

MBA in International Business at Panjab University


Chandigarh, Chandigarh
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About the Specialization
What is International Business at Panjab University Chandigarh?
This MBA International Business program at Panjab University, Chandigarh focuses on equipping students with expertise in global trade, finance, and cross-cultural management. It addresses the complexities of operating in a globally interconnected economy, preparing future leaders for India''''s growing role in international commerce, and understanding global market dynamics.
Who Should Apply?
This program is ideal for aspiring professionals seeking careers in international trade, export-import, global marketing, and multinational corporations. It benefits fresh graduates aiming for international exposure, and working professionals looking to transition into global roles. Candidates with a strong interest in global economies, diverse cultures, and cross-border business operations will thrive here.
Why Choose This Course?
Graduates of this program can expect diverse India-specific career paths in export-import houses, international logistics, global banking, and MNCs operating in India. Entry-level salaries typically range from INR 4-8 LPA, with significant growth potential up to INR 15-25 LPA for experienced professionals. Roles include International Business Analyst, Export Manager, Global Marketing Executive, and International Finance Specialist.

Student Success Practices
Foundation Stage
Develop Strong Business Fundamentals- (Semester 1-2)
Focus on thoroughly understanding core concepts in management, marketing, finance, and economics. Actively participate in class discussions, solve case studies, and clarify doubts immediately. Utilize online resources like Coursera or NPTEL for supplementary learning in areas like accounting or quantitative methods.
Tools & Resources
Case studies, NPTEL, Coursera, Academic journals, Peer study groups
Career Connection
A solid foundation in core business disciplines is crucial for understanding the complexities of international business strategies and for excelling in general management roles during initial placements.
Enhance Communication & Presentation Skills- (Semester 1-2)
Participate actively in debates, group presentations, and public speaking events. Seek feedback on presentation style and content. Join toastmasters clubs or university communication workshops. Practice delivering complex business ideas clearly and concisely.
Tools & Resources
Toastmasters International, University communication centers, Public speaking workshops
Career Connection
Effective communication is vital in international business for negotiations, client interactions, and presenting global strategies to diverse stakeholders.
Cultivate Quantitative & Analytical Acumen- (Semester 1-2)
Master statistical tools and analytical software like Excel for data interpretation and decision-making. Practice solving problems from quantitative methods and financial management. Engage in online problem-solving platforms and attend workshops on data analysis.
Tools & Resources
Microsoft Excel, R/Python basics (optional), Online data analysis tutorials, Business analytics workshops
Career Connection
Strong analytical skills are essential for market research, financial forecasting, and risk assessment in international markets, which are key for roles in international finance or trade analysis.
Intermediate Stage
Deep Dive into International Trade Mechanics- (Semester 3)
Beyond coursework, research real-world examples of export-import documentation, INCOTERMS applications, and international payment methods. Seek internships or projects with freight forwarders, EXIM companies, or trade finance divisions of banks to gain practical exposure.
Tools & Resources
DGFT website, EXIM Bank publications, Global trade magazines, Industry reports, Internship portals
Career Connection
This practical knowledge is critical for roles in export-import operations, logistics, trade finance, and international business development.
Develop Cross-Cultural Intelligence- (Semester 3)
Engage with international students or professionals to understand diverse business cultures and communication styles. Study a foreign language relevant to international business (e.g., German, Spanish, Mandarin). Read books on cultural intelligence and global etiquette.
Tools & Resources
Language learning apps (Duolingo, Babbel), Cultural exchange programs, International student associations, Hofstede''''s Cultural Dimensions
Career Connection
Essential for successful negotiations, team collaboration, and client management in multinational environments, enhancing employability for global roles.
Network with Global Business Professionals- (Semester 3)
Attend industry seminars, webinars, and conferences focused on international trade and finance. Connect with professionals on LinkedIn, participate in alumni networking events, and engage with guest speakers from multinational corporations.
Tools & Resources
LinkedIn, Industry-specific forums, Local chambers of commerce (e.g., FICCI, CII), University alumni network
Career Connection
Building a strong professional network opens doors to internships, mentorship, and full-time job opportunities in the international business domain.
Advanced Stage
Undertake a Specialization-Focused Project- (Semester 4)
Choose a research topic or a live project directly related to international business, such as global market entry strategies, international supply chain optimization, or foreign exchange risk management. Work closely with faculty mentors and leverage industry contacts.
Tools & Resources
Academic databases, Industry experts, Faculty guidance, Statistical software (SPSS, R)
Career Connection
A well-executed project demonstrates expertise and practical application, serving as a strong talking point in interviews for specialized roles.
Prepare for Global Career Opportunities- (Semester 4)
Research specific companies and roles in the international business sector (e.g., trade finance, international marketing, global supply chain). Tailor your resume and cover letter. Practice case interviews and behavioral questions relevant to global business scenarios. Consider pursuing certifications like EXIM or NISM if aligned with career goals.
Tools & Resources
Career services office, Interview prep platforms, Company websites, Industry-specific certifications
Career Connection
Direct preparation for specific international business roles enhances interview performance and increases the likelihood of securing desired placements.
Master International Business Law & Policy- (Semester 4)
Understand the legal and regulatory frameworks governing international trade, investments, and intellectual property. Analyze real-world case studies involving trade disputes or international contracts. Stay updated on changes in global trade policies and agreements.
Tools & Resources
WTO website, Legal journals, International law resources, Trade policy analysis
Career Connection
This knowledge is critical for compliance roles, international business consulting, and risk management positions in global organizations.
Program Structure and Curriculum
Eligibility:
- A Bachelor''''s or Master''''s degree in any discipline of Panjab University or equivalent with not less than 50% marks in aggregate (45% for SC/ST/BC/PwD candidates). Valid Common Admission Test (CAT) Score.
Duration: 2 years / 4 semesters
Credits: 86 Credits
Assessment: Internal: 50%, External: 50%
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| MIB 101 | Management Concepts & Organizational Behavior | Core | 4 | Management Process and Functions, Organizational Structure and Design, Personality, Perception and Attitudes, Motivation and Leadership Theories, Group Dynamics and Conflict Management, Organizational Culture and Change |
| MIB 102 | Business Economics | Core | 4 | Microeconomics and Macroeconomics, Demand and Supply Analysis, Consumer Behavior and Utility, Production, Cost and Market Structures, Pricing Strategies and Decisions, National Income, Inflation and Business Cycles |
| MIB 103 | Quantitative Methods | Core | 4 | Linear Programming and Optimization, Transportation and Assignment Problems, Decision Theory and Game Theory, Probability Distributions and Inferential Statistics, Regression Analysis and Correlation, Time Series Analysis and Forecasting |
| MIB 104 | Accounting for Management | Core | 4 | Financial Accounting Concepts and Principles, Preparation of Financial Statements, Cost Accounting Systems and Techniques, Marginal Costing and Break-Even Analysis, Budgetary Control and Variance Analysis, Fund Flow and Cash Flow Statements |
| MIB 105 | Computer Applications in Management | Core | 4 | Information Technology Fundamentals, Operating Systems and Networking, MS Office Applications (Word, Excel, PowerPoint), Database Management Systems, Internet, E-Commerce and Cyber Security, Management Information Systems (MIS) |
Semester 2
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| MIB 201 | Marketing Management | Core | 4 | Marketing Concepts and Philosophies, Marketing Environment and Research, Consumer Behavior and Market Segmentation, Product, Price, Place, Promotion Strategies, Branding and New Product Development, Digital Marketing and Social Media Marketing |
| MIB 202 | Human Resource Management | Core | 4 | HR Planning and Job Analysis, Recruitment, Selection and Placement, Training and Development Programs, Performance Appraisal Systems, Compensation and Benefits Management, Industrial Relations and Grievance Handling |
| MIB 203 | Financial Management | Core | 4 | Objectives of Financial Management, Capital Budgeting Decisions, Working Capital Management, Cost of Capital and Capital Structure, Dividend Policy Decisions, Financial Markets and Instruments |
| MIB 204 | Production and Operations Management | Core | 4 | Operations Strategy and Competitiveness, Facility Location and Layout Design, Production Planning and Control, Inventory Management Techniques, Quality Management and Control, Supply Chain Management and Logistics |
| MIB 205 | Research Methodology | Core | 4 | Research Design and Types of Research, Sampling Techniques and Data Collection Methods, Questionnaire Design and Interviewing, Data Analysis (ANOVA, Chi-Square, Regression), Hypothesis Testing and Interpretation, Report Writing and Research Ethics |
Semester 3
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| MIB 301 | International Business Environment | Core (International Business Specialization) | 4 | Globalization and its Drivers, International Trade Theories and Policies, Cultural, Political and Legal Environment, Economic Integration and Regional Blocs, Multilateral Trading System (WTO, IMF), Foreign Direct Investment and Emerging Markets |
| MIB 302 | International Financial Management | Core (International Business Specialization) | 4 | Foreign Exchange Markets and Instruments, Exchange Rate Determination and Forecasting, Currency Risk Management and Hedging, International Capital Budgeting, International Working Capital Management, Balance of Payments and International Debt |
| MIB 303 | Export-Import Procedures & Documentation | Core (International Business Specialization) | 4 | Foreign Trade Policy and Regulations, Export-Import Documentation and Formalities, INCOTERMS and Methods of Payment, Customs Clearance and Freight Forwarding, Export Finance and Insurance, Export Promotion Schemes and Councils |
| MIB 304 | International Marketing | Core (International Business Specialization) | 4 | Global Marketing Environment Analysis, International Market Entry Strategies, International Product and Branding Decisions, International Pricing Strategies, International Distribution and Logistics, International Promotion and Communication |
| MIE 311 | International Human Resource Management | Elective (International Business Specialization) | 4 | Global HR Challenges and Strategies, International Staffing (Expatriates, HCNs), Cross-Cultural Training and Development, Performance Management in MNCs, International Compensation and Benefits, Repatriation and International Labour Laws |
| MIB 306 | Seminar on Current Issues in International Business | Core | 2 | Emerging Trends in Global Trade, Impact of Geopolitical Events on IB, Digital Transformation in International Business, Sustainability in Global Value Chains, Trade Wars and Protectionism, Case Studies in Contemporary IB |
Semester 4
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| MIB 401 | International Logistics & Supply Chain Management | Core (International Business Specialization) | 4 | Global Supply Chain Design and Strategy, International Transportation Modes, Warehousing and Inventory Management, Customs Procedures and Regulations, Risk Management in Global SCM, IT Applications in International Logistics |
| MIB 402 | International Business Law & Taxation | Core (International Business Specialization) | 4 | International Commercial Law and Contracts, WTO Laws and Trade Disputes, Intellectual Property Rights in IB, Bilateral Investment Treaties (BITs), Double Taxation Avoidance Agreements (DTAA), Transfer Pricing and International Tax Planning |
| MIE 411 | International Advertising & Brand Management | Elective (International Business Specialization) | 4 | Global Branding Strategies, Cross-Cultural Communication, International Media Planning, Advertising Regulations Across Countries, Brand Equity Measurement and Management, Digital Marketing in a Global Context |
| MIE 412 | International Entrepreneurship | Elective (International Business Specialization) | 4 | Identifying Global Business Opportunities, Cross-Border Venturing and Start-ups, International Business Plan Development, Funding International Ventures, Legal and Regulatory Aspects of Global Startups, Scaling Business in International Markets |
| MIE 413 | Foreign Language for Business | Elective (International Business Specialization) | 4 | Basic Grammar and Vocabulary, Business Terminology and Phrases, Cross-Cultural Communication Nuances, Business Etiquette and Protocol, Oral and Written Communication Practice, Role-playing Business Scenarios (e.g., French/German/Spanish) |
| MIB 404 | Project Report (International Business) | Project | 4 | Problem Identification and Literature Review, Research Design and Methodology, Data Collection and Analysis, Report Writing and Documentation, Findings and Recommendations, Presentation of Research Work |




