

MBA in General at Sirsa College of Science & Technology


Bareilly, Uttar Pradesh
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About the Specialization
What is General at Sirsa College of Science & Technology Bareilly?
This Master of Business Administration (MBA) program at Sirsa College of Science & Technology focuses on developing well-rounded management professionals for the dynamic Indian economy. It offers a holistic curriculum designed to equip students with strong theoretical foundations and practical skills across various business functions. The program aims to meet the high demand for skilled management talent in India''''s growing corporate sector.
Who Should Apply?
This general MBA program is ideal for fresh graduates seeking a strong entry into corporate roles across diverse industries. It also caters to working professionals aiming for career advancement or cross-functional leadership positions. Additionally, career changers looking to transition into management will find this program beneficial. Graduates from any discipline with an interest in business leadership are welcome.
Why Choose This Course?
Graduates of this program can expect to pursue India-specific career paths in general management, operations, marketing, finance, and human resources within Indian PSUs, MNCs, and thriving startups. Entry-level salaries typically range from 3-6 LPA, growing significantly with experience. The program fosters growth trajectories towards middle and senior management roles, while building foundational knowledge for various professional certifications relevant to the Indian market.

Student Success Practices
Foundation Stage
Master Core Business Fundamentals- (Semester 1-2)
Build a strong foundation by diligently studying core subjects like Management Concepts, Accounting for Managers, and Marketing Management. Actively participate in class discussions and solve case studies to apply theoretical knowledge and understand interdependencies.
Tools & Resources
Textbooks, Online business journals (e.g., Livemint, Economic Times), Harvard Business Review cases, NPTEL courses for foundational topics.
Career Connection
A solid grasp of business fundamentals is crucial for passing competitive interviews, excelling in initial corporate roles, and making informed decisions across various management functions.
Develop Effective Communication & Presentation Skills- (Semester 1-2)
Utilize the Business Communication Lab and Personality Development sessions to hone verbal and non-verbal communication. Practice presentations, actively participate in group discussions, and refine academic and corporate report writing skills.
Tools & Resources
Toastmasters International, TED Talks, Grammarly, Presentation software (PowerPoint, Canva), Public speaking workshops.
Career Connection
Strong communication skills are essential for leading teams, influencing stakeholders, succeeding in client-facing roles, and effectively presenting business proposals, directly impacting career progression.
Build a Strong Quantitative & Analytical Base- (Semester 1-2)
Focus intently on subjects like Business Statistics & Analytics and extensively utilize the Computer Applications in Management Lab. Learn to use tools like MS Excel effectively for data interpretation, statistical analysis, and data-driven decision-making.
Tools & Resources
MS Excel (advanced functions), R/Python (for beginners), Online courses on data analysis (e.g., Coursera, Udemy), Statistical textbooks.
Career Connection
Analytical skills are highly valued across all management functions, enabling data-driven insights, problem-solving, and strategic planning, which are critical for advancement in modern businesses.
Intermediate Stage
Strategically Choose & Deep Dive into a Specialization- (Semester 3)
Carefully select your specialization electives (e.g., Finance, Marketing, HR, Operations) based on your interest and long-term career aspirations. Dedicate time to deeply understand advanced concepts and current industry trends within your chosen area.
Tools & Resources
Industry reports (e.g., Deloitte, McKinsey), Professional body websites (e.g., NISM for finance, NHRD Network for HR), LinkedIn Learning courses for specialized skills.
Career Connection
Specialized knowledge makes you more competitive for targeted roles within specific industries or functions and helps build the expertise necessary for long-term career growth and leadership.
Engage in Meaningful Summer Internship Projects- (Semester 3)
Leverage the mandatory Summer Internship Project (SIP) to gain hands-on experience and apply classroom learning to real-world scenarios. Seek opportunities that align with your chosen specialization and strive to contribute meaningfully to the organization, focusing on measurable outcomes.
Tools & Resources
College placement cell, LinkedIn and Internshala for internship applications, Company websites for direct applications, Mentors for guidance.
Career Connection
Internships provide crucial industry exposure, facilitate networking, and often lead to pre-placement offers, significantly boosting your employability and providing a head start in your chosen career path.
Cultivate Research & Analytical Acumen- (Semester 3)
Focus on the Research Methodology course to develop strong research design, data collection, and analytical skills. Apply these skills in mini-projects, case study analyses, and academic papers, utilizing statistical software for robust data interpretation.
Tools & Resources
SPSS/R/Python for statistical analysis, Research databases (e.g., EBSCOhost, J-STOR), Academic journals, Online research tools.
Career Connection
Strong research and analytical capabilities are essential for strategic decision-making, market analysis, business intelligence, and consulting roles, which are high-demand areas in the Indian job market.
Advanced Stage
Undertake a Comprehensive Major Project- (Semester 4)
Choose a Major Project topic that aligns with your career goals and chosen specialization. Conduct thorough primary and secondary research, comprehensive data analysis, and provide actionable recommendations. This project serves as a capstone experience to demonstrate your cumulative learning.
Tools & Resources
Academic mentors, Industry experts for guidance, Advanced analytical software (e.g., Tableau, Power BI), Extensive research databases.
Career Connection
A well-executed major project is a powerful talking point in interviews, demonstrating problem-solving ability, initiative, specialized knowledge, and practical application skills to potential employers, enhancing job prospects.
Master Interview & Group Discussion Techniques- (Semester 4)
Prepare rigorously for placement drives by actively participating in mock interviews, group discussions, and aptitude tests organized by the college''''s placement cell. Seek constructive feedback and continuously refine your communication, analytical, and problem-solving skills.
Tools & Resources
Placement cell resources, Online aptitude test platforms (e.g., Indiabix, PrepInsta), Mock interview platforms, Communication skill workshops and role-playing exercises.
Career Connection
Effective preparation in these areas is absolutely critical for converting placement opportunities into desirable job offers from top companies, ensuring a strong start to your professional career.
Build a Professional Online Presence & Network- (Semester 4)
Optimize your LinkedIn profile, showcasing your skills, projects, and internship experiences. Actively engage with industry leaders, alumni, and recruiters online. Explore job opportunities through professional networks and attend virtual career fairs.
Tools & Resources
LinkedIn (profile optimization, networking), Professional portfolio websites (if applicable), Industry-specific job boards, College alumni network portals.
Career Connection
A strong and active online professional presence significantly enhances your visibility among recruiters and provides access to a wider range of career opportunities, extending beyond traditional campus placements.
Program Structure and Curriculum
Eligibility:
- Any graduate degree with 50% marks (45% for SC/ST) from a recognized University
Duration: 4 semesters / 2 years
Credits: 96 Credits
Assessment: Internal: 30%, External: 70%
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| MBA 101 | Management Concepts and Organizational Behavior | Core | 4 | Introduction to Management, Planning and Organizing, Directing and Controlling, Organizational Behavior, Personality and Motivation, Leadership and Group Dynamics |
| MBA 102 | Managerial Economics | Core | 4 | Economic Principles, Demand and Supply Analysis, Production and Cost Analysis, Market Structures, Pricing Decisions, Macroeconomic Environment |
| MBA 103 | Accounting for Managers | Core | 4 | Financial Accounting Principles, Financial Statements Analysis, Cost Accounting, Budgetary Control, Working Capital Management, Fund Flow Analysis |
| MBA 104 | Business Environment & Legal Aspects of Business | Core | 4 | Economic Environment, Political-Legal Environment, Socio-Cultural Factors, Technological Environment, Indian Contract Act, Consumer Protection Act |
| MBA 105 | Business Statistics & Analytics | Core | 4 | Data Collection and Presentation, Measures of Central Tendency, Probability Theory, Hypothesis Testing, Correlation and Regression, Introduction to Business Analytics |
| MBA 106 | Business Communication Lab | Lab | 2 | Verbal and Non-verbal Communication, Presentation Skills, Group Discussion Techniques, Interview Preparation, Report Writing, Email Etiquette |
| MBA 107 | Computer Applications in Management Lab | Lab | 2 | MS Word and PowerPoint, Advanced MS Excel, Database Management Concepts, Internet and E-commerce, Data Handling Tools, Business Software Basics |
Semester 2
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| MBA 201 | Human Resource Management | Core | 4 | HR Planning and Job Analysis, Recruitment and Selection, Training and Development, Performance Appraisal, Compensation Management, Industrial Relations |
| MBA 202 | Marketing Management | Core | 4 | Marketing Concepts, Consumer Behavior, Market Segmentation, Marketing Mix (4 Ps), Product Life Cycle, Branding and Advertising |
| MBA 203 | Financial Management | Core | 4 | Financial Goals and Objectives, Capital Budgeting, Working Capital Management, Cost of Capital, Capital Structure Theories, Dividend Policy |
| MBA 204 | Operations Management | Core | 4 | Production Planning and Control, Inventory Management, Quality Management, Supply Chain Management, Project Management, Facility Location and Layout |
| MBA 205 | Research Methodology | Core | 4 | Research Design, Sampling Techniques, Data Collection Methods, Questionnaire Design, Data Analysis and Interpretation, Report Writing |
| MBA 206 | Data Analysis for Business Decisions Lab | Lab | 2 | Statistical Software (e.g., SPSS, R), Data Visualization, Hypothesis Testing with Software, Regression Analysis, ANOVA, Case Study Analysis |
| MBA 207 | Personality Development & Soft Skills Lab | Lab | 2 | Self-Awareness and Self-Management, Interpersonal Skills, Time Management, Stress Management, Professional Etiquette, Team Building |
Semester 3
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| MBA 301 | Business Policy & Strategic Management | Core | 4 | Strategic Planning Process, Environmental Analysis, Strategy Formulation, Strategy Implementation, Strategic Control, Corporate Governance |
| MBA 302 | Entrepreneurship & Project Management | Core | 4 | Entrepreneurial Process, Business Plan Development, Startup Ecosystem, Project Identification, Project Planning and Scheduling, Project Risk Management |
| MBA 303 | International Business Management | Core | 4 | Globalization and Trade Theories, Foreign Exchange Markets, International Marketing, Global Human Resource Management, Cross-Cultural Management, International Business Environment |
| MBA 304 | Elective I | Elective | 4 | Topics depend on chosen specialization stream (e.g., Marketing, Finance, HR), Advanced concepts in chosen functional area, Specialized industry practices, Emerging trends in the field, Analytical tools for the specialization, Case studies relevant to the area |
| MBA 305 | Elective II | Elective | 4 | Topics depend on chosen specialization stream (e.g., Marketing, Finance, HR), In-depth analysis of specific domains, Strategic applications in the chosen field, Regulatory framework for the specialization, Innovation and best practices, Industry-specific challenges |
| MBA 306 | Summer Internship Project (SIP) | Project | 4 | Problem Identification, Research Design and Methodology, Data Collection and Analysis, Report Writing, Recommendations, Project Presentation |
Semester 4
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| MBA 401 | Total Quality Management | Core | 4 | Quality Concepts and Philosophies, TQM Principles, Quality Control Tools, Statistical Process Control, ISO Standards, Six Sigma and Lean Management |
| MBA 402 | Management Information System | Core | 4 | MIS Fundamentals, Database Management Systems, Decision Support Systems, Enterprise Resource Planning (ERP), Customer Relationship Management (CRM), IT Security and Ethics |
| MBA 403 | Elective III | Elective | 4 | Topics depend on the chosen specialization stream (e.g., Marketing, Finance, HR), Advanced analytics in the chosen field, Global perspectives for the specialization, Legal and ethical issues in the domain, Case studies and simulations, Strategic planning in specialized areas |
| MBA 404 | Elective IV | Elective | 4 | Topics depend on the chosen specialization stream (e.g., Marketing, Finance, HR), Emerging technologies in the specialization, Sector-specific applications, Performance measurement in the field, Consulting frameworks, Advanced problem-solving techniques |
| MBA 405 | Major Project Report | Project | 4 | In-depth Research on Business Problem, Methodology and Data Analysis, Findings and Discussion, Recommendations and Conclusions, Comprehensive Report Writing, Project Defense |
| MBA 406 | Comprehensive Viva-Voce | Viva | 4 | Overall MBA Curriculum Knowledge, General Management Concepts, Business Acumen, Current Business Affairs, Strategic Thinking, Problem-Solving Abilities |




