

BBA-HONS in Finance And Accounting at Alliance University


Bengaluru, Karnataka
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About the Specialization
What is Finance and Accounting at Alliance University Bengaluru?
This Finance and Accounting specialization program at Alliance University focuses on equipping students with deep knowledge of financial markets, investment strategies, corporate finance, and accounting practices. It provides a robust understanding of India''''s dynamic economic landscape, preparing graduates to excel in critical financial roles. The program emphasizes analytical skills crucial for the evolving industry demands.
Who Should Apply?
This program is ideal for fresh graduates seeking entry into financial analysis, wealth management, or corporate accounting roles. It also suits individuals with an aptitude for numbers and a desire to understand economic trends. Aspirants aiming for professional certifications like CFA or ACCA will find the foundational knowledge highly beneficial.
Why Choose This Course?
Graduates of this program can expect promising career paths in investment banking, equity research, financial planning, and forensic accounting within Indian and international firms. Entry-level salaries typically range from INR 4-7 LPA, with significant growth potential. The curriculum also aligns with the preparatory requirements for various professional finance and accounting certifications.

Student Success Practices
Foundation Stage
Master Core Financial & Economic Concepts- (Semester 1-2)
Focus on building a strong foundation in Financial Accounting, Business Economics, and Business Mathematics. Utilize textbooks, online tutorials like Khan Academy for economics, and practice problem-solving regularly. Join study groups to clarify doubts and consolidate understanding.
Tools & Resources
Textbooks, Alliance University Library, Khan Academy (Economics), Practice Problem Sets, Study Groups
Career Connection
A solid grasp of fundamentals is crucial for advanced finance subjects and forms the bedrock for entry-level roles in financial analysis or accounting.
Develop Quantitative and Analytical Skills- (Semester 1-2)
Excel in Business Mathematics and Statistics for Business. Practice data interpretation, statistical inference, and financial calculations using Excel. Engage in competitive math challenges or data quizzes to sharpen analytical abilities beyond the curriculum.
Tools & Resources
Microsoft Excel, Statistical Software (R/Python basics if interested), Online Quizzes (e.g., Indiabix for aptitude), Quantitative Aptitude Books
Career Connection
These skills are directly transferable to financial modeling, risk assessment, and data-driven decision-making, highly valued in finance roles.
Enhance Professional Communication- (Semester 1-2)
Actively participate in communication-focused courses and public speaking events. Practice presenting case studies and engage in debates. Focus on written clarity and verbal articulation, essential for client interactions and corporate communications.
Tools & Resources
Toastmasters International (or similar clubs), Grammarly, Presentation software, Mock Interviews
Career Connection
Effective communication is vital for explaining complex financial concepts to non-finance professionals and for client management roles in the industry.
Intermediate Stage
Deep Dive into Specialization Subjects & Certifications- (Semester 3-5)
Intensively study core finance and accounting electives like Investment Management, Corporate Finance, and Financial Markets. Simultaneously, explore introductory modules for professional certifications such as NISM certifications (e.g., Equity Derivatives, Mutual Funds) to gain industry-recognized skills.
Tools & Resources
NISM Certifications (official portal), NSE Academy resources, Financial Times / Wall Street Journal, Bloomberg Terminal access (if available)
Career Connection
NISM certifications provide a competitive edge for roles in Indian stockbroking firms, mutual funds, and investment advisory services, demonstrating specific domain expertise.
Seek Internships and Industry Exposure- (Semester 3-5)
Actively apply for internships during summer breaks with banks, accounting firms, or financial consultancies. Focus on gaining hands-on experience in areas like financial analysis, taxation, auditing, or market research. Network with professionals during guest lectures and industry events.
Tools & Resources
LinkedIn, Internshala, College Placement Cell, Industry Networking Events
Career Connection
Internships are critical for building a professional network, understanding real-world corporate functions, and often lead to pre-placement offers, significantly boosting employability.
Participate in Finance Competitions & Workshops- (Semester 3-5)
Engage in inter-college finance quizzes, stock market simulations, and case study competitions. Attend workshops on financial modeling, Excel for finance, or Fintech trends to apply theoretical knowledge and develop practical problem-solving skills.
Tools & Resources
Virtual Stock Market Games, Case Study Competitions, CFA Institute Research Challenge (junior level), Financial Modeling Workshops
Career Connection
Such participation enhances your resume, showcases practical skills, and provides exposure to industry challenges, making you a more attractive candidate for specialized roles.
Advanced Stage
Intensive Placement Preparation & Mock Interviews- (Semester 6)
Dedicatedly prepare for campus placements, focusing on aptitude tests, group discussions, and technical and HR interviews. Practice finance-specific interview questions, particularly in investment banking, financial analysis, and accounting roles. Utilize mock interview sessions with faculty and alumni.
Tools & Resources
Placement Preparation Books (e.g., Arun Sharma), Online Aptitude Platforms, Mock Interview Panels, Company-specific interview guides
Career Connection
Thorough preparation directly increases the chances of securing desirable placements in top finance and accounting firms, leveraging the university''''s network.
Undertake a Comprehensive Project/Research- (Semester 6)
Execute a significant project or research paper in a chosen finance or accounting domain (e.g., ''''Impact of Digitalization on Indian Banking'''', ''''Equity Valuation of Indian IT Firms''''). This demonstrates research capabilities, analytical depth, and subject matter expertise to potential employers.
Tools & Resources
Academic Databases (JSTOR, EBSCO), Statistical software (SPSS, R), Guidance from Faculty Mentors, Financial data platforms
Career Connection
A well-executed project highlights specialized knowledge and problem-solving skills, which are highly regarded for research-oriented or analyst roles.
Network and Build Professional Brand- (Semester 6)
Cultivate a strong professional network through LinkedIn, alumni events, and industry conferences. Create a professional online presence showcasing skills, projects, and certifications. Seek mentorship from industry veterans to gain insights and guidance for career progression.
Tools & Resources
LinkedIn Premium, Alumni Association Events, Industry Conferences (e.g., FICCI, CII events), Mentorship Programs
Career Connection
A robust professional network can open doors to opportunities beyond campus placements, provide valuable career advice, and help in long-term professional growth in the finance sector.
Program Structure and Curriculum
Eligibility:
- Pass in 10+2 examination from a recognized Board with a minimum of 45% aggregate marks (40% for SC/ST).
Duration: 3 years / 6 semesters
Credits: 140 Credits
Assessment: Internal: 50%, External: 50%
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BA0101 | Principles of Management | Core | 3 | Introduction to Management, Planning and Decision Making, Organizing and Staffing, Directing and Controlling, Managerial Roles and Skills |
| BA0102 | Business Economics | Core | 3 | Introduction to Business Economics, Demand and Supply Analysis, Production and Cost Analysis, Market Structures, Macroeconomic Indicators |
| BA0103 | Business Mathematics | Core | 3 | Set Theory and Relations, Matrix Algebra, Differential Calculus, Integral Calculus, Financial Mathematics |
| BA0104 | Financial Accounting | Core | 3 | Accounting Principles and Concepts, Journal and Ledger, Trial Balance, Financial Statements, Company Accounts |
| BA0105 | Business Communication Skills | Ability Enhancement Course | 2 | Fundamentals of Communication, Verbal and Non-verbal Communication, Written Communication, Presentation Skills, Interpersonal Communication |
| BA0106 | Environmental Studies | Ability Enhancement Course | 2 | Ecosystems and Biodiversity, Environmental Pollution, Natural Resources, Sustainable Development, Environmental Ethics |
| BA0107 | Indian Constitution | Ability Enhancement Course | 2 | Constitutional Framework, Fundamental Rights and Duties, Directive Principles, Union and State Governments, Local Self-Government |
| BA0108 | Digital Fluency | Skill Enhancement Course | 2 | Digital Technologies Overview, Internet and Web Browsing, Cloud Computing Basics, Digital Security and Privacy, Productivity Tools |
| BA0109 | NSS/NCC/Physical Education/Yoga | Skill Enhancement Course | 1 | Community Service Principles, Physical Fitness, Teamwork and Leadership, Wellness Practices, Disaster Preparedness |
Semester 2
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BA0201 | Organizational Behavior | Core | 3 | Foundations of Organizational Behavior, Perception and Learning, Motivation Theories, Group Dynamics and Teamwork, Leadership and Power |
| BA0202 | Marketing Management | Core | 3 | Introduction to Marketing, Market Segmentation and Targeting, Product Life Cycle, Pricing Strategies, Promotion and Distribution Channels |
| BA0203 | Statistics for Business | Core | 3 | Data Collection and Presentation, Measures of Central Tendency, Probability Distributions, Hypothesis Testing, Regression and Correlation |
| BA0204 | Cost Accounting | Core | 3 | Cost Concepts and Classification, Cost Sheet Preparation, Budgetary Control, Variance Analysis, Activity Based Costing |
| BA0205 | Research Methodology | Core | 3 | Research Process, Research Design, Sampling Techniques, Data Analysis Tools, Report Writing |
| BA0206 | Professional Communication Skills | Ability Enhancement Course | 2 | Professional Etiquette, Negotiation Skills, Conflict Resolution, Cross-cultural Communication, Digital Communication |
| BA0207 | Leadership and Teamwork | Skill Enhancement Course | 2 | Leadership Styles, Team Formation, Motivation and Engagement, Decision Making in Teams, Collaborative Problem Solving |
| BA0208 | Financial Literacy | Skill Enhancement Course | 2 | Personal Budgeting, Savings and Investment Basics, Credit and Debt Management, Insurance Fundamentals, Tax Planning |
| BA0209 | NSS/NCC/Physical Education/Yoga | Skill Enhancement Course | 1 | Community Engagement, Discipline and Service, Physical Wellness, Stress Management, Health Awareness |
Semester 3
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BA0301 | Human Resource Management | Core | 3 | HRM Functions, Recruitment and Selection, Training and Development, Performance Appraisal, Compensation and Benefits |
| BA0302 | Entrepreneurship Development | Core | 3 | Concept of Entrepreneurship, Business Idea Generation, Business Plan Development, Funding for Startups, Challenges for Entrepreneurs |
| BA0303 | Operations Management | Core | 3 | Operations Strategy, Process Design, Capacity Planning, Inventory Management, Quality Management |
| BA0304 | Management Accounting | Core | 3 | Introduction to Management Accounting, Cost-Volume-Profit Analysis, Decision Making Techniques, Responsibility Accounting, Performance Measurement |
| BA0305 | Business Law | Core | 3 | Indian Contract Act, Sale of Goods Act, Negotiable Instruments Act, Consumer Protection Act, Company Law Basics |
| BA0306 | Excel for Business | Skill Enhancement Course | 2 | Data Entry and Formatting, Formulas and Functions, Data Analysis Tools, Charting and Visualization, Pivot Tables |
| BA0307 | Creative and Critical Thinking | Skill Enhancement Course | 2 | Problem Solving Approaches, Lateral Thinking, Decision Making Frameworks, Argument Analysis, Innovation Techniques |
| BA0308 | Ethics and Corporate Governance | Value Added Course | 2 | Ethical Theories, Business Ethics, Corporate Governance Principles, Role of Board of Directors, Stakeholder Management |
Semester 4
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BA0401 | Financial Management | Core | 3 | Introduction to Financial Management, Time Value of Money, Capital Budgeting Decisions, Working Capital Management, Sources of Finance |
| BA0402 | International Business | Core | 3 | Global Business Environment, Theories of International Trade, Foreign Exchange Markets, International Marketing, Global Strategic Management |
| BA0403 | Business Analytics | Core | 3 | Introduction to Business Analytics, Descriptive Analytics, Predictive Analytics, Prescriptive Analytics, Data Visualization |
| BA0404 | Management Information System | Core | 3 | Foundations of MIS, Information Systems for Decision Making, Database Management, Enterprise Systems, E-business and E-commerce |
| BA0405 | Digital Marketing | Core | 3 | Introduction to Digital Marketing, Search Engine Optimization, Social Media Marketing, Content Marketing, Email Marketing |
| BA0406 | Design Thinking and Innovation | Skill Enhancement Course | 2 | Introduction to Design Thinking, Empathize and Define, Ideate and Prototype, Test and Implement, Innovation Strategies |
| BA0407 | Public Speaking and Presentation Skills | Skill Enhancement Course | 2 | Speech Preparation, Delivery Techniques, Audience Engagement, Visual Aids, Handling Q&A |
| BAFA401 | Investment Management | Discipline Specific Elective (Finance and Accounting) | 3 | Investment Environment, Risk and Return, Equity Valuation, Bond Valuation, Portfolio Theory |
| BAFA402 | Financial Markets and Institutions | Discipline Specific Elective (Finance and Accounting) | 3 | Financial System Overview, Money Market, Capital Market, Banking Institutions, Non-Banking Financial Companies |
Semester 5
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BA0501 | Corporate Strategy | Core | 3 | Strategic Management Process, Environmental Analysis, Strategy Formulation, Strategy Implementation, Strategic Control |
| BA0502 | Business Ethics and CSR | Core | 3 | Ethical Decision Making, Corporate Social Responsibility, Sustainability Reporting, Stakeholder Engagement, Global Ethical Standards |
| BAFA501 | Security Analysis and Portfolio Management | Discipline Specific Elective (Finance and Accounting) | 3 | Investment Alternatives, Fundamental Analysis, Technical Analysis, Modern Portfolio Theory, Portfolio Performance Evaluation |
| BAFA502 | Derivatives and Risk Management | Discipline Specific Elective (Finance and Accounting) | 3 | Introduction to Derivatives, Forwards and Futures, Options and Swaps, Hedging Strategies, Value at Risk |
| BAFA503 | Banking and Financial Services | Discipline Specific Elective (Finance and Accounting) | 3 | Commercial Banking, Investment Banking, Mutual Funds, Insurance Services, Leasing and Factoring |
Semester 6
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BAFA601 | International Financial Management | Discipline Specific Elective (Finance and Accounting) | 3 | Balance of Payments, Foreign Exchange Risk Management, International Capital Budgeting, Multinational Working Capital, Global Financial Markets |
| BAFA602 | Mergers and Acquisitions | Discipline Specific Elective (Finance and Accounting) | 3 | M&A Rationale, Valuation of Firms, Financing M&A, Post-Merger Integration, Regulatory Framework |
| BAFA603 | Strategic Financial Management | Discipline Specific Elective (Finance and Accounting) | 3 | Wealth Maximization, Capital Structure Decisions, Dividend Policy, Corporate Restructuring, Value Based Management |
| BA6PW1 | Project Work / Internship | Core | 6 | Problem Identification, Data Collection and Analysis, Report Writing, Presentation Skills, Industry Exposure |




