.png&w=1920&q=75)
B-DES in Product Design at ANAND P.I.D. SCHOOL OF ARCHITECTURE, DESIGN & PLANNING
Anand, Gujarat
.png&w=1920&q=75)
About the Specialization
What is Product Design at ANAND P.I.D. SCHOOL OF ARCHITECTURE, DESIGN & PLANNING Anand?
This Product Design program at Anand P.I.D. School of Architecture, Design and Planning focuses on cultivating creative problem-solvers equipped to shape the future of objects and experiences. With a strong emphasis on user-centered design, sustainable practices, and advanced digital tools, the curriculum is tailored to meet the evolving demands of the Indian manufacturing and innovation sectors. The program differentiates itself by integrating practical studio work with theoretical foundations, fostering a holistic approach to product development.
Who Should Apply?
This program is ideal for creative individuals passionate about shaping the physical world around them, including fresh graduates seeking entry into the dynamic field of product design. It also caters to working professionals aiming to upskill in areas like UI/UX, sustainable design, or advanced prototyping. Students from diverse backgrounds with a keen interest in aesthetics, functionality, and human interaction, eager to transition into India''''s booming design and manufacturing industry, will find this program highly beneficial.
Why Choose This Course?
Graduates of this program can expect diverse career paths in India, including Product Designer, UI/UX Designer, Industrial Designer, Design Researcher, or Entrepreneur. Entry-level salaries typically range from INR 3-6 LPA, growing significantly with experience to INR 8-20+ LPA for senior roles. Graduates find opportunities in Indian tech startups, manufacturing giants, design consultancies, and MNCs, often aligning with professional certifications in design thinking or software proficiency to accelerate their growth trajectories.
Student Success Practices
Foundation Stage
Develop Foundational Sketching & Visualization Skills- (Semester 1-2)
Dedicate daily time to practice freehand sketching, perspective drawing, and rendering basic forms. Actively participate in all studio practicals, focusing on translating 2D ideas into 3D visualizations through physical models and digital tools like Adobe Photoshop/Illustrator. Engage in peer critiques to refine visual communication.
Tools & Resources
Sketchbooks, pencils, markers, Adobe Photoshop/Illustrator, Online tutorials (Udemy, Pinterest)
Career Connection
Strong sketching and visualization are fundamental for conveying design ideas to clients and teams, critical for early-career roles in design studios and product development firms.
Master Design Principles & Material Basics- (Semester 1-2)
Beyond classroom lectures, actively seek out and analyze well-designed products, understanding the application of design elements and principles. Explore various materials (wood, metal, plastic) hands-on in workshops, understanding their properties and basic manufacturing processes. Visit local craft fairs or manufacturing units to gain real-world insight.
Tools & Resources
Material samples, workshop facilities, Local industry visits, Design magazines, online courses on materials science
Career Connection
A solid understanding of materials and manufacturing is crucial for making informed design decisions, ensuring feasibility and cost-effectiveness in production.
Cultivate a Design-Thinking Mindset- (Semester 1-2)
Engage critically with everyday objects, identifying problems and envisioning improved solutions. Read books and articles on design thinking and human-centered design. Participate in mini-design challenges or hackathons to practice problem-solving, empathy, and ideation early on. Form study groups to discuss design concepts and solutions.
Tools & Resources
The Design of Everyday Things by Don Norman, IDEO''''s Design Kit, Design blogs, college library resources
Career Connection
Design thinking is a core methodology sought by employers across industries, enabling you to approach complex problems systematically and innovatively.
Intermediate Stage
Gain Proficiency in Digital 3D Modeling & Prototyping- (Semester 3-5)
Beyond curriculum, dedicate extra hours to master 3D modeling software like SolidWorks, Rhino, or Fusion 360. Experiment with different rendering techniques. Actively engage in model-making and rapid prototyping using 3D printers and CNC machines available in the college lab. Document your prototyping process diligently.
Tools & Resources
SolidWorks/Rhino/Fusion 360 licenses, 3D printers, CNC machines, Online tutorials, professional design forums
Career Connection
Proficiency in 3D modeling and advanced prototyping is non-negotiable for product design roles, enabling rapid iteration and visualization of complex designs.
Build a Strong Portfolio with Diverse Projects- (Semester 3-5)
Consolidate your best studio projects and personal endeavors into a professional portfolio. Seek feedback from faculty and industry mentors. Focus on demonstrating your design process, problem-solving skills, and technical abilities through clear visuals and concise explanations. Regularly update and refine your portfolio.
Tools & Resources
Behance, Adobe Portfolio, personal website, High-quality photography equipment, Professional printing services
Career Connection
A compelling portfolio is the single most important tool for securing internships and placements, showcasing your capabilities to potential employers.
Engage in Industry-Relevant Workshops & Competitions- (Semester 3-5)
Actively seek out and participate in design workshops, seminars, and national/international design competitions (e.g., India Design Mark, Lexus Design Award India). These provide exposure to industry trends, networking opportunities, and a platform to test your skills against peers.
Tools & Resources
Design India, World Design Organization, Student design clubs, College career services
Career Connection
Winning or even participating in competitions enhances your resume, provides valuable feedback, and expands your professional network, leading to better internship and job prospects.
Advanced Stage
Secure & Excel in Multiple Internships- (Semester 6-8)
Leverage the dedicated internship periods and actively seek additional industry exposure. Focus on gaining experience in diverse areas of product design (e.g., consumer electronics, furniture, automotive, UI/UX). Treat internships as extended interviews, delivering high-quality work and building professional relationships.
Tools & Resources
LinkedIn, college placement cell, Industry contacts, professional networking events
Career Connection
Internships are crucial for gaining real-world experience, building a professional network, and often lead directly to full-time employment offers upon graduation.
Develop a Specialization & Personal Brand- (Semester 6-8)
Identify a niche within product design that genuinely interests you (e.g., sustainable products, digital interfaces, medical devices). Deepen your knowledge and skills in this area through elective choices, personal projects, and thesis research. Start building a professional online presence (LinkedIn, personal website) reflecting your expertise.
Tools & Resources
Elective courses, industry journals, Online advanced courses (Coursera, edX), Professional branding guides
Career Connection
A clear specialization helps you stand out in the job market, making you a more attractive candidate for specific roles and industries, potentially leading to higher initial compensation.
Master Professional Communication & Presentation- (Semester 6-8)
Refine your verbal, written, and visual communication skills, particularly in articulating complex design solutions to non-designers. Practice delivering compelling presentations of your major projects and thesis, focusing on storytelling, visual clarity, and audience engagement. Seek opportunities to present at college events or seminars.
Tools & Resources
Presentation software (PowerPoint, Keynote), Public speaking clubs (e.g., Toastmasters), Mock interview sessions
Career Connection
Effective communication is vital for leading design projects, influencing stakeholders, and successfully pitching your ideas and products in any professional setting.
Program Structure and Curriculum
Eligibility:
- 12th Standard or Equivalent Passed with a Minimum of 50% Marks (45% for SC/ST/SEBC) from any recognized Board. Must have appeared for DAT (Design Aptitude Test) conducted by CEPT University, NATA, or any other Design Aptitude Test as per AICTE/Council guidelines.
Duration: 4 years (8 semesters)
Credits: 125 Credits
Assessment: Internal: 50% (for studio and theory subjects), External: 50% (for studio and theory subjects)
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| HS101 | Environmental Studies | Theory | 2 | Introduction to environmental studies, Natural resources, Ecosystems, Biodiversity and its conservation, Environmental pollution |
| PD101 | Art & Craft | Practical | 2 | Fundamental art forms, Drawing techniques, Color theory basics, Basic craft materials exploration, Creative expression exercises |
| PD102 | Basic Design | Practical | 2 | Elements of design, Principles of design, Visual communication fundamentals, Form and structure studies, Composition and spatial arrangement |
| PD103 | Material and Manufacturing Processes | Theory | 2 | Introduction to materials, Properties of materials, Wood and metal processes, Plastic manufacturing techniques, Basic material selection |
| PD104 | Engineering Graphics | Practical | 2 | Orthographic projections, Isometric projections, Sectional views, Dimensioning and tolerancing, CAD software introduction |
| PD105 | History of Design | Theory | 2 | Pre-industrial design, Industrial revolution impact, Art Nouveau and Art Deco, Modernism, Post-modernism and contemporary design |
| PD106 | Introduction to Product Design | Studio | 3 | What is Product Design, Design process overview, User needs identification, Basic sketching and rendering, Simple product analysis |
| OE101 | Open Elective - I | Theory | 2 | Interdisciplinary studies, Broader knowledge acquisition, Skill diversification, General academic enrichment, Non-core subject exploration |
Semester 2
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| HS201 | Communication Skills | Theory | 2 | Verbal communication, Non-verbal communication, Written communication, Presentation skills, Interpersonal communication |
| PD201 | Visualization & Presentation | Practical | 2 | Advanced sketching, Digital rendering techniques, Model making basics, Portfolio development, Effective presentation strategies |
| PD202 | Ergonomics | Theory | 2 | Introduction to ergonomics, Anthropometry, Biomechanics, Cognitive ergonomics, Ergonomics in product design |
| PD203 | Digital Tools for Design - I | Practical | 2 | Adobe Photoshop, Adobe Illustrator, Image manipulation, Vector graphics, Layout and composition |
| PD204 | Product Design Studio - I | Studio | 4 | Problem identification, User research methods, Concept generation, Form development, Basic prototyping |
| PD205 | Basic Photography | Practical | 2 | Camera basics, Composition rules, Lighting techniques, Digital image processing, Product photography principles |
| OE201 | Open Elective - II | Theory | 2 | Interdisciplinary studies, Broader knowledge acquisition, Skill diversification, General academic enrichment, Non-core subject exploration |
Semester 3
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| PD301 | Digital Tools for Design - II | Practical | 2 | Introduction to 3D modeling software, Sketching in 3D, Surface modeling, Assembly modeling, Rendering concepts |
| PD302 | Product Design Studio - II | Studio | 4 | Advanced user research, Ideation techniques, Material exploration, Design detailing, Functional prototyping |
| PD303 | Design Research & Methodology | Theory | 2 | Research paradigms, Quantitative methods, Qualitative methods, Data collection, Research ethics |
| PD304 | Model Making & Prototyping - I | Practical | 2 | Hand prototyping techniques, Material selection for models, Finishing processes, Scale modeling, Joinery methods |
| PD305 | Manufacturing Processes | Theory | 2 | Advanced plastic molding, Metal forming processes, Rapid prototyping, CNC machining, Assembly techniques |
| OE301 | Open Elective - III | Theory | 2 | Interdisciplinary studies, Broader knowledge acquisition, Skill diversification, General academic enrichment, Non-core subject exploration |
Semester 4
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| HS401 | Economics for Design | Theory | 2 | Basic economic principles, Market forces, Costing and pricing, Supply chain management, Business models in design |
| PD401 | Product Design Studio - III | Studio | 4 | System design, Service design integration, Advanced aesthetic development, User experience (UX) principles, Design for sustainability |
| PD402 | Design for Sustainability | Theory | 2 | Eco-design principles, Life cycle assessment, Sustainable materials, Circular economy, Ethical design |
| PD403 | UI/UX Design | Practical | 2 | User Interface principles, User Experience methodologies, Wireframing, Prototyping for digital products, Usability testing |
| PD404 | Design Management | Theory | 2 | Role of design in business, Design strategy, Project management, Brand building, Innovation management |
| PD405 | Portfolio & Presentation | Practical | 2 | Advanced portfolio creation, Digital and physical portfolios, Presentation delivery skills, Interview techniques, Professional branding |
| OE401 | Open Elective - IV | Theory | 2 | Interdisciplinary studies, Broader knowledge acquisition, Skill diversification, General academic enrichment, Non-core subject exploration |
Semester 5
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| PD501 | Product Design Studio - IV | Studio | 4 | Complex product development, Brand integration, Manufacturing feasibility, Packaging design, Design for assembly/disassembly |
| PD502 | Design Entrepreneurship | Theory | 2 | Startup ecosystem, Business plan development, Funding strategies, Intellectual property, Marketing for startups |
| PD503 | Design for Manufacturing & Assembly (DFMA) | Theory | 2 | Principles of DFMA, Cost reduction strategies, Material optimization, Process selection, Tolerancing and fits |
| PD504 | Model Making & Prototyping - II | Practical | 2 | Advanced prototyping materials, Rapid prototyping technologies (3D printing), CNC prototyping, Finish quality, Testing methodologies |
| PE501 | Professional Elective - I | Theory | 2 | Specialized product design domains, Advanced theoretical concepts, Niche industry insights, Design focus areas (e.g., furniture, craft, transportation), Deeper analytical skills |
| PE502 | Professional Elective - II | Practical | 2 | Practical application in specialized fields, Hands-on skill development, Material and process exploration for specific product categories, Advanced prototyping techniques, Industry-specific challenges |
Semester 6
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| PD601 | Product Design Studio - V | Studio | 4 | User-centered design, Advanced prototyping, Market research integration, Design for social impact, Collaborative design projects |
| PD602 | Intellectual Property Rights (IPR) | Theory | 2 | Copyrights, Patents, Trademarks, Industrial designs, Legal aspects in design |
| PD603 | Professional Practice & Ethics | Theory | 2 | Professionalism in design, Ethical dilemmas, Client management, Business development, Design law |
| PE601 | Professional Elective - III | Theory | 2 | Advanced design thinking, Complex systems analysis, Strategic design implementation, Contextual design applications (e.g., retail, experience), Emerging design trends |
| PE602 | Professional Elective - IV | Practical | 2 | Proficiency in advanced digital design tools, Real-world project execution, Design for social impact, Advanced visual communication techniques, Specialized software application |
| IN601 | Internship - I | Project | 4 | Real-world industry exposure, Application of design skills, Professional communication, Project execution, Team collaboration |
Semester 7
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| PD701 | Major Design Project - I | Studio | 6 | Comprehensive project planning, Advanced research, Concept refinement, Detailed design development, User testing |
| PD702 | Project Management | Theory | 2 | Project lifecycle, Planning and scheduling, Resource management, Risk assessment, Budgeting for design projects |
| IN701 | Internship - II | Project | 8 | In-depth industry immersion, Professional problem-solving, Advanced skill application, Networking, Career path exploration |
Semester 8
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| PD801 | Major Design Project - II | Studio | 10 | Final design realization, Prototype production, Market positioning, Professional documentation, Portfolio integration |
| PD802 | Thesis | Theory | 6 | Research methodology for thesis, Literature review, Data analysis, Academic writing, Presentation of findings |
