

BMS in General at University of Delhi


Delhi, Delhi
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About the Specialization
What is General at University of Delhi Delhi?
This Bachelor of Management Studies (BMS) program at the University of Delhi focuses on developing analytical, leadership, and decision-making skills essential for a dynamic business environment. It offers a comprehensive understanding of various management functions, preparing students for managerial roles across diverse industries in India. The program''''s interdisciplinary approach integrates theoretical knowledge with practical application, addressing the evolving demands of the Indian job market.
Who Should Apply?
This program is ideal for ambitious fresh graduates from Class 12 seeking entry into the vibrant Indian corporate sector, aspiring entrepreneurs looking to build and manage their ventures, and individuals aiming for a strong foundational understanding of business administration. It caters to students with strong analytical abilities, a proactive mindset, and a keen interest in management principles and practices.
Why Choose This Course?
Graduates of this program can expect to secure diverse career paths in India across sectors like finance, marketing, human resources, operations, and data analytics. Entry-level salaries typically range from INR 4-8 LPA, with significant growth trajectories towards middle and senior management roles in Indian companies and MNCs. The comprehensive curriculum also prepares students for higher studies like MBA or specialized postgraduate programs, enhancing their professional qualifications.

Student Success Practices
Foundation Stage
Master Core Management Concepts- (Semester 1-2)
Focus on building a strong foundation in management principles, economics, and basic data analytics. Actively participate in class discussions and utilize university library resources to deepen understanding. Form study groups with peers for collaborative learning.
Tools & Resources
University Library, Online tutorials for basic excel/stats, Peer study groups
Career Connection
A solid conceptual base is crucial for understanding advanced topics and performing well in future internships and interviews.
Develop Foundational Analytical Skills- (Semester 1-2)
Engage with spreadsheet software like MS Excel for data manipulation and basic statistical analysis. Practice solving case studies, even simple ones, to apply theoretical knowledge to practical business scenarios. Seek guidance from faculty for difficult concepts.
Tools & Resources
MS Excel, Case study examples from Harvard Business Publishing, Faculty office hours
Career Connection
These skills are fundamental for any management role and are often tested in aptitude rounds for placements.
Build Effective Communication Abilities- (Semester 1-2)
Participate actively in presentations and group projects to enhance public speaking and teamwork. Join college debating or literary societies to hone verbal and written communication. Pay attention to academic writing standards in assignments.
Tools & Resources
College clubs/societies, Presentation software (PowerPoint), Grammarly for written feedback
Career Connection
Strong communication is non-negotiable for professional success and networking in the Indian corporate world.
Intermediate Stage
Seek Early Industry Exposure through Internships- (Semester 3-5 (Summer breaks))
Actively look for summer internships (even short-term) in areas of interest like marketing, HR, or finance. This provides practical experience and helps clarify career goals. Network with alumni and use college placement cells for leads.
Tools & Resources
College Placement Cell, LinkedIn, Internshala.com, Alumni network
Career Connection
Internships are vital for resume building, gaining practical skills, and improving chances for pre-placement offers.
Specialize and Apply Knowledge through Electives- (Semester 3-5)
Carefully choose Generic Electives (GEs) and Skill Enhancement Courses (SECs) that align with emerging industry trends or personal interests. Work on live projects or simulations related to these specialized areas to apply theoretical learning.
Tools & Resources
Coursera/edX for specialized courses, Industry project opportunities, Business simulation games
Career Connection
Specialized skills make you more attractive to employers and open doors to niche roles in the Indian market.
Network and Participate in Competitions- (Semester 3-5)
Attend industry seminars, workshops, and guest lectures to interact with professionals and expand your network. Participate in inter-college management festivals and business competitions to test your skills and gain recognition.
Tools & Resources
Industry events (online/offline), College societies organizing fests, Case study competitions
Career Connection
Networking opens doors to mentorship and job opportunities, while competitions enhance problem-solving and leadership skills valued by Indian employers.
Advanced Stage
Intensive Placement Preparation- (Semester 6)
Dedicate time to preparing for campus placements, including aptitude tests, group discussions, and personal interviews. Work on mock interviews with seniors or career counselors. Tailor your resume and cover letter for specific companies and roles.
Tools & Resources
Placement coaching institutes, Online aptitude platforms (e.g., Indiabix), Mock interview sessions
Career Connection
Thorough preparation is key to securing desired roles in top Indian companies during the competitive placement season.
Undertake a Comprehensive Research Project- (Semester 6)
Engage deeply with the mandatory BMS Project, choosing a topic that aligns with your career aspirations. This showcases your research abilities, analytical skills, and capacity for independent work, which is highly valued by recruiters.
Tools & Resources
Research databases (JSTOR, EBSCO), Statistical software (SPSS, R), Faculty mentors
Career Connection
A well-executed project demonstrates practical application of knowledge, critical for securing entry-level management positions or pursuing higher education.
Develop Leadership and Professional Etiquette- (Semester 6)
Take on leadership roles in college events, clubs, or community service initiatives. Understand and practice professional etiquette, business communication protocols, and corporate dressing. Seek mentorship from industry veterans.
Tools & Resources
Leadership workshops, Corporate grooming sessions, Mentorship programs
Career Connection
These soft skills are crucial for career progression, building a professional brand, and navigating the hierarchical structures often found in Indian workplaces.
Program Structure and Curriculum
Eligibility:
- As per University of Delhi''''s admission policy for BMS through CUET (UG). Typically, candidates must appear in CUET (UG) with a specific subject combination: Any one Language from List A + Mathematics from List A + Any two subjects out of which at least one should be from List B1.
Duration: 3 years (6 semesters)
Credits: 148 Credits
Assessment: Internal: 30%, External: 70%
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| 101 | Management Principles and Applications | Discipline Specific Core (DSC) | 4 | Introduction to Management, Planning and Decision Making, Organizing and Departmentalization, Staffing and Human Resource Management, Directing and Motivation, Controlling and Techniques |
| 102 | Micro Economics for Business Decisions | Discipline Specific Core (DSC) | 4 | Introduction to Microeconomics, Demand and Supply Analysis, Production and Cost Analysis, Market Structures and Pricing, Factor Pricing and Income Distribution |
| 103 | Data Analytics for Business | Discipline Specific Core (DSC) | 4 | Introduction to Data Analytics, Data Collection and Preparation, Descriptive Statistics for Business, Inferential Statistics for Business, Data Visualization Techniques, Business Applications of Analytics |
| AEC-1 | Environmental Studies (Example) | Ability Enhancement Course (AEC) | 2 | Nature of Environmental Studies, Ecosystems and Biodiversity, Natural Resources and Conservation, Environmental Pollution and Control, Climate Change and Sustainable Development |
| VAC-1 | Constitutional Values & Fundamental Duties (Example) | Value Added Course (VAC) | 2 | Introduction to Indian Constitution, Fundamental Rights, Directive Principles of State Policy, Fundamental Duties, Constitutional Amendments |
| SEC-1 | Business Communication (Example) | Skill Enhancement Course (SEC) | 2 | Communication Process and Barriers, Types of Communication, Oral Communication Skills, Written Communication Skills, Presentation Techniques, Digital Communication Etiquette |
Semester 2
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| 104 | Organisational Behaviour | Discipline Specific Core (DSC) | 4 | Introduction to Organisational Behaviour, Perception and Learning, Motivation Theories, Group Dynamics and Team Building, Leadership Styles and Theories, Conflict Management and Stress |
| 105 | Macro Economics for Business Decisions | Discipline Specific Core (DSC) | 4 | Introduction to Macroeconomics, National Income Accounting, Money and Banking, Inflation and Unemployment, Fiscal and Monetary Policies, Open Economy Macroeconomics |
| 106 | Statistics for Business Decisions | Discipline Specific Core (DSC) | 4 | Probability Theory and Distributions, Sampling and Estimation, Hypothesis Testing, Correlation and Regression Analysis, Time Series Analysis, Index Numbers |
| AEC-2 | English Communication (Example) | Ability Enhancement Course (AEC) | 2 | Reading Comprehension Strategies, Writing Skills for Academic Purposes, Grammar and Vocabulary Enhancement, Public Speaking and Presentation, Listening and Note-Taking Skills |
| VAC-2 | Ethics and Culture (Example) | Value Added Course (VAC) | 2 | Introduction to Ethics, Ethical Theories and Principles, Business Ethics and Corporate Governance, Indian Ethos and Value Systems, Cultural Diversity and Inclusion |
| SEC-2 | Spreadsheet Modelling (Example) | Skill Enhancement Course (SEC) | 2 | Introduction to Spreadsheets (MS Excel), Data Entry and Formatting, Formulas and Functions, Data Analysis Tools (Pivot Tables, Solver), Scenario Analysis and Goal Seek, Basic Financial Modelling |
Semester 3
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| 107 | Human Resource Management | Discipline Specific Core (DSC) | 4 | Introduction to HRM, HR Planning and Job Analysis, Recruitment and Selection, Training and Development, Performance Management Systems, Compensation and Benefits Management |
| 108 | Financial Management | Discipline Specific Core (DSC) | 4 | Introduction to Financial Management, Time Value of Money, Capital Budgeting Decisions, Cost of Capital, Working Capital Management, Dividend Policy Decisions |
| 109 | Marketing Management | Discipline Specific Core (DSC) | 4 | Introduction to Marketing, Marketing Environment Analysis, Consumer Behaviour, Market Segmentation and Targeting, Product and Pricing Decisions, Promotion and Distribution Strategies |
| GE-1 | Entrepreneurship (Example) | Generic Elective (GE) | 4 | Introduction to Entrepreneurship, Idea Generation and Opportunity Analysis, Business Plan Development, Funding Sources for Startups, Marketing for New Ventures, Legal and Regulatory Aspects |
| VAC-3 | Emotional Intelligence (Example) | Value Added Course (VAC) | 2 | Understanding Emotional Intelligence, Self-Awareness and Self-Regulation, Motivation and Empathy, Social Skills and Relationship Management, Emotional Competencies in the Workplace |
| SEC-3 | Digital Marketing (Example) | Skill Enhancement Course (SEC) | 2 | Introduction to Digital Marketing, Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media Marketing, Content Marketing and Email Marketing, Web Analytics and Performance Measurement |
Semester 4
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| 110 | Research Methodology & Statistical Applications | Discipline Specific Core (DSC) | 4 | Introduction to Business Research, Research Design and Hypothesis, Data Collection Methods (Primary & Secondary), Sampling Techniques, Data Analysis with Software (e.g., SPSS, R), Report Writing and Presentation |
| 111 | Production & Operations Management | Discipline Specific Core (DSC) | 4 | Introduction to POM, Forecasting and Demand Management, Facility Location and Layout, Production Planning and Control, Inventory Management, Quality Management and Lean Operations |
| 112 | Business Law | Discipline Specific Core (DSC) | 4 | Indian Contract Act, 1872, Sale of Goods Act, 1930, Negotiable Instruments Act, 1881, Companies Act, 2013, Consumer Protection Act, 2019, Intellectual Property Rights (IPR) |
| GE-2 | Business Ethics and Corporate Social Responsibility (Example) | Generic Elective (GE) | 4 | Introduction to Business Ethics, Ethical Decision-Making Frameworks, Concepts of Corporate Social Responsibility (CSR), Stakeholder Theory, Corporate Governance Principles, Sustainability and Ethical Leadership |
| VAC-4 | Basic IT Tools (Example) | Value Added Course (VAC) | 2 | Operating Systems Fundamentals, Word Processing (MS Word), Spreadsheet Applications (MS Excel), Presentation Tools (MS PowerPoint), Internet Browsing and Email Management, Cybersecurity Basics |
| SEC-4 | E-commerce (Example) | Skill Enhancement Course (SEC) | 2 | Introduction to E-commerce Models, E-commerce Infrastructure, Online Payment Systems, Digital Marketing for E-commerce, E-commerce Security and Privacy, Logistics and Supply Chain in E-commerce |
Semester 5
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| DSE-1 | Investment Analysis and Portfolio Management (Example) | Discipline Specific Elective (DSE) | 4 | Investment Environment and Instruments, Risk and Return Analysis, Equity Valuation Models, Fixed Income Securities, Portfolio Theory and Diversification, Mutual Funds and Performance Evaluation |
| DSE-2 | Consumer Behaviour (Example) | Discipline Specific Elective (DSE) | 4 | Introduction to Consumer Behaviour, Cultural and Social Influences, Personal and Psychological Factors, Consumer Decision Making Process, Post-Purchase Behaviour, Marketing Implications for Consumer Behaviour |
| DSE-3 | Training and Development (Example) | Discipline Specific Elective (DSE) | 4 | Introduction to Training & Development, Training Needs Assessment, Training Design and Methods, Training Evaluation Models, Employee Development Strategies, Career Planning and Development |
Semester 6
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| DSE-4 | International Financial Management (Example) | Discipline Specific Elective (DSE) | 4 | Introduction to International Finance, Foreign Exchange Markets, Exchange Rate Theories, International Capital Budgeting, Managing Foreign Exchange Risk, Multinational Working Capital Management |
| DSE-5 | Integrated Marketing Communications (Example) | Discipline Specific Elective (DSE) | 4 | Introduction to IMC, Advertising Management, Sales Promotion Techniques, Public Relations and Publicity, Personal Selling, Digital and Direct Marketing in IMC |
| DSE-6 | Compensation Management (Example) | Discipline Specific Elective (DSE) | 4 | Introduction to Compensation, Compensation Theories and Strategies, Job Evaluation Methods, Wage and Salary Administration, Incentive Plans and Benefits, Legal and Ethical Aspects of Compensation |
| DSE-Project | BMS Project | Discipline Specific Elective (DSE - Project) | 4 | Problem Identification and Formulation, Literature Review, Research Methodology and Design, Data Collection and Analysis, Report Writing and Documentation, Project Presentation and Viva-Voce |




