

MBA in Entrepreneurship Family Business at Manjula K Ponda College of Management


Bhopal, Madhya Pradesh
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About the Specialization
What is Entrepreneurship & Family Business at Manjula K Ponda College of Management Bhopal?
This Entrepreneurship & Family Business program at Manjula K Ponda College of Management focuses on equipping students with the mindset, skills, and knowledge required to launch and grow new ventures, or to manage and scale existing family businesses. In the dynamic Indian economy, there''''s a significant demand for professionals who can innovate, manage risk, and foster sustainable growth within both startup ecosystems and deeply rooted family enterprises, which are the backbone of India''''s business landscape.
Who Should Apply?
This program is ideal for aspiring entrepreneurs, individuals from family business backgrounds looking to modernize and expand their legacy, and professionals seeking to transition into roles that require strategic business development and innovation. It caters to fresh graduates eager to start their own ventures, as well as experienced individuals aiming to enhance their entrepreneurial leadership and management capabilities for sustainable business growth in India.
Why Choose This Course?
Graduates of this program can expect to pursue diverse career paths, including founding their own startups, leading growth initiatives in family businesses, becoming venture capitalists, or working as innovation consultants. Entry-level salaries in India for such roles can range from INR 4-8 LPA, with significant growth potential up to INR 15-30+ LPA for experienced professionals in leadership roles within successful startups or large family conglomerates, contributing to India''''s economic advancement.

Student Success Practices
Foundation Stage
Build a Strong Business Acumen- (Semester 1-2)
Focus on understanding core management principles (finance, marketing, HR, operations). Attend workshops on business fundamentals and case study analysis to develop a holistic view of business functions. Engage with business news and current affairs related to Indian industries.
Tools & Resources
Harvard Business Review (HBR) articles, Financial Times (FT), NPTEL courses on management basics, Case study competitions
Career Connection
A strong foundation prepares you to identify market opportunities, understand business challenges, and develop viable solutions, crucial for both entrepreneurship and family business management.
Networking and Peer Learning- (Semester 1-2)
Actively participate in college events, student clubs, and local startup meets. Form study groups to discuss concepts and share insights. Seek out mentors from senior batches or local entrepreneurs for guidance and industry perspective.
Tools & Resources
LinkedIn, Local Chamber of Commerce events, College Entrepreneurship Cell, Student WhatsApp/Telegram groups
Career Connection
Building a robust network early on can lead to future collaborations, funding opportunities, and valuable mentorship essential for navigating the entrepreneurial landscape in India.
Idea Generation and Validation- (Semester 1-2)
Engage in brainstorming sessions and observe daily problems for potential business ideas. Learn basic market research techniques to validate your ideas. Participate in college-level idea pitching competitions to refine your concepts.
Tools & Resources
Lean Canvas/Business Model Canvas, Google Forms for surveys, Customer interview guides, Incubation Cell workshops
Career Connection
Developing the skill to generate and validate ideas is fundamental for starting a new venture or identifying innovative projects within a family business, making you an asset in any growth-oriented role.
Intermediate Stage
Develop Business Plan & Financial Modeling Skills- (Semester 3-4)
Focus on creating detailed business plans, including market analysis, operational strategies, and financial projections. Learn to use spreadsheets for financial modeling and forecasting. Seek feedback from faculty and industry experts on your plans.
Tools & Resources
Microsoft Excel for financial modeling, Online courses on business planning (e.g., Coursera, Udemy), Mentorship from finance professionals
Career Connection
Proficiency in business planning and financial modeling is critical for securing funding, making informed strategic decisions, and presenting compelling cases to stakeholders in both startups and family businesses.
Gain Industry Exposure through Internships/Projects- (Semester 3-4)
Secure internships with startups, SMEs, or family businesses to gain practical experience in various departments (e.g., marketing, operations, strategy). Work on live industry projects that require problem-solving and strategic thinking.
Tools & Resources
Internship portals (Internshala, LinkedIn), College placement cell, Networking events, Industry association memberships
Career Connection
Practical exposure bridges the gap between theoretical knowledge and real-world application, making you more employable and providing valuable insights into potential career paths or entrepreneurial ventures.
Participate in Startup Competitions & Workshops- (Semester 3-4)
Actively participate in state-level or national startup challenges, hackathons, and entrepreneurship workshops. These platforms offer opportunities to pitch ideas, receive mentorship, and collaborate with diverse teams, building resilience and presentation skills.
Tools & Resources
Startup India events, TiE events, NASSCOM Startup programs, College E-Cell competitions
Career Connection
Such participation hones problem-solving, teamwork, and pitching skills, crucial for attracting investors, partners, or internal stakeholders for new initiatives within a business.
Advanced Stage
Refine Leadership and Negotiation Skills- (Semester 4)
Take on leadership roles in college projects, events, or student bodies. Practice negotiation through role-playing and simulations. Focus on developing emotional intelligence and effective communication, essential for managing teams and stakeholders.
Tools & Resources
Leadership training programs, Books on negotiation tactics, Public speaking clubs, Mentorship from senior business leaders
Career Connection
Strong leadership and negotiation skills are vital for steering a startup through challenges, managing diverse teams in a family business, and forging successful partnerships, directly impacting career progression.
Develop a Personal Brand & Digital Presence- (Semester 4)
Cultivate a professional online presence, showcasing your skills, projects, and entrepreneurial journey. Regularly update your LinkedIn profile, contribute to industry discussions, and perhaps start a blog or podcast related to your specialization.
Tools & Resources
LinkedIn Professional Profile, Personal website/blog platforms, Professional social media platforms, Content creation tools
Career Connection
A strong personal brand attracts potential employers, investors, and collaborators, opening doors to advanced roles, funding, or speaking opportunities in the Indian business ecosystem.
Master Pitching and Investor Relations- (Semester 4)
Prepare a compelling investor deck for your business idea (or a family business expansion project). Practice pitching to mock investors, focusing on clear communication of value proposition, market potential, and financial projections. Understand funding mechanisms in India.
Tools & Resources
Pitch deck templates, Startup incubators/accelerators, Angel investor networks (e.g., Indian Angel Network), Venture capital firm websites
Career Connection
Excellent pitching skills are indispensable for raising capital for your startup, convincing family members to adopt new strategies, or securing internal funding for projects, accelerating your business growth and career trajectory.
Program Structure and Curriculum
Eligibility:
- Graduation in any discipline with a minimum of 50% marks for general category and 45% for SC/ST/OBC category (as per Barkatullah University norms).
Duration: 2 years / 4 semesters
Credits: Credits not specified
Assessment: Assessment pattern not specified




