling storytelling, and clear editing. Utilize university writing centers, actively write for college publications, and regularly practice news summaries and feature articles for diverse platforms.
Tools & Resources
AP Stylebook (or similar journalistic style guide), Online news portals for critical analysis, University writing workshops
Career Connection
Forms the bedrock for all journalistic, content creation, and communication roles, ensuring professionalism and clarity in conveying messages to various audiences.
Acquire Proficiency in Digital Media Tools- (Semester 1-2)
Gain hands-on experience with multimedia software for photo editing (e.g., Adobe Photoshop), audio editing (e.g., Audacity), and basic video editing (e.g., DaVinci Resolve, CapCut). Experiment with content creation and management on popular social media platforms.
Tools & Resources
Free trials of Adobe Creative Cloud, YouTube tutorials for specific software, LinkedIn Learning courses, Canva for graphic design
Career Connection
Critical for modern content creation, digital journalism, social media marketing, and online public relations roles in the digitally-driven media landscape.
Engage Critically with Diverse Media Content- (undefined)
Develop a consistent habit of consuming news and media from a variety of sources, both national and international. Critically analyze biases, narratives, and presentation styles. Participate actively in media discussions, departmental seminars, and peer review sessions.
Tools & Resources
Reputable national news organizations (e.g., The Hindu, Indian Express), International news outlets (e.g., BBC, Al Jazeera), Academic journals on media studies, Media review blogs
Career Connection
Enhances media literacy, informs ethical decision-making, and sharpens analytical skills crucial for effective reporting, strategic communication, and media research.
Intermediate Stage
Undertake Targeted Internships and Field Projects- (undefined)
Actively seek and complete at least one targeted internship in a preferred media sector (print, broadcast, digital, PR, advertising) during Semester 3, leveraging the compulsory internship. Proactively engage in field projects to gain real-world exposure and apply theoretical knowledge.
Tools & Resources
University career services and placement cell, Internship portals like Internshala, LinkedIn, Networking events and industry contacts
Career Connection
Provides invaluable practical experience, builds a professional network, and often leads to pre-placement offers or full-time employment opportunities upon graduation.
Develop a Niche Specialization and Build a Robust Portfolio- (undefined)
Choose electives wisely to deepen expertise in a specific area (e.g., photojournalism, data journalism, corporate communication). Create a professional portfolio showcasing your best work from coursework, internships, and personal projects, tailored to your career goals.
Tools & Resources
Personal website or blog, Behance or Dribbble for visual media, GitHub for data journalism projects, Resume builders
Career Connection
Differentiates graduates in the competitive job market, provides tangible evidence of skills and expertise, and aligns with specific career aspirations, making you a specialist.
Cultivate Industry Connections and Professional Readiness- (undefined)
Network consistently with faculty, alumni, guest speakers, and industry professionals. Attend workshops on resume building, interview techniques, and personal branding. Prepare thoroughly for the Dissertation/Project and Viva-Voce, treating them as capstone professional presentations.
Tools & Resources
LinkedIn for professional networking, Professional associations (e.g., Public Relations Society of India), Career fairs and industry conferences, Mock interview sessions
Career Connection
Facilitates job placements, opens doors to mentorship, and prepares students for a smooth and successful transition into the professional media landscape with confidence.
Advanced Stage
Program Structure and Curriculum
Eligibility:
- Bachelor’s degree in any discipline from a UGC approved University with minimum 50% marks (45% for Maharashtra Reserved category candidates) OR Bachelor’s degree in any discipline from a UGC approved University with minimum 40% marks and 2 years of work experience in Media/Communication domain. A valid score in MIT-WPU CET (Common Entrance Test).
Duration: 2 years (4 semesters)
Credits: 94 Credits
Assessment: Internal: 50%, External: 50%
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| MJMC101 | Media & Communication Concepts | Core | 4 | Communication Models & Theories, History & Evolution of Media, Media Effects & Public Opinion, Indian Media Landscape, Media Ethics & Responsibility |
| MJMC102 | Reporting & Writing for Media | Core | 4 | News Values & Elements, Lead Writing & Story Structure, Interviewing Techniques, Feature & Column Writing, Reporting Public Affairs |
| MJMC103 | Media Laws & Ethics | Core | 4 | Indian Constitution & Media, Freedom of Speech & Expression, Press Laws & Regulations, Defamation, Obscenity & Sedition, Ethical Dilemmas in Journalism |
| MJMC104 | Digital Media & Society | Core | 4 | Evolution of Digital Media, Social Media & its Impact, Online Journalism & Blogging, Digital Content Creation, Cyber Laws & Digital Ethics |
| MJMC105 | Introduction to Public Relations & Advertising | Core | 4 | Concepts & Role of PR, PR Tools & Techniques, Principles of Advertising, Types of Advertising & Campaigns, Media Planning & Buying Basics |
| MJMC106 | Computer Applications for Media (Practical) | Practical | 4 | Operating Systems & Internet Basics, MS Office for Media Professionals, Photo Editing Software (e.g., Photoshop), Audio Editing Software (e.g., Audacity), Video Editing Basics (e.g., Premiere Pro) |
Semester 2
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| MJMC201 | Research Methodology in Media | Core | 4 | Research Design & Methods, Quantitative Research Techniques, Qualitative Research Approaches, Data Collection & Analysis, Report Writing & Presentation |
| MJMC202 | Advanced Reporting & Editing | Core | 4 | Investigative & Interpretative Reporting, Conflict & Developmental Reporting, Newsroom Operations & Editing Principles, Headline Writing & Page Design, Proofreading & Fact-Checking |
| MJMC203 | Print Media Production (Practical) | Practical | 4 | Newspaper & Magazine Production, Desktop Publishing (DTP) Software, Layout & Graphic Design Principles, Photography for Print Media, Infographics & Visual Storytelling |
| MJMC204 | Broadcast Media Production - I (Radio) (Practical) | Practical | 4 | Radio Production Process, Scripting for Radio News & Features, Voice Modulation & Presentation, Sound Recording & Editing, Radio Jockeying & Program Formats |
| MJMC205 | Corporate Communication & Brand Management | Core | 4 | Corporate Identity & Image, Internal & External Communication, Crisis Communication Management, Brand Building & Positioning, Corporate Social Responsibility (CSR) |
| MJMC206 | Integrated Marketing Communication | Core | 4 | IMC Concepts & Elements, Advertising Management & Strategy, Sales Promotion & Direct Marketing, Public Relations in IMC, Digital Marketing & Social Media |
Semester 3
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| MJMC301 | Communication for Development | Core | 4 | Development Communication Models, Health Communication & Campaigns, Rural & Agricultural Communication, Participatory Communication Approaches, NGO Communication Strategies |
| MJMC302 | Broadcast Media Production - II (Television) (Practical) | Practical | 4 | TV Production Process & Crew, Scripting for TV News & Documentaries, Camera Techniques & Lighting, Video Editing & Graphics, Anchoring & Program Presentation |
| MJMC303 | Event Management & Client Servicing | Core | 4 | Event Planning & Design, Event Marketing & Promotion, Logistics & Operations Management, Sponsorship & Budgeting, Client Relationship Management |
| MJMC304 | Photojournalism | Elective | 4 | History & Ethics of Photojournalism, Camera & Lens Techniques, News & Feature Photography, Digital Photo Editing, Photo Essay & Storytelling |
| MJMC305 | Data Journalism | Elective | 4 | Introduction to Data Journalism, Data Sourcing & Cleaning, Data Visualization Techniques, Storytelling with Data, Ethics & Challenges of Data Journalism |
| MJMC306 | Internship / Field Work | Practical/Project | 4 | Practical Industry Exposure, Application of Theoretical Knowledge, Professional Skill Development, Report Writing & Presentation, Networking & Industry Understanding |
Semester 4
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| MJMC401 | Global Media & International Relations | Core | 4 | Global Communication Systems, Media & International Conflicts, Cultural Imperialism & Media Flow, Role of Media in Diplomacy, International News Agencies |
| MJMC402 | Media Entrepreneurship & Management | Core | 4 | Entrepreneurial Skills for Media, Media Business Models & Funding, Startup Management in Media, Financial Management for Media Houses, Marketing Strategies for Media Products |
| MJMC403 | Advanced Digital Journalism | Elective | 4 | Multimedia Storytelling, Mobile Journalism (MoJo), Social Media Analytics & Strategy, Search Engine Optimization (SEO) for News, Audience Engagement & Monetization |
| MJMC404 | Dissertation / Project | Project | 6 | Research Problem Identification, Literature Review & Methodology, Data Collection & Analysis, Report Writing & Documentation, Ethical Considerations in Research |
| MJMC405 | Viva-Voce | Viva | 4 | Oral Defense of Dissertation, Subject Matter Knowledge Demonstration, Research Findings Presentation, Communication & Argumentation Skills, Critical Thinking & Problem Solving |
