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M-COM in Business Management at Girls Degree College, Bilgram
Hardoi, Uttar Pradesh
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About the Specialization
What is Business Management at Girls Degree College, Bilgram Hardoi?
This Business Management program at Girls Degree College, Hardoi, affiliated with CSJMU Kanpur, focuses on developing comprehensive managerial skills crucial for leading organizations. It integrates core business principles with specialized knowledge in ethics, entrepreneurship, and international business, reflecting the dynamic needs of the Indian corporate landscape. The program aims to equip students with strategic perspectives and ethical foundations required for effective decision-making.
Who Should Apply?
This program is ideal for commerce graduates (B.Com, BBA) and graduates with economics, mathematics, or statistics backgrounds seeking entry into diverse managerial roles across India. It also suits working professionals aiming to upskill their strategic and leadership capabilities. Aspirants looking to establish their own ventures or contribute to family businesses will find the entrepreneurship focus particularly beneficial.
Why Choose This Course?
Graduates of this program can expect to pursue career paths such as Business Analyst, Management Consultant, Entrepreneur, Operations Manager, or HR Manager in Indian companies and MNCs operating in India. Entry-level salaries typically range from INR 3-6 LPA, with significant growth potential up to INR 10-15 LPA or more with experience. The program provides a strong foundation for professional certifications in project management or business analytics.
Student Success Practices
Foundation Stage
Build Strong Conceptual Foundations- (Semester 1-2)
Focus on thoroughly understanding core subjects like Organizational Behaviour, Business Environment, and Managerial Economics. Utilize textbooks, online tutorials (e.g., NPTEL, Swayam courses), and peer study groups to clarify concepts. Regularly practice problem-solving in Managerial Economics and Accounting.
Tools & Resources
NPTEL, Swayam, College library resources, Class notes, Peer discussions
Career Connection
A solid grasp of fundamentals is critical for all higher-level subjects and forms the basis for analytical and problem-solving skills, highly valued in entry-level management roles and competitive exams.
Develop Research & Analytical Skills Early- (Semester 1-2)
Actively engage with the Research Methodology and Statistics course. Practice data collection techniques, basic statistical analysis using tools like MS Excel, and academic writing. Participate in small-scale surveys or case study analyses beyond coursework.
Tools & Resources
MS Excel, Research papers, Online statistics tutorials, Local survey opportunities
Career Connection
Strong analytical skills are indispensable for business analysis, market research, and strategic decision-making roles, preparing students for data-driven management careers.
Explore Digital Business Landscape- (Semester 1-2)
Complement core learning by exploring the E-Commerce subject thoroughly. Undertake certifications in digital marketing (e.g., Google Digital Garage) or e-commerce platforms. Understand the basics of online business models and digital payment systems.
Tools & Resources
Google Digital Garage, Free online courses on Coursera/edX, E-commerce blogs
Career Connection
Essential for adapting to the rapidly digitizing Indian economy, opening doors to roles in digital business development, online marketing, and e-commerce management.
Intermediate Stage
Engage in Specialization-Focused Projects- (Semester 3-4)
Choose DSE subjects aligned with specific career interests (e.g., Business Ethics, Entrepreneurship). Actively seek out case studies or minor projects related to these specializations. If interested in entrepreneurship, start developing a preliminary business plan.
Tools & Resources
Business news, Industry reports, Entrepreneurship blogs, Local incubators (if available)
Career Connection
Deepens expertise in chosen areas, making students more attractive for specialized roles in ethical compliance, startup management, or business development.
Network and Seek Industry Exposure- (Semester 3-4)
Attend webinars, industry conferences (even virtual ones), and alumni meets. Seek out short-term internships or shadow opportunities to understand real-world applications of marketing, HR, or strategic management. Develop communication and presentation skills.
Tools & Resources
LinkedIn, Industry associations (e.g., CII, FICCI local chapters), College career services
Career Connection
Builds professional networks, offers practical insights, and enhances soft skills crucial for placement success and career advancement in Indian corporate environments.
Enhance Financial Acumen- (Semester 3-4)
Dive deep into Financial Management and Financial Markets & Institutions. Follow Indian stock markets, read financial news, and understand investment products. Consider pursuing basic financial certifications or workshops.
Tools & Resources
Economic Times, Moneycontrol.com, NISM certifications (introductory modules), Financial literacy workshops
Career Connection
Prepares students for roles in financial analysis, wealth management, corporate finance, or simply managing personal and business finances effectively.
Advanced Stage
Master Research and Dissertation Application- (Semester 4)
For the Research Project/Dissertation, select a topic within Business Management specialization. Focus on rigorous methodology, data collection, and insightful analysis. Aim to publish findings in a college journal or present at a student conference.
Tools & Resources
Academic databases, Statistical software (if applicable), College faculty mentors
Career Connection
Develops independent research capability, problem-solving, and advanced analytical skills, invaluable for roles requiring strategic thinking, market analysis, or further academic pursuits.
Intensive Placement Preparation- (Semester 4)
Systematically prepare for campus placements or job applications. Refine resume/CV, practice group discussions, and mock interviews. Tailor applications to specific companies and roles, highlighting skills gained through DSEs and projects.
Tools & Resources
College placement cell, Online interview preparation platforms, Resume builders, Mentors
Career Connection
Directly impacts placement success, securing entry into desired companies and kick-starting professional careers in various management domains.
Cultivate Leadership and Managerial Competencies- (Semester 4)
Participate in college clubs, student organizations, or take on leadership roles in events. Focus on team management, delegation, and conflict resolution. Engage in workshops on leadership development and public speaking.
Tools & Resources
Toastmasters (if available), Leadership books, College event organizing committees
Career Connection
Develops essential soft skills and leadership qualities highly sought after by employers for managerial and team lead positions, fostering holistic professional growth.
Program Structure and Curriculum
Eligibility:
- Candidates with B.Com. / BBA / BA (with Economics) / B.Sc. (with Economics / Mathematics / Statistics) or equivalent degree from any recognized University.
Duration: 2 years (4 semesters)
Credits: 96 Credits
Assessment: Internal: 25%, External: 75%
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| MCOM-CC-101 | ORGANISATIONAL BEHAVIOUR | Core | 4 | Introduction to OB, Foundations of Individual Behavior, Attitudes & Values, Motivation Theories, Group Dynamics, Leadership Styles |
| MCOM-CC-102 | BUSINESS ENVIRONMENT | Core | 4 | Components of Business Environment, Economic Systems, Industrial Policies, Socio-Cultural Factors, Technological Impact, International Environment |
| MCOM-CC-103 | MANAGERIAL ECONOMICS | Core | 4 | Nature & Scope, Demand Analysis, Production & Cost Theories, Pricing Strategies, Market Structures, Profit Management |
| MCOM-CC-104 | ACCOUNTING FOR MANAGERIAL DECISIONS | Core | 4 | Management Accounting Introduction, Financial Statement Analysis, Fund & Cash Flow Statements, Budgetary Control, Standard Costing, Marginal Costing |
| MCOM-GE-105 | DIGITAL MARKETING | Generic Elective (Example choice, students select one GE) | 4 | Introduction to Digital Marketing, SEO, SEM, Social Media Marketing, Content Marketing, Email Marketing |
Semester 2
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| MCOM-CC-201 | RESEARCH METHODOLOGY AND STATISTICS | Core | 4 | Research Design, Data Collection, Sampling, Hypothesis Testing, Correlation & Regression, SPSS Application |
| MCOM-CC-202 | E-COMMERCE | Core | 4 | E-commerce Fundamentals, Business Models, Payment Systems, Online Marketing, E-security, Legal Aspects of E-commerce |
| MCOM-CC-203 | INTERNATIONAL BUSINESS | Core | 4 | Globalization, International Trade Theories, Balance of Payments, Foreign Exchange Markets, International Investment, Regional Economic Groupings |
| MCOM-CC-204 | FINANCIAL MANAGEMENT | Core | 4 | Financial Management Objectives, Capital Budgeting, Cost of Capital, Working Capital Management, Dividend Policy, Capital Structure |
| MCOM-GE-205 | HUMAN RESOURCE DEVELOPMENT | Generic Elective (Example choice, students select one GE) | 4 | HRD Concepts, Training & Development, Performance Appraisal, Career Planning, Employee Welfare, Stress Management |
Semester 3
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| MCOM-CC-301 | MARKETING MANAGEMENT | Core | 4 | Marketing Concepts, Market Segmentation, Product Decisions, Pricing Strategies, Promotion Mix, Distribution Channels |
| MCOM-CC-302 | HUMAN RESOURCE MANAGEMENT | Core | 4 | HRM Scope, Human Resource Planning, Recruitment & Selection, Training & Development, Performance Management, Compensation Management |
| MCOM-CC-303 | STRATEGIC MANAGEMENT | Core | 4 | Strategic Management Process, Environmental Scanning, Strategy Formulation, Strategy Implementation, Strategic Control, Business Ethics |
| MCOM-DSE-E-301 | BUSINESS ETHICS & CORPORATE GOVERNANCE | Discipline Specific Elective (Business Management, Option 1) | 4 | Ethical Theories, Business Ethics Issues, Corporate Social Responsibility, Corporate Governance Models, Board of Directors, Stakeholder Management |
| MCOM-DSE-E-302 | ENTREPRENEURSHIP DEVELOPMENT | Discipline Specific Elective (Business Management, Option 2) | 4 | Entrepreneurship Concept, Entrepreneurial Process, Business Plan Preparation, Sources of Finance, MSME Policies, Innovation & Creativity |
Semester 4
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| MCOM-CC-401 | TAX PLANNING & MANAGEMENT | Core | 4 | Income Tax Concepts, Residential Status, Heads of Income, Deductions, Assessment of Companies, Tax Planning |
| MCOM-CC-402 | FINANCIAL MARKETS & INSTITUTIONS | Core | 4 | Indian Financial System, Money Market, Capital Market, SEBI, Mutual Funds, Insurance Sector |
| MCOM-DSE-E-401 | INTERNATIONAL BUSINESS MANAGEMENT | Discipline Specific Elective (Business Management, Option 1) | 4 | Global Economic Environment, International Trade, Foreign Direct Investment, Exchange Rate Management, International Marketing, Global HR |
| MCOM-DSE-E-402 | RURAL & AGRICULTURAL MARKETING | Discipline Specific Elective (Business Management, Option 2) | 4 | Rural Market Environment, Rural Consumer Behaviour, Marketing Mix for Rural Areas, Agricultural Marketing, Rural Distribution, Government Initiatives |
| MCOM-PRAC-403 | RESEARCH PROJECT / DISSERTATION | Project | 16 | Research Problem Identification, Literature Review, Methodology Design, Data Analysis, Report Writing, Viva Voce |
