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M-COM in General at Late Sarada Prasad Rawat Degree College

Late Sarada Prasad Rawat Degree College, Gorakhpur, established in 2005, is an affiliated college of Deen Dayal Upadhyay Gorakhpur University. It stands as a prominent institution offering undergraduate programs in Arts, Science, and Commerce, fostering academic excellence in the region.

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Gorakhpur, Uttar Pradesh

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About the Specialization

What is General at Late Sarada Prasad Rawat Degree College Gorakhpur?

This M.Com program at Late Sarada Prasad Rawat Degree College focuses on providing advanced knowledge and analytical skills in commerce and management disciplines. It prepares students for diverse roles in finance, accounting, marketing, and general management within the dynamic Indian industry landscape, emphasizing conceptual understanding and practical application relevant to current market demands. The program is designed to develop a strong foundation for both corporate careers and further academic pursuits.

Who Should Apply?

This program is ideal for B.Com, B.Com (Hons.), or BBA graduates seeking to deepen their expertise in commerce. It caters to fresh graduates aiming for entry-level managerial and accounting positions, as well as working professionals looking to enhance their analytical capabilities and career progression in areas like finance, taxation, and business strategy within Indian companies. Aspiring entrepreneurs and academicians also find the program beneficial.

Why Choose This Course?

Graduates of this program can expect to pursue various career paths in India, including roles as Financial Analysts, Accountants, Marketing Managers, Tax Consultants, and Business Analysts. Entry-level salaries typically range from INR 3-5 LPA, with experienced professionals earning INR 8-15 LPA. The program offers pathways for growth in leadership roles in finance, banking, and e-commerce, aligning with professional certifications like CA, CS, and CMA for enhanced career prospects.

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Specialization

Student Success Practices

Foundation Stage

Master Core Commerce Fundamentals- (Semester 1-2)

Dedicate time to thoroughly understand core subjects like Managerial Economics and Accounting for Managerial Decisions. Focus on conceptual clarity, problem-solving, and practical application. Form study groups to discuss complex topics and prepare for internal and external examinations effectively.

Tools & Resources

Textbooks prescribed by DDUGU, Online tutorials on NPTEL and Swayam for foundational courses, Previous year question papers

Career Connection

A strong grasp of fundamentals is crucial for passing competitive exams (e.g., UGC NET, bank exams) and forms the bedrock for advanced corporate roles.

Develop Essential Business Communication Skills- (Semester 1-2)

Actively participate in group discussions, presentations, and mock interviews. Seek opportunities to improve written communication through report writing and email etiquette. This is vital for professional interactions in the Indian corporate environment.

Tools & Resources

Toastmasters clubs (if available), Online courses on Coursera/LinkedIn Learning for business communication, College''''s language lab

Career Connection

Effective communication is a top skill sought by recruiters, directly impacting interview performance and career progression.

Cultivate Basic Software Proficiency- (Semester 1-2)

Gain hands-on experience with fundamental business software, especially MS Excel for data analysis and Tally ERP for accounting. Practice regularly to become efficient, as these are indispensable tools in almost any commerce-related role.

Tools & Resources

MS Office Suite tutorials, Tally ERP training modules (online or local institutes), Practical sessions in college computer labs

Career Connection

Proficiency in Tally and Excel is a non-negotiable skill for entry-level accounting and finance positions across India.

Intermediate Stage

Undertake Mini Research Projects- (Semester 3-4)

Beyond classroom assignments, pursue small-scale research projects on contemporary business issues in India. This applies skills learned in Research Methodology and helps in understanding market trends, consumer behavior, or financial analysis specific to the Indian context.

Tools & Resources

Academic databases (JSTOR, ResearchGate), Government economic survey reports, Business magazines (Business India, Forbes India)

Career Connection

Developing research skills is invaluable for roles in market research, business analysis, and provides a competitive edge for MBA or PhD applications.

Engage in Industry Exposure Activities- (Semester 3-4)

Actively seek internships, industrial visits, or short-term projects offered by local businesses or NGOs. This provides practical experience, helps in understanding corporate culture in India, and builds a professional network. Attend industry webinars and seminars.

Tools & Resources

College placement cell, LinkedIn for networking, Internshala for internship search

Career Connection

Practical exposure significantly enhances employability and helps in identifying suitable career paths and securing placements.

Build a Professional Network- (Semester 3-4)

Connect with alumni, faculty, and industry professionals through college events, LinkedIn, and professional platforms. Networking can open doors to mentorship, internships, and job opportunities, especially within the regional business ecosystem.

Tools & Resources

LinkedIn, Alumni association events, Industry conferences/workshops

Career Connection

A strong professional network is crucial for career advancement, job referrals, and staying updated with industry trends in India.

Advanced Stage

Intensify Placement Preparation and Skill Specialization- (Semester 4)

Focus on interview skills, resume building, and quantitative aptitude. Dive deeper into chosen elective areas (e.g., advanced finance, marketing analytics) through additional online certifications. Practice case studies relevant to Indian companies.

Tools & Resources

Placement training workshops, Online platforms like Naukri.com, Monster.com, Coursera/edX for specialized certifications (e.g., Financial Modeling, Digital Marketing)

Career Connection

Targeted preparation is essential for cracking campus placements and securing roles in desired fields within competitive Indian job markets.

Develop a Robust Research Project- (Semester 4)

Invest significant effort in your M.Com research project (MCOM-402). Choose a topic with practical relevance, apply robust research methodologies, and produce a high-quality report. This project showcases your analytical and problem-solving abilities.

Tools & Resources

Faculty mentors, Statistical software (SPSS, R basics), University library resources

Career Connection

A well-executed research project is a strong differentiator on your resume, especially for analytical roles or if pursuing higher studies.

Explore Entrepreneurial Avenues or Higher Education- (Semester 4)

For those inclined, explore entrepreneurship cells in college or local incubators for startup ideas. Alternatively, prepare for competitive exams like UGC NET or entrance exams for PhD programs, focusing on advanced concepts from your M.Com curriculum.

Tools & Resources

Startup India resources, Local Chamber of Commerce events, UGC NET study guides and online coaching

Career Connection

This stage helps solidify career direction, whether it''''s launching a venture, entering academia, or pursuing specialized roles requiring advanced qualifications.

Program Structure and Curriculum

Eligibility:

  • B.Com (Hons.) / B.Com / BBA or equivalent from a recognized university with minimum 45% marks.

Duration: 2 Years / 4 Semesters

Credits: 64 Credits

Assessment: Internal: 25%, External: 75%

Semester-wise Curriculum Table

Semester 1

Subject CodeSubject NameSubject TypeCreditsKey Topics
MCOM-101Managerial EconomicsCore4Managerial Decision Making, Demand and Supply Analysis, Production and Cost Analysis, Market Structures and Pricing, Macroeconomic Environment, Investment Decisions
MCOM-102Accounting for Managerial DecisionsCore4Management Accounting Concepts, Cost Analysis for Decision Making, Budgetary Control, Standard Costing, Responsibility Accounting, Performance Measurement
MCOM-103Business EnvironmentCore4Economic Environment, Political and Legal Environment, Social and Cultural Environment, Technological Environment, International Business Environment, Ethical Issues in Business
MCOM-104Organizational BehaviourCore4Foundations of Individual Behavior, Perception and Learning, Motivation Theories, Group Dynamics and Team Building, Leadership and Power, Organizational Culture and Change

Semester 2

Subject CodeSubject NameSubject TypeCreditsKey Topics
MCOM-201Research MethodologyCore4Fundamentals of Research, Research Design, Data Collection Methods, Sampling Techniques, Data Analysis and Interpretation, Report Writing
MCOM-202Corporate Legal FrameworkCore4Company Law Essentials, Corporate Governance, SEBI Regulations, Consumer Protection Act, Competition Law, Intellectual Property Rights
MCOM-203Marketing ManagementCore4Marketing Concepts and Environment, Market Segmentation, Targeting, Positioning, Product and Pricing Decisions, Promotion and Distribution Channels, Digital Marketing Trends, Global Marketing Strategies
MCOM-204Financial ManagementCore4Financial Goals and Functions, Capital Budgeting Decisions, Cost of Capital, Capital Structure Theories, Working Capital Management, Dividend Policy

Semester 3

Subject CodeSubject NameSubject TypeCreditsKey Topics
MCOM-301Computer Applications in BusinessCore4Business Software Overview, Data Management (MS Excel), Presentation Tools (MS PowerPoint), Accounting Software (Tally ERP), E-commerce Concepts, Introduction to Business Analytics
MCOM-302Strategic ManagementCore4Strategic Planning Process, Environmental Scanning, SWOT Analysis, Strategy Formulation, Strategy Implementation, Strategic Control
MCOM-E1-303Elective Paper IElective (chosen from available groups like Accounting, Finance, Marketing, etc.)4Advanced Accounting Standards, Financial Statement Analysis, Investment Appraisal Techniques, International Marketing Strategies, Human Resource Planning, Entrepreneurial Finance
MCOM-E2-304Elective Paper IIElective (chosen from available groups like Accounting, Finance, Marketing, etc.)4Security Analysis and Portfolio Management, Corporate Taxation, Consumer Behavior, Industrial Relations, Banking Operations, Business Analytics Fundamentals

Semester 4

Subject CodeSubject NameSubject TypeCreditsKey Topics
MCOM-401Value & Ethics in BusinessCore4Ethical Theories in Business, Corporate Social Responsibility (CSR), Environmental Ethics, Ethics in Marketing and Finance, Corporate Governance Practices, Ethical Leadership
MCOM-402Research Project & Viva-VoceCore4Project Proposal Development, Data Collection and Fieldwork, Statistical Analysis of Data, Report Writing and Presentation, Interpretation of Findings, Viva-Voce Examination
MCOM-E3-403Elective Paper IIIElective (chosen from the same group as Sem III)4Financial Derivatives, Risk Management and Insurance, Supply Chain Management, Digital Marketing Analytics, Performance Management Systems, International Business Laws
MCOM-E4-404Elective Paper IVElective (chosen from the same group as Sem III)4Mergers and Acquisitions, Venture Capital and Private Equity, Rural Marketing, Training and Development, Cyber Security in Business, Goods and Services Tax (GST)
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