

MBA-MASS-COMMUNICATION-SIMC-PUNE in Journalism at Symbiosis International University (SIU)


Pune, Maharashtra
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About the Specialization
What is Journalism at Symbiosis International University (SIU) Pune?
This Journalism program at Symbiosis International University''''s SIMC Pune focuses on training future media professionals for India''''s dynamic news landscape. It covers traditional and new media, emphasizing ethical reporting, digital storytelling, and investigative journalism to meet the evolving demands of Indian news organizations and global media, preparing students for impactful careers.
Who Should Apply?
This program is ideal for fresh graduates with a passion for news, current affairs, and storytelling, seeking entry into print, broadcast, or digital journalism. It also suits working professionals from allied fields looking to transition into media or upskill their journalistic acumen within the Indian media industry, fostering critical thinkers.
Why Choose This Course?
Graduates of this program can expect diverse career paths in Indian media, including roles as reporters, editors, content creators, digital journalists, and media analysts. Starting salaries in India typically range from INR 3-6 LPA for freshers, with significant growth potential in established news houses and digital platforms, leading to leadership roles.

Student Success Practices
Foundation Stage
Build Strong Foundational Knowledge- (Semester 1-2)
Focus on mastering core media theories, research methodologies, and media laws. Actively participate in class discussions and analyze case studies of Indian media scenarios to understand the socio-cultural and legal context of journalism. Engage with prescribed readings thoroughly to develop a comprehensive understanding.
Tools & Resources
SIMC Library resources, academic journals, online platforms like JSTOR, India Today archives, leading Indian newspapers and news portals
Career Connection
A solid theoretical base is crucial for critical thinking and ethical decision-making, essential for responsible reporting and analysis in any journalistic role within the Indian media industry.
Develop Practical Reporting and Writing Skills- (Semester 1-2)
Beyond coursework, actively seek opportunities to write for the college newspaper, blog, or online student publications. Practice news reporting, feature writing, and editorial pieces. Attend workshops on journalistic writing and develop a strong command of language, accuracy, and brevity to hone communication skills.
Tools & Resources
SIMC''''s student media outlets, online writing guides (e.g., AP Stylebook), local news organizations for shadowing opportunities, writing workshops
Career Connection
Early hands-on experience in writing and reporting builds a compelling portfolio and demonstrates practical skills to potential employers, which is highly valued in the competitive Indian media landscape and aids in securing placements.
Cultivate Media Ethics and Awareness- (Semester 1-2)
Engage deeply with courses on media ethics and contemporary issues. Participate in debates and seminars on ethical dilemmas faced by Indian journalists. Follow media trends, press freedom issues, and journalistic best practices in India to develop a strong ethical compass and a sense of social responsibility.
Tools & Resources
Press Council of India guidelines, ethical journalism websites, media watchdogs, documentaries on Indian media, guest lectures by prominent journalists
Career Connection
Understanding and upholding journalistic ethics is paramount for credibility and trust, which are cornerstones of a successful and responsible career in journalism, crucial for maintaining public faith in media.
Intermediate Stage
Master Specialization-Specific Skills & Internships- (Semester 3 & Summer Internship)
Excel in specialized journalism courses like reporting, news desk management, and digital journalism. Actively apply classroom learning during the mandatory summer internship at a reputable media house in India. Seek out diverse reporting assignments to broaden your exposure and gain practical field experience.
Tools & Resources
SIMC''''s career services for internship placements, industry contacts, professional journalism software (e.g., for newsroom management), internship reports and feedback
Career Connection
Internships are critical for networking, gaining real-world experience, and often lead to pre-placement offers in Indian media organizations, providing a vital bridge between academic learning and industry practice.
Develop Multimedia & Digital Storytelling Abilities- (Semester 3)
With the rise of digital media in India, proactively learn skills beyond traditional writing, such as video editing, podcasting, and social media content creation. Experiment with multimedia storytelling formats for news reporting and features to create engaging and dynamic content for modern audiences.
Tools & Resources
Free video editing software (DaVinci Resolve, Shotcut), audio editing tools (Audacity), social media analytics tools, online tutorials for digital content creation platforms
Career Connection
Multimedia proficiency is a non-negotiable skill for digital journalists in India, enhancing employability in online news portals, content agencies, and social media teams, as media consumption increasingly shifts to digital platforms.
Network and Attend Industry Events- (Semester 3)
Actively participate in media conferences, workshops, and guest lectures organized by SIMC or external bodies. Network with faculty, alumni, and industry professionals. Join student media clubs and professional journalism associations to build connections within the Indian media fraternity and stay updated on industry trends.
Tools & Resources
LinkedIn, SIMC alumni network, industry events in Pune/Mumbai, National Union of Journalists (India), media conclaves
Career Connection
Networking opens doors to mentorship, internships, and job opportunities, providing crucial insights into the evolving Indian media landscape and fostering career growth and professional development.
Advanced Stage
Focus on Dissertation & Capstone Project- (Semester 4)
Choose a compelling and relevant research topic for your dissertation, ideally aligning with your career interests within Indian journalism. Work closely with your mentor, conduct thorough research, and produce a high-quality academic work that showcases your analytical and investigative skills and contributes to media studies.
Tools & Resources
Research databases (e.g., ProQuest, EBSCO), statistical software (if applicable), SIMC faculty expertise, academic writing resources, peer review groups
Career Connection
A strong dissertation demonstrates in-depth knowledge, research capability, and critical thinking, which can be a significant differentiator in job interviews and for potential academic pursuits in India, reflecting intellectual rigor.
Hone Interview & Placement Preparation Skills- (Semester 4)
Actively engage with SIMC''''s placement cell, attend mock interviews, group discussions, and resume-building workshops. Research potential employers in the Indian media industry, tailor your applications, and prepare a strong portfolio of your journalistic work (articles, videos, podcasts) to showcase your capabilities.
Tools & Resources
SIMC Placement Cell, online interview preparation platforms, professional portfolio websites, company research tools, alumni interaction sessions
Career Connection
Effective placement preparation maximizes your chances of securing desired roles in top media organizations, leading to a successful career launch in the Indian media sector and a seamless transition into professional life.
Develop Leadership & Specialised Expertise- (Semester 4)
Take initiative in leading student projects, organizing media events, or mentoring junior students. Deepen your expertise in specific areas like investigative, broadcast, or digital journalism based on your chosen electives and career goals. Seek opportunities to publish work in external media outlets.
Tools & Resources
Leadership development programs, advanced workshops in chosen specialization, industry journals, professional associations, SIMC leadership roles
Career Connection
Demonstrating leadership and specialized expertise makes you a more valuable asset to media organizations, paving the way for faster career progression and specialized roles in India''''s competitive journalism field, fostering future media leaders.
Program Structure and Curriculum
Eligibility:
- Graduate with any discipline from any Statutory University with minimum 50% marks (45% for SC/ST candidates) at qualifying examination. Final year students can also apply.
Duration: 2 years / 4 semesters
Credits: 99 Credits
Assessment: Internal: 50%, External: 50%
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| MC101 | Media Theories | Core | 3 | |
| MC102 | Mass Communication Research | Core | 3 | |
| MC103 | Media & Cultural Studies | Core | 3 | |
| MC104 | Media Laws & Ethics | Core | 3 | |
| MC105 | Contemporary Issues | Core | 3 | |
| MC106 | Communication Skills | Core | 3 | |
| MC107 | Marketing Management | Core | 3 | |
| MC108 | Information & Communication Technology | Core | 3 |
Semester 2
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| MC201 | Organizational Behaviour | Core | 3 | |
| MC202 | Advertising & PR Management | Core | 3 | |
| MC203 | Brand Management | Core | 3 | |
| MC204 | Media Economics & Management | Core | 3 | |
| MC205 | Audio Visual Production | Core | 3 | |
| MC206 | Integrated Marketing Communication | Core | 3 | |
| MC207 | Digital Marketing | Core | 3 | |
| MC208 | Summer Internship Project | Project | 6 |
Semester 3
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| MC301 | Business Ethics & Corporate Governance | Core | 3 | |
| MC302 | Human Resource Management | Core | 3 | |
| MC303 | Consumer Behaviour | Core | 3 | |
| MC304 | Production Management | Core | 3 | |
| MC305 | Entrepreneurship & Media Start-ups | Core | 3 | |
| MCJ306 | Reporting & Writing for Media | Specialization | 3 | |
| MCJ307 | News Desk Management | Specialization | 3 | |
| MCJ308 | Data Journalism | Elective | 3 | |
| MCJ309 | Media Convergence & New Media Formats | Elective | 3 | |
| MCJ310 | Photojournalism | Elective | 3 |
Semester 4
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| MC401 | International Marketing | Core | 3 | |
| MC402 | Research Methodology | Core | 3 | |
| MCJ403 | Digital Journalism | Specialization | 3 | |
| MCJ404 | Broadcast Journalism | Specialization | 3 | |
| MCJ405 | Opinion & Column Writing | Specialization | 3 | |
| MCJ406 | Investigative Journalism | Specialization | 3 | |
| MC407 | Dissertation | Project | 6 |




