.png&w=1920&q=75)
BBA in Entrepreneurship Family Business at University of Petroleum and Energy Studies
Dehradun, Uttarakhand
.png&w=1920&q=75)
About the Specialization
What is Entrepreneurship & Family Business at University of Petroleum and Energy Studies Dehradun?
This BBA in Entrepreneurship & Family Business program at the University of Petroleum and Energy Studies (UPES) Dehradun is meticulously crafted to nurture future business leaders and innovators who can thrive in India''''s vibrant and complex economic ecosystem. It delves deeply into both the intricacies of launching and scaling new ventures and the unique managerial challenges and succession planning required for established family-owned enterprises. The curriculum masterfully combines an entrepreneurial spirit with strategic foresight, essential for sustainable business growth, directly addressing the significant contribution of family-run businesses to India''''s GDP and employment. Students are prepared with a comprehensive skillset to either embark on their own entrepreneurial journeys, innovate within existing family businesses, or contribute to the broader startup ecosystem.
Who Should Apply?
This specialized BBA program is an ideal fit for a diverse group of individuals. It particularly appeals to aspiring first-generation entrepreneurs eager to transform innovative ideas into sustainable businesses. Furthermore, it serves as a critical pathway for individuals from established family business backgrounds seeking to professionalize, modernize, and strategically expand their inherited enterprises. The program also caters to young professionals looking to pivot into the startup advisory domain or those seeking to develop managerial expertise with a strong entrepreneurial bent. Prerequisites include a strong academic record, an inherent curiosity for business innovation, a willingness to take calculated risks, and a desire to contribute meaningfully to India''''s entrepreneurial landscape.
Why Choose This Course?
Graduates from this program are positioned for a multitude of impactful career trajectories across India. They are well-equipped to launch and manage their own startups, take on leadership roles within their family businesses, or secure positions in the burgeoning venture capital, private equity, and business incubation sectors. Entry-level roles, such as Business Development Executive, Startup Analyst, or Junior Consultant, typically offer annual salaries ranging from INR 3.5 to 7 lakhs. With experience and successful venture outcomes, earning potentials can escalate significantly. The program cultivates not just business knowledge but also resilience, problem-solving abilities, and networking skills, which are crucial for navigating competitive Indian markets and driving business growth.
Student Success Practices
Foundation Stage
Build a Strong Foundational Business Acumen- (Semester 1-2)
Focus rigorously on core subjects like Financial Accounting, Principles of Management, Marketing, and Business Economics. Understand how these fundamental areas interlink to form a cohesive business strategy. Participate actively in classroom discussions and seek clarity on concepts that are the building blocks for advanced topics.
Tools & Resources
University library resources, Online courses from Coursera/edX on business basics, Case study analysis groups, Peer study circles
Career Connection
A solid foundation ensures understanding of business operations, crucial for identifying market gaps and developing viable business models, whether starting a new venture or managing an existing one.
Develop Critical Thinking and Problem-Solving Skills- (Semester 1-2)
Engage with subjects like Critical Thinking & Problem Solving and Design Thinking beyond textbook theory. Actively seek out real-world case studies, local business challenges, or community problems and apply learned frameworks to propose innovative solutions. Don''''t shy away from presenting diverse perspectives and debating solutions.
Tools & Resources
Design thinking workshops, Local startup meetups, Entrepreneurship clubs, Online platforms like Harvard Business Review for case studies
Career Connection
Essential for entrepreneurs and family business managers to identify opportunities, navigate challenges, and make informed decisions in ambiguous situations.
Explore Startup Ecosystem & Family Business Dynamics Early- (Semester 1-2)
Proactively engage with the university''''s entrepreneurship cell (E-Cell) and attend startup events or workshops in Dehradun or nearby cities. Begin to understand the unique challenges and opportunities of the Indian startup landscape and the complexities of family-owned businesses. Network with founders and family business leaders.
Tools & Resources
UPES E-Cell, Local Chamber of Commerce events, Online forums like Inc42, YourStory, Startup weekend events
Career Connection
Early exposure helps students validate their interest, build an initial network, and better align their academic focus with real-world entrepreneurial or family business demands.
Intermediate Stage
Undertake Focused Internships and Live Projects- (Semester 3-5 (especially Internship I in Sem 4, Internship II in Sem 5))
Seek out internships or live projects specifically within startups, SMEs, or family businesses. Apply classroom knowledge in New Venture Creation, Small Business Management, and Entrepreneurial Finance. Actively contribute to projects in marketing, operations, or finance, focusing on problem-solving for the host organization.
Tools & Resources
UPES Career Services, LinkedIn, Internshala, Direct connection with local businesses, University-facilitated industry projects
Career Connection
Practical exposure validates skills, builds a professional portfolio, and creates networking opportunities vital for future roles or venture development. It often leads to pre-placement offers or crucial industry insights.
Specialise in Financial Modeling for Ventures- (Semester 3-4)
Dive deep into Entrepreneurial Finance & Venture Capital. Beyond theoretical understanding, practice building detailed financial models for startups, including revenue projections, cost analysis, funding requirements, and valuation. Understand how angel investors and VCs evaluate opportunities.
Tools & Resources
Advanced Excel, Financial modeling tutorials (e.g., Wall Street Prep, CFI), Case studies of startup funding rounds, Guest lectures by investors
Career Connection
This is a highly sought-after skill for entrepreneurs seeking funding, working with venture capital firms, or managing the finances of a growing family business.
Build a Robust Professional Network & Mentor Relationships- (Semester 3-5)
Actively participate in industry conferences, workshops, and networking events related to entrepreneurship and family business. Connect with alumni, guest speakers, and faculty mentors. Seek guidance from experienced professionals on your business ideas or career trajectory. Attend UPES alumni events.
Tools & Resources
LinkedIn, Industry-specific associations (e.g., FICCI, CII Young Leaders), UPES alumni network, Mentor platforms
Career Connection
A strong network provides invaluable advice, opens doors to opportunities, and can be critical for securing partnerships, funding, or future employment.
Advanced Stage
Develop a Comprehensive Business Plan & Pitch Deck- (Semester 6)
Leverage all learned concepts from innovation, digital entrepreneurship, and financial management to develop a detailed business plan for a new venture or a strategic growth plan for a family business. Refine your pitch deck, practice public speaking, and prepare for investor presentations or internal strategy meetings.
Tools & Resources
Business Plan & Project Report course, UPES Incubation Centre, Mentor feedback sessions, Online pitch deck templates, Entrepreneurial competitions
Career Connection
This culminates the learning into a tangible asset, directly preparing students to launch their own startup, present growth strategies to family business stakeholders, or excel in roles requiring strategic planning.
Focus on Digital & Rural Entrepreneurship Applications- (Semester 5-6)
Deepen understanding of Digital Entrepreneurship and Rural & Agri-Entrepreneurship. Identify specific market opportunities and challenges in these sectors within India. Explore how technology can be leveraged to create scalable and sustainable ventures in both urban digital spaces and underserved rural markets.
Tools & Resources
Online courses on digital marketing/e-commerce, Government reports on rural development, Case studies of successful Indian digital/rural startups, Field visits (if organized by college)
Career Connection
These are high-growth areas in India. Specializing here can lead to roles in digital transformation, rural development projects, or launching ventures that address unique Indian market needs.
Prepare for Succession Planning & Governance in Family Businesses- (Semester 6)
For those aiming to join family businesses, engage actively with the ''''Managing Family Business Succession & Governance'''' subject. Discuss real-world scenarios with family members, identify potential areas for modernization or professionalization, and understand the legal and emotional aspects of generational transitions.
Tools & Resources
Family business case studies, Discussions with family business owners, Legal and financial consultants (if accessible), Workshops on conflict resolution
Career Connection
Direct preparation for taking on leadership roles, ensuring smooth transitions, and contributing to the long-term sustainability and growth of family-owned enterprises.
Program Structure and Curriculum
Eligibility:
- Minimum 50% Marks in Class X and XII; English as one of the subjects in Class XII.
Duration: 3 Years (6 Semesters)
Credits: 130 Credits
Assessment: Assessment pattern not specified
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BHUM 1001 | Critical Thinking & Problem Solving | Core | 3 | Logical reasoning, Decision-making models, Creative problem solving, Data analysis, Critical evaluation |
| BBAF 1001 | Financial Accounting | Core | 4 | Accounting principles, Journal entries, Ledger posting, Financial statements, Ratio analysis |
| BBAL 1001 | Legal Aspects of Business | Core | 3 | Indian Contract Act, Sale of Goods Act, Consumer Protection Act, Company Law, Intellectual Property Rights |
| BBAP 1001 | Principles of Management | Core | 3 | Management functions, Organizational structures, Planning, Decision making, Leadership |
| BBAM 1001 | Principles of Marketing | Core | 3 | Marketing concepts, Product lifecycle, Pricing strategies, Distribution channels, Promotion mix |
| BBAB 1001 | Business Economics | Core | 3 | Demand and supply, Market structures, Macroeconomics, National income, Fiscal policy |
| BPCC 1001 | Personal & Professional Development | Core | 1 | Self-awareness, Communication skills, Goal setting, Time management, Professional ethics |
Semester 2
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BHUM 1002 | Design Thinking | Core | 3 | Empathy, Ideation, Prototyping, Testing, Innovation methodologies |
| BBAB 1002 | Business Mathematics & Statistics | Core | 4 | Matrix algebra, Calculus for business, Probability, Statistical distributions, Regression analysis |
| BBAB 1003 | Organisational Behaviour | Core | 3 | Individual behavior, Group dynamics, Motivation theories, Leadership styles, Organizational culture |
| BBAM 1002 | Marketing Management | Core | 3 | Market segmentation, Targeting, Positioning, Product development, Digital marketing |
| BBAS 1001 | Entrepreneurship & Startup Management | Specialization Core | 4 | Entrepreneurial process, Business idea generation, Startup ecosystem, Business plan development, Funding sources |
| BBAS 1002 | Family Business Management | Specialization Core | 3 | Family business dynamics, Succession planning, Governance structures, Conflict management, Growth strategies |
| BBOE 1xxx | Open Elective - 1 | Elective | 3 | Varies by chosen elective, Introductory topic in a different domain |
Semester 3
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BHUM 2001 | Indian Economy & Business Environment | Core | 3 | Economic reforms, Industrial policy, Monetary policy, Foreign trade, Socio-cultural environment |
| BBAB 2001 | Research Methodology | Core | 3 | Research design, Data collection methods, Sampling, Data analysis techniques, Report writing |
| BBAB 2002 | Human Resource Management | Core | 3 | HR planning, Recruitment, Selection, Training & development, Performance appraisal |
| BBAM 2003 | Sales & Distribution Management | Core | 3 | Sales force management, Channel design, Logistics, Retailing, E-commerce distribution |
| BBAS 2001 | New Venture Creation & Growth | Specialization Core | 4 | Opportunity recognition, Business model canvas, Lean startup, Scaling strategies, Innovation management |
| BBAS 2002 | Small Business Management | Specialization Core | 3 | Small business operations, Financial management for SMEs, Marketing for small businesses, Legal compliance, Government schemes |
| BBOE 2xxx | Open Elective - 2 | Elective | 3 | Varies by chosen elective, Advanced topic in a different domain |
Semester 4
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BHUM 2002 | Business Communication | Core | 3 | Written communication, Oral presentations, Interpersonal communication, Cross-cultural communication, Digital communication |
| BBAB 2003 | Operations & Supply Chain Management | Core | 4 | Production planning, Inventory management, Logistics, Quality management, Supply chain strategies |
| BBAF 2002 | Financial Management | Core | 4 | Capital budgeting, Working capital management, Cost of capital, Financial markets, Risk management |
| BBAS 2003 | Entrepreneurial Finance & Venture Capital | Specialization Core | 4 | Startup funding, Valuation methods, Angel investors, Venture capital, Exit strategies |
| BBAS 2004 | Legal & Ethical Aspects of Entrepreneurship | Specialization Core | 3 | Business entity types, Contract law for startups, Intellectual property, Regulatory compliance, Corporate governance |
| BBOE 2xxx | Open Elective - 3 | Elective | 3 | Varies by chosen elective, Specific functional or industry topic |
| BBAS 2005 | Internship I | Specialization Core | 2 | Practical application of business principles, Industry exposure, Skill development, Project execution, Workplace ethics |
Semester 5
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BHUM 3001 | Global Business Environment | Core | 3 | International trade, Global economic blocs, Exchange rates, Cultural differences, Geopolitical factors |
| BBAB 3001 | Business Analytics | Core | 4 | Data visualization, Predictive modeling, Descriptive analytics, Prescriptive analytics, Business intelligence tools |
| BBAS 3001 | Digital Entrepreneurship | Specialization Core | 4 | E-commerce models, Digital marketing for startups, Online platform development, Cybersecurity for businesses, Growth hacking |
| BBAS 3002 | Social Entrepreneurship & Impact Investing | Specialization Core | 3 | Social innovation, Impact measurement, Sustainable development goals, Funding for social ventures, CSR initiatives |
| BBOE 3xxx | Open Elective - 4 | Elective | 3 | Varies by chosen elective, Emerging trends in business |
| BBAS 3003 | Internship II | Specialization Core | 2 | Advanced industry experience, Strategic project management, Professional networking, Report generation, Business process improvement |
Semester 6
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBAS 3004 | Innovation & Design Thinking for Entrepreneurs | Specialization Core | 4 | Ideation techniques, Creativity frameworks, User-centered design, Prototyping, Market validation |
| BBAS 3005 | Rural & Agri-Entrepreneurship | Specialization Core | 3 | Rural market opportunities, Agricultural value chains, Government schemes for rural enterprises, Microfinance, Sustainable practices |
| BBAS 3006 | Managing Family Business Succession & Governance | Specialization Core | 4 | Generational transfer, Ownership structures, Family constitution, Board of directors, Conflict resolution |
| BBAS 3007 | Business Plan & Project Report | Specialization Core | 4 | Comprehensive business plan development, Financial projections, Market analysis, Operations planning, Presentation skills |
| BBOE 3xxx | Open Elective - 5 | Elective | 3 | Varies by chosen elective, Interdisciplinary business concepts |
