

MMS in Systems Digital Business at Jamnalal Bajaj Institute of Management Studies


Mumbai, Maharashtra
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About the Specialization
What is Systems & Digital Business at Jamnalal Bajaj Institute of Management Studies Mumbai?
This Systems specialization at Jamnalal Bajaj Institute of Management Studies (JBIMS) focuses on equipping future managers with core IT and digital competencies. In the rapidly evolving Indian business landscape, understanding and leveraging technology for strategic advantage is paramount. This program differentiates itself by blending core management principles with cutting-edge digital concepts, meeting the robust demand for tech-savvy management professionals across Indian industries.
Who Should Apply?
This program is ideal for engineering graduates and commerce professionals with an aptitude for technology seeking entry into IT consulting, digital strategy, or e-commerce roles. It also suits working professionals looking to upskill in areas like data analytics, cyber security, or cloud computing, and career changers aiming to transition into the fast-paced digital industry, provided they possess a foundational understanding of business processes.
Why Choose This Course?
Graduates of this program can expect diverse career paths in India, including roles as IT consultants, business analysts, digital project managers, or data strategists. Entry-level salaries typically range from INR 6-12 LPA, with experienced professionals earning significantly more. The program aligns with growth trajectories in Indian IT services, fintech, and e-commerce companies, fostering skills crucial for leadership in digital transformation initiatives.

Student Success Practices
Foundation Stage
Build Foundational Digital Literacy- (Semester 1-2)
Actively engage with core management information systems and business statistics courses. Supplement classroom learning with online courses on data fundamentals, spreadsheet modeling, and basic programming (e.g., Python for data analysis). Develop strong logical and analytical thinking.
Tools & Resources
NPTEL, Coursera (Google Data Analytics, IBM Data Science), Microsoft Excel, Basic Python IDEs
Career Connection
Essential for understanding how technology underpins business operations and decision-making, setting the stage for advanced specialization in digital roles.
Network with Seniors and Alumni in Tech- (Semester 1-2)
Leverage JBIMS''''s strong alumni network by attending guest lectures, industry events, and informal meet-ups. Connect with seniors specializing in Systems to gain insights into industry trends, internship opportunities, and career trajectories in digital business. Participate in student clubs focused on technology.
Tools & Resources
LinkedIn, JBIMS alumni portal, college events calendar
Career Connection
Provides mentorship, uncovers hidden job markets, and helps secure relevant internships, crucial for gaining early industry exposure.
Develop Strong Communication & Presentation Skills- (Semester 1-2)
Actively participate in group discussions, presentations, and communication workshops. Focus on articulating complex technical concepts in a clear, concise, and business-oriented manner. Practice writing clear reports and proposals.
Tools & Resources
Toastmasters, college communication labs, peer feedback sessions
Career Connection
Critical for consulting roles, project management, and presenting digital strategies to non-technical stakeholders in Indian organizations.
Intermediate Stage
Deep Dive into Specialization Electives- (Semester 3-4)
Thoroughly study specialization subjects like Business Intelligence, E-Business, and ERP. Pursue certifications related to these areas, such as Google Analytics, SAP certifications (for ERP basics), or specific BI tools (e.g., Tableau, Power BI). Engage in case studies to apply theoretical knowledge.
Tools & Resources
Official vendor certifications (SAP, Google), DataCamp, Kaggle, industry case studies
Career Connection
Directly prepares students for roles requiring specific technical expertise in digital transformation, business analytics, and enterprise systems, highly valued by Indian firms.
Undertake Industry-Relevant Projects & Internships- (Semester 3 (Summer Internship) and throughout Year 2)
Secure a summer internship in a reputable company focusing on IT strategy, digital marketing, data analytics, or systems implementation. Work on live projects, gain practical experience, and build a portfolio of work that demonstrates problem-solving skills in a digital context.
Tools & Resources
Company websites, career services, LinkedIn, industry reports for project ideas
Career Connection
Transforms theoretical knowledge into practical skills, creating a tangible track record that significantly boosts placement opportunities in top Indian companies and MNCs.
Participate in Tech-Focused Competitions & Hackathons- (Semester 3-4)
Join college or inter-college competitions, hackathons, and case study challenges focused on digital business, data science, or innovative tech solutions. This hones problem-solving, teamwork, and rapid prototyping skills under pressure.
Tools & Resources
College competition announcements, Unstop (formerly Dare2Compete), industry-sponsored hackathons
Career Connection
Showcases practical application of skills to potential employers, builds a competitive edge, and offers networking opportunities with industry experts and recruiters.
Advanced Stage
Specialize with Advanced Electives & Certifications- (Semester 4)
Choose advanced electives like Cyber Security, Cloud Computing, or Blockchain based on career interests. Pursue professional certifications (e.g., AWS Cloud Practitioner, CompTIA Security+, Certified Blockchain Developer) to validate specialized knowledge for specific roles.
Tools & Resources
AWS, Azure, Google Cloud training, CompTIA, Blockchain Council certifications
Career Connection
Provides a competitive advantage in a specific digital domain, aligning skills directly with high-demand job profiles in India''''s tech industry.
Master Interview and Case Study Preparation- (Semester 4)
Focus heavily on placement preparation, including mock interviews, group discussions, and case study analyses. Practice articulating your specialization projects and internships, demonstrating problem-solving capabilities relevant to digital business and systems roles. Tailor your resume and cover letter to specific company requirements.
Tools & Resources
Career services, online interview platforms, case study books, peer groups
Career Connection
Direct preparation for securing placements in top-tier consulting, IT, and digital product companies that visit JBIMS.
Develop a Professional Digital Portfolio- (Semester 4)
Compile all significant projects, case studies, certifications, and internship experiences into a well-organized digital portfolio (e.g., on GitHub, personal website, or a professional PDF). This showcases practical skills and achievements to potential employers in a tangible format.
Tools & Resources
GitHub, personal website builders (e.g., WordPress, Google Sites), professional resume/portfolio templates
Career Connection
A strong portfolio differentiates candidates, particularly for roles in data science, digital product management, and IT consulting, demonstrating tangible contributions and readiness for the Indian job market.
Program Structure and Curriculum
Eligibility:
- Passed with minimum of 50% marks in aggregate (45% in case of candidates of backward class categories and Persons with Disability belonging to Maharashtra State only) in any Bachelor’s Degree of minimum 3 years duration in any discipline recognised by the Association of Indian Universities; and appeared for Common Entrance Test (CET) conducted by the Competent Authority of Maharashtra State or any equivalent CET.
Duration: 2 years (4 semesters)
Credits: 100 Credits
Assessment: Internal: 40%, External: 60%
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| MMS-101 | Perspectives of Management | Core | 4 | Management Concepts, Management Functions, Decision Making, Organizational Culture, Ethics in Management, Indian Management Practices |
| MMS-102 | Organisational Behaviour | Core | 4 | Foundations of OB, Personality and Values, Perception, Motivation Theories, Group Dynamics, Leadership and Power |
| MMS-103 | Business Economics | Core | 4 | Nature of Business Economics, Demand and Supply Analysis, Production and Cost Analysis, Market Structures, Macroeconomic Concepts, Fiscal and Monetary Policy |
| MMS-104 | Financial Accounting | Core | 4 | Accounting Concepts and Principles, Journal and Ledger, Trial Balance and Final Accounts, Depreciation Accounting, Inventory Valuation, Accounting Standards |
| MMS-105 | Business Statistics | Core | 4 | Data Collection and Presentation, Measures of Central Tendency, Probability Distributions, Sampling and Estimation, Hypothesis Testing, Correlation and Regression |
| MMS-106 | Business Communication & Skill Development | Core | 3 | Communication Process, Oral Communication Skills, Written Communication, Non-verbal Communication, Presentation Skills, Group Discussion Techniques |
Semester 2
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| MMS-201 | Marketing Management | Core | 4 | Marketing Concepts and Environment, Market Segmentation, Product Life Cycle, Pricing Strategies, Promotion Mix, Channel Management |
| MMS-202 | Financial Management | Core | 4 | Financial Goals and Decisions, Capital Budgeting, Working Capital Management, Cost of Capital, Capital Structure Theories, Dividend Policy |
| MMS-203 | Operations Management | Core | 4 | Operations Strategy, Facility Location and Layout, Inventory Management, Quality Management Systems, Project Management, Supply Chain Fundamentals |
| MMS-204 | Human Resource Management | Core | 4 | HR Planning, Recruitment and Selection, Training and Development, Performance Appraisal, Compensation Management, Industrial Relations |
| MMS-205 | Research Methodology | Core | 4 | Research Design, Data Collection Methods, Sampling Design, Data Analysis Techniques, Hypothesis Testing, Report Writing |
| MMS-206 | Management Information Systems | Core | 3 | Role of MIS in Business, Information Systems Development, Database Management Systems, E-commerce Architectures, Decision Support Systems, IT Security and Controls |
Semester 3
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| MMS-301 | Legal Aspects of Business | Core | 4 | Indian Contract Act, Sale of Goods Act, Consumer Protection Act, Company Law Fundamentals, Intellectual Property Rights, Cyber Laws in India |
| MMS-302 | Strategic Management | Core | 4 | Strategic Planning Process, Environmental Analysis, Strategy Formulation, Strategy Implementation, Corporate Governance, Business Ethics and CSR |
| MMS-303 | Operations Research | Core | 4 | Linear Programming, Transportation Problem, Assignment Problem, Network Analysis (PERT/CPM), Queuing Theory, Simulation Techniques |
| MMS-304 | Summer Internship Project | Project | 6 | Project Identification, Literature Review, Research Methodology, Data Collection and Analysis, Findings and Recommendations, Report Writing and Presentation |
| MMS-SYS-301 | Business Intelligence | Specialization | 4 | BI Concepts and Architecture, Data Warehousing, Data Mining Techniques, Online Analytical Processing (OLAP), Dashboards and Scorecards, Big Data Analytics Overview |
| MMS-SYS-302 | E-Business | Specialization | 4 | E-commerce Models, Digital Marketing Strategies, Online Payment Systems, E-CRM and E-SCM, Website Design and Usability, E-governance Initiatives |
| MMS-SYS-303 | Enterprise Resource Planning (ERP) | Specialization | 4 | ERP Concepts and Evolution, ERP Modules and Architecture, ERP Implementation Challenges, Business Process Re-engineering, Supply Chain Integration, CRM in ERP Environment |
Semester 4
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| MMS-401 | Ethics and Corporate Governance | Core | 4 | Ethical Theories in Business, Corporate Governance Principles, Role of Board of Directors, Shareholder Rights, Corporate Social Responsibility, Whistleblowing and Vigil Mechanism |
| MMS-402 | International Business | Core | 3 | Globalization and its Drivers, Theories of International Trade, Foreign Exchange Markets, International Marketing Strategies, Cross-cultural Management, WTO and Trade Blocks |
| MMS-405 | Project Study | Project | 7 | Problem Definition, Research Design and Methodology, Data Collection and Analysis, Interpretation of Results, Report Writing Standards, Project Presentation and Viva |
| MMS-SYS-401 | Cyber Security | Elective | 4 | Information Security Principles, Network Security Concepts, Cyber Crime and Threats, Cryptography Fundamentals, Digital Forensics, Security Policies and Compliance |
| MMS-SYS-402 | Data Analytics with R / Python | Elective | 4 | Data Wrangling and Preprocessing, Exploratory Data Analysis, Statistical Modeling, Machine Learning Basics, Data Visualization, R/Python Programming for Data |
| MMS-SYS-403 | Cloud Computing | Elective | 4 | Cloud Architecture and Deployment Models, Service Models (IaaS, PaaS, SaaS), Virtualization Technologies, Cloud Storage and Networking, Cloud Security Challenges, Cloud Migration Strategies |
| MMS-SYS-404 | Block Chain & Digital Currency | Elective | 4 | Blockchain Fundamentals, Cryptography and Hashing, Distributed Ledger Technology, Smart Contracts, Cryptocurrencies and Mining, Blockchain Applications in Business |




