

INTEGRATED-MBA in Operations Management at Anand Institute of Business Studies


Anand, Gujarat
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About the Specialization
What is Operations Management at Anand Institute of Business Studies Anand?
This Operations Management program at Anand Institute of Business Studies focuses on optimizing processes, resources, and supply chains to enhance organizational efficiency and customer satisfaction. In the dynamic Indian industry landscape, efficient operations are critical for competitive advantage, making this specialization highly relevant for managing complex business processes from manufacturing to service delivery. The program emphasizes practical skills and strategic thinking required for modern operational challenges within an Indian business context.
Who Should Apply?
This program is ideal for fresh graduates seeking entry into manufacturing, logistics, or service operations roles, as well as working professionals looking to upskill in supply chain, quality, or project management. It also suits career changers transitioning into the operations sector. A background in science, commerce, or engineering at the undergraduate level, coupled with a keen interest in problem-solving and process improvement, would be beneficial for aspiring candidates.
Why Choose This Course?
Graduates of this program can expect promising career paths in roles such as Operations Manager, Supply Chain Analyst, Logistics Coordinator, Quality Assurance Manager, or Project Manager in India. Entry-level salaries typically range from INR 3.5 Lakhs to 6 Lakhs annually, with experienced professionals potentially earning INR 10 Lakhs or more. The growth trajectories are strong, aligning with industry demand for operational excellence, and graduates are well-prepared for professional certifications like Lean Six Sigma.

Student Success Practices
Foundation Stage
Cultivate Foundational Business Acumen- (Semester 1-2)
Actively engage with core management, accounting, economics, and marketing concepts. Form study groups to discuss complex topics and apply theories to real-world business scenarios to strengthen fundamental understanding.
Tools & Resources
Official textbooks, Business news publications (e.g., Economic Times, Business Standard), Online tutorials on basic accounting and economic principles
Career Connection
A strong grasp of fundamentals is crucial for understanding advanced management concepts and provides a solid base for future specialization and entry-level analytical roles across industries.
Enhance Professional Communication Skills- (Semester 1-2)
Participate in all communication-focused activities like presentations, group discussions, and report writing. Seek constructive feedback from faculty and peers to refine verbal and written communication, which is vital for corporate interactions.
Tools & Resources
Toastmasters-style clubs (if available), Online grammar and writing tools, Peer feedback sessions, University''''s communication skills workshops
Career Connection
Effective communication is a universal skill, critical for interviews, team collaboration, client interactions, and presenting solutions in any business function, including operations, in the Indian corporate landscape.
Develop Basic Data Literacy and IT Skills- (Semester 1-2)
Master the essential computer applications for business, particularly MS Office Suite (Excel, PowerPoint, Word). Understand basic data management principles and explore beginner-level data analytics tools to prepare for quantitative courses.
Tools & Resources
Microsoft Office tutorials, Online courses (e.g., NPTEL, Coursera for Excel basics), University computer labs
Career Connection
Proficiency in basic IT and data handling is fundamental for almost all business roles, especially in operations where data-driven decision-making and efficient reporting are paramount for career growth.
Intermediate Stage
Seek Industry Exposure and Networking- (Semester 3-5)
Attend industry seminars, guest lectures, and workshops relevant to operations, supply chain, or manufacturing. Connect with visiting faculty or alumni working in these fields to gain insights and understand career trajectories in the Indian context.
Tools & Resources
LinkedIn, Professional associations (e.g., CII, FICCI events), University alumni network, Company websites for industry news
Career Connection
Building a professional network early on can lead to valuable internship opportunities, mentorship, and a better understanding of industry demands, crucial for future placements in operations roles across India.
Apply Analytical and Problem-Solving Skills- (Semester 3-5)
Focus on subjects like Production & Operations Management, Operations Research, and Supply Chain Management. Actively participate in case study analyses, solve quantitative problems, and propose solutions for operational challenges.
Tools & Resources
Case study books, Online problem-solving platforms, Use of statistical software (e.g., Excel Solver, R/Python basics) if introduced in Data Analytics courses
Career Connection
Operations roles heavily rely on analytical thinking and problem-solving. Excelling in these subjects builds the core competencies required for roles in process optimization, logistics, and supply chain management.
Initiate Mini-Projects or Internships- (Semester 4-5)
Look for opportunities to undertake small projects or short-term internships, even if unpaid, in local manufacturing units, logistics firms, or retail operations. This provides hands-on experience and clarifies career interests.
Tools & Resources
University placement cell, Local industry directories, Online internship portals (e.g., Internshala)
Career Connection
Practical exposure validates theoretical knowledge, helps in resume building, and can be a stepping stone for future full-fledged internships and placements in the competitive Indian operations sector.
Advanced Stage
Specialize Deeply through Electives and Certifications- (Semester 6-8)
Maximize learning from Operations Management specialization subjects (Logistics, Purchase, Service Ops, Quality Systems, Technology, WCM). Consider pursuing external certifications like Lean Six Sigma (Yellow/Green Belt) to add value to your profile.
Tools & Resources
NPTEL courses, Certifications from reputable bodies (e.g., ASQ for Six Sigma, APICS for Supply Chain), Specialized online learning platforms
Career Connection
Deep specialization enhances employability for specific roles like Quality Analyst, Supply Chain Manager, or Process Improvement Consultant, commanding better compensation in the Indian market.
Excel in Project Work and Practical Implementation- (Semester 8)
Devote significant effort to the compulsory Project Work, focusing on an operations-related problem. Aim to provide actionable insights or solutions, ideally collaborating with an industry partner to gain real-world implementation experience relevant to Indian businesses.
Tools & Resources
Research databases, Statistical software, Faculty mentors, Industry contacts for data collection and feedback
Career Connection
A well-executed project demonstrates problem-solving ability, analytical skills, and the capacity to deliver results—highly valued by recruiters for operations roles and a strong talking point in interviews.
Comprehensive Placement Preparation and Mock Interviews- (Semester 7-8)
Actively participate in placement cell activities. Practice aptitude tests, group discussions, and multiple rounds of mock interviews with faculty, alumni, and external trainers, specifically tailoring responses to operations management scenarios and current Indian industry trends.
Tools & Resources
Online aptitude test platforms, Current affairs knowledge (business news), Mock interview platforms, Guidance from placement officers
Career Connection
Thorough preparation is key to securing desired roles in leading Indian companies and MNCs. Understanding common interview questions for operations roles ensures you present yourself as a job-ready candidate.
Program Structure and Curriculum
Eligibility:
- Passed 10+2 Examination from any stream with Minimum 45% marks (40% for SC/ST/SEBC candidates) from Gujarat Secondary & Higher Secondary Education Board or its equivalent and passed the Common Entrance Test (CET) conducted by the University.
Duration: 5 years (10 semesters)
Credits: 230 Credits (for Semesters 1-8 only) Credits
Assessment: Internal: 30%, External: 70%
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| 101010101 | Principles & Practices of Management | Core | 4 | Introduction to Management, Planning, Organizing, Staffing, Directing, Controlling |
| 101010102 | Financial Accounting | Core | 4 | Introduction to Accounting, Accounting Cycle, Journal and Ledger, Trial Balance, Final Accounts, Accounting Standards |
| 101010103 | Business Communication | Core | 4 | Fundamentals of Communication, Types of Communication, Business Correspondence, Report Writing, Presentation Skills, Group Discussion |
| 101010104 | Business Economics | Core | 4 | Introduction to Business Economics, Demand and Supply Analysis, Theory of Production and Cost, Market Structures, Pricing Strategies, Macroeconomics Overview |
| 101010105 | Business Mathematics & Statistics | Core | 4 | Basic Mathematics for Business, Statistical Data Analysis, Probability Theory, Measures of Central Tendency, Correlation and Regression, Index Numbers |
| 101010106 | Computer Application for Business | Core | 4 | Computer Fundamentals, Operating Systems, Microsoft Office Suite, Internet and E-mail, Data Management, Cybersecurity Basics |
| 101010107 | Environmental Studies | Core | 2 | Introduction to Environment, Ecosystems, Biodiversity, Environmental Pollution, Social Issues and Environment, Environmental Ethics |
Semester 2
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| 102010101 | Organizational Behaviour | Core | 4 | Introduction to OB, Perception and Learning, Personality and Attitudes, Motivation, Group Dynamics, Leadership and Power |
| 102010102 | Cost & Management Accounting | Core | 4 | Introduction to Cost Accounting, Cost Concepts, Cost Sheet, Marginal Costing, Budgetary Control, Standard Costing |
| 102010103 | Business Law | Core | 4 | Indian Contract Act, Sale of Goods Act, Negotiable Instruments Act, Consumer Protection Act, Company Law, Cyber Law |
| 102010104 | Marketing Management | Core | 4 | Introduction to Marketing, Marketing Environment, Consumer Markets, Product Decisions, Pricing Strategies, Promotion and Distribution |
| 102010105 | Research Methodology | Core | 4 | Research Design, Data Collection Methods, Sampling Techniques, Data Analysis, Hypothesis Testing, Report Writing |
| 102010106 | Entrepreneurship Development | Core | 4 | Entrepreneurial Process, Opportunity Identification, Business Plan, Funding for Start-ups, Legal Aspects of Entrepreneurship, Small Business Management |
| 102010107 | Communication Skills | Core | 2 | Verbal Communication, Non-verbal Communication, Active Listening, Presentation Skills, Interview Skills, Public Speaking |
Semester 3
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| 203010101 | Human Resource Management | Core | 4 | Introduction to HRM, HR Planning, Recruitment and Selection, Training and Development, Performance Management, Compensation Management |
| 203010102 | Financial Management | Core | 4 | Introduction to Financial Management, Capital Budgeting, Cost of Capital, Working Capital Management, Dividend Policy, Financial Planning |
| 203010103 | Production & Operations Management | Core | 4 | Operations Management Introduction, Facility Location and Layout, Production Planning and Control, Materials Management, Quality Management, Maintenance Management |
| 203010104 | Management Information System | Core | 4 | Information Systems Fundamentals, Databases, Decision Support Systems, Enterprise Systems, E-commerce, Information Security |
| 203010105 | Business Environment | Core | 4 | Economic Environment, Political and Legal Environment, Socio-Cultural Environment, Technological Environment, Global Environment, Environmental Scanning |
| 203010106 | Corporate Strategy | Core | 4 | Strategic Management Process, Strategic Analysis, Strategy Formulation, Strategy Implementation, Corporate Level Strategies, Business Ethics |
| 203010107 | Soft Skill Development | Core | 2 | Interpersonal Skills, Teamwork, Time Management, Stress Management, Conflict Resolution, Leadership Skills |
Semester 4
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| 204010101 | International Business | Core | 4 | International Business Environment, Theories of International Trade, Foreign Exchange Market, Global Marketing, International Financial Management, International Human Resource Management |
| 204010102 | Industrial Relations & Labour Laws | Core | 4 | Industrial Relations Overview, Trade Unions, Collective Bargaining, Industrial Disputes, Indian Labour Laws, Social Security Legislation |
| 204010103 | Total Quality Management | Core | 4 | TQM Principles, Quality Gurus, Quality Tools, Statistical Process Control, Six Sigma, ISO Certification |
| 204010104 | Consumer Behaviour | Core | 4 | Consumer Behaviour Introduction, Consumer Decision Process, Individual Influences, Group Influences, Cultural Influences, Consumer Research |
| 204010105 | Marketing Research | Core | 4 | Marketing Research Process, Data Collection Methods, Questionnaire Design, Sampling, Data Analysis, Research Report |
| 204010106 | Taxation | Core | 4 | Income Tax Fundamentals, Heads of Income, Deductions, Goods and Services Tax (GST), Corporate Tax, Tax Planning |
| 204010107 | Legal Aspects of Business | Core | 2 | Contract Act Essentials, Partnership Act, Limited Liability Partnership Act, Companies Act, Negotiable Instruments, Consumer Protection |
Semester 5
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| 305010101 | Strategic Management | Core | 4 | Strategic Intent, Environmental Analysis, Strategic Choice, Strategy Implementation, Strategic Control, Business Level Strategy |
| 305010102 | Services Marketing | Core | 4 | Introduction to Services Marketing, Service Characteristics, Service Quality, Pricing Services, Promotion of Services, Service Process Management |
| 305010103 | Operations Research | Core | 4 | Linear Programming, Transportation Problem, Assignment Problem, Network Analysis, Queuing Theory, Simulation |
| 305010104 | Supply Chain Management | Core | 4 | SCM Fundamentals, Logistics Management, Inventory Management, Supply Chain Network Design, Purchasing and Sourcing, Information Technology in SCM |
| 305010105 | Data Analytics for Business | Core | 4 | Introduction to Data Analytics, Data Collection and Preparation, Descriptive Analytics, Predictive Analytics, Prescriptive Analytics, Data Visualization |
| 305010106 | Investment Management | Core | 4 | Investment Process, Financial Markets, Equity Analysis, Bond Analysis, Portfolio Management, Mutual Funds |
| 305010107 | Ethics & Corporate Social Responsibility | Core | 2 | Business Ethics, Ethical Decision Making, Corporate Social Responsibility, CSR Models, Corporate Governance, Sustainability Reporting |
Semester 6
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| 306010101 | Project Management | Core | 4 | Project Life Cycle, Project Planning, Project Scheduling, Risk Management, Project Execution, Project Control |
| 306010102 | Digital Marketing | Core | 4 | Digital Marketing Landscape, SEO and SEM, Social Media Marketing, Content Marketing, Email Marketing, Web Analytics |
| 306010103 | Rural & Agri Business Management | Core | 4 | Rural Economy, Agri-Business Environment, Rural Marketing, Microfinance, Rural Entrepreneurship, Agricultural Value Chain |
| 306010104 | Financial Derivatives | Core | 4 | Introduction to Derivatives, Futures Contracts, Options Contracts, Swaps, Hedging Strategies, Pricing Derivatives |
| 306010105 | Logistics & Supply Chain Management | Operations Management Specialization | 4 | Logistics Fundamentals, Supply Chain Network Design, Transportation Management, Warehousing and Inventory, Reverse Logistics, Global Logistics |
| 306010106 | Purchase & Materials Management | Operations Management Specialization | 4 | Purchasing Process, Materials Planning, Inventory Control Techniques, Vendor Selection, Stores Management, e-Procurement |
Semester 7
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| 407010101 | Business Ethics & Corporate Governance | Core | 4 | Ethical Theories, Corporate Governance Framework, Role of Board of Directors, Stakeholder Management, Whistleblowing, Ethical Leadership |
| 407010102 | Data Analysis & Business Intelligence | Core | 4 | Business Intelligence Concepts, Data Warehousing, Data Mining Techniques, OLAP, Reporting and Dashboards, Predictive Modelling |
| 407010103 | Retail Management | Core | 4 | Retailing Environment, Retail Formats, Merchandise Management, Store Operations, Retail Pricing, Customer Relationship Management |
| 407010104 | International Financial Management | Core | 4 | Foreign Exchange Markets, Exchange Rate Theories, International Investment Decisions, International Working Capital Management, International Capital Budgeting, Currency Risk Management |
| 407010105 | Service Operations Management | Operations Management Specialization | 4 | Service Design, Service Process Management, Service Quality Management, Capacity Management in Services, Demand Management, Waiting Line Models |
| 407010106 | Quality Management Systems | Operations Management Specialization | 4 | Quality Management Principles, ISO Standards, Six Sigma Methodology, Lean Manufacturing, Total Productive Maintenance, Quality Audits |
Semester 8
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| 408010101 | Entrepreneurship & Startup Management | Core | 4 | Startup Ecosystem, Idea Generation, Business Model Canvas, Funding for Startups, Legal and Regulatory Aspects, Scaling Strategies |
| 408010102 | Cross Cultural Management | Core | 4 | Cultural Dimensions, Cross-Cultural Communication, Managing Diversity, Global Leadership, Expatriate Management, Cultural Adaptability |
| 408010103 | E-Commerce & Business | Core | 4 | E-Commerce Models, E-Payment Systems, E-Marketing, Supply Chain in E-Commerce, Legal and Ethical Issues, Mobile Commerce |
| 408010104 | Performance Management | Core | 4 | Performance Management Process, Goal Setting, Performance Appraisal, Feedback and Coaching, Rewards and Recognition, Performance Improvement |
| 408010105 | Technology & Innovation Management | Operations Management Specialization | 4 | Technology Life Cycle, Innovation Process, R&D Management, Technology Transfer, Intellectual Property Rights, Disruptive Technologies |
| 408010106 | World Class Manufacturing | Operations Management Specialization | 4 | WCM Principles, Just-in-Time (JIT), Lean Production, Agile Manufacturing, Flexible Manufacturing Systems, Continuous Improvement |
| 408010107 | Project Work | Core | 4 | Project Formulation, Research Design, Data Collection, Data Analysis, Report Writing, Presentation Skills |




