

MCOM in General at Sri Kuvempu Mahavidyalaya First Grade College


Ramanagara, Karnataka
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About the Specialization
What is General at Sri Kuvempu Mahavidyalaya First Grade College Ramanagara?
This Master of Commerce MCom program at Sri Kuvempu Mahavidyalaya First Grade College, affiliated with Bangalore University, focuses on providing advanced knowledge and analytical skills in various facets of commerce and business. It''''s designed to equip students with comprehensive understanding in finance, accounting, marketing, and human resources, crucial for navigating India''''s dynamic economic landscape. The program emphasizes theoretical foundations blended with practical applications relevant to Indian industry demands.
Who Should Apply?
This program is ideal for commerce graduates aspiring to build careers in corporate finance, banking, marketing, human resources, or taxation. It also caters to individuals seeking to pursue academic research or teaching in commerce. Professionals looking to enhance their management acumen and gain advanced qualifications in the Indian business environment will find this program beneficial.
Why Choose This Course?
Graduates of this program can expect diverse career paths in India, including roles as financial analysts, tax consultants, marketing managers, HR executives, and educators. Entry-level salaries typically range from INR 3-6 lakhs per annum, with significant growth trajectories in leading Indian companies and MNCs. The program provides a strong foundation for professional certifications like CA, CS, CMA, and NISM.

Student Success Practices
Foundation Stage
Master Core Concepts through Peer Study- (Semester 1-2)
Form small study groups to discuss complex topics in Advanced Financial Accounting, Quantitative Techniques, and Managerial Economics. Regularly solve case studies and problems from Indian textbooks to solidify understanding and develop analytical skills.
Tools & Resources
NCERT textbooks (for basics), Peer study groups, Commerce specific forums
Career Connection
Strong conceptual clarity is fundamental for cracking entry-level roles in finance, audit, and market research. This practice builds a robust knowledge base essential for future specializations.
Develop Foundational Research Skills- (Semester 1-2)
Actively participate in any research methodology workshops or introductory sessions. Begin exploring business journals and economic surveys specific to India to understand current trends and develop an early appreciation for data-driven insights.
Tools & Resources
UGC CARE List Journals, Economic Survey of India, NPTEL courses on research basics
Career Connection
Early exposure to research methodologies helps in analytical roles, market intelligence, and future academic pursuits, giving an edge in report writing and strategic planning.
Enhance Digital Literacy for Commerce- (Semester 1-2)
Focus on understanding and practically applying digital commerce concepts. Explore various e-commerce platforms and payment gateways prevalent in India. Consider learning basic data entry and analysis tools like MS Excel.
Tools & Resources
Indian e-commerce platforms (Flipkart, Amazon India), Digital India initiatives, Online Excel tutorials
Career Connection
Proficiency in digital tools and understanding of e-commerce are vital for roles in retail, digital marketing, and business operations in modern Indian businesses.
Intermediate Stage
Gain Practical Exposure through Internships/Projects- (Semester 3)
Seek out short-term internships during semester breaks with local businesses, financial institutions, or NGOs in Ramanagara or Bengaluru. Focus on applying theoretical knowledge from Financial Management or Marketing to real-world scenarios. Participate in college-led industry projects.
Tools & Resources
College placement cell, LinkedIn, Internshala
Career Connection
Hands-on experience significantly enhances resumes for placements, provides industry insights, and helps in building a professional network within the Indian business context.
Specialize and Network- (Semester 3-4)
Deep dive into your chosen specialization (Finance, Marketing, HR, Banking) by selecting relevant electives. Attend industry seminars, webinars, and workshops related to your area of interest. Connect with professionals and alumni in these fields via platforms like LinkedIn.
Tools & Resources
Industry associations (e.g., FICCI, CII for insights), LinkedIn for networking, Domain-specific online courses
Career Connection
Specialized knowledge and networking are crucial for securing roles in specific domains and understanding the nuances of relevant Indian industries, leading to targeted career growth.
Master Business Analytics and Taxation Tools- (Semester 3-4)
For Business Analytics, practice with basic data analysis tools (e.g., Excel, R/Python basics) on Indian economic datasets. For GST and Direct Tax, engage with tax filing portals and software used in India to understand practical application.
Tools & Resources
GSTN portal, Income Tax e-filing portal, Tally software (for taxation/accounting), Coursera/edX for analytics basics
Career Connection
These practical skills are highly sought after by Indian companies for roles in financial analysis, taxation, compliance, and business intelligence, increasing employability.
Advanced Stage
Refine Project Work for Industry Relevance- (Semester 4)
Choose a final project topic with significant industry relevance to the Indian market. Focus on data-driven analysis and actionable recommendations. Collaborate with faculty mentors closely to ensure high quality and practical utility.
Tools & Resources
Industry reports (e.g., from Deloitte India, PwC India), Mentorship from faculty and industry experts, Advanced statistical software
Career Connection
A well-executed, industry-relevant project serves as a strong portfolio piece, demonstrating problem-solving abilities and deep domain knowledge, crucial for top placements in India.
Intensive Placement Preparation- (Semester 4)
Engage in rigorous preparation for campus placements or job applications. This includes mock interviews, group discussions, resume building, and aptitude test practice, with a focus on companies hiring in India''''s commerce sector.
Tools & Resources
Placement cells and career services, Online aptitude platforms, Interview prep books
Career Connection
Dedicated preparation is key to successfully navigating competitive recruitment processes for roles in finance, marketing, and HR within leading Indian organizations.
Continuous Learning and Certification- (Semester 4 and Beyond)
Identify professional certifications relevant to your chosen career path (e.g., NISM certifications for finance, digital marketing certifications for marketing, or Tally for accounting). Stay updated with economic news and policy changes in India through reliable sources.
Tools & Resources
NISM certifications, Google Digital Garage, Financial Express, Economic Times
Career Connection
Continuous learning and professional certifications demonstrate commitment and specialized skills, significantly boosting long-term career prospects and salary growth in the Indian job market.
Program Structure and Curriculum
Eligibility:
- B.Com/BBA/BBM from Bangalore University or equivalent, with minimum 40% aggregate marks in Commerce subjects, taking all three years of degree examination.
Duration: 4 semesters / 2 years
Credits: 96 Credits
Assessment: Internal: 30%, External: 70%
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| 1.1 | Advanced Financial Accounting | Core | 4 | Accounting Standards, Partnership Accounts, Company Accounts, Valuation of Goodwill and Shares, Amalgamation and Reconstruction |
| 1.2 | Quantitative Techniques for Business Decisions | Core | 4 | Probability and Distributions, Sampling Methods, Correlation and Regression, Time Series Analysis, Decision Theory |
| 1.3 | Organizational Behaviour & Human Resource Management | Core | 4 | Foundations of OB, Motivation and Leadership, Group Dynamics, HRM Functions, Recruitment and Selection |
| 1.4 | Managerial Economics | Core | 4 | Demand and Supply Analysis, Production and Cost Theory, Market Structures, Pricing Strategies, Profit Management |
| 1.5A | Financial Markets and Services | Elective | 4 | Indian Financial System, Money Market, Capital Market, Financial Services, Regulatory Framework |
| 1.5B | Research Methodology | Elective | 4 | Research Design, Data Collection, Sampling Techniques, Scaling and Measurement, Report Writing |
| 1.6 | Digital Commerce | Soft Core | 4 | E-Commerce Models, Online Payment Systems, E-Marketing, E-Security and Privacy, Legal Aspects of E-Commerce |
Semester 2
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| 2.1 | Advanced Cost and Management Accounting | Core | 4 | Cost Concepts and Classification, Activity Based Costing, Budgetary Control, Standard Costing, Variance Analysis |
| 2.2 | Strategic Management | Core | 4 | Strategic Planning Process, Environmental Analysis, Strategy Formulation, Strategy Implementation, Strategic Control |
| 2.3 | Financial Management | Core | 4 | Capital Budgeting, Cost of Capital, Working Capital Management, Dividend Policy, Capital Structure Theories |
| 2.4 | Macro Economics for Business Decisions | Core | 4 | National Income Accounting, Inflation and Deflation, Business Cycles, Monetary Policy, Fiscal Policy |
| 2.5A | Marketing Management | Elective | 4 | Marketing Environment, Market Segmentation, Product Decisions, Pricing Strategies, Promotion and Distribution |
| 2.5B | Entrepreneurship Development | Elective | 4 | Entrepreneurial Process, Business Plan Preparation, Funding for New Ventures, Small Business Management, Government Support to SMEs |
| 2.6 | Business Ethics & Corporate Governance | Soft Core | 4 | Ethical Theories in Business, Corporate Social Responsibility, Corporate Governance Principles, Role of Board of Directors, Whistle-blowing and Vigil Mechanism |
Semester 3
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| 3.1 | International Business | Core | 4 | Theories of International Trade, Foreign Exchange Market, Balance of Payments, International Financial Institutions, Global Business Environment |
| 3.2 | Investment Management | Core | 4 | Investment Avenues, Risk and Return, Portfolio Management, Security Analysis, Efficient Market Hypothesis |
| 3.3 | Goods and Service Tax (GST) & Customs Duty | Core | 4 | GST Concepts and Scope, Levy and Collection of GST, Input Tax Credit, Customs Act and Duty, Valuation and Returns under GST |
| 3.4 | Business Analytics | Core | 4 | Introduction to Business Analytics, Data Mining Techniques, Predictive and Prescriptive Analytics, Big Data Concepts, Data Visualization |
| 3.5.1 | Financial Derivatives (Elective - Finance & Taxation Group) | Elective | 4 | Futures Contracts, Options Contracts, Swaps and Forwards, Hedging Strategies, Derivative Market Operations |
| 3.5.2 | Direct Tax Planning (Elective - Finance & Taxation Group) | Elective | 4 | Income Tax Act Provisions, Tax Planning for Individuals, Tax Planning for Firms, Capital Gains Tax, Deductions and Rebates |
| 3.6.1 | Consumer Behaviour (Elective - Marketing Management Group) | Elective | 4 | Consumer Decision Process, Factors Influencing CB, Market Segmentation based on CB, Models of Consumer Behaviour, Post-purchase Behaviour |
| 3.6.2 | Services Marketing (Elective - Marketing Management Group) | Elective | 4 | Characteristics of Services, Service Quality Management, Service Design and Delivery, Pricing of Services, Integrated Services Marketing Communication |
| 3.7.1 | Industrial Relations & Labour Laws (Elective - Human Resource Management Group) | Elective | 4 | Industrial Disputes Act, Trade Unions Act, Collective Bargaining, Labour Welfare Measures, Social Security Legislation |
| 3.7.2 | Compensation Management (Elective - Human Resource Management Group) | Elective | 4 | Wage Theories and Policies, Job Evaluation Methods, Incentive Schemes, Employee Benefits, Executive Compensation |
| 3.8.1 | Bank Management (Elective - Banking & Insurance Group) | Elective | 4 | Structure of Indian Banking, Commercial Banking Operations, Central Banking Functions, Credit Management in Banks, Basel Norms |
| 3.8.2 | Principles & Practice of Insurance (Elective - Banking & Insurance Group) | Elective | 4 | Life Insurance Principles, General Insurance Types, Reinsurance Concepts, IRDA Regulations, Risk Management in Insurance |
Semester 4
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| 4.1 | Corporate Restructuring | Core | 4 | Mergers and Acquisitions, Divestitures and Demergers, Takeovers and Buyouts, Valuation for Restructuring, Legal Aspects of Restructuring |
| 4.2 | Project Work & Viva Voce | Project | 4 | Research Problem Formulation, Literature Review, Data Analysis and Interpretation, Report Writing, Presentation and Viva Voce |
| 4.3.1 | International Financial Management (Elective - Finance & Taxation Group) | Elective | 4 | Foreign Exchange Markets, Exchange Rate Risk Management, International Capital Budgeting, Working Capital Management in MNCs, International Parity Conditions |
| 4.3.2 | Advanced Income Tax (Elective - Finance & Taxation Group) | Elective | 4 | Corporate Tax Planning, Assessment Procedures, Appeals and Revisions, Penalties and Prosecutions, Wealth Tax Provisions |
| 4.4.1 | Rural & Agri Business Marketing (Elective - Marketing Management Group) | Elective | 4 | Rural Marketing Environment, Rural Consumer Behaviour, Agri-Input Marketing, Marketing of Agricultural Produce, Rural Marketing Strategies |
| 4.4.2 | Retail Management (Elective - Marketing Management Group) | Elective | 4 | Retail Formats and Theories, Merchandising and Category Management, Store Operations, Retail Supply Chain Management, Retail Technology and E-tailing |
| 4.5.1 | Strategic Human Resource Management (Elective - Human Resource Management Group) | Elective | 4 | HR Strategy and Business Strategy, Talent Acquisition and Retention, Performance Management Systems, Learning and Development, Change Management and HR |
| 4.5.2 | Global Human Resource Management (Elective - Human Resource Management Group) | Elective | 4 | International HR Strategies, Cross-Cultural Management, Expatriate Management, Global Compensation and Benefits, International Labour Relations |
| 4.6.1 | Financial Risk Management in Banks (Elective - Banking & Insurance Group) | Elective | 4 | Credit Risk Management, Market Risk Management, Operational Risk Management, Liquidity Risk Management, Asset Liability Management |
| 4.6.2 | Actuarial Science (Elective - Banking & Insurance Group) | Elective | 4 | Compound Interest and Annuities, Life Contingencies, Mortality Tables, Premium Calculation, Reserves and Valuations |
| 4.7.1 | Investment Planning (Open Elective) | Elective | 4 | Investment Goals and Planning, Asset Allocation Strategies, Mutual Funds, Retirement Planning, Real Estate Investment |




