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B-COM in E Commerce at Kalinga University
Raipur, Chhattisgarh
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About the Specialization
What is e-Commerce at Kalinga University Raipur?
This e-Commerce specialization program at Kalinga University, Raipur, focuses on equipping students with essential skills for the rapidly evolving digital marketplace. It covers fundamental e-commerce concepts, digital marketing practices, and crucial cyber laws, making graduates industry-ready. The curriculum is designed to meet the growing demand for skilled professionals in India''''s booming online retail and digital service sectors.
Who Should Apply?
This program is ideal for 10+2 graduates with a commerce background aspiring to build a career in online business, digital marketing, or e-commerce operations. It also suits individuals looking to understand the mechanics of digital transactions, supply chains, and online legal frameworks, providing a strong foundation for entrepreneurial ventures in the digital space.
Why Choose This Course?
Graduates of this program can expect diverse career paths in roles such as E-commerce Executive, Digital Marketing Specialist, Online Business Analyst, or E-commerce Project Coordinator. Entry-level salaries in India typically range from INR 2.5-4.5 LPA, with significant growth potential up to INR 8-15 LPA for experienced professionals. The program aligns with industry demands for e-commerce, digital marketing, and business analytics skills.
Student Success Practices
Foundation Stage
Master Core Commerce Fundamentals- (Semester 1-2)
Develop a strong understanding of financial accounting, business economics, and statistics. Actively participate in classroom discussions and practical labs to solidify foundational knowledge. Utilize online platforms like NPTEL and Swayam for additional learning resources on basic commerce subjects.
Tools & Resources
NPTEL, Swayam, College Library
Career Connection
A robust understanding of core commerce principles is critical for making informed business decisions, regardless of the industry or specialization, laying the groundwork for all future business roles.
Enhance Business Communication and Digital Literacy- (Semester 1-2)
Focus on improving written and oral communication skills, crucial for business interactions. Simultaneously, gain proficiency in essential computer applications like MS Office and internet usage, which are fundamental tools in any modern business environment, especially e-commerce.
Tools & Resources
MS Office Suite, Grammarly, Online Communication Courses
Career Connection
Effective communication and digital skills are non-negotiable for professional growth, enabling clear articulation of ideas and efficient use of technology in the workplace.
Cultivate Analytical and Problem-Solving Skills- (Semester 1-2)
Engage with business mathematics and statistics problems diligently. Practice applying theoretical concepts to real-world scenarios through case studies. Join study groups to discuss complex problems and learn from peers, fostering a collaborative learning environment.
Tools & Resources
Business Mathematics Textbooks, Statistical Software Tutorials, Peer Study Groups
Career Connection
Strong analytical skills are highly valued across all sectors, enabling better data interpretation and strategic decision-making in diverse business functions.
Intermediate Stage
Gain Practical Exposure in Accounting & Taxation- (Semester 3-5)
Beyond theoretical knowledge, seek opportunities for practical application in corporate accounting, income tax, and GST. Consider short online courses or workshops on Tally ERP 9 or similar accounting software to bridge the gap between classroom learning and industry requirements.
Tools & Resources
Tally ERP 9, GST Portal, Income Tax India website
Career Connection
Proficiency in accounting and taxation software makes graduates highly desirable for roles in finance departments, audit firms, and tax consultancies, crucial for compliance in e-commerce businesses.
Develop Managerial and Marketing Acumen- (Semester 3-5)
Actively participate in workshops on entrepreneurship, financial management, human resource management, and marketing principles. Undertake mini-projects or case studies that simulate real-world business challenges to apply theoretical knowledge and develop strategic thinking.
Tools & Resources
Harvard Business Review case studies, Entrepreneurship magazines, Marketing blogs
Career Connection
Understanding core management and marketing principles is vital for leading teams, developing products, and driving sales, applicable in various e-commerce and traditional business roles.
Initiate Industry-Relevant Certifications- (Semester 3-5)
Explore certifications related to digital marketing fundamentals, project management, or basic data analysis, which complement the B.Com curriculum. Platforms like Google Digital Garage offer free courses that can add significant value to your profile.
Tools & Resources
Google Digital Garage, Coursera, edX
Career Connection
Industry certifications demonstrate proactive learning and provide a competitive edge in the job market, signaling readiness for specialized roles in digital business.
Advanced Stage
Specialize in E-Commerce Practical Applications- (Semester 6)
Deeply engage with the e-commerce specialization subjects by exploring real-world case studies of Indian e-commerce companies. Undertake a live project or a comprehensive research project related to an e-commerce business model, market trend, or cyber security aspect. Leverage platforms like Shopify or WooCommerce for hands-on experience in setting up online stores.
Tools & Resources
Shopify, WooCommerce, E-commerce industry reports (e.g., IBEF)
Career Connection
Practical experience in e-commerce platforms and project execution directly prepares students for roles in e-commerce management, online marketing, and business development within digital enterprises.
Master Digital Marketing and Analytics Tools- (Semester 6)
Beyond conceptual learning, get certified in essential digital marketing tools like Google Analytics, Google Ads, and social media marketing platforms. Understand how data analytics drives e-commerce decisions and learn to interpret key performance indicators for online businesses.
Tools & Resources
Google Analytics Academy, Google Ads Certifications, Hootsuite Academy
Career Connection
Proficiency in digital marketing and analytics tools is highly sought after for roles such as Digital Marketing Manager, SEO Specialist, or E-commerce Analyst, offering direct entry into high-growth areas.
Focus on Cyber Law and Data Security in E-Commerce- (Semester 6)
Given the critical importance of legal compliance and data security in online transactions, delve deeper into the Information Technology Act 2000 and consumer protection laws relevant to e-commerce. Participate in workshops on cybersecurity basics or ethical hacking awareness to understand common threats and protective measures.
Tools & Resources
IT Act 2000 documentation, Cybersecurity webinars, National Cyber Security Coordinator website
Career Connection
Knowledge of cyber law and data security is crucial for compliance roles, risk management, and ensuring secure online operations, providing a unique advantage in e-commerce legal and operational teams.
Program Structure and Curriculum
Eligibility:
- Candidate should have passed 10+2 examination or equivalent from a recognized board/ university.
Duration: 3 years (6 semesters)
Credits: 134 Credits
Assessment: Internal: 30%, External: 70%
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BCOMG101 | Financial Accounting - I | Core | 4 | Accounting Basics, Capital and Revenue, Final Accounts, Branch Accounts, Departmental Accounts |
| BCOMG102 | Business Economics - I | Core | 4 | Introduction to Economics, Demand Analysis, Supply Analysis, Production Analysis, Market Structures |
| BCOMG103 | Business Mathematics | Core | 4 | Ratios & Proportions, Equations, Matrices, Calculus (Differentiation), Interest |
| BCOMG104 | Business Communication | Core | 4 | Communication Process, Types of Communication, Business Letters, Reports, Oral Communication |
| BCOMG105 | Computer Application in Business | Core | 4 | Computer Fundamentals, Operating Systems, MS Office (Word, Excel, PowerPoint), Internet, Data Security |
| BCOMG106P | Computer Application in Business Lab | Practical | 2 | Hands-on with MS Office, Internet Browsing, Email Management, Basic Software Applications |
Semester 2
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BCOMG201 | Financial Accounting - II | Core | 4 | Partnership Accounts, Dissolution of Partnership, Company Accounts, Debentures, Valuation of Goodwill |
| BCOMG202 | Business Economics - II | Core | 4 | Macroeconomics, National Income, Consumption and Investment, Monetary Policy, Fiscal Policy |
| BCOMG203 | Business Statistics | Core | 4 | Data Collection & Presentation, Measures of Central Tendency, Measures of Dispersion, Correlation, Regression |
| BCOMG204 | Environmental Studies | Core | 4 | Environment Basics, Ecosystems, Biodiversity, Pollution, Environmental Protection |
| BCOMG205 | Corporate Law | Core | 4 | Company Formation, Memorandum & Articles, Shares & Debentures, Company Meetings, Winding Up |
| BCOMG206P | Business Statistics Lab | Practical | 2 | Statistical software usage, Data visualization, Hypothesis testing basics, Regression analysis practice |
Semester 3
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BCOMG301 | Corporate Accounting - I | Core | 4 | Issue of Shares, Forfeiture, Redemption of Preference Shares, Debentures, Amalgamation |
| BCOMG302 | Business Regulatory Framework | Core | 4 | Indian Contract Act, Sale of Goods Act, Consumer Protection Act, Negotiable Instruments Act, Information Technology Act |
| BCOMG303 | Income Tax Law & Practice - I | Core | 4 | Basic Concepts of Income Tax, Residential Status, Heads of Income (Salary), Heads of Income (House Property), Exemptions |
| BCOMG304 | Entrepreneurship Development | Core | 4 | Entrepreneurship Concept, Business Idea Generation, Project Formulation, Funding Sources, Small Business Management |
| BCOMG305 | Principles of Marketing | Core | 4 | Marketing Concept, Marketing Mix, Product Life Cycle, Pricing Strategies, Distribution Channels |
| BCOMG306P | Entrepreneurship Development Lab | Practical | 2 | Business Plan Preparation, Market Research Techniques, Presentation Skills, Feasibility Study |
Semester 4
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BCOMG401 | Corporate Accounting - II | Core | 4 | Accounting for Banking Companies, Insurance Companies, Mutual Funds, Liquidation of Companies, Valuation of Shares |
| BCOMG402 | Auditing & Corporate Governance | Core | 4 | Auditing Concepts, Types of Audit, Internal Control, Audit Report, Corporate Governance Principles |
| BCOMG403 | Income Tax Law & Practice - II | Core | 4 | Heads of Income (Business/Profession), Heads of Income (Capital Gains), Heads of Income (Other Sources), Deductions from Gross Total Income, Assessment Procedures |
| BCOMG404 | Financial Management | Core | 4 | Financial Decisions, Capital Budgeting, Working Capital Management, Cost of Capital, Dividend Policy |
| BCOMG405 | Human Resource Management | Core | 4 | HR Planning, Recruitment & Selection, Training & Development, Performance Appraisal, Compensation Management |
| BCOMG406P | Financial Management Lab | Practical | 2 | Financial Statement Analysis, Ratio Analysis, Capital Budgeting Problems, Risk and Return calculations |
Semester 5
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BCOMG501 | Cost Accounting | Core | 4 | Cost Concepts, Cost Sheet, Material Costing, Labor Costing, Overhead Costing, Standard Costing |
| BCOMG502 | Goods and Services Tax (GST) | Core | 4 | Introduction to GST, GST Registration, Input Tax Credit, GST Returns, E-way Bill, GST Council |
| BCOMG503 | Banking & Insurance | Core | 4 | Banking System in India, Types of Banks, Reserve Bank of India, Insurance Principles, Types of Insurance, IRDAI |
| BCOMG504 | Principles of Management | Core | 4 | Management Functions, Planning, Organizing, Staffing, Directing, Controlling |
| BCOMG505 | Research Methodology | Core | 4 | Research Process, Research Design, Data Collection Methods, Sampling Techniques, Data Analysis Tools, Report Writing |
| BCOMG506P | GST Lab | Practical | 2 | GST Portal Navigation, GST Registration Process, Invoice Generation, Filling GST Returns |
Semester 6
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BCOMECO601 | E-COMMERCE CONCEPTS | Specialization Core | 4 | Introduction to E-Commerce, Types of E-Commerce Models, Business Models in E-Commerce, E-Business vs E-Commerce, E-Payment Systems |
| BCOMECO602 | E-COMMERCE PRACTICES | Specialization Core | 4 | E-Marketing Strategies, Digital Advertising, Search Engine Optimization (SEO), Social Media Marketing, Customer Relationship Management (CRM), Supply Chain Management in E-Commerce |
| BCOMECO603 | E-COMMERCE AND CYBER LAW | Specialization Core | 4 | Legal Issues in E-Commerce, Information Technology Act 2000, Intellectual Property Rights, Consumer Protection in E-Commerce, Data Privacy and Security |
| BCOMECO604 | E-COMMERCE PROJECT WORK | Specialization Project | 4 | Project Planning and Design, Market Research for E-Commerce, Implementation of E-Commerce Concepts, Project Report Writing, Presentation Skills |
| BCOMG605 | Financial Markets & Services | Core | 4 | Indian Financial System, Money Market, Capital Market, Securities and Exchange Board of India (SEBI), Mutual Funds, Merchant Banking |
| BCOMG606 | Value Added Course | Core | 4 |
