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M-COM in General at Guru Nanak College (Autonomous)
Chennai, Tamil Nadu
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About the Specialization
What is General at Guru Nanak College (Autonomous) Chennai?
This M.Com. General program at Guru Nanak College focuses on equipping students with advanced knowledge in commerce, accounting, finance, and management, essential for thriving in the Indian business landscape. The curriculum is designed to provide a strong theoretical foundation complemented by practical insights into current market trends and regulatory frameworks, preparing graduates for diverse roles across various sectors in India.
Who Should Apply?
This program is ideal for commerce graduates (B.Com, BBA, BA Economics) seeking to deepen their understanding of business operations and management. It''''s suitable for fresh graduates aiming for entry-level managerial or analytical positions, working professionals looking to enhance their credentials for promotions, or those aspiring to pursue academic research or entrepreneurial ventures in India''''s dynamic economy.
Why Choose This Course?
Graduates of this program can expect to pursue careers as financial analysts, accountants, marketing managers, HR executives, or consultants in India. Entry-level salaries typically range from INR 3-6 lakhs per annum, with significant growth potential up to INR 10-15+ lakhs with experience in leading Indian companies. The program also lays a strong foundation for professional certifications like CA, CS, or CMA.
Student Success Practices
Foundation Stage
Strengthen Core Commerce Fundamentals- (Semester 1-2)
Dedicate consistent time to understanding core concepts in accounting, economics, and marketing from the initial semesters. Utilize college library resources and online tutorials (e.g., NPTEL, Coursera) to build a robust foundation, which is crucial for advanced subjects and competitive exams.
Tools & Resources
College Library, NPTEL videos, Khan Academy (for basic concepts)
Career Connection
A strong foundation ensures better performance in placements requiring analytical skills and understanding of business basics.
Develop Research and Analytical Skills- (Semester 1-2)
Actively engage in research methodology classes, focusing on data collection, analysis, and report writing. Participate in small research projects or case studies to apply theoretical knowledge, enhancing critical thinking and problem-solving abilities vital for managerial roles.
Tools & Resources
Microsoft Excel, Google Scholar, SPSS (basic exposure)
Career Connection
These skills are highly valued in market research, business analytics, and consultancy roles.
Cultivate Soft Skills and Communication- (Semester 1-2)
Participate actively in soft skill training sessions, focusing on communication, presentation, and interpersonal skills. Join student clubs or organize college events to practice teamwork and leadership, essential for professional interactions in the Indian corporate environment.
Tools & Resources
Toastmasters International (if available), College debate/presentation clubs, LinkedIn Learning
Career Connection
Effective communication and soft skills are critical for interviews, client interactions, and career progression.
Intermediate Stage
Pursue Industry-Relevant Internships- (Semester 3-4 (during summer breaks))
Seek out summer internships after the second semester with Indian companies in areas like finance, marketing, or HR. This provides practical exposure to corporate environments, helps in networking, and makes your resume more attractive to potential employers for final placements.
Tools & Resources
College Placement Cell, Internshala, LinkedIn Jobs
Career Connection
Internships convert theoretical knowledge into practical experience, often leading to pre-placement offers.
Specialize through Electives and Certifications- (Semester 3-4)
Strategically choose elective subjects that align with your career aspirations (e.g., Investment Management for finance roles, Brand Management for marketing). Complement this with online certifications in financial modeling, digital marketing, or HR analytics from platforms relevant to Indian industry.
Tools & Resources
NISM certifications, Google Digital Garage, Coursera/edX for specialized courses
Career Connection
Specialized knowledge and certifications make you a more competitive candidate in specific industry niches.
Network with Industry Professionals- (Semester 3-4)
Attend industry seminars, workshops, and guest lectures organized by the college or local chambers of commerce. Actively engage with speakers and build a professional network. LinkedIn is an excellent platform for connecting with alumni and industry leaders in India.
Tools & Resources
LinkedIn, Industry events (e.g., FICCI, CII webinars)
Career Connection
Networking opens doors to mentorship, job opportunities, and insights into industry trends.
Advanced Stage
Undertake a Comprehensive Project Work- (Semester 4)
Invest significant effort into the final semester project, choosing a topic with real-world relevance to the Indian economy or a specific industry challenge. Focus on thorough data analysis and clear presentation, demonstrating your ability to solve complex business problems independently.
Tools & Resources
Academic journals, Industry reports (e.g., from EY, Deloitte India), Statistical software
Career Connection
A well-executed project is a strong talking point in interviews and showcases your practical application skills.
Prepare Rigorously for Placements- (Semester 4)
Utilize the college placement cell''''s resources for mock interviews, aptitude test preparation, and resume critiques. Practice group discussions and case study analyses, which are common components of recruitment processes in Indian companies, especially for managerial roles.
Tools & Resources
Placement cell workshops, Online aptitude test platforms, Interview preparation guides
Career Connection
Thorough preparation directly translates into higher chances of securing desired placements.
Stay Updated on Current Business Affairs- (Semester 3-4)
Regularly read business newspapers (e.g., The Economic Times, Business Standard) and financial magazines. Follow economic policies, industry news, and startup trends in India to stay informed for interviews and future career growth, demonstrating commercial awareness.
Tools & Resources
Economic Times, Business Standard, Mint, Moneycontrol app
Career Connection
Being well-informed provides a competitive edge in interviews and helps in making informed career decisions in the Indian market.
Program Structure and Curriculum
Eligibility:
- A candidate who has passed B.Com., B.Com (Corporate Secretaryship), B.B.A., B.A. (Economics) or B.A. (Business Economics) or B.Sc. (Maths with Ancillary Commerce) or B.Sc. (Statistics with Ancillary Commerce) Degree of the University of Madras or any other University recognized by the Syndicate as equivalent thereto.
Duration: 4 semesters / 2 years
Credits: 92 Credits
Assessment: Internal: 40%, External: 60%
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| 20PMCO101 | INDIAN BUSINESS ENVIRONMENT | Core | 4 | Economic Systems, Economic Planning, Industrial Policy, Monetary Policy, Fiscal Policy, External Sector |
| 20PMCO102 | MANAGERIAL ECONOMICS | Core | 4 | Demand Analysis, Production Analysis, Cost Analysis, Pricing Policies, Profit Management, Capital Budgeting |
| 20PMCO103 | MARKETING MANAGEMENT | Core | 4 | Marketing Concepts, Market Segmentation, Product Decisions, Pricing Decisions, Promotion Decisions, Distribution Decisions |
| 20PMCO104 | RESEARCH METHODOLOGY | Core | 4 | Research Design, Sampling Design, Data Collection, Data Processing, Hypothesis Testing, Report Writing |
| 20PMCO1E1 A | RETAIL MARKETING | Elective | 4 | Retailing Environment, Retail Formats, Retail Location, Merchandise Management, Pricing Strategies, Retail Promotion |
| 20PMCO1E1 B | E-COMMERCE | Elective | 4 | E-Commerce Business Models, Internet Marketing, E-Payment Systems, E-Security, M-Commerce, Cyber Laws |
| 20PMCO1SS1 | SOFT SKILL | Skill Based | 3 | Communication Skills, Interpersonal Skills, Teamwork, Time Management, Problem-Solving, Decision-Making |
Semester 2
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| 20PMCO205 | CORPORATE ACCOUNTING | Core | 4 | Share Capital, Debentures, Redemption of Preference Shares, Amalgamation, Absorption, Internal Reconstruction |
| 20PMCO206 | ADVANCED BUSINESS STATISTICS | Core | 4 | Probability Distributions, Sampling and Estimation, Hypothesis Testing, Correlation, Regression, Time Series Analysis |
| 20PMCO207 | INTERNATIONAL BUSINESS | Core | 4 | Theories of International Trade, Balance of Payments, Foreign Exchange Market, WTO, International Financial Institutions, Regional Economic Groupings |
| 20PMCO208 | HUMAN RESOURCE MANAGEMENT | Core | 4 | Human Resource Planning, Recruitment and Selection, Training and Development, Performance Appraisal, Compensation Management, Industrial Relations |
| 20PMCO2E2 A | ADVERTISING AND SALES MANAGEMENT | Elective | 4 | Advertising Objectives, Media Planning, Sales Promotion, Personal Selling, Sales Force Management, Sales Forecasting |
| 20PMCO2E2 B | BRAND MANAGEMENT | Elective | 4 | Brand Identity, Brand Positioning, Brand Equity, Brand Extension, Brand Revitalization, Global Branding |
| 20PMCO2ES1 | EMPLOYABILITY SKILL | Skill Based | 3 | Resume Building, Interview Techniques, Group Discussion, Corporate Etiquette, Negotiation Skills, Career Planning |
Semester 3
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| 20PMCO309 | STRATEGIC MANAGEMENT | Core | 4 | Strategic Analysis, Environmental Scanning, Strategy Formulation, Strategy Implementation, Strategy Evaluation, Corporate Governance |
| 20PMCO310 | ADVANCED COST AND MANAGEMENT ACCOUNTING | Core | 4 | Marginal Costing, Standard Costing, Budgetary Control, Responsibility Accounting, Transfer Pricing, Activity Based Costing |
| 20PMCO311 | FINANCIAL MANAGEMENT | Core | 4 | Capital Structure, Cost of Capital, Working Capital Management, Dividend Policy, Capital Budgeting, Financial Ratios |
| 20PMCO312 | BUSINESS ETHICS AND CORPORATE SOCIAL RESPONSIBILITY | Core | 4 | Ethical Theories, Ethical Decision Making, CSR Concepts, Stakeholder Management, Corporate Governance, Environmental Ethics |
| 20PMCO3E3 A | FINANCIAL SERVICES | Elective | 4 | Merchant Banking, Leasing, Hire Purchase, Factoring, Venture Capital, Credit Rating |
| 20PMCO3E3 B | INVESTMENT MANAGEMENT | Elective | 4 | Investment Avenues, Risk and Return, Portfolio Theory, Fundamental Analysis, Technical Analysis, Derivative Markets |
| 20PMCO3EN1 | ENTREPRENEURSHIP SKILL | Skill Based | 3 | Entrepreneurial Process, Business Plan, Market Survey, Funding Sources, Legal Formalities, Innovation |
Semester 4
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| 20PMCO413 | INDIRECT TAXES | Core | 4 | GST Law, Input Tax Credit, Valuation, Time and Place of Supply, Customs Duty, Central Excise |
| 20PMCO414 | BUSINESS LAW | Core | 4 | Indian Contract Act, Sale of Goods Act, Negotiable Instruments Act, Consumer Protection Act, Companies Act, Partnership Act |
| 20PMCO415 | ORGANIZATION BEHAVIOUR | Core | 4 | Perception, Learning, Motivation, Leadership, Group Dynamics, Organizational Culture |
| 20PMCO416 | PROJECT WORK | Core | 6 | Problem Identification, Literature Review, Methodology, Data Analysis, Findings, Report Writing |
| 20PMCO4E4 A | BANKING AND FINANCIAL SYSTEMS | Elective | 4 | Commercial Banks, Central Bank, Money Market, Capital Market, Banking Sector Reforms, Digital Banking |
| 20PMCO4E4 B | FINANCIAL DERIVATIVES | Elective | 4 | Futures, Forwards, Options, Swaps, Hedging Strategies, Pricing of Derivatives |
| 20PMCO4EX1 | EXTENSION ACTIVITIES | Value Added | 1 | Community Service, Social Awareness, Environmental Protection, Leadership Development, Event Management, Volunteering |
