

PHD-SIBM-PUNE in Business Analytics at Symbiosis International University (SIU)


Pune, Maharashtra
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About the Specialization
What is Business Analytics at Symbiosis International University (SIU) Pune?
This Business Analytics program at SIBM Pune, Symbiosis International University, focuses on equipping scholars with advanced analytical skills and research capabilities crucial for data-driven decision-making. In the rapidly evolving Indian industry, this specialization addresses the significant demand for researchers and professionals adept at leveraging complex datasets to derive strategic insights. The program distinguishes itself through a rigorous curriculum preparing scholars for impactful contributions in various sectors.
Who Should Apply?
This program is ideal for professionals with a strong academic background, typically holding a Master''''s degree, who aspire to careers in advanced research, academia, or high-level strategic analytics roles within Indian corporates. It is particularly suited for individuals with a quantitative aptitude looking to deepen their expertise in areas like machine learning, statistical modeling, and big data, transitioning into leadership roles as data scientists, research analysts, or academic faculty.
Why Choose This Course?
Graduates of this program can expect to pursue rewarding careers as Chief Analytics Officers, Lead Data Scientists, or academic researchers in leading Indian institutions and multinational corporations operating in India. Entry-level PhD salaries in analytics roles can range from INR 10-18 LPA, growing significantly with experience. The program aims to foster thought leadership, enabling scholars to contribute to cutting-edge research and innovation within the Indian business analytics landscape.

Student Success Practices
Foundation Stage
Master Research Methodology Fundamentals- (Year 1 Coursework (Semesters 1-2))
Engage deeply with coursework on research design, statistical methods, and academic writing. Utilize online resources like NPTEL courses on research methodology and attend workshops organized by SIU''''s Research Council to build a robust theoretical foundation.
Tools & Resources
NPTEL courses, SPSS/R/Python for basic statistics, Mendeley/Zotero for referencing, SIU Research Council workshops
Career Connection
Strong methodological understanding is critical for rigorous research, enabling credible publications and foundational knowledge for data-driven roles.
Cultivate Peer Learning and Critical Thinking- (Year 1 Coursework (Semesters 1-2))
Form study groups with fellow PhD scholars, actively discussing research papers and methodological challenges. Participate in departmental seminars and present preliminary ideas to refine critical thinking and communication skills.
Tools & Resources
Peer group discussions, Departmental seminars, Online academic forums
Career Connection
Enhances collaboration skills and ability to articulate complex ideas, essential for academic roles and interdisciplinary industry projects.
Develop Foundational Analytics Skills- (Year 1 Coursework (Semesters 1-2))
Beyond coursework, dedicate time to self-learn core programming languages (Python/R) and analytical tools relevant to business analytics. Focus on data manipulation, basic machine learning algorithms, and data visualization.
Tools & Resources
Coursera/edX courses on Python/R for data science, Kaggle datasets, Tableau Public/Power BI
Career Connection
Builds the practical skillset demanded by analytics roles, making the transition from theory to application smoother.
Intermediate Stage
Publish in Peer-Reviewed Journals- (Year 2-3)
Aim to publish at least one research paper in a reputed peer-reviewed journal (UGC-CARE listed or Scopus-indexed) based on your literature review or preliminary research. Attend research conferences in India to present your work and receive feedback.
Tools & Resources
Scopus, Web of Science, SIU research mentors, National/international conferences (e.g., IIM conferences, POMS India)
Career Connection
Essential for academic career progression and enhances credibility for R&D roles in industry.
Engage with Industry Experts- (Year 2-3)
Proactively seek mentorship or informal discussions with business analytics leaders and practitioners from Indian companies. Attend industry webinars, guest lectures, and corporate events organized by SIBM Pune to understand real-world challenges.
Tools & Resources
LinkedIn, SIBM Pune industry interaction events, Industry association meetings
Career Connection
Builds professional network, offers practical insights for thesis, and opens doors for future employment or collaborations.
Specialize in Advanced Analytics Techniques- (Year 2-3)
Deepen expertise in specific areas of Business Analytics relevant to your chosen research topic, such as deep learning, natural language processing, or advanced econometrics. Utilize specialized online courses and datasets.
Tools & Resources
Google Cloud AI Platform, AWS SageMaker, Specific Python libraries (TensorFlow, PyTorch, NLTK), Domain-specific datasets
Career Connection
Develops highly sought-after skills for specialized analytics roles in top-tier Indian and global firms.
Advanced Stage
Refine Thesis for Viva Voce- (Year 3-4 (or beyond))
Work closely with your guide to finalize your thesis, ensuring originality, methodological rigor, and clear communication of findings. Practice your viva presentation multiple times to ensure clarity and confidence.
Tools & Resources
Thesis writing software (LaTeX, MS Word), Presentation tools, Mock viva sessions with faculty and peers
Career Connection
Successful thesis defense is paramount for degree completion and demonstrating research prowess to potential employers.
Develop Teaching and Mentoring Skills- (Year 4 onwards)
If pursuing an academic career, seek opportunities to assist professors with undergraduate/postgraduate courses, deliver guest lectures, or mentor junior research scholars at SIBM Pune.
Tools & Resources
SIBM Pune teaching assistant opportunities, Departmental student mentorship programs
Career Connection
Essential for preparing for faculty positions in business schools across India.
Strategize Career Transition- (Final Year (Year 4-6))
Actively engage with the placement cell (if applicable for PhDs seeking industry roles) or academic placement services. Prepare a targeted CV, research statement, and cover letters, and practice interview skills for both academic and industry positions in India.
Tools & Resources
SIBM Pune Placement Cell, Academic job portals (e.g., naukri.com, specific academic job sites), LinkedIn
Career Connection
Facilitates a smooth and successful transition into a desired career path post-PhD, whether in academia or industry.
Program Structure and Curriculum
Eligibility:
- Master’s Degree or a professional degree declared equivalent to the Master’s Degree by the corresponding statutory regulatory body, with at least 55% marks in aggregate or its equivalent grade ‘B’ in the UGC 7-point scale. Relaxation of 5% of marks, from 55% to 50%, or an equivalent relaxation of grade, may be allowed for those belonging to SC/ST/OBC (non-creamy layer)/Differently-Abled and other categories of candidates as per the decision of the Commission from time to time.
Duration: Minimum 3 years, maximum 6 years
Credits: 14 credits (for coursework) Credits
Assessment: Assessment pattern not specified
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| PHD RM 01 | Research Methodology | Core | 4 | Fundamentals of Research Design, Data Collection and Measurement, Sampling Techniques and Ethics, Hypothesis Testing and Validation, Introduction to Qualitative Research |
| PHD ARM 02 | Advanced Research Methods | Core | 4 | Advanced Statistical Analysis, Multivariate Data Techniques, Structural Equation Modeling (SEM), Time Series and Panel Data Analysis, Software Applications for Research |
| PHD LR 03 | Literature Review | Core | 2 | Systematic Literature Search Strategies, Identifying Research Gaps and Problem Statements, Developing Conceptual Frameworks, Synthesizing Theoretical Foundations, Academic Writing and Citation Management |
| PHD BA ELEC 04 | Specialization Elective (Business Analytics) | Elective | 4 | Big Data Technologies and Management, Machine Learning for Business Decision-Making, Predictive and Prescriptive Analytics, Data Visualization and Storytelling, Optimization and Simulation Techniques, Domain-Specific Analytics (e.g., Marketing, Financial) |




