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BBA in Business Administration at National College (Autonomous)

National College, Tiruchirappalli is a premier autonomous institution in Tamil Nadu, established in 1919, affiliated with Bharathidasan University. Offering diverse UG and PG programs, it holds NAAC 'A++' accreditation and is recognized for academic excellence and holistic development.

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Tiruchirappalli, Tamil Nadu

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About the Specialization

What is Business Administration at National College (Autonomous) Tiruchirappalli?

This Business Administration (BBA) program at National College, Tiruchirappalli focuses on providing a comprehensive understanding of core business functions. It integrates theoretical knowledge with practical skills relevant to the Indian industry context, preparing students for dynamic roles. The program emphasizes strategic thinking, managerial acumen, and a holistic perspective on business operations, aligning with the growing demand for versatile business professionals in India.

Who Should Apply?

This program is ideal for fresh graduates from diverse academic backgrounds, particularly those who have completed their 10+2 examinations and aspire to build a strong foundation in business management. It also caters to individuals seeking entry-level management positions in various sectors or those planning to pursue higher studies like MBA. Students with an aptitude for leadership, problem-solving, and critical thinking will thrive in this curriculum.

Why Choose This Course?

Graduates of this program can expect to embark on diverse career paths within India, including roles in marketing, finance, human resources, operations, and entrepreneurship. Entry-level salaries typically range from INR 2.5 Lakhs to 4.5 Lakhs per annum, with significant growth trajectories for experienced professionals in Indian companies. The program also lays a solid foundation for pursuing professional certifications in areas like financial planning or digital marketing.

OTHER SPECIALIZATIONS

Student Success Practices

Foundation Stage

Build Strong Academic Fundamentals- (Semester 1-2)

Focus intensely on core subjects like Financial Accounting, Principles of Management, and Business Economics. Regularly review concepts, solve practice problems, and clarify doubts with faculty. Join study groups to understand diverse perspectives and reinforce learning.

Tools & Resources

Textbooks, College library, Online accounting tutorials, NCERT Business Studies resources

Career Connection

A solid grasp of basics is crucial for advanced subjects and performing well in competitive exams or entry-level job interviews.

Enhance Communication & Computer Skills- (Semester 1-2)

Actively participate in English language classes, practice public speaking, and engage in written assignments to hone business communication. Master MS Office Suite and basic accounting software (like Tally) through dedicated lab sessions and self-practice.

Tools & Resources

Grammarly, LinkedIn Learning for MS Office, Tally Education resources, College communication labs

Career Connection

Essential for effective workplace interaction, report writing, presentations, and basic data handling in any business role.

Develop Early Industry Awareness- (Semester 1-2)

Read business newspapers (e.g., The Economic Times, Business Standard) and magazines regularly to stay updated on current economic trends and industry news in India. Attend college workshops or guest lectures from local entrepreneurs and business leaders.

Tools & Resources

Business news portals, Industry reports, College career counselling cell, Local business associations

Career Connection

Provides context for theoretical learning, helps in identifying career interests, and prepares for general awareness questions in interviews.

Intermediate Stage

Apply Statistical and Marketing Concepts- (Semester 3-5)

Actively apply statistical tools learned in ''''Statistics for Management'''' to analyze real-world business scenarios. Participate in market research projects, case study competitions, and simulate marketing campaigns to understand market dynamics.

Tools & Resources

Excel for statistical analysis, Marketing case studies (Harvard Business Review, Ivey), Simulated business games

Career Connection

Develops analytical skills critical for data-driven decision-making in marketing, finance, and operations roles.

Gain Practical Business Exposure- (Semester 3-5)

Seek out summer internships or part-time roles in local businesses, NGOs, or startups. Focus on departments like marketing, human resources, or operations to gain first-hand experience and understand organizational functions beyond textbooks.

Tools & Resources

Internshala, LinkedIn, College placement cell, Local business directories

Career Connection

Provides invaluable work experience, helps build professional networks, and often leads to pre-placement offers or better job prospects.

Cultivate Leadership and Teamwork Skills- (Semester 3-5)

Actively participate in student clubs, college events, and organize departmental activities. Take on leadership roles in group projects to develop teamwork, delegation, and conflict resolution abilities, crucial for managerial roles.

Tools & Resources

College student organizations, Departmental events, Leadership workshops

Career Connection

Enhances soft skills highly valued by employers, demonstrating initiative and ability to work effectively in a team environment.

Advanced Stage

Prepare for Placements and Higher Education- (Semester 6)

Initiate intensive placement preparation, including aptitude tests, group discussions, and mock interviews. Simultaneously, research postgraduate programs (e.g., MBA, M.Com) and prepare for entrance exams like CAT, MAT, or TANCET, if applicable.

Tools & Resources

Online aptitude platforms (e.g., IndiaBix), Coaching centers, Career counseling, University websites for PG courses

Career Connection

Maximizes chances for securing desired placements or admission to reputable higher education institutions in India.

Specialize through Electives & Projects- (Semester 6)

Choose electives strategically based on career interests (e.g., finance, marketing, HR) and delve deep into their concepts. Undertake a comprehensive project work that applies theoretical knowledge to a real-world business problem, showcasing research and analytical skills.

Tools & Resources

Industry experts, Academic mentors, Relevant professional journals, Project management tools

Career Connection

Builds expertise in a chosen functional area, making students more competitive for specialized job roles and demonstrating practical problem-solving capabilities.

Develop Entrepreneurial Mindset & Network- (Semester 6)

Explore entrepreneurial opportunities and consider developing a viable business plan as part of the entrepreneurship course. Attend industry seminars, conferences, and connect with alumni and professionals to build a strong professional network.

Tools & Resources

Startup incubators (if available), Business plan competitions, LinkedIn, Industry association events

Career Connection

Fosters innovative thinking, potential for self-employment, and opens doors to new career opportunities through valuable industry connections.

Program Structure and Curriculum

Eligibility:

  • A pass in H.Sc. (10+2) or equivalent qualification from any recognized board.

Duration: 3 years / 6 semesters

Credits: 126 Credits

Assessment: Internal: 25%, External: 75%

Semester-wise Curriculum Table

Semester 1

Subject CodeSubject NameSubject TypeCreditsKey Topics
18LTAM11 / 18LHIN11 / 18LFRE11Language I (Tamil / Hindi / French)Language3Basics of language, Grammar and composition, Prose and poetry appreciation, Communication skills, Cultural aspects of literature
18LENG12English ILanguage3Communication skills, Reading comprehension, Vocabulary development, Grammar and usage, Basic writing techniques
18BBA13Financial AccountingCore4Accounting principles, Double entry system, Journal and Ledger, Trial balance, Final accounts preparation, Rectification of errors
18BBA14Principles of ManagementCore4Management concepts and theories, Planning and decision making, Organizing and staffing, Directing and motivation, Controlling and coordination, Management functions
18BBA15Business EconomicsCore4Economic principles, Demand and supply analysis, Production theory, Cost analysis, Market structures, Pricing policies
18BBA16PComputer Applications in Business – I (Lab)Lab4MS Word for document creation, MS Excel for data analysis, MS PowerPoint for presentations, Basic computer operations, Internet applications, Data management basics

Semester 2

Subject CodeSubject NameSubject TypeCreditsKey Topics
18LTAM21 / 18LHIN21 / 18LFRE21Language II (Tamil / Hindi / French)Language3Advanced language skills, Literary criticism, Translation practice, Creative writing, Cultural heritage
18LENG22English IILanguage3Advanced communication, Report writing, Business correspondence, Public speaking, Presentation techniques
18BBA23Corporate AccountingCore4Company accounts, Share capital and debentures, Redemption of debentures, Amalgamation and absorption, Internal reconstruction, Valuation of goodwill and shares
18BBA24Business MathematicsCore4Set theory, Matrices and determinants, Commercial arithmetic, Calculus for business, Financial mathematics, Linear programming
18BBA25Managerial EconomicsCore4Demand forecasting, Cost and production analysis, Pricing strategies, Profit management, Capital budgeting, Macroeconomic environment
18EVS26Environmental StudiesCore3Ecosystems and biodiversity, Environmental pollution, Natural resources, Sustainable development, Environmental ethics, Climate change impacts
18BBA27PComputer Applications in Business – II (Lab)Lab4Database Management Systems (DBMS), SQL queries, Tally ERP for accounting, Advanced spreadsheet functions, Business data analysis, E-commerce fundamentals

Semester 3

Subject CodeSubject NameSubject TypeCreditsKey Topics
18BBA31Statistics for ManagementCore4Data collection and organization, Measures of central tendency and dispersion, Probability theory, Hypothesis testing, Correlation and regression, Time series analysis
18BBA32Marketing ManagementCore4Marketing concepts, Market segmentation and targeting, Product life cycle, Pricing strategies, Promotion mix, Distribution channels
18BBA33Organizational BehaviourCore4Foundations of OB, Perception and learning, Motivation theories, Leadership styles, Group dynamics and team building, Conflict management and organizational culture
18BBA34Banking Theory Law and PracticeCore4Indian banking system, Reserve Bank of India (RBI), Commercial banks and functions, Negotiable Instruments Act, Banker-customer relationship, E-banking and financial services
18BBAS31Skill Based Elective – ISkill Elective4Topics vary based on chosen elective, examples include:, Elements of Insurance, Company Law, Investment Management, Entrepreneurial Development

Semester 4

Subject CodeSubject NameSubject TypeCreditsKey Topics
18BBA41Business LawCore4Indian Contract Act, Sales of Goods Act, Negotiable Instruments Act, Consumer Protection Act, Company Law essentials, Intellectual Property Rights
18BBA42Human Resource ManagementCore4HR planning, Recruitment and selection, Training and development, Performance appraisal, Compensation and benefits, Employee relations
18BBA43Financial ManagementCore4Financial objectives, Sources of finance, Capital structure theories, Cost of capital, Working capital management, Dividend policy
18BBA44Principles of AuditingCore4Auditing concepts and objectives, Types of audit, Internal control systems, Audit planning and procedures, Vouching and verification, Audit report and ethics
18BBAN41Non-Major Elective – INon-Major Elective2Topics vary based on chosen elective, examples include:, Consumer Affairs, Principles of Public Administration
18BBAS42Skill Based Elective – IISkill Elective4Topics vary based on chosen elective, examples include:, Advertising and Sales Promotion, Export Import Procedure, Industrial Relations and Labour Welfare, E-Commerce

Semester 5

Subject CodeSubject NameSubject TypeCreditsKey Topics
18BBA51Cost AccountingCore4Cost concepts and classifications, Cost sheet preparation, Material and labour costing, Overhead costing, Activity Based Costing (ABC), Budgetary control and standard costing
18BBA52Production and Operations ManagementCore4Production systems and design, Facility location and layout, Production planning and control, Inventory management, Quality control and TQM, Supply chain management
18BBA53Business CommunicationCore4Communication process and types, Verbal and non-verbal communication, Business letters and reports, Public speaking and presentations, Interview skills, Digital communication
18BBA54Business Ethics and Professional ValuesCore4Ethical theories and dilemmas, Corporate Social Responsibility (CSR), Ethical decision making in business, Professional values, Corporate governance, Sustainability and fair practices
18BBA55Management Information SystemCore4MIS concepts and components, Information systems in business, Database management, Decision Support Systems (DSS), Enterprise Resource Planning (ERP), E-business and IT security
18BBAE5A / 18BBAE5B / 18BBAE5C / 18BBAE5D / 18BBAE5EElective – I (Marketing/Finance/HR/Retail/Research)Elective5Topics vary based on chosen elective, examples include:, Services Marketing, Retail Management, Financial Markets, Brand Management, Research Methodology
18BBAS53Skill Based Elective – IIISkill Elective4Topics vary based on chosen elective, examples include:, Human Resource Development, Rural and Agricultural Marketing, International Marketing, Management of Small Business, Office Management and Secretarial Practice

Semester 6

Subject CodeSubject NameSubject TypeCreditsKey Topics
18BBA61Income Tax Law and PracticeCore4Income Tax Act fundamentals, Heads of income (salary, house property, business), Deductions under chapter VI-A, Assessment of individual income, Tax Deducted at Source (TDS), Income tax planning
18BBA62Total Quality ManagementCore4TQM principles and philosophy, Quality gurus and their contributions, Quality costs, Quality control tools and techniques, ISO standards, Six Sigma and Lean manufacturing
18BBA63Entrepreneurial DevelopmentCore4Entrepreneurship concepts, Entrepreneurial process, Business idea generation, Business plan development, Sources of funding, Small business management
18BBA64Project Work and Viva-VoceProject5Project identification and formulation, Literature review, Research methodology, Data collection and analysis, Project report writing, Presentation and viva-voce
18BBAE6A / 18BBAE6B / 18BBAE6C / 18BBAE6DElective – II (Marketing/Operations/Logistics/Strategy)Elective5Topics vary based on chosen elective, examples include:, Marketing of Financial Services, Supply Chain Management, Logistics Management, Strategic Management
18BBAN62Non-Major Elective – IINon-Major Elective2Topics vary based on chosen elective, examples include:, Principles of Business Decisions, Fundamentals of Retailing
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