

M-COM in General at TRISHA COLLEGE OF COMMERCE AND MANAGEMENT


Dakshina Kannada, Karnataka
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About the Specialization
What is General at TRISHA COLLEGE OF COMMERCE AND MANAGEMENT Dakshina Kannada?
This M.Com program at Trisha College of Commerce and Management focuses on providing a comprehensive understanding of advanced commerce and management principles essential for the dynamic Indian business landscape. The curriculum is designed to equip students with analytical, strategic, and leadership skills relevant to various sectors like finance, marketing, and human resources. It caters to the growing demand for skilled commerce professionals in India''''s rapidly expanding economy.
Who Should Apply?
This program is ideal for ambitious commerce graduates seeking to deepen their theoretical knowledge and practical expertise. It appeals to fresh graduates aiming for managerial roles, financial analysis, or marketing positions in Indian industries. Working professionals looking to enhance their qualifications, transition into specialized management functions, or climb the corporate ladder within Indian companies would also find this program beneficial. A strong academic background in commerce or business administration is typically preferred.
Why Choose This Course?
Graduates of this program can expect diverse career paths in India, including roles as financial analysts, marketing managers, HR executives, tax consultants, or entrepreneurs. Entry-level salaries typically range from INR 3.5 to 6 LPA, with significant growth potential up to INR 10-15 LPA for experienced professionals in Indian companies. The program also prepares students for higher studies, professional certifications like CA, CS, or CMA, and leadership positions in both public and private sectors in India.

Student Success Practices
Foundation Stage
Develop Strong Analytical & Research Skills- (Semester 1-2)
Focus on mastering statistical tools and research methodologies taught in subjects like Business Research Methods. Actively participate in class discussions and solve case studies to apply theoretical concepts. Regularly practice data analysis using software like MS Excel and Tally, as covered in Computer Applications in Business, to build a practical base.
Tools & Resources
Online tutorials for Excel functions, Tally ERP 9 practice sets, Research papers on JSTOR or Google Scholar
Career Connection
Essential for roles in financial analysis, market research, and management consulting, enabling data-driven decision making.
Build Foundational Business Acumen & Communication- (Semester 1-2)
Pay close attention to core management and economic theories in Organizational Behaviour and Macro Economics. Form study groups to discuss complex topics and present findings, improving communication and teamwork. Engage in debates on current business affairs to link classroom learning with real-world scenarios.
Tools & Resources
Business newspapers (The Economic Times, Business Standard), Harvard Business Review articles, LinkedIn Learning courses on communication
Career Connection
Crucial for entry-level management roles, effective team collaboration, and persuasive presentations in any corporate setting.
Cultivate Entrepreneurial Thinking- (Semester 1-2)
Explore the concepts of Entrepreneurship Development early on by identifying local market gaps or potential business ideas. Participate in college-level business plan competitions or startup idea pitch events. Network with local entrepreneurs and faculty to gain insights into the startup ecosystem in India.
Tools & Resources
NPTEL courses on entrepreneurship, Startup India initiatives, Local Chamber of Commerce events
Career Connection
Lays groundwork for aspiring entrepreneurs or enables innovative problem-solving in established organizations.
Intermediate Stage
Specialize through Electives & Industry Case Studies- (Semester 3)
Strategically choose elective papers in Semester 3 based on long-term career goals, whether in finance, marketing, HR, banking, or taxation. Actively seek out industry case studies related to chosen electives and analyze them, applying theoretical knowledge to practical scenarios. Participate in subject-specific workshops or webinars.
Tools & Resources
Industry-specific journals, Financial news portals (Moneycontrol, Livemint), Case study databases (e.g., Ivey Publishing, HBR)
Career Connection
Develops domain-specific expertise highly valued by recruiters for specialized roles and interview preparation.
Engage in Networking & Mock Interviews- (Semester 3)
Attend industry talks, guest lectures, and alumni events organized by the college to build a professional network. Start practicing for interviews by participating in mock interview sessions, focusing on both technical subject knowledge and behavioral aspects. Seek feedback from career counselors or faculty mentors.
Tools & Resources
LinkedIn for professional networking, Interview prep platforms (e.g., GeeksforGeeks, InterviewBit for commerce roles), College placement cell resources
Career Connection
Improves interview performance, expands professional connections, and enhances visibility for placement opportunities.
Develop Practical Skills through Project Work- (Semester 3)
Begin identifying potential topics for the Semester 4 project work early. Conduct preliminary research, identify data sources, and refine the research problem. Collaborate with peers and seek faculty guidance to develop a robust project proposal.
Tools & Resources
Research databases, Statistical software (SPSS, R basics if applicable), Academic writing guides
Career Connection
Builds practical research experience, problem-solving skills, and demonstrates capability for independent work, highly valued in corporate research and analysis roles.
Advanced Stage
Master Strategic Thinking & Ethical Leadership- (Semester 4)
Deepen understanding of Strategic Management and Corporate Governance. Analyze contemporary business strategies and ethical dilemmas in Indian and global contexts. Engage in leadership activities within college clubs or student bodies to apply theoretical knowledge of management principles.
Tools & Resources
Business magazines (Forbes India, Business Today), Corporate annual reports, Ethical leadership workshops
Career Connection
Prepares for leadership roles, strategic decision-making, and ensures adherence to corporate ethics in professional conduct.
Ace Placement Preparation & Industry Readiness- (Semester 4)
Dedicate significant time to placement preparation, including resume building, group discussion practice, and advanced mock interviews. Actively apply for internships and full-time positions, leveraging the college''''s placement cell and personal network. Tailor applications to specific company requirements and job roles.
Tools & Resources
College placement portal, NASSCOM reports for industry trends, Resume builders, Online aptitude test platforms
Career Connection
Directly impacts success in securing desired job roles and smoothly transitioning into the corporate world post-graduation.
Showcase Expertise via Comprehensive Project & Presentation- (Semester 4)
Execute the project work with rigor, ensuring strong analytical depth and clear findings. Prepare a compelling project report and practice the viva voce presentation thoroughly. Be ready to articulate the project''''s relevance, methodology, and implications confidently to examiners and potential employers.
Tools & Resources
Presentation software (PowerPoint, Google Slides), Public speaking guides, Professional feedback on project report drafts
Career Connection
Demonstrates ability to undertake independent research, problem-solve, and communicate complex ideas effectively, a critical skill for all professional roles.
Program Structure and Curriculum
Eligibility:
- B.Com/BBM/BBA/BBS/BBA (Analytics)/B.Com (Logistics & Supply Chain Management)/B.Com (Marketing, Retail & e-Commerce)/B.Com (Finance, Banking & Insurance) of Mangalore University or any other University considered as equivalent by Mangalore University with a minimum of 45% aggregate marks (40% for SC/ST/Category-I candidates).
Duration: 4 semesters
Credits: 98 Credits
Assessment: Internal: 30%, External: 70%
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| MC 401 | Theory of Management | Core | 4 | Management concepts, Decision making, Planning, Organizing, Staffing, Directing and Controlling |
| MC 402 | Organizational Behaviour | Core | 4 | Foundations of OB, Perception, Learning, Personality, Motivation, Leadership, Group Dynamics, Conflict Management |
| MC 403 | Macro Economics for Business Decisions | Core | 4 | Macroeconomic concepts, National Income, Inflation, Business Cycles, Fiscal Policy, Monetary Policy |
| MC 404 | Business Research Methods | Core | 4 | Research process, Research design, Data collection, Sampling, Data analysis, Report writing |
| MC 405 | Financial Reporting and Analysis | Core | 4 | Financial statements, Accounting standards, Ratio analysis, Fund flow statements, Cash flow statements, Financial forecasting |
| MC 406 | Computer Applications in Business (Lab) | Lab | 4 | MS Excel, MS Access, Tally ERP 9, Data analysis tools, E-Commerce applications |
Semester 2
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| MC 451 | Marketing Management | Core | 4 | Marketing concepts, Market segmentation, Product decisions, Pricing strategies, Promotion, Distribution channels |
| MC 452 | Human Resource Management | Core | 4 | HR functions, HR planning, Recruitment and Selection, Training and development, Performance appraisal, Compensation management |
| MC 453 | Managerial Economics | Core | 4 | Demand analysis, Production analysis, Cost analysis, Market structures, Pricing practices, Profit management |
| MC 454 | Entrepreneurship Development | Core | 4 | Entrepreneurship process, Business idea generation, Business plan, Feasibility analysis, Funding sources, Small business management |
| MC 455 | Strategic Financial Management | Core | 4 | Financial goals, Capital budgeting, Working capital management, Dividend decisions, Mergers and acquisitions, Risk management |
| MC 456 | E-Commerce | Core | 4 | E-Commerce fundamentals, Business models, Payment systems, Online marketing, Security issues, Legal aspects of E-Commerce |
Semester 3
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| MC 501 | Services Marketing | Core | 4 | Nature of services, Service quality, Service design, Marketing mix for services, Customer relationship management, E-services |
| MC 502 | Corporate Tax Planning & Management | Core | 4 | Corporate tax structure, Income tax provisions, Tax planning, Tax avoidance, Tax management, GST for corporates |
| MC 503 | International Business | Core | 4 | Globalization, Theories of international trade, Balance of payments, Foreign exchange market, International financial institutions, Export-import procedures |
| MC 504.1 | Portfolio Management | Elective - Finance Group | 4 | Investment process, Risk and return, Portfolio theory, Asset allocation, Security analysis, Portfolio evaluation |
| MC 505.1 | International Financial Management | Elective - Finance Group | 4 | International monetary system, Exchange rate mechanisms, Foreign exchange risk management, International capital markets, Multinationals financial decisions |
| MC 506.1 | Derivatives and Risk Management | Elective - Finance Group | 4 | Derivatives market, Futures, Forwards, Options, Swaps, Hedging strategies, Risk management techniques |
| MC 504.2 | Consumer Behaviour | Elective - Marketing Group | 4 | Consumer decision process, Psychological factors, Social and cultural influences, Consumer motivation, Post-purchase behavior, Market segmentation |
| MC 505.2 | Advertising and Sales Management | Elective - Marketing Group | 4 | Advertising process, Media planning, Ad campaign design, Sales force management, Sales promotion, Personal selling |
| MC 506.2 | Digital Marketing | Elective - Marketing Group | 4 | Digital marketing landscape, SEO, SEM, Social media marketing, Content marketing, Email marketing, Analytics |
| MC 504.3 | Labour Legislations | Elective - Human Resources Group | 4 | Factories Act, Industrial Disputes Act, Trade Unions Act, Minimum Wages Act, Employee Provident Funds Act, Gratuity Act |
| MC 505.3 | Industrial Relations and Welfare | Elective - Human Resources Group | 4 | Industrial relations system, Trade unions, Collective bargaining, Workers'''' participation, Employee welfare, Grievance handling |
| MC 506.3 | Strategic Human Resource Management | Elective - Human Resources Group | 4 | SHRM concepts, HR strategies, Talent management, Performance management, Reward systems, HR metrics and analytics |
| MC 504.4 | Bank Management | Elective - Banking & Insurance Group | 4 | Banking structure, Reserve Bank of India, Commercial banks, Investment banking, Risk management in banks, Digital banking |
| MC 505.4 | Insurance Management | Elective - Banking & Insurance Group | 4 | Principles of insurance, Life insurance, General insurance, IRDAI, Risk management in insurance, Reinsurance |
| MC 506.4 | Financial Services | Elective - Banking & Insurance Group | 4 | Merchant banking, Venture capital, Lease financing, Factoring, Mutual funds, Credit rating agencies |
| MC 504.5 | Direct Taxes | Elective - Taxation Group | 4 | Income tax basics, Residential status, Income from salary, House property, Business and profession, Capital gains, Other sources |
| MC 505.5 | Indirect Taxes (GST) | Elective - Taxation Group | 4 | Goods and Services Tax Act, Supply, Composition scheme, Input tax credit, Registration, Returns, Customs Act |
| MC 506.5 | International Taxation | Elective - Taxation Group | 4 | Double taxation, Tax treaties, Transfer pricing, Controlled foreign corporations, Cross-border transactions, BEPS |
Semester 4
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| MC 551 | Corporate Governance, Ethics and CSR | Core | 4 | Corporate governance principles, SEBI guidelines, Ethical decision making, Corporate social responsibility, Sustainability reporting, Stakeholder management |
| MC 552 | Strategic Management | Core | 4 | Strategic analysis, Strategy formulation, Strategy implementation, Strategic control, Competitive advantage, Corporate restructuring |
| MC 553 | Project Work | Core | 4 | Research design, Data collection, Analysis and interpretation, Report writing, Presentation skills, Practical application of concepts |
| MC 554 | Viva Voce | Core | 2 | Oral examination of project work, Defense of findings, Communication skills, Subject knowledge assessment, Critical thinking, Research methodology understanding |
| MC 555.1 | Investment Banking and Financial Markets | Elective - Finance Group | 4 | Investment banking services, Capital market instruments, Money market, SEBI regulations, Merchant banking, IPO process |
| MC 556.1 | Financial Modelling | Elective - Finance Group | 4 | Financial modeling techniques, Valuation models, Forecasting, Scenario analysis, Sensitivity analysis, Excel for finance |
| MC 557.1 | Behavioural Finance | Elective - Finance Group | 4 | Cognitive biases, Heuristics, Prospect theory, Market anomalies, Investor psychology, Emotional investing |
| MC 555.2 | Brand Management | Elective - Marketing Group | 4 | Brand equity, Brand positioning, Brand identity, Brand communication, Brand strategies, Brand valuation |
| MC 556.2 | Retail Management | Elective - Marketing Group | 4 | Retail formats, Retail strategy, Store layout, Merchandise management, Retail operations, CRM in retail |
| MC 557.2 | Rural Marketing | Elective - Marketing Group | 4 | Rural consumer behaviour, Rural market environment, Product strategies for rural markets, Pricing, Distribution, Promotion |
| MC 555.3 | Compensation Management | Elective - Human Resources Group | 4 | Wage theories, Pay structure, Incentives, Benefits, Executive compensation, International compensation |
| MC 556.3 | Performance Management | Elective - Human Resources Group | 4 | Performance appraisal systems, Goal setting, Feedback, Coaching, Counseling, Performance culture |
| MC 557.3 | Training and Development | Elective - Human Resources Group | 4 | Training needs analysis, Training design, Delivery methods, Evaluation of training, Management development, E-learning |
| MC 555.4 | Risk Management in Banks and Insurance | Elective - Banking & Insurance Group | 4 | Types of risks, Credit risk, Market risk, Operational risk, Asset-liability management, Basel norms, Solvency II |
| MC 556.4 | International Banking and Forex Management | Elective - Banking & Insurance Group | 4 | International banking operations, Correspondent banking, SWIFT, EXIM bank, Foreign exchange market, Hedging tools |
| MC 557.4 | Reinsurance and Actuarial Management | Elective - Banking & Insurance Group | 4 | Principles of reinsurance, Types of reinsurance, Actuarial science, Mortality tables, Premium calculation, Reserving |
| MC 555.5 | Tax Procedures and Planning | Elective - Taxation Group | 4 | Assessment procedures, Appeals, Revisions, Advance tax, TDS, TCS, Tax planning strategies, Ethical considerations |
| MC 556.5 | Tax Audit and Compliance | Elective - Taxation Group | 4 | Tax audit provisions, Tax audit report, Compliance management, E-filing, Penalties, Prosecution |
| MC 557.5 | Goods and Services Tax Administration | Elective - Taxation Group | 4 | GST Council, Administration, Enforcement, Dispute resolution, Anti-profiteering, E-way bill, ITC reconciliation |




