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INTEGRATED-BBA-MBA in Finance at Krea University
Sri Potti Sriramulu Nellore, Andhra Pradesh
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About the Specialization
What is Finance at Krea University Sri Potti Sriramulu Nellore?
This Finance specialization program at Krea University focuses on equipping students with deep analytical and strategic financial skills. It delves into the intricate workings of financial markets, corporate finance, investments, and emerging areas like Fintech and Sustainable Finance, highly relevant to India''''s rapidly evolving economic landscape. The program''''s interdisciplinary approach differentiates it by fostering holistic business acumen alongside core financial expertise, meeting the diverse demands of the Indian financial industry.
Who Should Apply?
This program is ideal for fresh graduates with a strong quantitative aptitude seeking entry into finance roles across banking, investment management, or corporate finance. It also caters to working professionals aiming to upskill for leadership positions in India''''s financial sector or career changers transitioning into finance from related fields. Prior coursework in mathematics or statistics at the 12th standard level is a key prerequisite, ensuring a solid foundational base for complex financial concepts.
Why Choose This Course?
Graduates of this program can expect to pursue dynamic career paths in India as financial analysts, investment bankers, portfolio managers, risk managers, or consultants. Entry-level salaries typically range from INR 6-12 LPA, with experienced professionals earning significantly higher. The growth trajectories in Indian companies are robust, propelled by a growing economy. The curriculum aligns with professional certifications like CFA and FRM, enhancing career prospects in the competitive Indian and global financial markets.
Student Success Practices
Foundation Stage
Master Business Fundamentals & Data Skills- (Semester 1-2)
Dedicate time in semesters 1-2 to build a strong foundation in accounting, economics, and business communication. Critically, focus on mastering basic data science and statistics using tools like Excel and introductory Python/R, as these are indispensable for advanced finance studies. Actively participate in quantitative skill-building workshops and online courses.
Tools & Resources
Coursera/edX for Data Science basics, Khan Academy for Economics/Accounting, Excel, basic Python/R tutorials
Career Connection
A robust quantitative and analytical foundation is crucial for finance roles, ensuring readiness for advanced financial modeling and analysis required in internships and entry-level positions.
Develop Strong Academic Habits and Networks- (Semester 1-2)
Establish effective study routines, including active recall and spaced repetition for subjects like Financial Management. Form study groups to discuss complex topics and leverage peer learning. Actively engage with faculty during office hours to clarify doubts and seek career guidance, building early professional relationships.
Tools & Resources
Study groups, Professor office hours, Academic writing centers, Krea''''s library resources
Career Connection
Strong academic performance and networking with faculty/peers lay the groundwork for mentorship opportunities and future career referrals within the Indian financial community.
Explore Interdisciplinary Electives- (Semester 1-2)
Utilize the ''''Free Electives'''' to explore subjects like Design Thinking or additional quantitative methods. This broadens your perspective and equips you with diverse problem-solving approaches, highly valued in modern finance which often intersects with technology and behavioral science.
Tools & Resources
Krea University''''s diverse course catalog, Online introductory courses on specific skills
Career Connection
Interdisciplinary skills enhance adaptability and make you a more well-rounded candidate for diverse roles beyond traditional finance, a key advantage in India''''s dynamic job market.
Intermediate Stage
Gain Early Industry Exposure through Projects & Internships- (Semester 3-5 (BBA phase))
Actively seek summer internships or live projects with financial firms, even smaller ones, after your BBA phase (Semesters 3-6). This practical experience is vital to apply theoretical knowledge and understand the nuances of the Indian financial market. Focus on acquiring hands-on experience in financial analysis, market research, or investment strategies.
Tools & Resources
University career services, LinkedIn, Internshala, Company websites
Career Connection
Early practical experience differentiates you in competitive placements, helps in identifying career interests, and builds a professional network crucial for career progression in India.
Specialize and Certify in Finance- (Semester 3-5 (Transition to MBA phase))
As you move into the MBA phase (Semesters 7-8), deeply engage with Finance electives (e.g., Valuation, Derivatives, Financial Markets). Simultaneously, consider pursuing foundational financial certifications like NISM modules or attempting Level 1 of the CFA program to solidify your specialization and signal commitment to potential employers.
Tools & Resources
NISM certifications, CFA Institute resources, WallStreetPrep for financial modeling
Career Connection
Specialized knowledge and professional certifications are highly regarded by Indian financial recruiters, opening doors to niche roles and better compensation packages.
Participate in Finance Competitions and Clubs- (Semester 3-5)
Join finance-related clubs at Krea and actively participate in case competitions, stock market simulations, or investment challenges. This hones your analytical, decision-making, and presentation skills under pressure, while also expanding your network with like-minded peers and industry professionals.
Tools & Resources
Krea University Finance Club, National-level B-school competitions (e.g., NITI Aayog, NSE), Bloomberg Terminal (if available)
Career Connection
Such experiences build a strong profile, demonstrate practical aptitude, and provide valuable talking points during interviews for roles in investment banking, equity research, or wealth management.
Advanced Stage
Intensive Placement Preparation & Networking- (Semester 6-10)
In the final years (Semesters 6-10), dedicate significant time to placement preparation, including mock interviews, resume building, and group discussions. Actively network with alumni in the finance industry and attend industry events. Leverage the university''''s career services for company-specific preparation and insights into Indian corporate culture.
Tools & Resources
Krea University Career Services, LinkedIn Alumni Network, Industry conferences/webinars
Career Connection
Effective placement preparation and strong networking are paramount for securing desirable roles in top-tier Indian and multinational finance firms.
Deep Dive into Advanced Finance & Emerging Trends- (Semester 6-10 (MBA phase))
Focus your MBA phase electives (Semesters 9-10) on advanced topics like Fintech, Sustainable Finance, and Corporate Restructuring. For your dissertation, choose a topic that allows in-depth exploration of an emerging area or a complex problem in the Indian financial context, demonstrating specialized expertise.
Tools & Resources
Research journals in finance, Industry reports (e.g., PwC, Deloitte India), Bloomberg/Refinitiv Eikon
Career Connection
Mastery of advanced and emerging finance areas makes you highly desirable for specialized roles in digital finance, ESG investing, or advisory services, offering a competitive edge in India''''s evolving market.
Cultivate Leadership & Professional Ethics- (Semester 6-10)
Engage in leadership roles within student bodies or lead projects during internships. Pay close attention to courses on Business Ethics and Corporate Governance. Developing strong ethical grounding and leadership qualities is crucial for long-term career success and rising to leadership positions in the highly regulated Indian financial sector.
Tools & Resources
Leadership workshops, Mentorship programs, Case studies on ethical dilemmas
Career Connection
Beyond technical skills, leadership and ethical integrity are non-negotiable for senior roles in finance, enhancing your credibility and trustworthiness in a highly scrutinized industry.
Program Structure and Curriculum
Eligibility:
- Candidates should have a 10+2 system or its equivalent in any discipline with a minimum of 60% aggregate and must have studied Mathematics/Business Mathematics/Statistics/Equivalent as a compulsory subject at the 12th standard level. Students appearing for their 12th standard examination are also eligible to apply.
Duration: 5 years / 10 semesters
Credits: 216 Credits
Assessment: Assessment pattern not specified
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BM 101 | Accounting for Business | Core | 3 | Financial Statements, Accounting Cycle, Adjustments and Accruals, Inventory Accounting, Cash Flow Statement |
| BM 102 | Principles of Microeconomics | Core | 3 | Demand and Supply, Consumer Behavior, Production Costs, Market Structures, Firm Behavior |
| BM 103 | Business Communication | Core | 2 | Verbal and Non-Verbal Communication, Business Report Writing, Presentation Skills, Business Etiquette, Digital Communication |
| BM 104 | Data Science for Business I | Core | 3 | Data Collection Methods, Data Cleaning, Descriptive Statistics, Data Visualization, Basic Excel for Data Analysis |
| BM 105 | Fundamentals of Management | Core | 2 | Functions of Management, Decision Making, Organizational Structure, Leadership Theories, Motivation in Organizations |
| HM 101 | Critical Writing | Core | 2 | Argumentation Skills, Essay Structure, Research and Citation, Academic Tone and Style, Persuasive Writing |
| HM 102 | Introduction to Design | Core | 2 | Design Principles, Visual Communication, User Experience Basics, Ideation Techniques, Prototyping Methods |
| SC 101 | Science and Society | Core | 3 | Scientific Method, Ethics in Science, Environmental Impact, Technological Advancements, Public Understanding of Science |
Semester 2
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BM 201 | Cost Accounting | Core | 3 | Cost Classification, Job Order Costing, Process Costing, Budgeting and Control, Variance Analysis |
| BM 202 | Principles of Macroeconomics | Core | 3 | National Income Accounting, Inflation and Unemployment, Fiscal Policy, Monetary Policy, Economic Growth Theories |
| BM 203 | Marketing Management | Core | 2 | Marketing Mix, Market Segmentation, Product Life Cycle, Branding Strategies, Consumer Behavior |
| BM 204 | Data Science for Business II | Core | 3 | Probability Distributions, Inferential Statistics, Hypothesis Testing, Regression Analysis, Introduction to R/Python |
| BM 205 | Legal Aspects of Business | Core | 2 | Contract Law, Company Law Fundamentals, Consumer Protection, Intellectual Property Rights, Cyber Law in Business |
| HM 201 | Critical Thinking | Core | 2 | Logical Reasoning, Problem-Solving Frameworks, Fallacies in Argumentation, Argument Analysis, Cognitive Biases |
| HM 202 | Ethics and Society | Core | 2 | Ethical Theories, Social Responsibility, Moral Dilemmas, Rights and Duties, Cultural Contexts of Ethics |
| SC 201 | Science and Technology | Core | 3 | Historical Context of Science, Societal Impact of Technology, Emerging Technologies, Innovation and Development, Science and Technology Policy |
Semester 3
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BM 301 | Business Statistics | Core | 3 | Probability Distributions, Sampling Methods, Hypothesis Testing, Correlation Analysis, Regression Modeling |
| BM 302 | Organisational Behaviour | Core | 3 | Individual Behavior in Organizations, Group Dynamics, Motivation Theories, Leadership Styles, Organizational Culture |
| BM 303 | Human Resource Management | Core | 2 | HR Planning, Recruitment and Selection, Training and Development, Performance Management, Compensation and Benefits |
| BM 304 | Data Science for Business III | Core | 3 | Time Series Analysis, Machine Learning Basics, Predictive Modeling, Big Data Concepts, Data Ethics and Governance |
| BM 305 | Financial Management | Core | 3 | Time Value of Money, Capital Budgeting Decisions, Working Capital Management, Cost of Capital, Capital Structure Theories |
| HM 301 | Academic Writing | Core | 2 | Research Proposal Development, Literature Review, Thesis Statement Formulation, Citing Sources, Argumentative Essays |
| HM 302 | Introduction to Philosophy | Core | 2 | Metaphysics, Epistemology, Ethics, Political Philosophy, Logic and Reasoning |
| SC 301 | Environmental Studies | Core | 2 | Ecosystems and Biodiversity, Environmental Pollution, Climate Change Impacts, Sustainable Development, Environmental Policy |
Semester 4
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BM 401 | Operations Management | Core | 3 | Process Design and Analysis, Quality Management, Inventory Control, Supply Chain Management, Lean Operations |
| BM 402 | Business Research Methods | Core | 3 | Research Design, Data Collection Methods, Sampling Techniques, Questionnaire Design, Data Analysis and Interpretation |
| BM 403 | Strategic Management | Core | 3 | Vision and Mission, SWOT Analysis, Porter''''s Five Forces, Generic Strategies, Strategy Implementation |
| BM 404 | Management Information Systems | Core | 2 | Information Systems Concepts, Database Management, Enterprise Systems, IT Security, E-commerce Applications |
| BM 405 | Supply Chain Management | Core | 2 | Sourcing and Procurement, Logistics Management, Inventory and Warehousing, Supply Chain Analytics, Global Supply Chains |
| BM 406 | Investment Management | Core | 3 | Securities Markets, Portfolio Theory, Equity Valuation, Bond Valuation, Mutual Funds and ETFs |
| HM 401 | Intercultural Communication | Core | 2 | Cultural Dimensions, Communication Barriers, Global Business Context, Cultural Adaptation, Diplomacy and Negotiation |
| HM 402 | Globalisation and India | Core | 2 | Economic Impact of Globalisation, Social Changes in India, Political Dimensions, Cultural Exchange, India''''s Trade Policies |
Semester 5
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BM 501 | Project Management | Core | 3 | Project Lifecycle, Project Planning, Scheduling and Control, Risk Management, Resource Allocation |
| BM 502 | Entrepreneurship | Core | 3 | Idea Generation, Business Plan Development, Startup Funding, Legal Aspects of Startups, Growth Strategies |
| BM 503 | International Business | Core | 2 | International Trade Theories, Foreign Direct Investment, Global Strategy, Exchange Rate Mechanisms, Cultural Environment |
| BM 504 | Business Analytics | Core | 3 | Descriptive Analytics, Predictive Analytics, Prescriptive Analytics, Data Mining Techniques, Data Visualization Tools |
| BM 505 | Digital Marketing | Core | 2 | Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media Marketing, Content Marketing, Email Marketing |
| BM 506 | Financial Derivatives | Core | 3 | Forwards Contracts, Futures Contracts, Options and Swaps, Hedging Strategies, Derivative Markets |
| BM 507 | Elective I (Free Elective) | Elective | 2 | Varied based on student choice, Interdisciplinary topics, Skill-based modules, Industry-specific studies, Advanced academic areas |
| HM 501 | Design Thinking | Core | 2 | Empathize Phase, Define Problem, Ideate Solutions, Prototype Development, Testing and Iteration |
Semester 6
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BM 601 | Business Ethics and Corporate Governance | Core | 3 | Ethical Frameworks, Corporate Social Responsibility, Stakeholder Theory, Corporate Governance Models, Whistleblowing |
| BM 602 | Rural and Agri Business Management | Core | 2 | Rural Marketing Strategies, Agricultural Finance, Agri-Supply Chains, Government Policies in Agriculture, Social Entrepreneurship in Rural Areas |
| BM 603 | Contemporary Issues in Business | Core | 2 | Digital Transformation, Sustainability and Green Business, Geopolitical Impacts on Business, Future of Work, Innovation and Disruption |
| BM 604 | Elective II (Free Elective) | Elective | 2 | Varied based on student choice, Interdisciplinary topics, Skill-based modules, Industry-specific studies, Advanced academic areas |
| BM 605 | Elective III (Free Elective) | Elective | 2 | Varied based on student choice, Interdisciplinary topics, Skill-based modules, Industry-specific studies, Advanced academic areas |
| BM 606 | Summer Internship | Core | 6 | Practical Industry Exposure, Project Implementation, Report Writing, Application of Academic Concepts, Professional Skill Development |
| BM 607 | Project (BBA) | Core | 3 | Research Project Design, Problem Identification, Data Analysis, Report Preparation, Presentation of Findings |
Semester 7
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| MG 701 | Corporate Finance | Core | 3 | Capital Budgeting, Capital Structure, Dividend Policy, Mergers and Acquisitions, Working Capital Management |
| MG 702 | Marketing Research | Core | 3 | Research Design, Data Collection Methods, Sampling Techniques, Data Analysis, Report Writing |
| MG 703 | Operations Research | Core | 3 | Linear Programming, Queuing Theory, Simulation Models, Project Scheduling, Decision Analysis |
| MG 704 | Managing Global Business | Core | 3 | International Trade Theories, Global Strategy, Cross-Cultural Management, Market Entry Strategies, Political and Economic Risks |
| MG 705 | Business Analytics for Managers | Core | 3 | Data Visualization, Predictive Modeling, Optimization Techniques, Business Intelligence, Decision Support Systems |
| MG 706 | Managerial Economics | Core | 3 | Demand Estimation, Pricing Strategies, Market Structures, Game Theory, Risk and Uncertainty in Decisions |
| FIN001 | Financial Markets and Institutions | Elective (Finance Major/Minor) | 3 | Money Markets, Capital Markets, Banking System Operations, Financial Regulations, Securities Trading |
| FIN002 | Valuation and Capital Structure | Elective (Finance Major/Minor) | 3 | Equity Valuation Models, Bond Valuation, Firm Valuation, Cost of Capital, Optimal Capital Structure |
Semester 8
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| MG 801 | Strategic Management | Core | 3 | Strategic Analysis, Strategy Formulation, Strategy Implementation, Strategic Control, Competitive Advantage |
| MG 802 | Operations Strategy | Core | 3 | Strategic Role of Operations, Process Choices, Capacity Management, Supply Network Design, Technology Integration |
| MG 803 | Human Resource Strategy | Core | 3 | HR Planning and Talent Management, Talent Acquisition, Performance Management Systems, Compensation and Benefits, Employee Relations |
| MG 804 | Data Science for Managers | Core | 3 | Machine Learning for Business, Big Data Technologies, AI Applications in Management, Data Governance, Ethical AI Practices |
| MG 805 | Research Methods for Managers | Core | 3 | Quantitative Research, Qualitative Research, Survey Design, Data Analysis Software, Report Writing |
| FIN003 | Fixed Income Securities | Elective (Finance Major/Minor) | 3 | Bond Pricing and Yields, Interest Rate Risk, Term Structure of Interest Rates, Mortgage-Backed Securities, Derivatives on Bonds |
| FIN004 | Derivatives and Risk Management | Elective (Finance Major/Minor) | 3 | Options Pricing Models, Futures Contracts, Swaps and Forwards, Hedging Strategies, Value-at-Risk (VaR) |
| FIN005 | International Finance | Elective (Finance Major/Minor) | 3 | Exchange Rate Determination, International Capital Markets, Currency Risk Management, Foreign Direct Investment (FDI), Global Financial Crises |
Semester 9
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| MG 901 | Entrepreneurship and New Venture Creation | Core | 3 | Opportunity Recognition, Business Model Canvas, Startup Funding, Legal Aspects of New Ventures, Growth Strategies for Startups |
| MG 902 | Business Ethics and Corporate Governance | Core | 3 | Ethical Decision-Making, Corporate Social Responsibility, Corporate Governance Models, Stakeholder Management, Sustainability Reporting |
| FIN006 | Investment Banking and Financial Services | Elective (Finance Major/Minor) | 3 | Initial Public Offerings (IPOs), Mergers and Acquisitions Advisory, Private Equity and Venture Capital, Asset Management, Brokerage Services |
| FIN007 | Financial Modelling and Data Analytics | Elective (Finance Major/Minor) | 3 | Excel Financial Modeling, Valuation Models, Forecasting Techniques, Sensitivity Analysis, Python for Finance |
| FIN017 | Sustainable Finance and ESG | Elective (Finance Major/Minor) | 3 | Green Bonds and Impact Investing, ESG Integration in Investment, Climate Risk Assessment, Responsible Investing Principles, Sustainability Reporting |
| MG 906 | Summer Internship II | Core | 6 | Practical Industry Application, Specialized Project Work, Detailed Report Writing, Professional Networking, Advanced Skill Enhancement |
| MG 907 | Project (MBA) | Core | 3 | In-depth Research Design, Complex Problem Solving, Advanced Data Analysis, Strategic Recommendations, Dissertation Preparation |
Semester 10
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| MG 1001 | Global Business Strategy | Core | 3 | Global Market Entry Strategies, International Alliances, Competitive Strategies in Global Arena, Geopolitical Factors in Business, Global Supply Chain Risks |
| FIN012 | Fintech and Digital Payments | Elective (Finance Major/Minor) | 3 | Digital Banking Models, Blockchain in Finance, AI and Machine Learning in Finance, Payment Systems Innovation, Regulatory Technology (RegTech) |
| FIN008 | Wealth Management | Elective (Finance Major/Minor) | 3 | Financial Planning Process, Portfolio Management, Retirement Planning, Estate Planning, Tax Efficiency Strategies |
| FIN009 | Corporate Restructuring | Elective (Finance Major/Minor) | 3 | Mergers and Acquisitions, Divestitures and Spin-offs, Leveraged Buyouts (LBOs), Bankruptcy and Reorganization, Valuation in Restructuring |
| FIN010 | Banking and Financial Services | Elective (Finance Major/Minor) | 3 | Commercial Banking Operations, Investment Banking Functions, Retail Banking Services, Financial Sector Regulations, Credit Risk Management |
| MG 1006 | Dissertation/Independent Study | Core | 9 | Extensive Research Methodology, Critical Literature Review, Original Contribution to Knowledge, Thesis Development, Viva Voce Preparation |
