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BBA in International Business at Suresh Gyan Vihar University
Jaipur, Rajasthan
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About the Specialization
What is International Business at Suresh Gyan Vihar University Jaipur?
This International Business program at Suresh Gyan Vihar University focuses on equipping students with a global perspective for managing business operations across borders. It delves into global trade, finance, marketing, and logistics, critical for navigating the complexities of the Indian and international markets. The program''''s design caters to the growing demand for professionals skilled in cross-border business strategies.
Who Should Apply?
This program is ideal for fresh graduates aspiring to build a career in multinational corporations, export-import houses, or global consulting firms. It also suits individuals seeking to understand global market dynamics and contribute to India''''s growing participation in international trade, preparing them for roles demanding cross-cultural business acumen.
Why Choose This Course?
Graduates of this program can expect to pursue dynamic career paths in international trade, export management, international finance, or global marketing within India and abroad. Entry-level salaries typically range from INR 3-6 lakhs annually, with significant growth potential in Indian MNCs. The program aligns with skill sets required for professional certifications in foreign trade and global finance.
Student Success Practices
Foundation Stage
Master Core Business Fundamentals- (Semester 1-2)
Focus on building a strong foundation in subjects like Business Economics, Financial Accounting, and Marketing Management. Actively participate in class discussions and utilize the university library resources for deeper understanding. Form study groups to clarify concepts and prepare for internal and term-end examinations effectively.
Tools & Resources
University Library, Online business journals, Peer study groups
Career Connection
A solid grasp of fundamentals is crucial for understanding advanced specialization concepts and forms the bedrock for any managerial role.
Develop Essential Communication & IT Skills- (Semester 1-2)
Hone business communication skills through presentations, report writing, and active listening. Simultaneously, become proficient in business software like MS Office (Excel for data analysis, PowerPoint for presentations) and basic computer applications, which are indispensable for modern business operations.
Tools & Resources
MS Office Suite, Presentation software, Communication workshops
Career Connection
Effective communication and technological proficiency are key employability skills sought by all employers, especially in international business.
Engage in Early Industry Exploration- (Semester 1-2)
Start exploring the business world through guest lectures, industry seminars, and news related to Indian and global markets. This exposure helps in connecting theoretical knowledge to practical scenarios and identifies areas of interest for future specialization.
Tools & Resources
Industry webinars, Business news channels, University career guidance cells
Career Connection
Early exposure helps in making informed career decisions and understanding the practical application of classroom learning.
Intermediate Stage
Undertake Specialization-Focused Internships- (Semester 3-4 (Summer after 2nd year))
Seek summer internships in companies with an international focus, such as export-import firms, logistics providers, or divisions of multinational corporations. This practical exposure will provide hands-on experience in global trade, finance, or marketing, solidifying theoretical knowledge.
Tools & Resources
University Placement Cell, Internship portals like Internshala, Company websites
Career Connection
Internships are critical for gaining practical experience, building professional networks, and often lead to pre-placement offers.
Participate in Business Competitions & Workshops- (Semester 3-5)
Engage in inter-college business plan competitions, case study challenges, and workshops on topics like foreign exchange or international trade documentation. These activities enhance problem-solving, teamwork, and presentation skills crucial for an international business career.
Tools & Resources
College clubs, Online platforms for case competitions, Industry-led workshops
Career Connection
Such participation builds a strong resume, develops critical thinking, and provides networking opportunities with industry experts.
Develop Language & Cross-Cultural Competence- (Semester 3-5)
Consider learning a foreign language relevant to major trading partners (e.g., Mandarin, Spanish, German). Actively engage in cross-cultural dialogues and studies to understand diverse business etiquettes, which is vital for effective international business communication and negotiation.
Tools & Resources
Language learning apps (Duolingo), Cultural exchange programs, Foreign language courses
Career Connection
Multilingual and culturally aware professionals are highly valued in global business roles, enhancing career prospects significantly.
Advanced Stage
Conduct Specialization-Specific Research Project- (Semester 6)
Undertake a robust project report in Semester 6 focusing on a specific area within International Business, such as emerging market entry strategies, global supply chain optimization, or impact of trade policies. This allows for deep dives into real-world challenges.
Tools & Resources
Academic databases, Industry reports, Faculty mentors, Statistical software
Career Connection
A well-executed project demonstrates analytical skills, research capability, and expertise, crucial for advanced roles and higher studies.
Intensive Placement Preparation & Networking- (Semester 5-6)
Focus on resume building, mock interviews, and group discussions tailored for international business roles. Actively network with alumni and industry professionals through LinkedIn, alumni meets, and job fairs to explore career opportunities and gain insights.
Tools & Resources
University Placement Cell, LinkedIn, Alumni network, HR consultants
Career Connection
Strategic placement preparation and networking are key to securing desirable job offers in reputable international organizations.
Pursue Certifications in Global Trade/Finance- (Semester 5-6)
Explore professional certifications like Certified International Trade Professional (CITP) or certifications in export-import management, logistics, or foreign exchange. These add specialized credentials and demonstrate a commitment to the field, making graduates more competitive.
Tools & Resources
Online certification platforms, Industry associations (e.g., FIEO), Professional training institutes
Career Connection
Certifications validate specific skill sets, enhance professional credibility, and open doors to specialized roles in international business.
Program Structure and Curriculum
Eligibility:
- Passed 10+2 from any recognized Board with minimum 50% Marks in aggregate (as per BBA program page on sgvu.edu.in)
Duration: 3 years / 6 semesters
Credits: 98 Credits
Assessment: Internal: 30%, External: 70%
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBA101 | Business Organization & Management | Core | 3 | Introduction to Business and Management, Forms of Business Organization, Business Size, Location and Environment, Functions of Management (Planning, Organizing), Functions of Management (Staffing, Directing, Controlling) |
| BBA102 | Business Economics | Core | 3 | Introduction to Business Economics, Demand and Supply Analysis, Production and Cost Analysis, Market Structures, Pricing Strategies |
| BBA103 | Business Mathematics | Core | 3 | Set Theory and Relations, Matrices and Determinants, Calculus Fundamentals, Commercial Arithmetic, Financial Mathematics |
| BBA104 | Financial Accounting | Core | 3 | Introduction to Accounting, Accounting Concepts and Principles, Journal, Ledger, and Trial Balance, Preparation of Final Accounts, Financial Statement Analysis |
| BBA105 | Business Communication | Core | 3 | Fundamentals of Communication, Types and Channels of Communication, Written Communication Skills, Oral Communication and Presentations, Digital and Cross-Cultural Communication |
| BBA106 | Computer Application in Business | Core | 3 | Introduction to Computers, Operating Systems and MS Office, Database Management Systems (DBMS), Networking and Internet Concepts, E-commerce and Digital Business |
| BBA107 | Computer Application in Business (Practical) | Lab | 2 | MS Word for Business Documents, MS Excel for Data Analysis, MS PowerPoint for Presentations, Internet Browsing and Email Management, Basic DBMS Operations |
Semester 2
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBA201 | Organizational Behaviour | Core | 3 | Introduction to Organizational Behaviour, Individual Behaviour (Perception, Learning, Motivation), Group Dynamics and Team Building, Leadership and Power, Conflict Management and Organizational Change |
| BBA202 | Cost Accounting | Core | 3 | Introduction to Cost Accounting, Cost Concepts and Classification, Methods of Costing (Job, Process, Contract), Marginal Costing and Break-Even Analysis, Budgetary Control |
| BBA203 | Marketing Management | Core | 3 | Introduction to Marketing, Market Segmentation, Targeting, Positioning, Product Life Cycle and New Product Development, Pricing Strategies, Promotion and Distribution Channels |
| BBA204 | Business Statistics | Core | 3 | Introduction to Statistics, Measures of Central Tendency and Dispersion, Probability and Probability Distributions, Sampling and Hypothesis Testing, Correlation and Regression Analysis |
| BBA205 | Human Resource Management | Core | 3 | Introduction to HRM, HR Planning and Recruitment, Selection and Placement, Training and Development, Performance Appraisal and Compensation Management |
| BBA206 | Environmental Studies | Core | 3 | Multidisciplinary Nature of Environmental Studies, Natural Resources and Ecosystems, Biodiversity and its Conservation, Environmental Pollution and Control, Social Issues and the Environment |
Semester 3
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBA301 | Business Laws | Core | 3 | Indian Contract Act, 1872, Sale of Goods Act, 1930, Negotiable Instruments Act, 1881, Companies Act, 2013, Consumer Protection Act, 2019 |
| BBA302 | Production & Operation Management | Core | 3 | Introduction to Production and Operations Management, Product and Process Design, Location and Layout Planning, Inventory Management, Quality Management and Control |
| BBA303 | Indian Financial System | Core | 3 | Overview of Indian Financial System, Financial Markets (Money and Capital), Financial Institutions (Banking and Non-Banking), Financial Services, Regulatory Framework (RBI, SEBI) |
| BBA304 | Research Methodology | Core | 3 | Introduction to Business Research, Research Design and Hypothesis Formulation, Data Collection Methods (Primary and Secondary), Sampling Techniques, Data Analysis and Report Writing |
| BBA305 | Macro-Economic Analysis & Policy | Core | 3 | Introduction to Macroeconomics, National Income Accounting, Theories of Output and Employment, Inflation and Unemployment, Monetary and Fiscal Policies |
| BBA306 | Taxation Management | Core | 3 | Introduction to Indian Tax System, Income Tax Act, 1961 (Basic Concepts), Heads of Income (Salary, House Property, Business), Goods and Services Tax (GST), Tax Planning and Avoidance |
Semester 4
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBA401 | Entrepreneurship & Small Business Management | Core | 3 | Introduction to Entrepreneurship, The Entrepreneurial Process, Business Plan Preparation, Sources of Finance for Startups, Managing Small Business Growth |
| BBA402 | Business Ethics & CSR | Core | 3 | Introduction to Business Ethics, Ethical Theories and Decision Making, Corporate Governance, Introduction to Corporate Social Responsibility (CSR), CSR Initiatives and Reporting in India |
| BBA403 | Consumer Behaviour | Core | 3 | Introduction to Consumer Behaviour, Individual Determinants of Consumer Behaviour, External Influences on Consumer Behaviour, Consumer Decision Making Process, Consumerism and Public Policy |
| BBA404 | Management Information System | Core | 3 | Foundations of Information Systems, Information Systems for Business Operations, E-commerce and E-business, Decision Support Systems, IT Security and Ethical Issues |
| BBA405 | Banking and Insurance | Core | 3 | Introduction to Banking System, Types of Banks and Functions, E-banking and Digital Payments, Introduction to Insurance, Life and General Insurance Products |
| BBA406 | Summer Training Report | Project | 2 | Internship Project Definition, Data Collection and Analysis, Report Writing and Presentation, Application of Management Concepts, Industry Exposure and Skill Development |
Semester 5
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBAIB501 | International Business Environment | Elective - International Business | 3 | Globalization and International Business, Cultural and Political Environment, Economic and Legal Environment, Theories of International Trade, Regional Economic Integrations |
| BBAIB502 | International Financial Management | Elective - International Business | 3 | Introduction to International Finance, Foreign Exchange Markets, Exchange Rate Theories and Parities, International Capital Budgeting, Management of Foreign Exchange Risk |
| BBAIB503 | Export-Import Procedures & Documentation | Elective - International Business | 3 | Introduction to Export-Import, Export-Import Policy of India, Export-Import Documentation, Customs Procedures and Tariffs, Export Finance and Payment Terms |
| BBAIB504 | International Marketing Management | Elective - International Business | 3 | Introduction to International Marketing, International Market Entry Strategies, International Product and Branding Decisions, International Pricing Strategies, International Distribution and Promotion |
Semester 6
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBAIB601 | International Logistics & Supply Chain Management | Elective - International Business | 3 | Introduction to Global Logistics and SCM, International Transportation Modes, Warehousing and Inventory Management, Role of IT in Global SCM, Reverse Logistics and Green SCM |
| BBAIB602 | Foreign Trade Policy & WTO | Elective - International Business | 3 | India''''s Foreign Trade Policy, Export Promotion Schemes, Introduction to WTO, WTO Agreements and Principles, Impact of WTO on Indian Business |
| BBAIB603 | Global Strategic Management | Elective - International Business | 3 | Introduction to Global Strategy, Global Environmental Analysis, International Diversification Strategies, Entry Modes and Alliances, Implementing and Controlling Global Strategy |
| BBAIB604 | Project Report | Project | 4 | Identification of Research Problem, Literature Review and Methodology, Data Collection and Analysis, Findings, Conclusions, and Recommendations, Report Writing and Viva Voce |
