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BBA in General at RP Indraprastha Institute of Technology
Karnal, Haryana
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About the Specialization
What is GENERAL at RP Indraprastha Institute of Technology Karnal?
This General BBA program at RP Indraprastha Institute of Technology focuses on providing a holistic understanding of business administration. It covers core functional areas like marketing, finance, human resources, and operations, crucial for navigating India''''s dynamic economic landscape. The curriculum is designed to equip students with broad management knowledge, making them adaptable across various Indian industries and sectors.
Who Should Apply?
This program is ideal for recent 10+2 graduates aspiring for entry-level managerial roles in Indian companies, or those looking to establish their own entrepreneurial ventures within the Indian market. It also suits individuals keen on developing a strong foundation in diverse business functions before pursuing specialized postgraduate studies or career changes into management fields.
Why Choose This Course?
Graduates of this program can expect diverse career paths in India, including roles in marketing, finance, HR, and operations, with entry-level salaries typically ranging from INR 3-5 LPA. Growth trajectories often lead to middle management positions in Indian MNCs, startups, or public sector enterprises. The broad exposure also prepares students for competitive exams and further professional certifications relevant to the Indian business ecosystem.
Student Success Practices
Foundation Stage
Master Core Business Fundamentals- (Semester 1-2)
Focus intently on understanding the fundamental concepts taught in subjects like Business Organization, Economics, and Accounting. Utilize classroom lectures, recommended textbooks, and online tutorials to solidify your understanding. Participate in group discussions to clarify doubts and learn from peers.
Tools & Resources
Textbooks (e.g., NCERT for economics basics, R.L. Gupta for accounting), Khan Academy, Coursera (for introductory business courses)
Career Connection
A strong foundation in these subjects is crucial for advanced courses and forms the backbone of any managerial decision-making, significantly aiding in interview preparation for diverse roles.
Develop Essential Communication & IT Skills- (Semester 1-2)
Actively participate in presentations, public speaking, and written assignments to hone communication skills. Regularly practice using MS Office suite (Excel, PowerPoint, Word) and basic computer applications as taught. Seek out opportunities for English language improvement.
Tools & Resources
Grammarly, Toastmasters (if available locally), Microsoft Office tutorials, Spoken English classes
Career Connection
Effective communication and proficiency in essential IT tools are non-negotiable skills for any business professional in India, enhancing workplace productivity and interview performance.
Engage in Academic & Co-curricular Activities- (Semester 1-2)
Join college clubs related to management, finance, or marketing. Participate in inter-college quizzes, debates, and business plan competitions. This helps in networking, applying theoretical knowledge, and developing leadership qualities early on.
Tools & Resources
College clubs and societies, Inter-college competition platforms, Youth forums
Career Connection
Early engagement showcases initiative, teamwork, and problem-solving skills to potential employers, making your profile more attractive for internships and entry-level positions.
Intermediate Stage
Undertake Industry-Relevant Mini-Projects & Internships- (Semester 3-5)
Actively seek short-term internships or volunteer for mini-projects in local businesses during breaks. Apply concepts from Marketing Management, HRM, or Operations to real-world scenarios. Focus on data collection, analysis, and presenting actionable insights.
Tools & Resources
LinkedIn, Internshala, Local business networks (Chamber of Commerce), College placement cell
Career Connection
Practical experience significantly boosts your resume, provides valuable industry exposure, and helps in identifying areas of interest for future specialization and job roles in India.
Specialize through Elective Choices & Certifications- (Semester 3-5)
If electives are offered, choose them wisely based on your career interests (e.g., finance, marketing). Supplement your curriculum with online certifications in areas like Digital Marketing, Financial Modeling, or HR Analytics, which are highly valued in the Indian job market.
Tools & Resources
NPTEL, Udemy, Coursera, Google Digital Garage, Financial Modeling & Valuation Analyst (FMVA) certification
Career Connection
Specialized skills and certifications make you a more targeted and competitive candidate, opening doors to specific roles and potentially higher starting salaries in your chosen field.
Build a Professional Network- (Semester 3-5)
Attend industry webinars, guest lectures, and alumni meets organized by the college. Connect with professionals on platforms like LinkedIn. Participate in mock interviews and resume-building workshops to prepare for future placements.
Tools & Resources
LinkedIn, Professional association events, Alumni network events, College career services
Career Connection
Networking is vital for discovering job opportunities, mentorship, and staying updated on industry trends, which is particularly effective in India''''s relationship-driven business environment.
Advanced Stage
Execute a Comprehensive Summer Training Report- (Semester 4 (executed), Semester 6 (if relevant to advanced topics))
Dedicate significant effort to your Summer Training Report (BBA-406). Choose a relevant industry problem, conduct thorough research, apply learned methodologies, and present a professional report. This is a key practical output of your BBA.
Tools & Resources
SPSS/R for data analysis, Academic databases, Mentorship from faculty and industry professionals
Career Connection
A well-executed project demonstrates your ability to apply theoretical knowledge, conduct research, and solve business problems, a critical skill assessed during final placements.
Intensive Placement & Career Preparation- (Semester 5-6)
Engage rigorously in placement preparation activities, including aptitude test practice, group discussion (GD) sessions, and multiple rounds of personal interviews (PI). Research target companies and roles. Refine your resume and cover letter to highlight achievements.
Tools & Resources
Online aptitude platforms (e.g., IndiaBix), Mock GD/PI sessions by career coaches, Company websites for research
Career Connection
Thorough preparation is paramount for securing desirable job offers from top recruiters in India, ensuring you can articulate your value proposition effectively.
Cultivate Leadership and Strategic Thinking- (Semester 5-6)
Take on leadership roles in student bodies or group projects. Actively participate in case study analyses in Strategic Management and Entrepreneurship Development. Practice critical thinking and decision-making by analyzing real-world business scenarios relevant to India.
Tools & Resources
Harvard Business Review (case studies), Financial newspapers (e.g., Economic Times, Business Standard), Business magazines
Career Connection
Leadership experience and strategic acumen are highly valued for future managerial and entrepreneurial roles, preparing you to contribute effectively to organizational growth post-graduation.
Program Structure and Curriculum
Eligibility:
- Sr. Secondary (10+2) examination with at least 40% marks in aggregate from Board of School Education, Haryana or any other examination recognized as equivalent thereto.
Duration: 3 years (6 semesters)
Credits: 140 Credits
Assessment: Internal: 30%, External: 70%
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBA-101 | Business Organization | Core | 4 | Introduction to Business, Forms of Business Organizations, Business Size and Combination, Business Finance Sources, Stock Exchange and Speculation |
| BBA-102 | Business Economics-I | Core | 4 | Introduction to Business Economics, Demand Analysis and Forecasting, Production Function, Cost Analysis, Market Structures |
| BBA-103 | Business Mathematics | Core | 4 | Set Theory and Relations, Matrices and Determinants, Calculus (Differentiation), Calculus (Integration), Commercial Arithmetic |
| BBA-104 | Business Statistics | Core | 4 | Introduction to Statistics, Measures of Central Tendency, Measures of Dispersion, Correlation Analysis, Regression Analysis, Index Numbers |
| BBA-105 | Fundamentals of Accounting | Core | 4 | Introduction to Accounting, Journal and Ledger, Trial Balance and Errors, Final Accounts (Partnership), Company Accounts Basics, Computerized Accounting |
| BBA-106 | Computer Fundamentals | Core | 4 | Computer Basics and Generations, Hardware and Software Concepts, Operating Systems, Networking and Internet, Data Representation and Storage |
Semester 2
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBA-201 | Principles of Management | Core | 4 | Introduction to Management, Planning and Decision Making, Organizing Principles, Staffing and Motivation, Leadership and Control |
| BBA-202 | Business Economics-II | Core | 4 | Theory of Distribution, National Income Accounting, Consumption and Investment, Monetary Policy, Fiscal Policy and Public Finance |
| BBA-203 | Marketing Management | Core | 4 | Introduction to Marketing, Marketing Environment, Market Segmentation & Targeting, Product Life Cycle, Pricing Strategies, Promotion and Distribution |
| BBA-204 | Human Resource Management | Core | 4 | Introduction to HRM, HR Planning and Job Analysis, Recruitment and Selection, Training and Development, Performance Appraisal, Compensation Management |
| BBA-205 | Organisational Behavior | Core | 4 | Introduction to OB, Individual Behavior (Perception, Learning), Attitude and Personality, Group Dynamics and Team Building, Conflict and Stress Management, Organizational Culture and Change |
| BBA-206 | Computer Applications in Business | Core | 4 | MS Word for Business, MS Excel for Data Analysis, MS PowerPoint for Presentations, Database Management Systems, Business Analytics Tools |
Semester 3
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBA-301 | Business Environment | Core | 4 | Introduction to Business Environment, Economic Environment in India, Political and Legal Environment, Social and Cultural Environment, Technological Environment |
| BBA-302 | Production & Operations Management | Core | 4 | Introduction to POM, Product Design and Development, Process Planning and Layout, Production Planning & Control, Inventory Management, Quality Management |
| BBA-303 | Financial Management | Core | 4 | Introduction to Financial Management, Time Value of Money, Capital Budgeting, Working Capital Management, Cost of Capital, Dividend Policy |
| BBA-304 | Research Methodology | Core | 4 | Introduction to Business Research, Research Design, Sampling Techniques, Data Collection Methods, Data Analysis and Interpretation, Report Writing |
| BBA-305 | Business Laws | Core | 4 | Indian Contract Act, 1872, Sale of Goods Act, 1930, Negotiable Instruments Act, 1881, Consumer Protection Act, 1986, Intellectual Property Rights |
| BBA-306 | Environmental Studies | Compulsory/Qualifying | 0 | Multidisciplinary Nature of Environmental Studies, Natural Resources, Ecosystems, Biodiversity and Conservation, Environmental Pollution, Social Issues and the Environment |
Semester 4
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBA-401 | Entrepreneurship Development | Core | 4 | Concept of Entrepreneurship, Entrepreneurial Process, Business Plan Formulation, Funding for Start-ups, MSME Sector in India, Entrepreneurship Support Systems |
| BBA-402 | International Business | Core | 4 | Introduction to International Business, Theories of International Trade, Balance of Payments, Foreign Exchange Market, International Financial Institutions, Globalization and India |
| BBA-403 | Consumer Behavior | Core | 4 | Introduction to Consumer Behavior, Consumer Decision Process, Motivation and Perception, Learning and Attitude, Family and Group Influences, Culture and Subculture |
| BBA-404 | Management Accounting | Core | 4 | Introduction to Management Accounting, Ratio Analysis, Funds Flow Statement, Cash Flow Statement, Budgetary Control, Marginal Costing |
| BBA-405 | E-Commerce | Core | 4 | Introduction to E-Commerce, E-Business Models, E-Marketing and Advertising, E-Payment Systems, Security and Legal Issues, Mobile Commerce |
| BBA-406 | Summer Training Report | Project | 4 | Industry Identification, Problem Definition, Data Collection and Analysis, Findings and Recommendations, Report Writing, Presentation Skills |
Semester 5
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBA-501 | Management Information System | Core | 4 | Introduction to MIS, Information Systems for Business, Database Management, Decision Support Systems, Enterprise Applications, MIS Security and Ethics |
| BBA-502 | Income Tax Law & Practice | Core | 4 | Basic Concepts of Income Tax, Residential Status and Tax Incidence, Income from Salaries, Income from House Property, Profits & Gains of Business or Profession, Capital Gains & Other Sources |
| BBA-503 | Investment Management | Core | 4 | Introduction to Investment, Investment Avenues, Risk and Return Analysis, Valuation of Securities, Portfolio Management, Indian Securities Market |
| BBA-504 | Business Ethics & CSR | Core | 4 | Introduction to Business Ethics, Ethical Theories, Ethics in Marketing and Finance, Introduction to CSR, CSR Initiatives in India, Corporate Governance |
| BBA-505 | Rural Marketing | Core | 4 | Introduction to Rural Marketing, Rural Market Environment, Rural Consumer Behavior, Product and Pricing Strategies for Rural Markets, Promotion and Distribution in Rural India, Rural Marketing Research |
| BBA-506 | Industrial Relations & Labour Laws | Core | 4 | Concept of Industrial Relations, Trade Unions, Collective Bargaining, Industrial Disputes, Factories Act, 1948, Minimum Wages Act, 1948 |
Semester 6
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBA-601 | Strategic Management | Core | 4 | Introduction to Strategic Management, Strategic Analysis (External and Internal), Strategy Formulation, Strategy Implementation, Strategic Evaluation and Control, Business Ethics and Social Responsibility |
| BBA-602 | Fundamentals of Banking and Insurance | Core | 4 | Indian Banking System, Functions of Commercial Banks, RBI and Monetary Policy, Introduction to Insurance, Life Insurance, General Insurance |
| BBA-603 | Supply Chain Management | Core | 4 | Introduction to SCM, Logistics Management, Inventory Management in SCM, Supply Chain Relationships, Information Technology in SCM, Global Supply Chains |
| BBA-604 | Project Management | Core | 4 | Introduction to Project Management, Project Life Cycle, Project Planning and Scheduling, Project Cost Management, Project Risk Management, Project Closure |
| BBA-605 | Export-Import Procedures & Documentation | Core | 4 | Introduction to International Trade, Export-Import Policy of India, Export Documentation, Import Documentation, Export Finance, Customs Clearance |
| BBA-606 | Viva-Voce (General) | Viva-Voce | 4 | Comprehensive Subject Knowledge, Communication Skills, Analytical Thinking, Problem-Solving Abilities, General Awareness of Business Trends, Professional Conduct |
