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BBA-HONS in Finance And Accounting at Alliance University

Alliance University, Bengaluru is a private university established in 2010, recognized by UGC. Located in Bengaluru, it stands as a premier institution known for its diverse academic programs across management, engineering, law, and liberal arts. With a sprawling 60+ acre green campus, it offers a vibrant ecosystem and focuses on academic excellence and promising placement opportunities.

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Bengaluru, Karnataka

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About the Specialization

What is Finance and Accounting at Alliance University Bengaluru?

This Finance and Accounting specialization program at Alliance University focuses on equipping students with deep knowledge of financial markets, investment strategies, corporate finance, and accounting practices. It provides a robust understanding of India''''s dynamic economic landscape, preparing graduates to excel in critical financial roles. The program emphasizes analytical skills crucial for the evolving industry demands.

Who Should Apply?

This program is ideal for fresh graduates seeking entry into financial analysis, wealth management, or corporate accounting roles. It also suits individuals with an aptitude for numbers and a desire to understand economic trends. Aspirants aiming for professional certifications like CFA or ACCA will find the foundational knowledge highly beneficial.

Why Choose This Course?

Graduates of this program can expect promising career paths in investment banking, equity research, financial planning, and forensic accounting within Indian and international firms. Entry-level salaries typically range from INR 4-7 LPA, with significant growth potential. The curriculum also aligns with the preparatory requirements for various professional finance and accounting certifications.

Student Success Practices

Foundation Stage

Master Core Financial & Economic Concepts- (Semester 1-2)

Focus on building a strong foundation in Financial Accounting, Business Economics, and Business Mathematics. Utilize textbooks, online tutorials like Khan Academy for economics, and practice problem-solving regularly. Join study groups to clarify doubts and consolidate understanding.

Tools & Resources

Textbooks, Alliance University Library, Khan Academy (Economics), Practice Problem Sets, Study Groups

Career Connection

A solid grasp of fundamentals is crucial for advanced finance subjects and forms the bedrock for entry-level roles in financial analysis or accounting.

Develop Quantitative and Analytical Skills- (Semester 1-2)

Excel in Business Mathematics and Statistics for Business. Practice data interpretation, statistical inference, and financial calculations using Excel. Engage in competitive math challenges or data quizzes to sharpen analytical abilities beyond the curriculum.

Tools & Resources

Microsoft Excel, Statistical Software (R/Python basics if interested), Online Quizzes (e.g., Indiabix for aptitude), Quantitative Aptitude Books

Career Connection

These skills are directly transferable to financial modeling, risk assessment, and data-driven decision-making, highly valued in finance roles.

Enhance Professional Communication- (Semester 1-2)

Actively participate in communication-focused courses and public speaking events. Practice presenting case studies and engage in debates. Focus on written clarity and verbal articulation, essential for client interactions and corporate communications.

Tools & Resources

Toastmasters International (or similar clubs), Grammarly, Presentation software, Mock Interviews

Career Connection

Effective communication is vital for explaining complex financial concepts to non-finance professionals and for client management roles in the industry.

Intermediate Stage

Deep Dive into Specialization Subjects & Certifications- (Semester 3-5)

Intensively study core finance and accounting electives like Investment Management, Corporate Finance, and Financial Markets. Simultaneously, explore introductory modules for professional certifications such as NISM certifications (e.g., Equity Derivatives, Mutual Funds) to gain industry-recognized skills.

Tools & Resources

NISM Certifications (official portal), NSE Academy resources, Financial Times / Wall Street Journal, Bloomberg Terminal access (if available)

Career Connection

NISM certifications provide a competitive edge for roles in Indian stockbroking firms, mutual funds, and investment advisory services, demonstrating specific domain expertise.

Seek Internships and Industry Exposure- (Semester 3-5)

Actively apply for internships during summer breaks with banks, accounting firms, or financial consultancies. Focus on gaining hands-on experience in areas like financial analysis, taxation, auditing, or market research. Network with professionals during guest lectures and industry events.

Tools & Resources

LinkedIn, Internshala, College Placement Cell, Industry Networking Events

Career Connection

Internships are critical for building a professional network, understanding real-world corporate functions, and often lead to pre-placement offers, significantly boosting employability.

Participate in Finance Competitions & Workshops- (Semester 3-5)

Engage in inter-college finance quizzes, stock market simulations, and case study competitions. Attend workshops on financial modeling, Excel for finance, or Fintech trends to apply theoretical knowledge and develop practical problem-solving skills.

Tools & Resources

Virtual Stock Market Games, Case Study Competitions, CFA Institute Research Challenge (junior level), Financial Modeling Workshops

Career Connection

Such participation enhances your resume, showcases practical skills, and provides exposure to industry challenges, making you a more attractive candidate for specialized roles.

Advanced Stage

Intensive Placement Preparation & Mock Interviews- (Semester 6)

Dedicatedly prepare for campus placements, focusing on aptitude tests, group discussions, and technical and HR interviews. Practice finance-specific interview questions, particularly in investment banking, financial analysis, and accounting roles. Utilize mock interview sessions with faculty and alumni.

Tools & Resources

Placement Preparation Books (e.g., Arun Sharma), Online Aptitude Platforms, Mock Interview Panels, Company-specific interview guides

Career Connection

Thorough preparation directly increases the chances of securing desirable placements in top finance and accounting firms, leveraging the university''''s network.

Undertake a Comprehensive Project/Research- (Semester 6)

Execute a significant project or research paper in a chosen finance or accounting domain (e.g., ''''Impact of Digitalization on Indian Banking'''', ''''Equity Valuation of Indian IT Firms''''). This demonstrates research capabilities, analytical depth, and subject matter expertise to potential employers.

Tools & Resources

Academic Databases (JSTOR, EBSCO), Statistical software (SPSS, R), Guidance from Faculty Mentors, Financial data platforms

Career Connection

A well-executed project highlights specialized knowledge and problem-solving skills, which are highly regarded for research-oriented or analyst roles.

Network and Build Professional Brand- (Semester 6)

Cultivate a strong professional network through LinkedIn, alumni events, and industry conferences. Create a professional online presence showcasing skills, projects, and certifications. Seek mentorship from industry veterans to gain insights and guidance for career progression.

Tools & Resources

LinkedIn Premium, Alumni Association Events, Industry Conferences (e.g., FICCI, CII events), Mentorship Programs

Career Connection

A robust professional network can open doors to opportunities beyond campus placements, provide valuable career advice, and help in long-term professional growth in the finance sector.

Program Structure and Curriculum

Eligibility:

  • Pass in 10+2 examination from a recognized Board with a minimum of 45% aggregate marks (40% for SC/ST).

Duration: 3 years / 6 semesters

Credits: 140 Credits

Assessment: Internal: 50%, External: 50%

Semester-wise Curriculum Table

Semester 1

Subject CodeSubject NameSubject TypeCreditsKey Topics
BA0101Principles of ManagementCore3Introduction to Management, Planning and Decision Making, Organizing and Staffing, Directing and Controlling, Managerial Roles and Skills
BA0102Business EconomicsCore3Introduction to Business Economics, Demand and Supply Analysis, Production and Cost Analysis, Market Structures, Macroeconomic Indicators
BA0103Business MathematicsCore3Set Theory and Relations, Matrix Algebra, Differential Calculus, Integral Calculus, Financial Mathematics
BA0104Financial AccountingCore3Accounting Principles and Concepts, Journal and Ledger, Trial Balance, Financial Statements, Company Accounts
BA0105Business Communication SkillsAbility Enhancement Course2Fundamentals of Communication, Verbal and Non-verbal Communication, Written Communication, Presentation Skills, Interpersonal Communication
BA0106Environmental StudiesAbility Enhancement Course2Ecosystems and Biodiversity, Environmental Pollution, Natural Resources, Sustainable Development, Environmental Ethics
BA0107Indian ConstitutionAbility Enhancement Course2Constitutional Framework, Fundamental Rights and Duties, Directive Principles, Union and State Governments, Local Self-Government
BA0108Digital FluencySkill Enhancement Course2Digital Technologies Overview, Internet and Web Browsing, Cloud Computing Basics, Digital Security and Privacy, Productivity Tools
BA0109NSS/NCC/Physical Education/YogaSkill Enhancement Course1Community Service Principles, Physical Fitness, Teamwork and Leadership, Wellness Practices, Disaster Preparedness

Semester 2

Subject CodeSubject NameSubject TypeCreditsKey Topics
BA0201Organizational BehaviorCore3Foundations of Organizational Behavior, Perception and Learning, Motivation Theories, Group Dynamics and Teamwork, Leadership and Power
BA0202Marketing ManagementCore3Introduction to Marketing, Market Segmentation and Targeting, Product Life Cycle, Pricing Strategies, Promotion and Distribution Channels
BA0203Statistics for BusinessCore3Data Collection and Presentation, Measures of Central Tendency, Probability Distributions, Hypothesis Testing, Regression and Correlation
BA0204Cost AccountingCore3Cost Concepts and Classification, Cost Sheet Preparation, Budgetary Control, Variance Analysis, Activity Based Costing
BA0205Research MethodologyCore3Research Process, Research Design, Sampling Techniques, Data Analysis Tools, Report Writing
BA0206Professional Communication SkillsAbility Enhancement Course2Professional Etiquette, Negotiation Skills, Conflict Resolution, Cross-cultural Communication, Digital Communication
BA0207Leadership and TeamworkSkill Enhancement Course2Leadership Styles, Team Formation, Motivation and Engagement, Decision Making in Teams, Collaborative Problem Solving
BA0208Financial LiteracySkill Enhancement Course2Personal Budgeting, Savings and Investment Basics, Credit and Debt Management, Insurance Fundamentals, Tax Planning
BA0209NSS/NCC/Physical Education/YogaSkill Enhancement Course1Community Engagement, Discipline and Service, Physical Wellness, Stress Management, Health Awareness

Semester 3

Subject CodeSubject NameSubject TypeCreditsKey Topics
BA0301Human Resource ManagementCore3HRM Functions, Recruitment and Selection, Training and Development, Performance Appraisal, Compensation and Benefits
BA0302Entrepreneurship DevelopmentCore3Concept of Entrepreneurship, Business Idea Generation, Business Plan Development, Funding for Startups, Challenges for Entrepreneurs
BA0303Operations ManagementCore3Operations Strategy, Process Design, Capacity Planning, Inventory Management, Quality Management
BA0304Management AccountingCore3Introduction to Management Accounting, Cost-Volume-Profit Analysis, Decision Making Techniques, Responsibility Accounting, Performance Measurement
BA0305Business LawCore3Indian Contract Act, Sale of Goods Act, Negotiable Instruments Act, Consumer Protection Act, Company Law Basics
BA0306Excel for BusinessSkill Enhancement Course2Data Entry and Formatting, Formulas and Functions, Data Analysis Tools, Charting and Visualization, Pivot Tables
BA0307Creative and Critical ThinkingSkill Enhancement Course2Problem Solving Approaches, Lateral Thinking, Decision Making Frameworks, Argument Analysis, Innovation Techniques
BA0308Ethics and Corporate GovernanceValue Added Course2Ethical Theories, Business Ethics, Corporate Governance Principles, Role of Board of Directors, Stakeholder Management

Semester 4

Subject CodeSubject NameSubject TypeCreditsKey Topics
BA0401Financial ManagementCore3Introduction to Financial Management, Time Value of Money, Capital Budgeting Decisions, Working Capital Management, Sources of Finance
BA0402International BusinessCore3Global Business Environment, Theories of International Trade, Foreign Exchange Markets, International Marketing, Global Strategic Management
BA0403Business AnalyticsCore3Introduction to Business Analytics, Descriptive Analytics, Predictive Analytics, Prescriptive Analytics, Data Visualization
BA0404Management Information SystemCore3Foundations of MIS, Information Systems for Decision Making, Database Management, Enterprise Systems, E-business and E-commerce
BA0405Digital MarketingCore3Introduction to Digital Marketing, Search Engine Optimization, Social Media Marketing, Content Marketing, Email Marketing
BA0406Design Thinking and InnovationSkill Enhancement Course2Introduction to Design Thinking, Empathize and Define, Ideate and Prototype, Test and Implement, Innovation Strategies
BA0407Public Speaking and Presentation SkillsSkill Enhancement Course2Speech Preparation, Delivery Techniques, Audience Engagement, Visual Aids, Handling Q&A
BAFA401Investment ManagementDiscipline Specific Elective (Finance and Accounting)3Investment Environment, Risk and Return, Equity Valuation, Bond Valuation, Portfolio Theory
BAFA402Financial Markets and InstitutionsDiscipline Specific Elective (Finance and Accounting)3Financial System Overview, Money Market, Capital Market, Banking Institutions, Non-Banking Financial Companies

Semester 5

Subject CodeSubject NameSubject TypeCreditsKey Topics
BA0501Corporate StrategyCore3Strategic Management Process, Environmental Analysis, Strategy Formulation, Strategy Implementation, Strategic Control
BA0502Business Ethics and CSRCore3Ethical Decision Making, Corporate Social Responsibility, Sustainability Reporting, Stakeholder Engagement, Global Ethical Standards
BAFA501Security Analysis and Portfolio ManagementDiscipline Specific Elective (Finance and Accounting)3Investment Alternatives, Fundamental Analysis, Technical Analysis, Modern Portfolio Theory, Portfolio Performance Evaluation
BAFA502Derivatives and Risk ManagementDiscipline Specific Elective (Finance and Accounting)3Introduction to Derivatives, Forwards and Futures, Options and Swaps, Hedging Strategies, Value at Risk
BAFA503Banking and Financial ServicesDiscipline Specific Elective (Finance and Accounting)3Commercial Banking, Investment Banking, Mutual Funds, Insurance Services, Leasing and Factoring

Semester 6

Subject CodeSubject NameSubject TypeCreditsKey Topics
BAFA601International Financial ManagementDiscipline Specific Elective (Finance and Accounting)3Balance of Payments, Foreign Exchange Risk Management, International Capital Budgeting, Multinational Working Capital, Global Financial Markets
BAFA602Mergers and AcquisitionsDiscipline Specific Elective (Finance and Accounting)3M&A Rationale, Valuation of Firms, Financing M&A, Post-Merger Integration, Regulatory Framework
BAFA603Strategic Financial ManagementDiscipline Specific Elective (Finance and Accounting)3Wealth Maximization, Capital Structure Decisions, Dividend Policy, Corporate Restructuring, Value Based Management
BA6PW1Project Work / InternshipCore6Problem Identification, Data Collection and Analysis, Report Writing, Presentation Skills, Industry Exposure
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