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B-COM-HONS in E Commerce at Sri Guru Nanak Dev Khalsa College
Delhi, Delhi
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About the Specialization
What is E-Commerce at Sri Guru Nanak Dev Khalsa College Delhi?
This B.Com (Hons.) program at Sri Guru Nanak Dev Khalsa College, affiliated with the University of Delhi, provides a robust foundation in commerce with an opportunity to delve into E-Commerce as a Skill Enhancement Course. This focus addresses the burgeoning digital economy in India, equipping students with essential online business principles and practices, making them relevant for various e-commerce roles. The curriculum is designed to impart holistic business knowledge.
Who Should Apply?
This program is ideal for high school graduates aspiring to build a career in business with an understanding of digital operations. It also benefits those seeking entry into India''''s rapidly growing e-commerce sector, providing a strong academic base for roles in digital marketing, online retail, and business analysis, without requiring specific prior technical expertise beyond general commerce aptitude. It caters to individuals keen on adapting traditional commerce to the digital landscape.
Why Choose This Course?
Graduates can pursue diverse career paths in India''''s digital economy, including e-commerce operations, digital marketing, business development, and financial analysis for online ventures. Entry-level salaries typically range from INR 3-5 LPA, with experienced professionals earning INR 6-12 LPA or more. The comprehensive curriculum prepares students for roles in both traditional businesses with online presence and dedicated e-commerce enterprises, fostering skills for entrepreneurial ventures.
Student Success Practices
Foundation Stage
Build Strong Commerce Fundamentals- (Semester 1-2)
Focus on thoroughly understanding core subjects like Financial Accounting, Business Law, and Micro/Macro Economics. These form the bedrock for advanced commerce and specialized E-Commerce concepts. Join peer study groups and clarify doubts regularly to ensure a solid academic base.
Tools & Resources
University textbooks, Online tutorials (NPTEL for foundational subjects), Previous year question papers, College library resources
Career Connection
A strong foundation ensures better comprehension of business processes, crucial for any role in e-commerce management, finance, or analytical positions, allowing for a smooth transition into specialized areas.
Develop Basic Digital Literacy & Communication- (Semester 1-2)
Actively participate in English Communication courses to hone presentation and writing skills. Independently explore basic digital tools like MS Office Suite, Google Workspace, and understand online research methods. Practice creating professional documents and presentations relevant to business scenarios.
Tools & Resources
LinkedIn Learning, Coursera for communication courses, Official MS Office tutorials, College workshops on digital tools, Online news portals
Career Connection
Effective communication and basic digital proficiency are non-negotiable for modern business roles, including interaction with e-commerce platforms and teams, enhancing employability across various sectors.
Explore E-Commerce Landscape & Trends- (Semester 1-2)
Even before the E-Commerce SEC, start reading about the Indian e-commerce market, major players (e.g., Flipkart, Amazon India, Nykaa), and emerging trends like D2C brands and hyperlocal delivery. Follow business news specific to the digital sector to build industry awareness.
Tools & Resources
Economic Times, Livemint, Business Standard, Specific e-commerce news portals, Industry reports from IBEF or FICCI
Career Connection
Early exposure helps in choosing relevant electives and understanding potential career paths, making you a more informed and proactive candidate for future internships and job opportunities in the digital space.
Intermediate Stage
Master E-Commerce Subject and Apply Concepts- (Semester 3-4)
Pay special attention to the E-Commerce Skill Enhancement Course. Beyond theory, try to analyze case studies of Indian e-commerce companies. Form small teams to develop mock e-commerce business plans or digital marketing campaigns, applying learned principles practically.
Tools & Resources
E-Commerce textbooks, Harvard Business Review case studies (if accessible), Online platforms like Shopify for mock store creation, Google Ads/Analytics certifications
Career Connection
Direct application of learning enhances practical skills, making you attractive for roles in e-commerce operations, digital marketing, or business analysis, demonstrating hands-on capability to employers.
Engage in Relevant Internships & Projects- (Semester 4-5)
Seek short-term internships, virtual internships, or college projects focusing on digital marketing, social media management, or e-commerce operations, especially after Semester 4. Leverage college placement cells or professional networking sites like LinkedIn to find opportunities.
Tools & Resources
Internshala, LinkedIn, College alumni network, Local startups, NGOs requiring digital presence
Career Connection
Practical experience is invaluable, providing real-world context and demonstrating initiative to potential employers. Internships build a professional network and enhance resume appeal for specialized roles.
Develop Analytical and Data Skills- (Semester 4-5)
Reinforce concepts from Business Statistics. Take online courses on data analysis tools like Excel for business or introductory Python for data. Understanding how to interpret and utilize data is crucial for optimizing e-commerce performance and making informed business decisions.
Tools & Resources
Microsoft Excel certifications, Coursera/edX courses on data analytics, Free online tutorials for SQL/Python basics, Kaggle datasets for practice
Career Connection
Data-driven decision making is critical in e-commerce; these skills open doors to analyst roles in marketing, operations, or finance, giving you a competitive edge in the job market.
Advanced Stage
Specialize through Electives and Certifications- (Semester 5-6)
If available, choose Discipline Specific Electives (DSEs) related to marketing, finance, or international business that complement an e-commerce career. Pursue industry certifications in digital marketing (e.g., Google Digital Garage, HubSpot) or e-commerce platform management.
Tools & Resources
Google Certifications (Ads, Analytics), HubSpot Academy, SEMrush Academy, Specific platform certifications (Amazon Seller Central, Shopify Partner program)
Career Connection
Specialization makes you a more targeted candidate for specific roles and demonstrates a commitment to the field, boosting employability and career progression in niche e-commerce areas.
Network and Prepare for Placements- (Semester 6)
Actively attend campus placement drives, career fairs, and networking events. Refine resume and interview skills through mock interviews and workshops. Connect with alumni working in e-commerce or digital sectors for mentorship and industry insights.
Tools & Resources
College placement cell, LinkedIn, Mock interview platforms, Career counsellors, Alumni networking events
Career Connection
Effective networking and preparation significantly increase the chances of securing desirable job offers in relevant industries, helping you land your first role or advance your career.
Build a Professional Online Presence- (Semester 6 and post-graduation)
Create a professional LinkedIn profile showcasing academic achievements, projects, internships, and certifications. Start a simple blog or portfolio website if you have projects in digital marketing or content creation, to demonstrate practical skills and personal branding.
Tools & Resources
LinkedIn, Free blogging platforms (WordPress.com, Medium), Online portfolio builders (Behance, Dribbble for creative), Personal website builders
Career Connection
A strong online presence helps recruiters find you and validates your skills, making you stand out in the competitive job market and highlighting your digital acumen.
Program Structure and Curriculum
Eligibility:
- Passed Class XII examination of any Board/University recognized by UGC with at least 40% marks in aggregate for B.Com (Hons.), as per University of Delhi norms.
Duration: 3 years / 6 semesters
Credits: 148 Credits
Assessment: Internal: 25%, External: 75%
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BOEAC101 / BOEAC102 | Environmental Studies / AI & SDG | Ability Enhancement Compulsory Course (AECC) | 4 | Environment & Ecology, Natural Resources, Biodiversity, Pollution & Control, Sustainable Development / Introduction to AI, AI Applications, AI & SDGs |
| BCOEC101 | Financial Accounting | Core | 6 | Theoretical Framework of Accounting, Accounting Process, Final Accounts of Sole Proprietorship, Inventory Valuation, Accounting for Non-Profit Organizations |
| BCOEC102 | Business Law | Core | 6 | Indian Contract Act 1872, Sale of Goods Act 1930, Limited Liability Partnership Act 2008, Information Technology Act 2000 |
| BCOEC103 | Micro Economics | Core | 6 | Introduction to Microeconomics, Demand and Supply Analysis, Consumer Behavior, Production and Cost, Market Structures |
| BOAGC001 (Example GE) | Principles of Microeconomics | Generic Elective (GE) | 6 | Basic Economic Problems, Demand and Supply, Consumer Theory, Production Theory, Market Forms |
Semester 2
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BOEAC201 / BOEAC202 | English Communication / Indian Language (MIL) Communication | Ability Enhancement Compulsory Course (AECC) | 4 | Language & Communication, Reading & Writing Skills, Listening & Speaking Skills, Presentation Techniques / Study of specific Indian language |
| BCOEC201 | Corporate Accounting | Core | 6 | Accounting for Share Capital, Accounting for Debentures, Financial Statements of Companies, Cash Flow Statement, Valuation of Goodwill and Shares |
| BCOEC202 | Corporate Laws | Core | 6 | Company Law (Introduction, Formation, Shares, Management), Meetings, Securities and Exchange Board of India Act 1992 |
| BCOEC203 | Macro Economics | Core | 6 | Introduction to Macroeconomics, National Income Accounting, Theories of Employment, Money and Banking, Inflation, Open Economy Macroeconomics |
| BOAGC005 (Example GE) | Principles of Marketing | Generic Elective (GE) | 6 | Introduction to Marketing, Marketing Environment, Consumer Behavior, Segmentation, Targeting, Positioning, Product, Price, Place, Promotion Decisions |
Semester 3
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BCOEC301 | Income Tax Law & Practice | Core | 6 | Basic Concepts of Income Tax, Residential Status & Tax Liability, Heads of Income (Salaries, House Property), Profits and Gains of Business/Profession, Capital Gains, Income from Other Sources |
| BCOEC302 | Human Resource Management | Core | 6 | Introduction to HRM, Human Resource Planning & Job Analysis, Recruitment and Selection, Training and Development, Performance Management, Compensation Management |
| BCOEC303 | Management Principles & Applications | Core | 6 | Introduction to Management, Planning & Decision Making, Organizing & Staffing, Directing (Motivation, Leadership, Communication), Controlling |
| BCOEC304 | E-Commerce | Skill Enhancement Course (SEC) | 4 | Introduction to E-Commerce, E-Commerce Business Models, E-Payment Systems, E-Security, E-Marketing |
| BOAGC002 (Example GE) | Introductory Macroeconomics | Generic Elective (GE) | 6 | Introduction to Macroeconomics, National Income Accounting, Determination of Output and Employment, Money and Banking, Inflation, Balance of Payment |
Semester 4
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BCOEC401 | Goods & Services Tax (GST) & Customs Law | Core | 6 | Introduction to GST, Levy and Collection of GST, Time and Value of Supply, Input Tax Credit, Registration and Returns, Customs Act Overview |
| BCOEC402 | Cost Accounting | Core | 6 | Introduction to Cost Accounting, Material Costing, Labour Costing, Overhead Costing, Activity-Based Costing, Costing Methods |
| BCOEC403 | Business Statistics | Core | 6 | Introduction to Statistics, Data Presentation, Measures of Central Tendency, Measures of Dispersion, Correlation and Regression Analysis, Index Numbers |
| BCOEC404 (Example SEC) | Computer Applications in Business | Skill Enhancement Course (SEC) | 4 | Word Processing (MS Word), Spreadsheets (MS Excel), Database Management System (MS Access), Presentation Software (MS PowerPoint), Business Communication through Technology |
| BOAGC006 (Example GE) | E-Marketing | Generic Elective (GE) | 6 | Introduction to E-Marketing, Digital Marketing Strategies, Search Engine Optimization (SEO), Social Media Marketing, Email Marketing, Online Advertising |
Semester 5
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BCOEC501 | Auditing & Corporate Governance | Core | 6 | Introduction to Auditing, Internal Control, Audit Procedure and Report, Company Audit, Introduction to Corporate Governance, Corporate Social Responsibility |
| BCOEC502 | Financial Management | Core | 6 | Introduction to Financial Management, Time Value of Money, Capital Budgeting, Cost of Capital, Working Capital Management, Dividend Decisions |
| BCOED501 (Example DSE) | International Business | Discipline Specific Elective (DSE) | 6 | Introduction to International Business, International Trade Theories, Balance of Payments, Foreign Exchange Market, Multinational Corporations |
| BCOED502 (Example DSE) | Investment Banking & Financial Services | Discipline Specific Elective (DSE) | 6 | Introduction to Investment Banking, Merchant Banking, Lease Financing, Hire Purchase, Factoring, Forfaiting, Credit Rating |
Semester 6
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BCOEC601 | Management Accounting | Core | 6 | Introduction to Management Accounting, Budgetary Control, Standard Costing, Marginal Costing, Fund Flow Statement, Cash Flow Statement Analysis |
| BCOEC602 | Marketing Management | Core | 6 | Introduction to Marketing, Marketing Environment, Consumer Behavior, Product Decisions, Pricing Strategies, Promotion and Distribution Channels |
| BCOED603 (Example DSE) | Advertising | Discipline Specific Elective (DSE) | 6 | Introduction to Advertising, Advertising Message Design, Media Planning and Selection, Advertising Agency Operations, Legal and Ethical Aspects of Advertising |
| BCOED604 (Example DSE) | Consumer Affairs & Customer Care | Discipline Specific Elective (DSE) | 6 | Consumer Protection Act, Consumer Rights and Responsibilities, Consumer Grievance Redressal Mechanisms, Customer Relationship Management (CRM), Customer Service Strategies |
