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MCOM in General at NMKRV College for Women
Bengaluru, Karnataka
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About the Specialization
What is General at NMKRV College for Women Bengaluru?
This MCom program at Nagarathnamma Meda Kasturiranga Setty Rashtreeya Vidyalaya College for Women, affiliated with Bengaluru City University, focuses on equipping students with advanced knowledge in commerce and management. It covers core areas like accounting, finance, marketing, and business analytics, essential for navigating India''''s dynamic economic landscape. The curriculum is designed to foster critical thinking and practical skills, preparing graduates for diverse roles in the corporate sector.
Who Should Apply?
This program is ideal for commerce graduates seeking to deepen their theoretical and practical understanding of business operations. It caters to fresh graduates aspiring for entry-level managerial or analytical positions in finance, marketing, or human resources, as well as working professionals aiming to enhance their qualifications for career advancement. Individuals interested in research or entrepreneurial ventures in the Indian market will also find it beneficial.
Why Choose This Course?
Graduates of this program can expect to pursue various career paths in India, including roles as financial analysts, marketing managers, tax consultants, and HR specialists. Entry-level salaries typically range from INR 3-5 LPA, with experienced professionals earning significantly more. The program provides a strong foundation for professional certifications like CA, CS, or CFA, and opens doors to leadership roles in Indian and multinational corporations.
Student Success Practices
Foundation Stage
Build a Strong Conceptual Foundation- (Semester 1-2)
Focus on thoroughly understanding core subjects like Corporate Accounting, Quantitative Techniques, and Marketing Management. Attend all lectures, take detailed notes, and clarify doubts immediately. Form study groups to discuss complex topics and work through practical problems. This stage is crucial for building the base for advanced subjects.
Tools & Resources
University textbooks, NPTEL (for specific topics), Peer study groups, Faculty office hours
Career Connection
A solid conceptual understanding is vital for excelling in competitive exams, job interviews, and performing well in initial roles in finance, accounting, or marketing.
Develop Analytical and Problem-Solving Skills- (Semester 1-2)
Actively engage with quantitative subjects like Quantitative Techniques and Advanced Business Statistics. Practice solving numerical problems regularly using various methods. Participate in case study discussions to apply theoretical knowledge to real-world business scenarios, enhancing decision-making capabilities.
Tools & Resources
Microsoft Excel for data analysis, Business case studies (e.g., Harvard Business Review), Online platforms like Coursera for data analytics basics
Career Connection
Employers in finance, consulting, and data analysis highly value strong analytical and problem-solving skills, which are essential for making informed business decisions.
Enhance Communication and Presentation Abilities- (Semester 1-2)
Actively participate in seminars, group presentations, and discussions within the classroom. Practice presenting ideas clearly and concisely. Seek feedback from professors and peers to refine public speaking skills. This will also help in articulating research findings and business proposals effectively.
Tools & Resources
PowerPoint/Google Slides, Toastmasters International (if available), College debating clubs
Career Connection
Strong communication skills are critical for client interactions, team collaboration, and leadership roles across all industries, improving interview performance and professional networking.
Intermediate Stage
Specialize through Electives and Industry-Relevant Skills- (Semester 3-4)
Carefully choose electives in areas like Financial Risk Management, Digital Marketing, or Business Analytics based on your career interests. Supplement classroom learning with industry certifications or specialized workshops in these areas to gain a competitive edge.
Tools & Resources
NISM certifications (for finance), Google Digital Garage (for marketing), Tableau/Power BI tutorials, LinkedIn Learning
Career Connection
Specializing in high-demand areas makes you more attractive to recruiters, aligning your profile with specific industry needs and opening up niche job roles.
Gain Practical Exposure through Project Work and Internships- (Semester 3-4)
Leverage the project work and internship opportunities provided in Semesters 3 and 4. Actively seek internships in reputable companies in Bengaluru or other major cities to apply theoretical knowledge in a real business environment, build professional networks, and understand corporate culture.
Tools & Resources
College placement cell, Internship portals (e.g., Internshala, LinkedIn), Professional networking events
Career Connection
Internships provide valuable work experience, often lead to pre-placement offers, and significantly boost employability by demonstrating practical skills and industry understanding.
Network Proactively and Prepare for Placements- (Semester 3-4)
Attend industry seminars, guest lectures, and alumni meets to build a professional network. Start preparing for placements early by refining your resume, practicing aptitude tests, group discussions, and mock interviews. Stay updated on current affairs and industry trends.
Tools & Resources
LinkedIn, Professional networking events, Placement preparation books/portals, Career counseling services
Career Connection
A strong network can lead to job referrals, mentorship, and career opportunities. Thorough placement preparation significantly increases your chances of securing a desirable job upon graduation.
Advanced Stage
Program Structure and Curriculum
Eligibility:
- A candidate who has passed the B.Com / B.B.A / B.B.M Degree examination of Bengaluru City University or of any other University considered as equivalent thereto is eligible for admission to the M.Com course.
Duration: 2 years (4 semesters)
Credits: 96 Credits
Assessment: Internal: 30%, External: 70%
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| 1.4 | Management Concepts and Organizational Behavior | Core | 6 | Management Process and Functions, Planning, Organizing, Staffing, Directing and Controlling, Foundations of Organizational Behavior, Individual and Group Behavior, Organizational Culture and Change |
| 1.5 | Quantitative Techniques | Core | 6 | Probability and Probability Distributions, Sampling and Estimation, Hypothesis Testing, Correlation and Regression Analysis, Time Series Analysis and Forecasting, Decision Theory and Game Theory |
| 1.6 | Business Research Methods | Core | 6 | Introduction to Business Research, Research Design and Types, Data Collection Methods, Sampling Design and Procedures, Data Analysis and Interpretation, Research Report Writing |
| 1.7 | Marketing Management | Core | 6 | Marketing Concepts and Environment, Consumer and Industrial Buying Behavior, Market Segmentation, Targeting, Positioning, Product and Pricing Decisions, Promotion and Distribution Channels, Marketing Control and Ethics |
| 1.8 A | Advanced Financial Management | Elective | 6 | Capital Structure Theories, Dividend Policy Decisions, Working Capital Management, Capital Budgeting under Uncertainty, Mergers and Acquisitions, International Financial Management Concepts |
| 1.8 B | Advanced Cost Accounting | Elective | 6 | Costing Methods and Techniques, Budgetary Control, Standard Costing and Variance Analysis, Marginal Costing and Decision Making, Activity Based Costing, Cost Audit |
| 1.8 C | Financial Markets and Services | Elective | 6 | Indian Financial System Overview, Money Market and Instruments, Capital Market Structure and Operations, Financial Institutions and Regulators, Mutual Funds and Merchant Banking, Leasing and Hire Purchase Services |
| 1.9 A | E-Commerce | Elective | 6 | E-Commerce Fundamentals and Models, E-Marketing and Advertising, Electronic Payment Systems, E-Commerce Security and Encryption, Legal and Ethical Aspects of E-Commerce, M-Commerce and Digital Marketplaces |
| 1.9 B | Data Analysis for Business Decisions | Elective | 6 | Introduction to Data Analysis, Statistical Tools for Business, Data Visualization Techniques, Predictive Modeling Basics, Data Mining Concepts, Decision Making with Data |
| 1.9 C | Entrepreneurial Development | Elective | 6 | Concept and Process of Entrepreneurship, Entrepreneurial Environment in India, Business Plan Preparation, Sources of Finance for Entrepreneurs, Government Schemes and Policies, Challenges and Success Factors for Startups |
Semester 2
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| 2.4 | Corporate Accounting | Core | 6 | Company Final Accounts, Valuation of Shares and Goodwill, Amalgamation and Reconstruction of Companies, Liquidation of Companies, Accounting for Holding Companies, Financial Reporting Standards |
| 2.5 | Human Resource Management | Core | 6 | HRM Concepts and Functions, HR Planning, Recruitment and Selection, Training and Development, Performance Management and Appraisal, Compensation and Benefits, Industrial Relations and Labor Laws |
| 2.6 | Indian Financial System | Core | 6 | Structure of Indian Financial System, Financial Institutions and Regulators, Money Market and its Components, Capital Market: Primary and Secondary Markets, Financial Instruments, Role of RBI, SEBI and IRDAI |
| 2.7 | Business Ethics and Corporate Governance | Core | 6 | Introduction to Business Ethics, Ethical Theories and Decision Making, Corporate Governance Principles and Practices, Role of Board of Directors and Stakeholders, Corporate Social Responsibility, Whistleblowing and Ethical Leadership |
| 2.8 A | Investment Management | Elective | 6 | Investment Environment and Process, Risk and Return Analysis, Portfolio Theory and Management, Equity and Bond Valuation, Mutual Funds and Derivatives, Investment Strategies and Performance Evaluation |
| 2.8 B | Strategic Cost Management | Elective | 6 | Strategic Cost Management Concepts, Life Cycle Costing, Target Costing and Kaizen Costing, Environmental Costing, Transfer Pricing, Quality Costing |
| 2.8 C | International Financial Management | Elective | 6 | International Financial Environment, Foreign Exchange Market and Exchange Rates, Foreign Exchange Risk Management, International Capital Budgeting, International Working Capital Management, International Equity and Debt Markets |
| 2.9 A | Business Analytics | Elective | 6 | Introduction to Business Analytics, Data Warehousing and Data Mining, Predictive Analytics Techniques, Prescriptive Analytics and Optimization, Big Data Concepts and Technologies, Business Intelligence and Data Visualization |
| 2.9 B | Retail Management | Elective | 6 | Retail Industry Overview and Formats, Retail Location and Store Design, Merchandise Management and Assortment Planning, Retail Pricing and Promotion Strategies, Retail Supply Chain Management, Customer Service in Retail |
| 2.9 C | Rural and Agricultural Marketing | Elective | 6 | Rural Marketing Environment in India, Rural Consumer Behavior, Market Segmentation in Rural Areas, Marketing Mix for Rural Markets, Agricultural Marketing Channels, Challenges and Opportunities in Rural Marketing |
Semester 3
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| 3.1 | Corporate Tax Planning | Core | 6 | Corporate Tax Structure in India, Assessment of Companies, Computation of Total Income and Tax Liability, Deductions and Allowances for Companies, Minimum Alternate Tax (MAT), Tax Planning Strategies |
| 3.2 | Strategic Management | Core | 6 | Strategic Management Process, Environmental Scanning and Analysis, Strategic Formulation: Vision, Mission, Goals, Strategic Implementation and Control, Business and Corporate Level Strategies, Strategic Leadership and Ethics |
| 3.3 | Advanced Business Statistics | Core | 6 | Probability Distributions, Sampling Distributions and Central Limit Theorem, Estimation and Hypothesis Testing, Chi-Square Test and ANOVA, Non-parametric Tests, Correlation and Regression Modeling |
| 3.4 A | Derivatives and Risk Management | Elective | 6 | Introduction to Derivatives Markets, Futures Contracts and Pricing, Options Contracts and Strategies, Swaps and Other Derivatives, Financial Risk Management Techniques, Hedging Strategies using Derivatives |
| 3.4 B | Accounting for Business Decisions | Elective | 6 | Financial Statement Analysis, Ratio Analysis and Trend Analysis, Fund Flow and Cash Flow Statements, Budgeting and Budgetary Control, Standard Costing and Variance Analysis, Capital Budgeting Decisions |
| 3.4 C | Financial Services | Elective | 6 | Merchant Banking and Issue Management, Credit Rating Agencies, Leasing and Hire Purchase, Factoring and Forfaiting, Venture Capital and Private Equity, Mutual Funds and Insurance Services |
| 3.5 A | Supply Chain Management | Elective | 6 | Introduction to Supply Chain Management, Logistics and Transportation Management, Inventory Management Strategies, Warehousing and Distribution, Supply Chain Relationships and Integration, Global Supply Chain Management |
| 3.5 B | Digital Marketing | Elective | 6 | Digital Marketing Landscape, Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media Marketing, Content Marketing and Email Marketing, Mobile Marketing and Web Analytics |
| 3.5 C | Logistics and Warehousing | Elective | 6 | Logistics Management Concepts, Transportation Systems and Modes, Warehousing Design and Operations, Inventory Control and Management, Material Handling and Packaging, Reverse Logistics |
| 3.6 | Project Work / Internship | Project | 6 | Research Proposal Development, Data Collection and Analysis, Report Writing and Presentation, Industry Exposure and Practical Application, Problem Identification and Solution Formulation, Professional Communication |
Semester 4
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| 4.1 | Goods and Services Tax (GST) | Core | 6 | Overview of Indirect Taxes and GST, GST Law: Concepts and Administration, Registration and Levy of GST, Input Tax Credit Mechanism, Time and Value of Supply, GST Returns and Refunds |
| 4.2 | Financial Markets and Instruments | Core | 6 | Overview of Financial Markets, Money Market Instruments, Capital Market: Primary and Secondary Market, Equity and Debt Instruments, Derivatives: Futures and Options, Regulatory Framework of Financial Markets |
| 4.3 | International Business | Core | 6 | Nature and Scope of International Business, Theories of International Trade, Foreign Direct Investment (FDI), International Economic Organizations, Global Marketing Strategies, Cross-Cultural Management |
| 4.4 A | Financial Risk Management | Elective | 6 | Introduction to Financial Risk Management, Market Risk and Measurement, Credit Risk Management, Operational Risk and Liquidity Risk, Enterprise Risk Management (ERM), Risk Management in Banking and Financial Institutions |
| 4.4 B | Advanced Management Accounting | Elective | 6 | Responsibility Accounting, Performance Measurement Systems, Transfer Pricing Decisions, Strategic Management Accounting, Activity Based Management (ABM), Value Chain Analysis |
| 4.4 C | Treasury and Forex Management | Elective | 6 | Treasury Management Functions, Cash Management and Liquidity Planning, Working Capital Management Strategies, Foreign Exchange Market Operations, Exchange Rate Risk Management, International Trade Financing |
| 4.5 A | Consumer Behavior | Elective | 6 | Introduction to Consumer Behavior, Consumer Decision Making Process, Individual Influences on Behavior, Group and Social Influences, Cultural and Sub-cultural Influences, Consumer Research and Ethics |
| 4.5 B | Brand Management | Elective | 6 | Brand Concepts and Branding Strategies, Brand Identity and Brand Image, Brand Equity Measurement and Management, Brand Positioning and Re-positioning, Brand Communication and Extension, Global Branding Strategies |
| 4.5 C | Customer Relationship Management (CRM) | Elective | 6 | Introduction to CRM, CRM Strategy and Implementation, Customer Data Management, CRM Technologies and Analytics, Customer Loyalty and Retention, Service Quality and Customer Satisfaction |
| 4.6 | Project Work | Project | 6 | Comprehensive Project Report Formulation, In-depth Industry Analysis, Application of Research Methodologies, Data Interpretation and Findings Presentation, Recommendations and Managerial Implications, Viva-Voce and Final Presentation |
