.png&w=1920&q=75)
B-B-A in General at P.A. First Grade College
Dakshina Kannada, Karnataka
.png&w=1920&q=75)
About the Specialization
What is GENERAL at P.A. First Grade College Dakshina Kannada?
This General B.B.A program at P.A. First Grade College focuses on providing a comprehensive foundation in business administration principles. Tailored to the dynamic Indian industrial landscape, it equips students with versatile skills applicable across various sectors, preparing them for diverse management roles. The program distinguishes itself by integrating core business concepts with practical, industry-relevant knowledge.
Who Should Apply?
This program is ideal for fresh graduates from diverse academic backgrounds seeking entry into the business and management fields in India. It also suits working professionals aiming to enhance their foundational business acumen for career advancement, or career changers transitioning into management roles. Students with a strong aptitude for leadership, problem-solving, and a keen interest in the Indian economy will thrive.
Why Choose This Course?
Graduates of this program can expect to pursue India-specific career paths in areas like marketing, HR, finance, operations, or entrepreneurial ventures. Entry-level salaries in India typically range from INR 2.5 Lakhs to 4.5 Lakhs per annum, with experienced professionals earning significantly more. The program prepares students for various management positions, offering robust growth trajectories in Indian companies and alignment with professional certifications like NISM or NCFM.
Student Success Practices
Foundation Stage
Master Core Business Fundamentals- (Semester 1-2)
Dedicate significant time to understanding foundational subjects like Principles of Management and Financial Accounting. Utilize online resources like NPTEL videos for in-depth explanations and platforms like Coursera for basic business certifications. Form study groups with peers to discuss concepts and solve problems collaboratively.
Tools & Resources
NPTEL, Coursera (for foundational courses), Study groups
Career Connection
A strong grasp of fundamentals is crucial for passing competitive entrance exams for higher studies (like MBA) and for initial rounds of job interviews in entry-level management roles.
Develop Digital Fluency and Communication Skills- (Semester 1-2)
Actively engage with the ''''Digital Fluency'''' and ''''Communication Skills'''' courses. Practice using MS Office tools (Excel, PowerPoint, Word) for assignments and presentations. Join college clubs focused on public speaking or debates to hone verbal communication and presentation skills.
Tools & Resources
MS Office Suite, Toastmasters (if available/similar college club), LinkedIn Learning for basic software skills
Career Connection
Proficiency in digital tools and effective communication are non-negotiable for success in any modern Indian workplace, essential for professional interactions and report generation.
Build a Strong Academic Record and Network- (Semester 1-2)
Focus on achieving academic excellence by consistent study and active participation in classes. Attend guest lectures and workshops organized by the college. Begin building a professional network by connecting with faculty, seniors, and guest speakers, especially from the local business community.
Tools & Resources
College library, Faculty office hours, LinkedIn
Career Connection
A strong academic foundation improves internship and placement prospects, while early networking opens doors to mentorship and future career opportunities within the Indian business ecosystem.
Intermediate Stage
Gain Practical Exposure through Internships and Projects- (Semester 3-5)
Actively seek short-term internships, even unpaid ones, during summer breaks in local businesses or NGOs in Mangalore/Bangalore. Participate in live projects offered by the college or through online platforms to apply theoretical knowledge in real-world scenarios, focusing on areas like HR, Marketing, or Finance.
Tools & Resources
Internshala, LetsIntern, College placement cell, Local SMEs
Career Connection
Practical experience is highly valued by Indian recruiters. It enhances your resume, provides valuable industry insights, and often leads to pre-placement offers or stronger interview performance.
Specialize in Key Business Tools and Analytics- (Semester 3-5)
Leverage courses like ''''Tally for Business Accounting'''' and ''''Advanced Excel for Business Analytics''''. Pursue additional certifications in these tools or in data analysis (e.g., Google Data Analytics Certificate) to develop in-demand analytical skills crucial for various business roles in India.
Tools & Resources
Tally ERP 9/Prime, Microsoft Excel, Google Data Analytics Certificate, Udemy/Coursera
Career Connection
Employers in India increasingly look for candidates with strong analytical and software skills. Proficiency in Tally and advanced Excel can significantly boost employability in finance, accounting, and business analysis roles.
Engage in Entrepreneurial and Skill Competitions- (Semester 3-5)
Participate in college-level or inter-collegiate business plan competitions, case study challenges, or marketing contests. This helps in developing critical thinking, teamwork, and presentation skills. Join an entrepreneurial cell if available to explore startup ideas and connect with mentors.
Tools & Resources
E-Cell/Incubation centers in local colleges, Startup India initiatives, Business Model Canvas
Career Connection
Such experiences demonstrate initiative, problem-solving capabilities, and leadership potential, which are highly regarded during recruitment for roles in startups, product management, or even for launching your own venture.
Advanced Stage
Focus on Industry-Specific Placements and Interview Preparation- (Semester 6)
Identify target industries and roles based on your interests and skills cultivated in previous semesters. Attend campus placement drives and workshops specifically designed for interview preparation, resume building, and group discussion tactics. Practice mock interviews with faculty and seniors.
Tools & Resources
Placement cell resources, Mock interview platforms, Job portals like Naukri.com, Monster.com, LinkedIn
Career Connection
This stage is critical for securing desired placements. Targeted preparation ensures you can articulate your skills and experience effectively to potential employers in the Indian job market.
Deepen Specialization Knowledge and Project Work- (Semester 6)
Dedicate substantial effort to the Discipline Specific Core courses of your chosen major (e.g., Finance, Marketing, HR) and the compulsory Project Work/Internship. Conduct thorough research for your project, leveraging academic databases and industry reports. Aim for a high-quality, practical project that showcases your expertise.
Tools & Resources
JGate, Shodhganga (for research), Industry reports (e.g., from FICCI, CII), Statistical software like R or Python basics (if applicable)
Career Connection
A strong final project acts as a practical portfolio, demonstrating your ability to apply specialized knowledge and solve real-world business problems, significantly aiding in securing specialized roles.
Plan for Career Growth and Higher Education- (Semester 6)
Based on your experiences and interests, clearly define your short-term and long-term career goals. Research options for post-graduation, such as an MBA or specialized masters in India or abroad. Network with alumni to gain insights into various career paths and prepare for competitive exams like CAT, MAT, or XAT if pursuing an MBA.
Tools & Resources
Alumni network, Career counselors, Test preparation materials for CAT/GMAT/GRE
Career Connection
Strategic career planning in the final stage ensures a smooth transition into either immediate employment or further education, setting the trajectory for long-term professional success in the competitive Indian landscape.
Program Structure and Curriculum
Eligibility:
- Candidates who have passed the Two-year Pre-University Examination conducted by the Pre-University Education Board in Karnataka State or an equivalent examination recognized by Mangalore University.
Duration: 3 years (6 semesters)
Credits: 132 Credits
Assessment: Internal: 40%, External: 60%
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBA101 | Principles of Management | Major Core Course (MCC) | 4 | Management Concepts, Functions of Management, Planning and Decision Making, Organizing and Staffing, Directing and Controlling |
| BBA102 | Financial Accounting | Major Core Course (MCC) | 4 | Accounting Concepts, Journal and Ledger, Trial Balance, Financial Statements, Accounting Standards |
| BAEGC103 | Indian Language | Ability Enhancement Compulsory Course (AECC) | 2 | Grammar, Comprehension, Composition, Literary Forms, Cultural Context |
| BAEGC104 | English | Ability Enhancement Compulsory Course (AECC) | 2 | Basic English Grammar, Reading Comprehension, Writing Skills, Paragraph Development, Vocabulary Building |
| BBASEC105 | Digital Fluency | Skill Enhancement Course (SEC) | 2 | Computer Fundamentals, MS Office Suite, Internet and Web Browsing, Cyber Security Basics, Digital Tools for Productivity |
| BBAV106 | Office Management | Vocational Course | 3 | Office Procedures, Record Keeping, Communication Management, Time Management, Office Automation |
Semester 2
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBA201 | Organizational Behavior | Major Core Course (MCC) | 4 | Individual Behavior, Group Dynamics, Motivation Theories, Leadership Styles, Organizational Culture |
| BBA202 | Marketing Management | Major Core Course (MCC) | 4 | Marketing Mix, Consumer Behavior, Product Life Cycle, Pricing Strategies, Promotion and Distribution |
| BAEGC203 | Indian Language | Ability Enhancement Compulsory Course (AECC) | 2 | Advanced Grammar, Translation, Poetry and Prose, Writing Skills, Cultural Communication |
| BAEGC204 | English | Ability Enhancement Compulsory Course (AECC) | 2 | Business Communication, Report Writing, Presentation Skills, Effective Listening, Interpersonal Communication |
| BBASEC205 | Communication Skills for Professional Success | Skill Enhancement Course (SEC) | 2 | Verbal & Non-Verbal Communication, Public Speaking, Interview Skills, Group Discussions, Cross-Cultural Communication |
| BBAV206 | Business Communication | Vocational Course | 3 | Principles of Business Communication, Types of Business Letters, Memos and Emails, Reports and Proposals, Digital Communication Etiquette |
Semester 3
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBA301 | Human Resource Management | Major Core Course (MCC) | 4 | HR Planning, Recruitment and Selection, Training and Development, Performance Management, Compensation Management |
| BBA302 | Entrepreneurship Development | Major Core Course (MCC) | 4 | Entrepreneurial Process, Idea Generation, Business Plan Creation, Funding Sources, Startup Ecosystem in India |
| BAEGC303 | Constitution of India and Human Rights | Ability Enhancement Compulsory Course (AECC) | 2 | Preamble and Basic Features, Fundamental Rights and Duties, Directive Principles, Indian Federalism, Human Rights Provisions |
| BBASEC304 | Tally for Business Accounting | Skill Enhancement Course (SEC) | 2 | Tally Basics, Company Creation, Ledger Management, Voucher Entries, GST and Taxation |
| BBAO305 | Open Elective - I | Open Elective (OE) | 3 | |
| BBAV306 | E-Commerce | Vocational Course | 3 | E-commerce Business Models, Online Payments, Digital Marketing, Cyber Law, Supply Chain in E-commerce |
Semester 4
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBA401 | Business Regulations | Major Core Course (MCC) | 4 | Contract Act, Sale of Goods Act, Consumer Protection Act, Intellectual Property Rights, Company Law |
| BBA402 | Business Research Methods | Major Core Course (MCC) | 4 | Research Design, Data Collection Methods, Sampling Techniques, Data Analysis, Report Writing |
| BAEGC403 | Environmental Studies | Ability Enhancement Compulsory Course (AECC) | 2 | Ecology and Ecosystems, Biodiversity Conservation, Environmental Pollution, Sustainable Development, Environmental Ethics |
| BBASEC404 | Advanced Excel for Business Analytics | Skill Enhancement Course (SEC) | 2 | Advanced Functions in Excel, Data Visualization, Pivot Tables and Charts, What-If Analysis, Macros and VBA Basics |
| BBAO405 | Open Elective - II | Open Elective (OE) | 3 | |
| BBAV406 | Digital Marketing | Vocational Course | 3 | SEO and SEM, Social Media Marketing, Content Marketing, Email Marketing, Web Analytics |
Semester 5
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBA501 | Financial Markets & Institutions | Discipline Specific Core (DSC) - Example from Finance Major | 4 | Indian Financial System, Money Market, Capital Market, SEBI Regulations, Financial Intermediaries |
| BBA502 | Investment Management | Discipline Specific Core (DSC) - Example from Finance Major | 4 | Investment Avenues, Risk and Return, Portfolio Management, Security Analysis, Mutual Funds |
| BBA503 | Working Capital Management | Discipline Specific Core (DSC) - Example from Finance Major | 4 | Components of Working Capital, Cash Management, Inventory Management, Receivables Management, Working Capital Financing |
| BBASEC504 | Professional Ethics and Human Values | Skill Enhancement Course (SEC) | 2 | Ethical Theories, Business Ethics, Corporate Social Responsibility, Values in Management, Ethical Decision Making |
| BBAV505 | Stock Market Operations | Vocational Course | 3 | Stock Exchange Operations, Trading Mechanisms, Derivatives Market, Mutual Funds, SEBI Guidelines |
| BBAO506 | Open Elective - III | Open Elective (OE) | 3 |
Semester 6
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBA601 | International Financial Management | Discipline Specific Core (DSC) - Example from Finance Major | 4 | Foreign Exchange Market, Exchange Rate Theories, International Capital Markets, Foreign Direct Investment, Currency Risk Management |
| BBA602 | Strategic Financial Management | Discipline Specific Core (DSC) - Example from Finance Major | 4 | Strategic Planning, Capital Budgeting, Mergers and Acquisitions, Corporate Restructuring, Valuation Models |
| BBA603 | Financial Derivatives | Discipline Specific Core (DSC) - Example from Finance Major | 4 | Futures and Forwards, Options Trading, Swaps, Hedging Strategies, Derivative Market Regulations |
| BBASEC604 | Project Work / Internship | Skill Enhancement Course (SEC) | 2 | Problem Identification, Data Collection & Analysis, Report Writing, Presentation Skills, Industry Exposure |
| BBAV605 | Entrepreneurial Finance | Vocational Course | 3 | Sources of Startup Funding, Venture Capital, Angel Investors, Financial Planning for Startups, Valuation for Entrepreneurs |
| BBAO606 | Open Elective - IV | Open Elective (OE) | 3 |
