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BBA in General at Malout Institute of Management and Information Technology
Sri Muktsar Sahib, Punjab
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About the Specialization
What is General at Malout Institute of Management and Information Technology Sri Muktsar Sahib?
This BBA program at Malout Institute of Management and Information Technology focuses on providing a comprehensive foundation in business administration. It is designed to equip students with essential management skills and a broad understanding of various functional areas of business, highly relevant for India''''s dynamic economic landscape. The curriculum emphasizes both theoretical knowledge and practical application, preparing graduates for diverse roles in the Indian industry.
Who Should Apply?
This program is ideal for recent 10+2 graduates aspiring to build a strong career in business and management. It also attracts individuals seeking a robust undergraduate degree to enter various sectors like finance, marketing, human resources, or operations. The program is suitable for those aiming for entry-level managerial positions or considering entrepreneurial ventures within the Indian market.
Why Choose This Course?
Graduates of this program can expect to secure roles in India''''s booming sectors such as banking, retail, ITES, and manufacturing. Typical career paths include Junior Manager, Business Development Executive, Marketing Analyst, or HR Coordinator, with entry-level salaries often ranging from INR 3-5 LPA, growing significantly with experience. The program lays a solid groundwork for pursuing further studies like an MBA, highly valued in Indian corporate settings.
Student Success Practices
Foundation Stage
Master Core Business Fundamentals- (Semester 1-2)
Focus intensely on understanding fundamental concepts in accounting, economics, and management. Utilize online learning platforms like NPTEL and Swayam for supplementary materials and concept reinforcement. Engage actively in classroom discussions and group projects to solidify knowledge.
Tools & Resources
NPTEL, Swayam courses for management, Textbook exercises, Class notes
Career Connection
A strong grasp of fundamentals is crucial for competitive exams (e.g., for banking, government jobs) and serves as the bedrock for all advanced management studies and practical business scenarios.
Develop Essential Communication Skills- (Semester 1-2)
Actively participate in communication skills labs, mock group discussions, and presentations. Join college debate clubs or Toastmasters-like groups to enhance public speaking and interpersonal communication. Practice writing clear and concise reports and emails.
Tools & Resources
College Communication Lab, Online grammar checkers like Grammarly, News articles for discussion topics, TED Talks for presentation style
Career Connection
Effective communication is a top skill sought by recruiters in India, leading to better performance in interviews, team collaborations, and client interactions across all industries.
Build Basic Computer Proficiency- (Semester 1-2)
Gain hands-on expertise in MS-Office Suite (Excel, Word, PowerPoint) and familiarize yourself with business software basics. Explore online tutorials for advanced Excel functions and data visualization. Understand internet etiquette and basic cyber security.
Tools & Resources
Microsoft Office Suite, YouTube tutorials for Excel, Online typing tests, Basic coding platforms if interested
Career Connection
Proficiency in office tools is a minimum requirement for almost all entry-level business roles in India, improving efficiency and data handling capabilities.
Intermediate Stage
Seek Early Industry Exposure through Internships- (Semester 3-5)
Actively seek summer internships or part-time projects in local companies or startups to apply theoretical knowledge in a real-world setting. Focus on roles in marketing, HR, finance, or operations that align with emerging interests. Network with professionals during these experiences.
Tools & Resources
Internshala, LinkedIn for job searches, College Placement Cell, Industry contacts
Career Connection
Internships provide invaluable practical experience, enhance resumes, and often lead to pre-placement offers (PPOs), giving a significant edge in the competitive Indian job market.
Engage in Business Competitions and Case Studies- (Semester 3-5)
Participate in inter-college business competitions, case study challenges, and hackathons. Form diverse teams and leverage analytical and problem-solving skills to address real business problems. This fosters critical thinking and presentation abilities.
Tools & Resources
Dare2Compete.com, College Business Clubs, Harvard Business Review case studies, News related to Indian companies
Career Connection
Winning or participating in such competitions demonstrates initiative, teamwork, and problem-solving prowess, highly valued by Indian recruiters and for future B-school applications.
Develop Basic Analytical and Research Skills- (Semester 3-5)
Pay close attention to subjects like Business Statistics and Research Methodology. Practice data interpretation using tools like Excel or basic R/Python. Conduct small-scale research projects, even for academic assignments, to refine data collection and analysis skills.
Tools & Resources
MS-Excel for data analysis, Google Scholar for research papers, Basic data visualization tools, Statistical software (e.g., SPSS demo)
Career Connection
Analytical skills are increasingly in demand in India for roles in market research, finance, and operations, enabling data-driven decision making and strategic planning.
Advanced Stage
Focus on Specialization-Oriented Skill Development- (Semester 6)
If choosing a specialization later or having a career interest, pursue certifications relevant to that area (e.g., Digital Marketing, Financial Modeling, HR Analytics). Engage in advanced online courses and projects to deepen expertise.
Tools & Resources
Coursera, edX, Udemy for certifications, Industry-specific software (e.g., Tally, SAP modules)
Career Connection
Specialized skills make graduates highly marketable in specific niches of the Indian job market, leading to better job prospects and higher starting salaries in chosen career paths.
Intensive Placement Preparation and Networking- (Semester 6)
Start rigorous preparation for campus placements, focusing on aptitude tests, technical interviews, and HR interviews. Attend workshops on resume building and interview etiquette. Network extensively with alumni and industry professionals through LinkedIn and college events.
Tools & Resources
Aptitude test prep books, Mock interview sessions, LinkedIn, College Alumni Network, Placement Cell resources
Career Connection
Thorough preparation and strong networking significantly increase the chances of securing desirable placements in leading Indian companies and MNCs operating in India.
Undertake a Comprehensive Major Project- (Semester 6)
For the major project, choose a real-world business problem and apply the accumulated knowledge and skills to provide actionable solutions. Seek guidance from faculty and industry mentors, aiming for a high-quality report and presentation.
Tools & Resources
Research databases, Statistical analysis software, Project management tools, Faculty mentors, Industry experts
Career Connection
A well-executed major project demonstrates problem-solving abilities, research acumen, and practical application of knowledge, making a strong impression on potential employers in India and aiding entrepreneurial ventures.
Program Structure and Curriculum
Eligibility:
- 10+2 with minimum 50% Marks (45% for SC/ST)
Duration: 3 years / 6 semesters
Credits: 148 Credits
Assessment: Internal: 40%, External: 60%
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBA101 | Principles of Management | Core | 4 | Management Fundamentals, Functions of Management, Planning and Decision Making, Organizing and Staffing, Directing and Controlling |
| BBA103 | Business Economics | Core | 4 | Introduction to Economics, Demand and Supply Analysis, Theory of Production and Cost, Market Structures, National Income |
| BBA105 | Financial Accounting | Core | 4 | Introduction to Accounting, Accounting Cycle, Journal and Ledger, Trial Balance and Errors, Final Accounts of Sole Proprietors |
| BBA107 | Business Mathematics | Core | 4 | Matrices and Determinants, Calculus Fundamentals, Financial Mathematics, Linear Programming, Permutations and Combinations |
| BBA109 | Computer Applications in Business | Core | 3 | Computer Fundamentals, Operating Systems, MS-Office Suite, Internet and E-commerce Basics, Data Management Concepts |
| BBA111 | Computer Applications in Business (Practical) | Practical | 1 | Hands-on with MS-Word, Data Analysis using MS-Excel, Presentation Skills with MS-PowerPoint, Internet Browsing and Email, Basic Data Entry and Formatting |
| BBA113 | Communication Skills | Core | 3 | Basics of Communication, Verbal Communication, Non-Verbal Communication, Written Communication, Public Speaking |
| BBA115 | Communication Skills (Practical) | Practical | 1 | Group Discussions, Mock Interviews, Presentation Practice, Role-Playing, Listening Exercises |
Semester 2
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBA102 | Organizational Behavior | Core | 4 | Introduction to OB, Perception and Learning, Personality and Values, Motivation Theories, Group Dynamics and Teamwork, Leadership |
| BBA104 | Marketing Management | Core | 4 | Introduction to Marketing, Marketing Mix (4Ps), Product Life Cycle, Pricing Strategies, Promotion and Distribution Channels |
| BBA106 | Business Statistics | Core | 4 | Measures of Central Tendency, Measures of Dispersion, Probability Theory, Correlation and Regression, Time Series Analysis |
| BBA108 | Environmental Studies | Core | 4 | Ecosystems and Biodiversity, Environmental Pollution, Natural Resources, Environmental Ethics, Sustainable Development |
| BBA110 | Company Law | Core | 4 | Company Formation, Types of Companies, Share Capital and Debentures, Directors and Meetings, Winding Up of Companies |
| BBA112 | Research Methodology | Core | 4 | Research Process, Research Design, Data Collection Methods, Sampling Techniques, Report Writing |
Semester 3
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBA201 | Human Resource Management | Core | 4 | HR Functions, Human Resource Planning, Recruitment and Selection, Training and Development, Performance Management, Compensation Management |
| BBA203 | Production & Operations Management | Core | 4 | Operations Strategy, Facility Location and Layout, Inventory Management, Quality Management, Supply Chain Management, Project Scheduling |
| BBA205 | Financial Management | Core | 4 | Financial Goals, Capital Budgeting Decisions, Working Capital Management, Cost of Capital, Capital Structure Theories, Dividend Policy |
| BBA207 | Cost Accounting | Core | 4 | Cost Concepts and Classification, Cost Sheet Preparation, Marginal Costing, Standard Costing, Budgetary Control, Variance Analysis |
| BBA209 | Indian Financial System | Core | 4 | Structure of Indian Financial System, Financial Markets, Financial Institutions, Role of RBI, SEBI and Regulations |
| BBA211 | Summer Training Report | Project | 4 | Project Planning and Objectives, Data Collection and Analysis, Problem Identification, Report Writing Guidelines, Presentation Skills |
Semester 4
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBA202 | Entrepreneurship Development | Core | 4 | Entrepreneurial Process, Business Plan Formulation, Startup Ecosystem in India, Funding Sources for Startups, Legal Aspects of Business |
| BBA204 | Marketing Research | Core | 4 | Market Research Process, Research Design, Data Collection Methods, Questionnaire Design, Data Analysis and Interpretation |
| BBA206 | Business Law | Core | 4 | Indian Contract Act, Sale of Goods Act, Negotiable Instruments Act, Consumer Protection Act, Partnership Act |
| BBA208 | E-Commerce | Core | 4 | Introduction to E-commerce, E-commerce Business Models, E-Payment Systems, E-security, Digital Marketing Fundamentals |
| BBA210 | International Business | Core | 4 | Globalization, International Trade Theories, Balance of Payments, Foreign Exchange Market, International Organizations |
| BBA212 | Business Analytics | Core | 4 | Introduction to Business Analytics, Data Mining Techniques, Predictive Analytics, Data Visualization, Analytical Tools |
Semester 5
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBA301 | Industrial Relations & Labor Laws | Core | 4 | Industrial Relations System, Trade Unions, Collective Bargaining, Labor Welfare Legislations, Social Security Laws |
| BBA303 | Supply Chain Management | Core | 4 | Supply Chain Components, Logistics Management, Inventory Control, Transportation and Warehousing, Supply Chain Strategy |
| BBA305 | Consumer Behavior | Core | 4 | Consumer Decision Making Process, Factors Influencing Behavior, Market Segmentation, Consumer Motivation, Perception and Learning |
| BBA307 | Taxation Laws | Core | 4 | Income Tax Fundamentals, Heads of Income, Deductions from Gross Total Income, Goods and Services Tax (GST), Tax Planning Basics |
| BBA309 | Project Management | Core | 4 | Project Life Cycle, Project Planning and Scheduling, Resource Allocation, Project Risk Management, Project Control and Closure |
| BBA311 | Major Project | Project | 8 | Problem Identification and Formulation, Literature Review, Methodology and Data Collection, Data Analysis and Interpretation, Report Writing and Presentation |
Semester 6
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBA302 | Management Information System | Core | 4 | MIS Concepts and Architecture, Information Systems for Business, Decision Support Systems, Database Management Systems, E-business and E-governance |
| BBA304 | Strategic Management | Core | 4 | Strategic Planning Process, Environmental Analysis, Strategy Formulation, Strategy Implementation, Strategic Control and Evaluation |
| BBA306 | Financial Markets & Services | Core | 4 | Capital Market, Money Market, Derivatives Market, Investment Banking, Mutual Funds, Insurance Services |
| BBA308 | Advertising & Sales Management | Core | 4 | Advertising Objectives and Strategies, Media Planning, Sales Process, Sales Force Management, Sales Promotion Techniques, Advertising Effectiveness |
| BBA310 | Retail Management | Core | 4 | Retail Formats and Theories, Store Location and Layout, Merchandising and Category Management, Retail Pricing Strategies, Customer Relationship Management in Retail |
| BBA312 | Viva-Voce | Viva-Voce | 4 | Comprehensive knowledge of BBA subjects, Analytical and Communication Skills, Critical Thinking, Problem-Solving Abilities, General Business Acumen |
