

BA in History Economics Journalism Hej at Sri Bhuvanendra College


Udupi, Karnataka
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About the Specialization
What is History, Economics, Journalism (HEJ) at Sri Bhuvanendra College Udupi?
This History, Economics, and Journalism (HEJ) program at Sri Bhuvanendra College, Udupi focuses on providing a comprehensive understanding of societal evolution, economic principles, and effective mass communication. Catering to India''''s dynamic landscape, this interdisciplinary program stands out by preparing students for diverse roles in governance, media, and development sectors, aligning with the growing demand for versatile graduates capable of critical analysis and impactful communication.
Who Should Apply?
This program is ideal for fresh graduates seeking entry into civil services, media houses, or economic research, as well as working professionals looking to upskill in policy analysis or strategic communication. It attracts career changers transitioning into public relations or content creation. Applicants typically possess a strong aptitude for critical thinking, an interest in current affairs, and a desire to contribute meaningfully to society through informed perspectives and effective outreach.
Why Choose This Course?
Graduates of this program can expect to pursue India-specific career paths such as content writer, economic analyst, journalist, public relations officer, or pursue civil services. Entry-level salaries typically range from INR 3-5 LPA, growing significantly with experience. Growth trajectories in Indian companies often lead to leadership roles in media management, policy advocacy, or research. The program also lays a strong foundation for higher studies in specialized fields like M.A. in History, Economics, or Journalism, or competitive examinations.

Student Success Practices
Foundation Stage
Cultivate Critical Thinking & Reading Habits- (Semester 1-2)
Actively engage with historical texts, economic theories, and media case studies. Utilize college library resources and online academic journals like JSTOR or EPW (Economic & Political Weekly). This builds a strong analytical base crucial for understanding complex socio-economic and political issues, essential for journalism and policy roles.
Tools & Resources
College Library Resources, JSTOR, Economic & Political Weekly (EPW), Academic Journals
Career Connection
Develops analytical skills vital for research, policy analysis, and in-depth journalism, directly contributing to placement in analytical roles.
Develop Strong Communication & Language Skills- (Semester 1-2)
Focus on improving both English and a regional language (like Kannada) through debates, essays, and public speaking. Join college literary clubs or Toastmasters-style groups. Proficiency in multiple languages enhances reportage, public relations, and content creation opportunities in India''''s diverse linguistic landscape.
Tools & Resources
College Literary Clubs, Debate Societies, Public Speaking Platforms, Language Learning Apps
Career Connection
Crucial for effective communication in journalism, public relations, and any professional setting, increasing employability in roles requiring strong verbal and written skills.
Basic Research & Data Collection Practice- (Semester 1-2)
Start with small-scale projects in history (local archives), economics (market surveys), or journalism (interviews). Utilize tools like Google Scholar for literature review and basic survey tools like Google Forms. Early exposure to research methodologies prepares students for advanced academic projects and data-driven roles in their chosen fields.
Tools & Resources
Google Scholar, Google Forms, Local Archives, Interview Guides
Career Connection
Lays the groundwork for data analysis and investigative skills, beneficial for roles in economic research, market analysis, and investigative journalism.
Intermediate Stage
Engage in Interdisciplinary Projects & Fieldwork- (Semester 3-5)
Seek out projects that combine history (e.g., impact of historical events on current economic policy), economics (e.g., policy analysis for media reporting), and journalism (e.g., documentary on local heritage). Collaborate with peers from different disciplines. This fosters holistic understanding and makes students adaptable for roles requiring diverse skill sets.
Tools & Resources
Cross-departmental project opportunities, Field visit reports, Collaborative online tools
Career Connection
Develops a versatile skill set highly valued in interdisciplinary roles in NGOs, policy think tanks, and media organizations.
Seek Internships & Media Placements- (Semester 3-5)
Actively apply for internships at local newspapers, radio stations, NGOs, government departments (e.g., district administration for economic surveys), or historical societies. Leverage college placement cells and online portals like Internshala. Practical exposure is vital for understanding industry dynamics, building a professional network, and enhancing employability in the competitive Indian job market.
Tools & Resources
College Placement Cell, Internshala, LinkedIn, Local Media Houses
Career Connection
Provides real-world experience, builds professional networks, and often leads directly to pre-placement offers or full-time roles in relevant sectors.
Build a Digital Presence & Portfolio- (Semester 3-5)
Start a blog, contribute to college magazines, or create social media content focused on HEJ topics. Showcase articles, research papers, and media projects. Learn basic video editing/graphic design skills. A strong online portfolio is crucial for demonstrating practical skills to potential employers in the digital age.
Tools & Resources
Blogging Platforms (WordPress, Medium), Social Media (LinkedIn, Twitter), Basic Video/Graphic Design Software (Canva, CapCut)
Career Connection
Essential for showcasing practical skills to employers in media, content creation, and digital marketing, making candidates more marketable.
Advanced Stage
Specialized Skill Development & Advanced Certifications- (Semester 6-8)
Deep dive into specific areas like data journalism, economic modeling (using R/Python), or advanced historical research methods. Pursue certifications in digital marketing, investigative reporting, or public policy analysis from platforms like Coursera, NPTEL, or specialized institutions. This gives a competitive edge for niche roles and higher studies.
Tools & Resources
Coursera, NPTEL, R/Python for Data Analysis, Advanced Journalism Workshops
Career Connection
Enhances specialization for niche roles, increases earning potential, and strengthens applications for advanced degrees or research positions.
Network Actively with Professionals & Alumni- (Semester 6-8)
Attend industry conferences, workshops, and alumni meet-ups. Connect with journalists, economists, historians, and civil servants. LinkedIn is a powerful tool for professional networking. Strong connections can lead to mentorship, job opportunities, and insights into career progression in India.
Tools & Resources
LinkedIn, Industry Conferences, Alumni Network Events, Professional Bodies
Career Connection
Facilitates mentorship, job referrals, and insights into industry trends, significantly boosting career opportunities.
Placement Preparation & Higher Studies Focus- (Semester 6-8)
Begin rigorous preparation for civil services examinations (UPSC, KPSC), journalism entrance exams, or postgraduate admissions. Work on a robust resume, practice interviews, and identify target organizations or universities. For those opting for research, focus on a high-quality dissertation. This stage is critical for successful transition into chosen career paths or academic pursuits.
Tools & Resources
UPSC/KPSC Coaching Resources, Mock Interview Sessions, Resume/CV Builders, University Admission Portals
Career Connection
Directly impacts securing desired placements, admissions to prestigious postgraduate programs, or success in competitive civil service exams.
Program Structure and Curriculum
Eligibility:
- A candidate who has passed the two years Pre-University Examination conducted by the Pre-University Education Board in Karnataka or any other examination considered as equivalent thereto by Mangalore University.
Duration: 4 years / 8 semesters (with multiple exit options)
Credits: Minimum 120 credits for Bachelor Degree (3 years), Minimum 160 credits for Bachelor Degree (Honours/Research) (4 years) Credits
Assessment: Internal: 40%, External: 60%
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| AECC 1.1 | Indian Language (Kannada/Sanskrit/Hindi) | Compulsory | 2 | Basic Grammar and Vocabulary, Prose and Poetry Comprehension, Translation Practice, Letter Writing, Cultural Aspects of Language |
| AECC 1.2 | English Language | Compulsory | 2 | Fundamentals of Communication, Basic English Grammar, Reading and Listening Skills, Paragraph Writing, Introduction to English Literature |
| H-DSC 1.1 | History of India (Earliest Times to 1206 AD) | Core | 3 | Sources of Ancient Indian History, Indus Valley Civilization, Vedic and Later Vedic Age, Rise of Jainism and Buddhism, Mauryan and Gupta Empires |
| EC-DSC 1.1 | Micro Economics - I | Core | 3 | Introduction to Economics, Theory of Consumer Behaviour, Demand and Supply Analysis, Theory of Production, Cost Theory |
| J-DSC 1.1 | Introduction to Mass Communication | Core | 3 | Concept and Process of Communication, Models of Mass Communication, Types of Mass Media, Functions of Mass Media, Media Ethics and Responsibility |
| H-OE 1.1 | World Heritage Sites | Elective | 3 | Meaning and Concept of Heritage, Types of Heritage Sites, UNESCO World Heritage Sites in India, World Heritage Sites in Karnataka, Protection and Management of Heritage |
| EC-OE 1.1 | Economics of Disaster Management | Elective | 3 | Introduction to Disasters, Natural and Man-made Disasters, Economic Impact of Disasters, Disaster Mitigation Strategies, Policy Issues for Disaster Management |
| J-OE 1.1 | Communication Skills | Elective | 3 | Fundamentals of Communication, Verbal Communication Techniques, Non-Verbal Communication, Active Listening Skills, Presentation and Public Speaking |
| SEC 1 | Digital Fluency | Skill Enhancement | 2 | Understanding Digital Devices, Internet and Web Browsing, Cyber Security Basics, Productivity Tools (MS Office), Digital Citizenship and Ethics |
| VAC 1 | Universal Human Values | Value Added | 2 | Introduction to Value Education, Harmony in the Human Being, Harmony in the Family and Society, Harmony in Nature and Existence, Understanding Professional Ethics |
Semester 2
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| AECC 2.1 | Indian Language (Kannada/Sanskrit/Hindi) | Compulsory | 2 | Advanced Grammar and Syntax, Literary Forms and Genres, Creative Writing and Composition, Translation and Interpretation, Regional Literature Overview |
| AECC 2.2 | English Language | Compulsory | 2 | Advanced Communication Strategies, Report Writing and Documentation, Public Speaking and Presentation, Critical Reading and Analysis, Introduction to Academic Writing |
| H-DSC 2.1 | History of India (1206 AD to 1707 AD) | Core | 3 | Establishment of Delhi Sultanate, Vijayanagara and Bahamani Kingdoms, Mughal Empire: Administration and Culture, Rise of Marathas, Socio-Economic and Religious Conditions in Medieval India |
| EC-DSC 2.1 | Micro Economics - II | Core | 3 | Market Structures: Perfect Competition, Monopoly, Monopolistic Competition and Oligopoly, Theory of Distribution (Rent, Wages, Interest, Profit), Welfare Economics, Economics of Information and Uncertainty |
| J-DSC 2.1 | Reporting & Editing - I | Core | 3 | Basics of News Reporting, News Values and Elements, News Sources and Gathering, Principles of News Editing, Structure of News Stories (Inverted Pyramid) |
| H-OE 2.1 | Cultural Heritage of India | Elective | 3 | Definition and Importance of Cultural Heritage, Pre-historic Art and Architecture, Mauryan and Post-Mauryan Art, Temple Architecture (Nagara, Dravida, Vesara), Mughal Architecture and Painting |
| EC-OE 2.1 | Karnataka Economy | Elective | 3 | Profile of Karnataka Economy, Agriculture and Allied Activities in Karnataka, Industrial Development in Karnataka, Service Sector Growth, Economic Reforms and Challenges |
| J-OE 2.1 | Advertising | Elective | 3 | Introduction to Advertising, Types of Advertising, Advertising Media and Channels, Advertising Agencies: Structure and Functions, Ethics and Regulations in Advertising |
| SEC 2 | Health and Wellness, Yoga & Sports | Skill Enhancement | 2 | Physical Fitness and Lifestyle, Mental Health and Stress Management, Introduction to Yoga and Meditation, Nutrition and Balanced Diet, Importance of Sports and Physical Activity |
| VAC 2 | Constitution of India | Value Added | 2 | Preamble and Salient Features, Fundamental Rights and Duties, Directive Principles of State Policy, Union and State Legislature, Indian Judiciary and Federalism |
Semester 3
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| AECC 3.1 | Indian Language (Kannada/Sanskrit/Hindi) | Compulsory | 2 | Language in Media and Communication, Advanced Literary Appreciation, Folk Literature and Traditions, Discourse Analysis, Impact of Language on Culture |
| AECC 3.2 | English Language | Compulsory | 2 | Professional Communication Skills, Advanced Presentation Techniques, Interview Preparation and Group Discussions, Business Correspondence, Cross-cultural Communication |
| H-DSC 3.1 | History of Karnataka (Earliest Times to 1799 AD) | Core | 3 | Sources for Karnataka History, Early Dynasties of Karnataka, Chalukyas of Badami and Kalyana, Hoysalas and Wodeyars of Mysore, Socio-Economic and Cultural Conditions |
| EC-DSC 3.1 | Macro Economics - I | Core | 3 | National Income Accounting, Classical Theory of Employment, Keynesian Theory of Employment and Income, Consumption and Investment Functions, Theory of Money and Banking |
| J-DSC 3.1 | Reporting & Editing - II | Core | 3 | Investigative and Interpretative Reporting, Specialized Reporting (Sports, Crime, Politics), Editorial Writing and Columns, Feature Writing and Human Interest Stories, Photojournalism: Basics and Ethics |
| H-OE 3.1 | Tourism Management | Elective | 3 | Introduction to Tourism, Types of Tourism (Eco, Cultural, Adventure), Tourism Products and Services, Economic and Social Impact of Tourism, Sustainable Tourism Development |
| EC-OE 3.1 | Environmental Economics | Elective | 3 | Introduction to Environmental Economics, Environmental Problems and Market Failure, Pollution Control Policies, Natural Resource Management, Economics of Sustainable Development |
| J-OE 3.1 | Public Relations | Elective | 3 | Introduction to Public Relations, Tools and Techniques of PR, Corporate and Government PR, Crisis Communication Management, Ethics in Public Relations |
| SEC 3 | Entrepreneurship | Skill Enhancement | 2 | Concept of Entrepreneurship, Idea Generation and Business Opportunities, Developing a Business Plan, Marketing and Financial Aspects for Startups, Legal and Regulatory Framework for Businesses |
Semester 4
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| AECC 4.1 | Indian Language (Kannada/Sanskrit/Hindi) | Compulsory | 2 | Advanced Composition and Literary Criticism, Study of Classical and Modern Indian Literature, Language and Society: Socio-linguistics, Cultural Nationalism and Language, Comparative Literary Studies |
| AECC 4.2 | English Language | Compulsory | 2 | Global Communication and Etiquette, Cross-Cultural Communication Strategies, Negotiation and Conflict Resolution, Digital Etiquette and Online Professionalism, Advanced Academic Presentation Skills |
| H-DSC 4.1 | Indian National Movement (1857-1947) | Core | 3 | Causes and Impact of Revolt of 1857, Rise of Indian Nationalism, Moderate and Extremist Phases, Gandhian Era and Mass Movements, Partition of India and Independence |
| EC-DSC 4.1 | Macro Economics - II | Core | 3 | Inflation: Types, Causes, and Effects, Unemployment: Nature and Remedies, Business Cycles: Phases and Control, Fiscal Policy: Objectives and Instruments, Monetary Policy: Objectives and Instruments |
| J-DSC 4.1 | Broadcast Journalism | Core | 3 | Introduction to Broadcast Media (Radio, TV), News Gathering for Broadcast, Scripting and Voiceover Techniques, Production of Radio and TV News, Ethics and Challenges in Broadcast Journalism |
| H-OE 4.1 | Epigraphy & Palaeography | Elective | 3 | Introduction to Epigraphy, Types and Significance of Inscriptions, Palaeography: Study of Ancient Scripts, Major Indian Scripts (Brahmi, Kharoshti), Decipherment and Interpretation of Inscriptions |
| EC-OE 4.1 | Human Resource Management | Elective | 3 | Introduction to HRM, HR Planning and Job Analysis, Recruitment and Selection Process, Training and Development, Performance Appraisal and Compensation |
| J-OE 4.1 | Event Management | Elective | 3 | Introduction to Event Management, Event Planning and Conceptualization, Marketing and Promotion of Events, Logistics and Operations Management, Risk Management and Evaluation |
| SEC 4 | Research Methodology | Skill Enhancement | 2 | Introduction to Research, Research Design and Types, Data Collection Methods (Primary/Secondary), Sampling Techniques, Data Analysis and Report Writing |
Semester 5
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| H-DSC 5.1 | History of Modern Europe (1789-1945) | Core | 3 | French Revolution and its Impact, Napoleonic Era, Congress of Vienna and Concert of Europe, Unification of Italy and Germany, World Wars I and II |
| H-DSC 5.2 | History of India (1947-2000) | Core | 3 | Partition and Integration of Princely States, Nehruvian Era: Policies and Challenges, Economic Development and Planning, Social Movements and Changes, Emergence of Coalition Politics |
| H-DSE 5.1 | Gender History | Elective | 3 | Introduction to Gender Studies, Women in Ancient Indian Society, Women in Medieval and Early Modern India, Women''''s Movements in Modern India, Feminist Historiography |
| EC-DSC 5.1 | Development Economics | Core | 3 | Concepts of Economic Growth and Development, Poverty, Inequality, and Income Distribution, Population Growth and Human Capital, Theories of Economic Development, Role of State and Market in Development |
| EC-DSC 5.2 | Public Economics | Core | 3 | Role of Government in the Economy, Public Expenditure: Growth and Theories, Taxation: Principles and Classifications, Public Debt Management, Fiscal Federalism in India |
| EC-DSE 5.1 | Labour Economics | Elective | 3 | Nature of Labour Market, Theories of Wage Determination, Trade Unions and Collective Bargaining, Labour Welfare and Legislation in India, Social Security Measures for Labour |
| J-DSC 5.1 | Cyber Journalism | Core | 3 | Introduction to Online Journalism, Online News Portals and Content Creation, Social Media in Journalism, Blogging and Citizen Journalism, Cyber Laws and Ethics |
| J-DSC 5.2 | Media Law & Ethics | Core | 3 | Constitutional Provisions for Media, Press Laws in India, Broadcast and Advertising Laws, Intellectual Property Rights and Media, Ethical Dilemmas in Journalism |
| J-DSE 5.1 | Corporate Communication | Elective | 3 | Introduction to Corporate Communication, Building Corporate Identity and Image, Internal Communication Strategies, External Communication and Stakeholder Relations, Crisis Communication Management |
Semester 6
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| H-DSC 6.1 | History of East Asia (1840-1949) | Core | 3 | China: Opium Wars and Boxer Rebellion, Japan: Meiji Restoration and Modernization, Rise of Nationalism in East Asia, Imperialism and Colonialism in the Region, World War II and its Aftermath |
| H-DSC 6.2 | History of Environmentalism | Core | 3 | Early Environmental Movements, Conservation and Resource Management, Industrialization and Pollution, Global Environmental Challenges (Climate Change), Sustainable Development and Policies |
| H-DSE 6.1 | Archives & Records Management | Elective | 3 | Introduction to Archival Science, Types of Records and Documents, Principles of Archival Arrangement and Description, Digitization and Digital Preservation, Access and Use of Archival Records |
| EC-DSC 6.1 | International Economics | Core | 3 | Theories of International Trade (Ricardian, Heckscher-Ohlin), Tariffs and Non-Tariff Barriers, Balance of Payments: Components and Disequilibrium, Foreign Exchange Markets and Exchange Rates, International Financial Institutions (IMF, World Bank) |
| EC-DSC 6.2 | Econometrics | Core | 3 | Introduction to Econometrics, Simple and Multiple Regression Analysis, Hypothesis Testing and Statistical Inference, Problems in Regression (Multicollinearity, Heteroscedasticity), Time Series and Panel Data Basics |
| EC-DSE 6.1 | Research Methodology in Economics | Elective | 3 | Fundamentals of Economic Research, Formulation of Research Problem and Hypotheses, Data Collection and Survey Methods, Sampling Techniques in Economics, Statistical Tools for Economic Analysis |
| J-DSC 6.1 | Communication Research | Core | 3 | Introduction to Communication Research, Research Methods in Communication Studies, Qualitative and Quantitative Data Collection, Data Analysis and Interpretation, Report Writing and Presentation of Findings |
| J-DSC 6.2 | Photojournalism & Videography | Core | 3 | Basics of Photography and Camera Operations, Composition and Lighting Techniques, Photo Editing and Manipulation, Videography Techniques and Equipment, Video Editing and Storytelling |
| J-DSE 6.1 | Film Studies | Elective | 3 | History of Indian and World Cinema, Film Theory and Criticism, Genres and Auteur Studies, Documentary and Short Film Production, Socio-Political Impact of Cinema |
Semester 7
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| H-DSC 7.1 | Historiography | Core | 4 | Meaning and Scope of Historiography, Indian Historiographical Traditions, Western Historiographical Schools, Postmodernism and Subaltern Studies, Oral History and Interdisciplinary Approaches |
| H-DSC 7.2 | History of Modern Karnataka (1800-2000) | Core | 4 | Mysore Wodeyars and British Residency, Freedom Movement in Karnataka, Unification of Karnataka, Social and Cultural Movements, Economic and Political Developments post-Independence |
| H-DSE 7.1 | Contemporary History of India | Elective | 4 | Emergency Period and its Impact, Rise of Coalition Politics, Economic Liberalization and Globalization, Social Justice Movements and Identity Politics, India in the Global Arena |
| EC-DSC 7.1 | Financial Economics | Core | 4 | Introduction to Financial Markets, Capital Market and Stock Exchanges, Money Market and Banking System, Derivatives: Futures and Options, Risk Management in Finance |
| EC-DSC 7.2 | Agricultural Economics | Core | 4 | Role of Agriculture in Indian Economy, Agricultural Production and Productivity, Agricultural Marketing and Pricing, Rural Development and Poverty Alleviation, Food Security and Policy Issues |
| EC-DSE 7.1 | Managerial Economics | Elective | 4 | Demand Analysis and Forecasting, Production and Cost Analysis, Pricing Strategies and Practices, Market Structure and Competition, Capital Budgeting and Investment Decisions |
| J-DSC 7.1 | Development Communication | Core | 4 | Introduction to Development Communication, Theories and Models of Development, Media for Social Change and Development, Health Communication Campaigns, Rural Communication and Grassroots Media |
| J-DSC 7.2 | Advanced Digital Journalism | Core | 4 | Data Journalism and Visualization, Mobile Journalism (MoJo) and Storytelling, Podcast Production and Audio Journalism, Virtual Reality and Augmented Reality in News, Artificial Intelligence in Journalism |
| J-DSE 7.1 | Media Management | Elective | 4 | Structure of the Media Industry, Media Marketing and Audience Research, Financial Management in Media, Human Resource Management in Media Organizations, Strategic Planning for Media Houses |
Semester 8
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| H-DSC 8.1 | Dissertation / Project Work | Core | 12 | Research Proposal Development, Extensive Literature Review, Methodology and Data Collection, Analysis and Interpretation of Findings, Academic Report Writing and Presentation |
| EC-DSC 8.1 | Dissertation / Project Work | Core | 12 | Research Proposal Development, Extensive Literature Review, Methodology and Data Collection, Analysis and Interpretation of Findings, Academic Report Writing and Presentation |
| J-DSC 8.1 | Dissertation / Project Work | Core | 12 | Research Proposal Development, Extensive Literature Review, Methodology and Data Collection, Analysis and Interpretation of Findings, Academic Report Writing and Presentation |




