

M-COM in Business Management at Shree J. M. Patel Institute of Studies and Research in Humanities, Arts and Commerce


Anand, Gujarat
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About the Specialization
What is Business Management at Shree J. M. Patel Institute of Studies and Research in Humanities, Arts and Commerce Anand?
This Business Management program at Shree J. M. Patel Institute of Studies and Research in Humanities, Arts and Commerce focuses on developing comprehensive managerial skills crucial for leading organizations in India. It delves into strategic decision-making, human resource dynamics, marketing strategies, and financial acumen, preparing students for diverse roles in a rapidly evolving Indian business landscape. The program emphasizes both theoretical foundations and practical applications to equip future business leaders.
Who Should Apply?
This program is ideal for recent commerce, arts, or science graduates seeking an entry into the management domain, as well as working professionals aiming to enhance their leadership and strategic capabilities. It caters to individuals aspiring for careers in various business functions, including HR, marketing, finance, operations, or general management. Students with a strong analytical bent and a desire to understand organizational functioning will find this specialization particularly rewarding.
Why Choose This Course?
Graduates of this program can expect to pursue rewarding career paths in India as HR Managers, Marketing Executives, Business Analysts, Operations Coordinators, or consultants in diverse sectors like manufacturing, services, and IT. Entry-level salaries typically range from INR 3-5 LPA, growing significantly with experience. The program provides a solid foundation for managerial roles, facilitating upward mobility and preparing students for advanced certifications in management or professional roles.

Student Success Practices
Foundation Stage
Solidify Core Business Fundamentals- (Semester 1-2)
Dedicate time to deeply understand subjects like Managerial Economics, Strategic Management, and Organizational Behaviour. Utilize textbooks, online resources, and collaborate in study groups to grasp fundamental concepts that underpin all future management studies.
Tools & Resources
Institute library, NPTEL courses, Peer study circles, Management textbooks
Career Connection
A strong base in these areas is crucial for analytical thinking and problem-solving in any managerial role, making graduates adaptable.
Enhance Quantitative & Analytical Aptitude- (Semester 1-2)
Focus rigorously on Business Statistics and Accounting for Business Decisions. Regularly solve numerical problems, use spreadsheet software (like MS Excel) for practical exercises, and engage in workshops to strengthen data interpretation and analytical skills.
Tools & Resources
MS Excel, Statistical software tutorials, Case studies, Academic mentors
Career Connection
These skills are indispensable for roles in finance, business analysis, and strategic planning, highly valued in the Indian job market.
Cultivate Professional Communication & Soft Skills- (Semester 1-2)
Actively participate in presentations, group projects, and debates within the institute. Join toastmasters or college clubs to refine public speaking, negotiation, and interpersonal communication. Attend personality development workshops to prepare for corporate interactions.
Tools & Resources
College debate clubs, Communication workshops, Mock interviews, Online soft skill platforms
Career Connection
Excellent communication and presentation skills are critical for successful interviews, team leadership, and client management.
Intermediate Stage
Deepen Specialization through Electives and Research- (Semester 3-4)
Strategically choose Business Management electives (e.g., Industrial Relations, International Business, Quality Management) that align with specific career aspirations. Undertake the Project Work and Dissertation with diligence, focusing on practical research application and generating actionable insights.
Tools & Resources
Research journals, Industry reports, Academic databases, Statistical analysis tools
Career Connection
Develops specialized knowledge and research acumen, differentiating candidates for targeted roles in areas like HR, marketing, or operations.
Gain Practical Industry Insight via Internships and Projects- (Semester 3-4)
Actively seek out and complete internships in relevant organizations during academic breaks. Engage in live projects or case competitions to apply theoretical learning to real-world business challenges. Network with industry professionals through college events and alumni channels.
Tools & Resources
Institute placement cell, Internship platforms (e.g., Internshala, LinkedIn), Industry interaction sessions
Career Connection
Provides invaluable hands-on experience, enhances the resume, and often leads to pre-placement offers or strong referrals in the Indian corporate sector.
Master Business Technology & Interview Preparedness- (Semester 3-4)
Become proficient in business-relevant software, especially for Computer Applications in Business, covering advanced spreadsheets, presentation tools, and basic database management. Simultaneously, focus on interview preparation, resume building, and group discussion techniques with the help of the career services cell.
Tools & Resources
Advanced Excel tutorials, PowerPoint design tools, Mock interview sessions, Resume templates, Current affairs for G.D.
Career Connection
Equips students with essential digital skills for modern workplaces and sharpens their readiness for competitive campus placements and job searches.
Advanced Stage
Program Structure and Curriculum
Eligibility:
- Any graduate (B.Com/B.B.A/B.A/B.Sc) with 40% marks are eligible for the course.
Duration: 2 years (4 semesters)
Credits: 72 Credits
Assessment: Internal: 30%, External: 70%
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| CC101 | Managerial Economics | Core | 4 | Introduction to Managerial Economics, Demand Analysis and Forecasting, Production and Cost Analysis, Pricing Policies and Practices, Profit Management |
| CC102 | Strategic Management | Core | 4 | Introduction to Strategic Management, Strategic Analysis, Strategic Choice and Implementation, Strategy Evaluation and Control, Corporate Level Strategies |
| CC103 | Business Statistics | Core | 4 | Introduction to Statistics, Correlation and Regression Analysis, Probability and Probability Distributions, Sampling and Hypothesis Testing, Time Series and Index Numbers |
| CC104 | Organizational Behaviour | Core | 4 | Introduction to Organizational Behaviour, Individual Behaviour, Group Dynamics, Leadership and Power, Organizational Culture and Change |
Semester 2
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| CC201 | Accounting for Business Decisions | Core | 4 | Introduction to Management Accounting, Cost Concepts and Classification, Budgeting and Budgetary Control, Standard Costing and Variance Analysis, Fund Flow and Cash Flow Statements |
| CC202 | Business Environment | Core | 4 | Concept and Significance of Business Environment, Economic Environment, Political and Legal Environment, Socio-Cultural Environment, Technological and Global Environment |
| CC203 | Marketing Management | Core | 4 | Introduction to Marketing, Product Decisions, Pricing Decisions, Promotion Decisions, Distribution Decisions |
| CC204 | Human Resource Management | Core | 4 | Introduction to HRM, Human Resource Planning, Recruitment and Selection, Training and Development, Performance Appraisal and Compensation |
Semester 3
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| CC301 | Research Methodology for Business | Core | 4 | Introduction to Research, Research Design, Data Collection Methods, Data Analysis, Research Report Writing |
| CC302 | Entrepreneurship Development | Core | 4 | Concept of Entrepreneurship, Entrepreneurial Motivation and Competencies, Project Formulation and Appraisal, Sources of Finance, Institutional Support to Entrepreneurs |
| CE303 (BM01) | Industrial Relations & Labour Welfare | Elective (Business Management) | 4 | Industrial Relations Overview, Trade Unions, Collective Bargaining, Industrial Disputes, Labour Welfare and Social Security |
| CE303 (BM02) | Training & Development | Elective (Business Management) | 4 | Training Need Analysis, Training Design, Training Methods, Training Evaluation, Management Development |
| CE304 (BM03) | International Business | Elective (Business Management) | 4 | Introduction to International Business, Theories of International Trade, Foreign Direct Investment, International Financial System, Global Marketing |
| CE304 (BM04) | Management of Financial Services | Elective (Business Management) | 4 | Introduction to Financial Services, Merchant Banking, Mutual Funds, Leasing and Hire Purchase, Credit Rating |
| CC305 | Project Work | Project | 4 | Project Identification, Literature Review, Methodology, Data Collection and Analysis, Report Writing and Presentation |
Semester 4
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| CC401 | Computer Applications in Business | Core | 4 | Introduction to Computers, Data Processing and MIS, Internet and E-commerce, Database Management Systems, Spreadsheet Applications for Business |
| CC402 | Business Ethics & Corporate Governance | Core | 4 | Introduction to Business Ethics, Ethical Decision Making, Corporate Social Responsibility, Corporate Governance Principles, Indian Perspective on Governance |
| CE403 (BM05) | Production & Operations Management | Elective (Business Management) | 4 | Introduction to POM, Facility Location and Layout, Production Planning and Control, Inventory Management, Quality Control |
| CE403 (BM06) | Quality Management | Elective (Business Management) | 4 | Concept of Quality, Total Quality Management, Quality Control Tools, Quality Standards (ISO), Six Sigma |
| CE404 (BM07) | Public Relations & Corporate Communication | Elective (Business Management) | 4 | Introduction to PR, PR Tools and Media, Corporate Communication Strategies, Crisis Management, Media Relations |
| CE404 (BM08) | Supply Chain Management | Elective (Business Management) | 4 | Introduction to SCM, Logistics Management, Inventory Management in SCM, Supply Chain Design, Global Supply Chains |
| CC405 | Dissertation | Project | 4 | In-depth Research, Data Interpretation, Critical Analysis, Thesis Writing, Viva Voce |




