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BBA-HONS-HONS-WITH-RESEARCH-GENERAL in International Business at Symbiosis International University
Pune, Maharashtra
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About the Specialization
What is International Business at Symbiosis International University Pune?
This International Business program at Symbiosis International University, Pune, focuses on equipping students with essential skills to navigate the complexities of global markets. It delves into global trade policies, international finance, cross-cultural management, and export-import operations. The curriculum prepares graduates to tackle the challenges and leverage the opportunities presented by India''''s increasing integration into the global economy.
Who Should Apply?
This program is ideal for fresh graduates with a keen interest in global markets and international trade. It also suits individuals aspiring to work with multinational corporations, export-import firms, or in international finance roles. Career changers looking to transition into a globally focused business environment will find the curriculum comprehensive, requiring a foundational understanding of business principles.
Why Choose This Course?
Graduates of this program can expect diverse India-specific career paths in international trade, logistics, global marketing, and finance. Entry-level salaries can range from INR 4-7 lakhs per annum, growing significantly with experience in firms engaged in international operations. Growth trajectories include roles like International Business Analyst, Export Manager, Global Marketing Specialist, aligning with the rising demand for global competencies in Indian companies.
Student Success Practices
Foundation Stage
Build Strong Business Fundamentals- (Semester 1-2)
Focus intently on core subjects like Business Economics, Accounting, and Principles of Management. Actively participate in class discussions, solve case studies, and join study groups to solidify conceptual understanding. Utilize online platforms like Coursera or NPTEL for supplementary learning in areas like financial literacy or basic marketing principles.
Tools & Resources
Class notes and textbooks, Online business news portals (e.g., Livemint, Economic Times), Peer study groups, LinkedIn Learning for foundational courses
Career Connection
A strong foundation ensures clarity in advanced subjects, crucial for analytical roles in any business domain and during initial placement interviews.
Develop Essential Communication & Quantitative Skills- (Semester 1-2)
Engage in public speaking, participate in debates, and hone written communication through report writing. Practice quantitative techniques regularly using problem sets and real-world data exercises. Seek feedback from professors and peers to improve. Join student clubs focused on analytics or public speaking to gain practical experience.
Tools & Resources
Toastmasters International (local chapters), Online grammar tools (e.g., Grammarly), Excel/Google Sheets for quantitative practice, Business simulation games
Career Connection
Effective communication and analytical skills are highly valued across all industries, boosting performance in group discussions, presentations, and data-driven decision-making roles.
Explore Interdisciplinary Knowledge- (Semester 1-2)
Leverage multidisciplinary and value-added courses like ''''Indian Culture and Heritage'''' or ''''Yoga and Meditation'''' to develop a broader perspective and holistic personality. Explore basic IT skills relevant to business. Participate in university-wide events or workshops outside your immediate specialization to foster diverse thinking.
Tools & Resources
University workshops on interdisciplinary topics, MOOCs on topics like critical thinking, General knowledge quizzes and competitions
Career Connection
A well-rounded profile with diverse interests and skills makes you a more adaptable and appealing candidate to employers, especially in global roles requiring cultural sensitivity.
Intermediate Stage
Engage in Practical Application & Minor Projects- (Semester 3-5)
Actively apply theoretical knowledge from Marketing, HR, and Finance in minor projects. Seek out real-world case studies or local business problems to solve. Volunteer for departmental initiatives or research assistant roles. Focus on developing data collection, analysis, and report writing skills during these projects.
Tools & Resources
Industry case study databases, Local SMEs for project opportunities, Statistical software (e.g., R, Python basics) for analysis, Project management tools
Career Connection
Practical project experience showcases problem-solving abilities and enhances your resume, making you more competitive for internships and future job roles.
Cultivate Industry Awareness & Network Building- (Semester 3-5)
Attend industry seminars, guest lectures, and workshops organized by the college or industry associations (e.g., CII, FICCI). Connect with alumni and industry professionals on LinkedIn. Seek mentorship opportunities and stay updated on global business trends through reputed business publications. Start identifying potential internship companies.
Tools & Resources
LinkedIn, Industry conferences (e.g., economic summits, business expos), Business magazines (e.g., Forbes India, Business Today), Alumni network platforms
Career Connection
Networking opens doors to internships, mentorship, and placement opportunities, while industry awareness demonstrates genuine interest and preparedness for the corporate world.
Specialization Skill Enhancement & Certifications- (Semester 5-6)
Once specialization (International Business) courses begin, deep dive into topics like International Trade Finance and International Marketing. Consider pursuing relevant certifications (e.g., NISM modules for financial markets, Google Ads for digital marketing). Participate in business competitions and simulation games with an international focus.
Tools & Resources
NISM certifications, Online courses on international trade (e.g., WTO e-learning), Business simulation platforms, Specialization-specific books and journals
Career Connection
Specialized skills and certifications make you highly desirable for specific roles in international business, demonstrating expertise beyond the general curriculum and enhancing job prospects.
Advanced Stage
Maximize Summer Internship Learning- (Semester 7)
Utilize your summer internship as a crucial learning and networking opportunity. Take initiative, seek challenging tasks, and observe organizational dynamics, especially in internationally focused departments. Maintain a strong professional rapport and deliver exceptional work to secure pre-placement offers or strong recommendations.
Tools & Resources
Internship report guidelines, Professional mentors within the company, Networking events hosted by the company, Performance feedback sessions
Career Connection
A successful internship often leads to full-time employment, provides valuable industry insights, and builds a professional network that is invaluable for career growth.
Undertake Impactful Research/Projects- (Semester 7-8)
For BBA Hons with Research, dedicate significant effort to your research project (Parts I and II), focusing on a relevant international business problem. For BBA Hons, choose electives strategically to build a strong profile and engage in industry-specific projects. Aim for innovative solutions and strong analytical outputs.
Tools & Resources
Academic databases (e.g., JSTOR, EBSCO), Statistical software for advanced analysis, Research methodology textbooks, Faculty mentors for guidance
Career Connection
High-quality research or projects demonstrate advanced analytical, problem-solving, and critical thinking skills, distinguishing you in competitive job markets and for higher studies.
Intensive Placement Preparation & Global Competence- (Semester 7-8)
Begin placement preparation early by mock interviews, group discussions, and aptitude test practice. Tailor your resume and cover letter to international business roles. Focus on developing a global mindset, understanding geopolitical impacts, and improving cross-cultural communication to excel in interviews for MNCs and global roles.
Tools & Resources
Career services workshops, Online aptitude test platforms, Mock interview panels, Current affairs and global business news
Career Connection
Thorough preparation and demonstrating global competence directly lead to better placement outcomes, securing roles in leading international organizations or departments within Indian firms.
Program Structure and Curriculum
Eligibility:
- Passed Standard XII (10+2) or equivalent examination from any recognized Board with minimum 50% marks (45% for SC/ST candidates).
Duration: 4 years / 8 semesters
Credits: 154 Credits
Assessment: Internal: 50%, External: 50%
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| GE-01 | Principles of Management | Core | 3 | Management Introduction, Planning and Organizing, Staffing and Directing, Controlling and Decision Making, Leadership and Motivation |
| GE-02 | Business Economics-I | Core | 3 | Microeconomic Concepts, Demand and Supply Analysis, Consumer Behavior, Market Structures, Production and Cost Analysis |
| GE-03 | Business Accounting | Core | 3 | Accounting Principles, Journal and Ledger, Trial Balance, Financial Statements, Depreciation and Inventory |
| GE-04 | Business Communication-I | Core | 3 | Communication Process, Types of Communication, Barriers to Communication, Written Communication, Oral Communication Skills |
| GE-05 | Quantitative Techniques for Business-I | Core | 3 | Descriptive Statistics, Measures of Central Tendency, Measures of Dispersion, Probability Theory, Probability Distributions |
| GE-06 | Essentials of IT for Business | Core | 3 | Computer Fundamentals, Operating Systems, MS Office Applications, Internet and Web Technologies, Cybersecurity Basics |
| MC-01 | Indian Culture and Heritage / Foreign Language (Level 1) | Core | 2 | Indian History and Philosophy, Arts and Architecture, Diversity of Cultures, Basic Grammar and Vocabulary (Foreign Language), Simple Conversation (Foreign Language) |
| VAC-01 | Yoga and Meditation | Core | 1 | Introduction to Yoga, Basic Asanas and Pranayama, Meditation Techniques, Stress Management, Holistic Well-being |
Semester 2
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| GE-07 | Organizational Behavior | Core | 3 | Individual Behavior, Group Dynamics, Motivation Theories, Leadership Styles, Organizational Culture |
| GE-08 | Business Economics-II | Core | 3 | Macroeconomic Concepts, National Income, Inflation and Unemployment, Fiscal Policy, Monetary Policy |
| GE-09 | Cost and Management Accounting | Core | 3 | Cost Concepts and Classification, Budgeting and Budgetary Control, Standard Costing, Variance Analysis, Decision Making Techniques |
| GE-10 | Business Communication-II | Core | 3 | Advanced Written Communication, Business Report Writing, Presentation Skills, Negotiation and Conflict Resolution, Interview Skills |
| GE-11 | Quantitative Techniques for Business-II | Core | 3 | Sampling and Estimation, Hypothesis Testing, Correlation and Regression, Time Series Analysis, Decision Theory |
| GE-12 | Business Environment | Core | 3 | Economic Environment, Political and Legal Environment, Social and Cultural Environment, Technological Environment, Global Business Environment |
| MC-02 | Constitution of India / Foreign Language (Level 2) | Core | 2 | Preamble and Fundamental Rights, Directive Principles of State Policy, Parliamentary System, Basic Legal Framework, Intermediate Grammar and Conversation (Foreign Language) |
| VAC-02 | Sports and Fitness | Core | 1 | Physical Fitness Basics, Indoor and Outdoor Sports, Teamwork and Sportsmanship, Healthy Lifestyle, Injury Prevention |
Semester 3
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| GE-13 | Marketing Management | Core | 3 | Marketing Mix (4Ps), Consumer Behavior, Market Segmentation, Product Life Cycle, Branding and Packaging |
| GE-14 | Human Resource Management | Core | 3 | HR Planning, Recruitment and Selection, Training and Development, Performance Management, Compensation and Benefits |
| GE-15 | Financial Management | Core | 3 | Financial Goals, Capital Budgeting, Working Capital Management, Cost of Capital, Dividend Policy |
| GE-16 | Legal Aspects of Business | Core | 3 | Indian Contract Act, Sale of Goods Act, Consumer Protection Act, Companies Act, Intellectual Property Rights |
| GE-17 | Research Methodology | Core | 3 | Research Design, Data Collection Methods, Sampling Techniques, Data Analysis (Basic), Report Writing |
| AECC-01 | Environmental Studies | Core | 2 | Ecosystems and Biodiversity, Environmental Pollution, Climate Change, Natural Resources, Sustainable Development |
| SEC-01 | Professional Skills Development | Core | 2 | Personal Grooming, Public Speaking, Teamwork and Collaboration, Time Management, Professional Etiquette |
| VAC-03 | Community Engagement / NSS | Core | 1 | Social Responsibility, Volunteerism, Community Service Projects, Rural Development, Awareness Campaigns |
Semester 4
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| GE-18 | Operations Management | Core | 3 | Operations Strategy, Production Planning, Inventory Management, Quality Management, Supply Chain Basics |
| GE-19 | Entrepreneurship Development | Core | 3 | Entrepreneurial Process, Business Idea Generation, Business Plan Development, Funding Sources, Small Business Management |
| GE-20 | Business Analytics | Core | 3 | Introduction to Analytics, Data Visualization, Predictive Analytics (Basics), Data Mining Concepts, Tools for Business Analytics |
| GE-21 | Strategic Management | Core | 3 | Strategic Planning Process, SWOT Analysis, Competitive Advantage, Corporate Strategy, Strategy Implementation |
| AECC-02 | Digital Marketing | Core | 2 | SEO and SEM, Social Media Marketing, Content Marketing, Email Marketing, Web Analytics |
| SEC-02 | Design Thinking and Innovation | Core | 2 | Design Thinking Process, Empathy and Ideation, Prototyping and Testing, Innovation Strategies, Creative Problem Solving |
| VAC-04 | Digital Citizenship and Ethics | Core | 1 | Online Safety, Cyber Ethics, Digital Footprint, Responsible Online Behavior, Privacy and Data Protection |
Semester 5
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| GE-22 | Global Business Management | Core | 3 | Globalization Drivers, International Trade Theories, Foreign Direct Investment, Multinational Corporations, Global Economic Environment |
| GE-23 | Indian Ethos and Values | Core | 2 | Indian Management Thought, Ethical Leadership, Spirituality in Management, Corporate Governance, Karma and Dharma |
| E1 IB | International Trade Finance | Elective | 4 | Foreign Exchange Markets, Methods of Payment in International Trade, Export Finance, Import Finance, Risk Management in Trade |
| E2 IB | International Marketing | Elective | 4 | Global Marketing Environment, Market Entry Strategies, International Product Decisions, Global Pricing Strategies, International Promotion and Distribution |
| OE-01 | Open Elective (Choice from a list) | Elective | 3 | Variety of management and business topics, Students choose based on interest, Examples: Financial Markets, Services Marketing, Digital Payments, Retail Management |
| MP-I | Minor Project-I | Project | 2 | Project Identification, Literature Review, Research Design, Data Collection Plan, Preliminary Analysis |
Semester 6
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| GE-24 | Supply Chain Management | Core | 3 | Supply Chain Introduction, Logistics Management, Inventory Management, Warehousing and Transportation, Supply Chain Strategies |
| GE-25 | Professional Ethics and Corporate Governance | Core | 2 | Ethical Frameworks, Business Ethics Dilemmas, Corporate Social Responsibility, Corporate Governance Principles, Role of Board of Directors |
| E3 IB | International Human Resource Management | Elective | 4 | Global HR Strategy, Expatriate Management, Cross-Cultural Training, Global Compensation Systems, International Labor Relations |
| E4 IB | International Business Law and Taxation | Elective | 4 | International Contracts, World Trade Organization (WTO) Laws, Intellectual Property in IB, International Taxation, Double Taxation Avoidance |
| OE-02 | Open Elective (Choice from a list) | Elective | 3 | Variety of management and business topics, Students choose based on interest, Examples: Services Marketing, Retail Management, Financial Modeling, Event Management |
| MP-II | Minor Project-II | Project | 2 | Data Analysis and Interpretation, Research Findings, Conclusion and Recommendations, Report Writing, Project Presentation |
Semester 7
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| GE-26 | Global Economic Environment | Core | 3 | International Monetary Systems, Balance of Payments, International Financial Institutions, Economic Integration and Trade Blocs, Emerging Markets Dynamics |
| E5 IB | Export-Import Management | Elective | 4 | Export Procedures and Documentation, Import Procedures and Documentation, Customs Regulations, Shipping and Incoterms, Export Promotion Schemes |
| E6 IB | Cross-Cultural Management | Elective | 4 | Cultural Dimensions and Models, Intercultural Communication, Global Leadership Styles, Negotiation Across Cultures, Managing Cultural Diversity |
| SOP-01 | Summer Internship | Project | 8 | Industry Exposure, Practical Skill Application, Organizational Understanding, Internship Report, Presentation of Learning |
| RP-I | Research Project Part I (for Hons with Research) | Project | 4 | Research Problem Formulation, Extensive Literature Review, Developing Research Design, Methodology and Data Collection Strategy, Ethical Considerations in Research |
Semester 8
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| PE-01 | Programme Elective (Choice from a list, for BBA Hons) | Elective | 4 | Advanced topics in Marketing, Finance or HR, Digital Transformation strategies, Innovation management, Strategic Decision Making, Analytics for Business |
| E7 IB | International Logistics and Supply Chain Management | Elective | 4 | Global Sourcing and Procurement, International Transportation Modes, Warehousing and Inventory in SCM, Customs and Tariffs Management, Technology in Global Logistics |
| E8 IB | Geopolitics and International Business | Elective | 4 | Impact of Geopolitical Events on Trade, Regional Conflicts and Business Risks, International Relations Theories, Trade Wars and Sanctions, Role of International Organizations |
| RP-II | Research Project Part II (for Hons with Research) | Project | 4 | Data Analysis and Interpretation, Drawing Conclusions, Recommendations for Future Research, Thesis Writing and Formatting, Viva Voce Examination |
