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INTEGRATED-BBA-MBA in Family Business Management at University of Petroleum and Energy Studies

UPES, Dehradun is a premier UGC-recognized private university established in 2003. Known for its industry-aligned specialized programs across 9 schools, including Engineering, Management, and Law, it features a 44-acre campus. UPES boasts strong placements with a highest CTC of INR 50 LPA and is consistently ranked among India's top universities.

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location

Dehradun, Uttarakhand

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About the Specialization

What is Family Business Management at University of Petroleum and Energy Studies Dehradun?

This Family Business Management program at University of Petroleum and Energy Studies focuses on equipping students with specialized knowledge and skills to manage, grow, and sustain family-owned enterprises. In the vibrant Indian economy, family businesses are the backbone, contributing significantly to GDP and employment. This program uniquely blends traditional management principles with the complexities of family dynamics, governance, and succession planning, preparing students for leadership roles in their own ventures or established family firms.

Who Should Apply?

This program is ideal for young entrepreneurs from business families looking to professionalize and expand their inherited ventures. It also suits fresh graduates with an inclination towards understanding the unique challenges and opportunities within family-led organizations in India. Additionally, it can benefit professionals seeking to transition into or consult for family businesses, requiring a deep understanding of their intricate operational and relational structures.

Why Choose This Course?

Graduates of this program can expect to lead their family businesses more effectively, drive innovation, and manage intergenerational transitions smoothly. Career paths include managing family offices, executive roles in existing family enterprises, or launching new ventures within the family conglomerate. In India, such specialized roles can command competitive salaries, with entry-level positions ranging from INR 5-8 LPA and experienced professionals earning INR 15-30+ LPA, fostering significant growth trajectories.

Student Success Practices

Foundation Stage

Cultivate Strong Foundational Business Acumen- (Semester 1-2)

Focus rigorously on core subjects like Accounting, Economics, Quantitative Techniques, and Marketing. Understand how these fundamentals interlink to form a holistic business perspective. Actively participate in class discussions and solve case studies to apply theoretical knowledge.

Tools & Resources

Online business news portals (Livemint, Economic Times), financial literacy apps, basic Excel for data analysis, peer study groups

Career Connection

A strong foundation is crucial for understanding comprehensive business operations, which is vital for any future leadership role in a family business.

Develop Effective Communication & Design Thinking Skills- (Semester 1-2)

Leverage courses like Business Communication and Design Thinking to hone presentation, negotiation, and creative problem-solving skills. Seek opportunities for public speaking, group projects, and brainstorming sessions to enhance interpersonal and innovative thinking, critical for family business discussions.

Tools & Resources

LinkedIn Learning courses on communication, design thinking workshops, college Toastmasters clubs, presentation software proficiency

Career Connection

Clear communication and innovative thinking are essential for articulating visions, resolving conflicts, and driving new initiatives within a family business structure.

Engage in Early Industry Exploration & Networking- (Semester 1-2)

Attend introductory industry webinars, seminars, and networking events organized by the university or local business chambers. Interview alumni or local business owners to understand diverse career paths and the realities of the Indian business landscape, particularly family businesses.

Tools & Resources

UPES career services, alumni network platforms, local entrepreneurial forums, informational interviews

Career Connection

Early exposure helps in clarifying career aspirations and building initial contacts, preparing students for internships and future professional relationships.

Intermediate Stage

Immerse in Family Business Specific Concepts & Case Studies- (Semester 3-5)

Deeply engage with specialization courses like ''''Dynamics of Family Business'''' and ''''Succession Planning''''. Actively seek out case studies related to Indian family businesses (e.g., Godrej, Bajaj, Ambani family transitions) to understand real-world challenges and solutions.

Tools & Resources

Harvard Business Review cases, IIM case studies on Indian family businesses, industry reports on FBM, discussions with faculty specializing in FBM

Career Connection

Direct application of FBM concepts prepares students for strategic decision-making and navigating unique challenges in family enterprises.

Undertake Meaningful Internships in Family Businesses- (Semester 5)

Proactively search for internship opportunities within small to medium-sized Indian family businesses. Focus on gaining practical experience in diverse functions (e.g., marketing, operations, finance) and observe family dynamics firsthand. Seek mentorship from senior family members or professional managers.

Tools & Resources

UPES placement cell, personal networking, online job portals (Naukri.com, Internshala), direct outreach to local businesses

Career Connection

Internships provide invaluable practical exposure, build a professional network, and often lead to pre-placement offers or full-time roles in family businesses.

Develop Analytical & Problem-Solving Skills through Projects- (Semester 3-5)

Utilize courses like ''''Research Methodology'''' and ''''Business Analytics'''' to develop strong analytical capabilities. Actively participate in projects, focusing on identifying business problems within a family business context and proposing data-driven solutions.

Tools & Resources

Statistical software (R, Python, SPSS), advanced Excel, business intelligence tools, project management software

Career Connection

Analytical skills are critical for making informed business decisions, assessing market opportunities, and optimizing operations within a family firm.

Advanced Stage

Specialize in Advanced Family Business Strategies & Consulting- (Semester 6-8)

Focus on advanced specialization subjects like ''''Wealth Management,'''' ''''Managing Conflicts,'''' and ''''Internationalization of Family Business.'''' Engage in simulations or consulting projects that address complex strategic issues faced by large Indian family conglomerates.

Tools & Resources

Industry forums, expert guest lectures, family business publications, advanced financial modeling

Career Connection

Develops the specialized expertise required for senior leadership, strategic consulting roles, or successfully managing complex portfolios within a family business.

Initiate and Execute a Comprehensive Dissertation/Capstone Project- (Semester 7-8 (Dissertation I & II))

Choose a challenging research topic or a practical business problem related to Family Business Management for your Dissertation/Capstone. Conduct thorough research, data analysis, and propose actionable recommendations, ideally collaborating with an actual family business.

Tools & Resources

Academic databases (JSTOR, Scopus), research methodology guides, faculty mentors, industry contacts for data collection

Career Connection

A well-executed project demonstrates independent research capability, problem-solving skills, and a deep understanding of the chosen domain, significantly enhancing career prospects and academic profile.

Build a Professional Brand and Prepare for Placement/Entrepreneurship- (Semester 7-8)

Refine your resume and LinkedIn profile to highlight specialized skills in Family Business Management and practical experiences. Attend mock interviews, workshops on negotiation, and professional etiquette. For those joining family businesses, develop a clear proposal for your role and contributions.

Tools & Resources

UPES career development center, professional networking events, alumni mentorship, online professional branding resources

Career Connection

This stage is crucial for translating academic learning into tangible career outcomes, whether securing a placement in a leading family business or effectively positioning oneself for taking over/expanding the family enterprise.

Program Structure and Curriculum

Eligibility:

  • Minimum 50% marks in Class X and XII. Admission through UPESMET/UGAT/NMAT by GMAC/CUET-UG.

Duration: 10 semesters / 5 years

Credits: 268 Credits

Assessment: Internal: 50%, External: 50%

Semester-wise Curriculum Table

Semester 1

Subject CodeSubject NameSubject TypeCreditsKey Topics
BBMN 1001General Management & Business CommunicationCore4
BBMN 1002Accounting for ManagementCore4
BBMN 1003Quantitative TechniquesCore4
BBMN 1004Economics for ManagersCore4
BBMN 1005Business Analytics ICore4
BBMN 1006Business LawCore4
BBMN 1007Design ThinkingCore4

Semester 2

Subject CodeSubject NameSubject TypeCreditsKey Topics
BBMN 1008Principles of MarketingCore4
BBMN 1009Human Resource ManagementCore4
BBMN 1010Business Analytics IICore4
BBMN 1011Financial ManagementCore4
BBMN 1012Operations & Supply Chain ManagementCore4
BBMN 1013Project ManagementCore4
BBMN 1014Digital MarketingCore4

Semester 3

Subject CodeSubject NameSubject TypeCreditsKey Topics
BBMN 2001Entrepreneurship & New Venture CreationCore4
BBMN 2002Organizational BehaviorCore4
BBMN 2003Research MethodologyCore4
BBMN 2004Management Information SystemCore4
BBMN 2005Legal & Ethical Aspects of BusinessCore4
BBMN 2006Taxation for BusinessesCore4
BBMN 2007CSR & SustainabilityCore4

Semester 4

Subject CodeSubject NameSubject TypeCreditsKey Topics
BBMN 2008Strategic ManagementCore4
BBMN 2009International BusinessCore4
BBMN 2010Supply Chain AnalyticsCore4
BBMN 2011Business SimulationCore4
BBMN 2012Brand ManagementCore4
BBMN 2013Data Visualization for BusinessCore4
BBMN 2014Artificial Intelligence in BusinessCore4

Semester 5

Subject CodeSubject NameSubject TypeCreditsKey Topics
BBMN 3001Innovation ManagementCore4
BBMN 3002Project Report & Viva VoceProject/Practical2
FBMN 3003Dynamics of Family BusinessSpecialization Elective4
FBMN 3004Family Business & Corporate GovernanceSpecialization Elective4
FBMN 3005Succession Planning in Family BusinessSpecialization Elective4
FBMN 3006Digital Transformation in Family BusinessSpecialization Elective4
BBMN 3007InternshipProject/Practical2

Semester 6

Subject CodeSubject NameSubject TypeCreditsKey Topics
BBMN 3008Rural MarketingCore4
BBMN 3009Export-Import ManagementCore4
FBMN 3010Managing Family Business Legacy & ValueSpecialization Elective4
FBMN 3011Wealth Management in Family BusinessSpecialization Elective4
FBMN 3012Managing Conflict in Family BusinessSpecialization Elective4
FBMN 3013Legal Framework for Family BusinessSpecialization Elective4
BBMN 3014Open Elective IElective4

Semester 7

Subject CodeSubject NameSubject TypeCreditsKey Topics
BBMN 4001Cross-Cultural ManagementCore4
BBMN 4002Applied EconometricsCore4
BBMN 4003Dissertation - IProject/Practical2
FBMN 4004Entrepreneurial Finance for Family BusinessSpecialization Elective4
FBMN 4005Family Business and Social ResponsibilitySpecialization Elective4
FBMN 4006Managing Growth and Expansion in Family BusinessSpecialization Elective4
BBMN 4007Open Elective IIElective4

Semester 8

Subject CodeSubject NameSubject TypeCreditsKey Topics
BBMN 4008Global Strategic ManagementCore4
BBMN 4009Corporate FinanceCore4
BBMN 4010Dissertation - IIProject/Practical2
FBMN 4011Family Business ConsultingSpecialization Elective4
FBMN 4012Internationalization of Family BusinessSpecialization Elective4
FBMN 4013Innovation and Diversification in Family BusinessSpecialization Elective4
BBMN 4014Professional Ethics & ValuesCore4

Semester 9

Subject CodeSubject NameSubject TypeCreditsKey Topics
MIBM 5001Leadership & Change ManagementCore4
MIBM 5002Business Forecasting & ResearchCore4
MIBM 5003Operations ResearchCore4
FBMN 5004Family Business Taxation & Estate PlanningSpecialization Elective4
FBMN 5005Family Business Venturing & IncubationSpecialization Elective4
FBMN 5006Digital Marketing for Family BusinessSpecialization Elective4
MIBM 5007Project (Capstone)Project/Practical4

Semester 10

Subject CodeSubject NameSubject TypeCreditsKey Topics
MIBM 5008Corporate Governance & EthicsCore4
MIBM 5009Data Science for BusinessCore4
MIBM 5010Strategic Financial ManagementCore4
FBMN 5011Managing Intergenerational ChallengesSpecialization Elective4
FBMN 5012Family Business Resilience & SustainabilitySpecialization Elective4
FBMN 5013Mergers, Acquisitions & Alliances in Family BusinessSpecialization Elective4
MIBM 5014Comprehensive Viva VoceProject/Practical2
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