

MBA in Family Business at Anand Institute of Business Studies


Anand, Gujarat
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About the Specialization
What is Family Business at Anand Institute of Business Studies Anand?
This Family Business program at Anand Institute of Business Studies focuses on the unique dynamics, opportunities, and challenges faced by family-owned enterprises, which form the backbone of the Indian economy. It prepares students to manage and grow these businesses, navigate succession, and implement modern governance structures, ensuring their longevity and success in the competitive Indian market.
Who Should Apply?
This program is ideal for next-generation family members poised to join their ancestral businesses, aspiring entrepreneurs interested in creating sustainable family ventures, and professionals seeking specialized roles in managing family-owned firms within India. It is also suitable for those looking to understand the intricacies of India''''s vast family business ecosystem.
Why Choose This Course?
Graduates of this program can expect to excel in roles related to succession planning, wealth management, and strategic growth within family businesses across India. They will gain skills crucial for professionalizing operations and ensuring legacy, leading to significant contributions to their family''''s enterprises or consulting roles for other Indian business families.

Student Success Practices
Foundation Stage
Build a Strong Core Business Acumen- (Semester 1-2)
Focus intently on mastering fundamental concepts in management, finance, marketing, and operations during the initial semesters. This strong foundation is critical for understanding the broader business context in which family firms operate.
Tools & Resources
Textbooks, case studies of Indian businesses, business newspapers like ''''The Economic Times'''' or ''''Business Standard'''', Online courses on platforms like Coursera/edX for foundational business topics
Career Connection
A solid understanding of core business functions enhances your ability to analyze and contribute effectively to any family business operation from day one.
Develop Effective Communication and Networking Skills- (Semester 1-2)
Actively participate in group discussions, presentations, and extracurricular activities. Work on your public speaking and interpersonal skills, which are crucial for navigating family and business relationships. Attend initial industry interaction events.
Tools & Resources
Toastmasters International clubs (if available), college debating societies, LinkedIn for professional networking, industry webinars
Career Connection
Strong communication is vital for negotiation, conflict resolution, and stakeholder management within family businesses and with external partners.
Engage with Foundational Research and Data Analysis- (Semester 1-2)
Pay close attention to research methodology and business statistics. Practice using statistical software for data analysis. This will equip you to make data-driven decisions, a skill highly valued in modernizing family enterprises.
Tools & Resources
Microsoft Excel, R/Python (basic level), SPSS, GTU Library resources for research papers, NPTEL courses on statistics
Career Connection
The ability to interpret data and conduct market research helps identify growth opportunities and mitigate risks for the family business.
Intermediate Stage
Deep Dive into Family Business Concepts- (Semester 3)
As specialization subjects begin in Semester 3, delve deeply into the unique aspects of family business management. Relate theoretical concepts to real-world Indian family business scenarios encountered during your summer internship.
Tools & Resources
Specialized books and journals on Family Business, Case studies of prominent Indian family businesses (e.g., Tata, Birla, Ambani), Discussions with faculty and family business owners
Career Connection
This specialized knowledge is directly applicable to solving complex family business issues, from governance to succession planning, enhancing your strategic value.
Maxmize Summer Internship Project Experience- (Semester 3 (during summer break after Sem 2))
Choose an internship that aligns with family business challenges, ideally within a family-owned enterprise. Focus on a specific problem, apply classroom learning, and build a strong professional network during this period. Seek mentorship.
Tools & Resources
Institute''''s placement cell for internship opportunities, Mentors within the internship organization, Project management tools
Career Connection
A well-executed internship provides practical experience, a deeper understanding of industry operations, and opens doors for future employment or family business roles.
Participate in Family Business Case Competitions and Workshops- (Semester 3)
Seek opportunities to participate in inter-college case study competitions or workshops focused on family business. This will enhance your analytical skills, problem-solving abilities, and expose you to diverse perspectives on family enterprise management.
Tools & Resources
GTU innovation council events, industry conferences, Online platforms hosting business case competitions
Career Connection
Such participation builds a strong profile, showcases your expertise, and expands your professional network among peers and industry leaders.
Advanced Stage
Undertake Impactful Research and Capstone Projects- (Semester 4)
For your Dissertation and Family Business Research Project in Semester 4, select a topic highly relevant to contemporary Indian family business issues. Conduct thorough research and aim for actionable insights that can genuinely benefit family firms.
Tools & Resources
Academic databases (JSTOR, EBSCO), research software (NVivo for qualitative), Expert interviews with family business leaders or consultants
Career Connection
High-quality research can establish you as a thought leader and subject matter expert, making you indispensable for strategic roles within family enterprises or consulting firms.
Focus on Advanced Specialization and Skill Refinement- (Semester 4)
Prioritize elective subjects like ''''Wealth Management'''' and ''''Governance and Succession Planning''''. Develop skills in areas such as financial planning, legal compliance, and conflict mediation, which are critical for long-term family business sustainability.
Tools & Resources
Workshops on financial planning, legal clinics, Industry reports and best practices on family governance
Career Connection
These advanced skills directly equip you for leadership and advisory roles, particularly in ensuring the financial health and seamless transition of a family business.
Prepare for Strategic Career Pathways- (Semester 4)
Actively engage with the placement cell for opportunities in family business groups, consulting firms specializing in family enterprises, or even for initiating your own venture. Refine your resume, practice interview techniques, and leverage your network.
Tools & Resources
Institute''''s placement guidance, career counsellors, Mock interview platforms, networking events
Career Connection
Strategic preparation ensures you secure impactful roles that align with your specialization, offering significant career growth and the chance to shape the future of Indian family businesses.
Program Structure and Curriculum
Eligibility:
- Any Graduate with 50% marks (45% for SC/ST/SEBC) from any recognized University and appeared in CMAT conducted by AICTE is eligible for MBA.
Duration: 4 semesters / 2 years
Credits: 98 Credits
Assessment: Internal: 30%, External: 70%
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| 3510001 | Management Principles & Applications | Core | 3 | Introduction to Management, Planning and Decision Making, Organizing and Staffing, Directing and Leading, Controlling and Coordination |
| 3510002 | Economics for Managers | Core | 3 | Managerial Economics Fundamentals, Demand and Supply Analysis, Production and Cost Analysis, Market Structures and Pricing Decisions, Macroeconomic Indicators |
| 3510003 | Accounting for Managers | Core | 3 | Financial Accounting Concepts, Cost Accounting Principles, Management Accounting Techniques, Financial Statement Analysis, Budgeting and Control |
| 3510004 | Business Statistics | Core | 3 | Introduction to Statistics, Probability and Probability Distributions, Sampling and Estimation, Hypothesis Testing, Regression and Correlation Analysis |
| 3510005 | Legal Aspects of Business | Core | 3 | Indian Contract Act, Sale of Goods Act, Negotiable Instruments Act, Companies Act, Consumer Protection Act |
| 3510006 | Research Methodology | Core | 3 | Introduction to Business Research, Research Design and Methods, Data Collection Techniques, Sampling Design, Data Analysis and Interpretation |
| 3510007 | Communication Skills & Personality Development | Core | 3 | Verbal and Non-Verbal Communication, Presentation Skills, Group Discussion Techniques, Interview Skills, Personality Development |
| 3510008 | Quantitative Methods Lab | Lab | 2 | Introduction to Statistical Software, Data Entry and Management, Descriptive Statistics using Software, Inferential Statistics using Software, Report Generation |
| 3510009 | Computer Applications in Management | Core | 3 | MS Office for Business, Data Management and Analysis Tools, Internet and E-commerce Applications, Business Software Overview, Database Concepts |
Semester 2
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| 3520001 | Marketing Management | Core | 3 | Marketing Environment and Research, Consumer Behavior and Market Segmentation, Product and Pricing Strategies, Promotion and Distribution Channels, Digital Marketing Basics |
| 3520002 | Human Resource Management | Core | 3 | HR Planning and Job Analysis, Recruitment and Selection, Training and Development, Performance Management and Appraisal, Compensation and Employee Relations |
| 3520003 | Financial Management | Core | 3 | Financial Decisions and Goals, Working Capital Management, Capital Budgeting Decisions, Cost of Capital and Capital Structure, Dividend Policy |
| 3520004 | Operations Management | Core | 3 | Production Systems and Design, Inventory Management, Quality Management and Control, Supply Chain Management, Project Management Techniques |
| 3520005 | Business Ethics & Corporate Governance | Core | 3 | Ethical Theories in Business, Corporate Social Responsibility, Principles of Corporate Governance, Stakeholder Management, Ethical Decision Making |
| 3520006 | Management Information System | Core | 3 | Role of Information Systems in Business, Database Management Systems, Enterprise Resource Planning, E-commerce and M-commerce, IT Strategy and Security |
| 3520007 | Organizational Behavior | Core | 3 | Individual Behavior in Organizations, Group Dynamics and Teamwork, Motivation and Leadership, Conflict Management and Negotiation, Organizational Culture and Change |
| 3520008 | Marketing Research | Core | 2 | Marketing Research Process, Problem Formulation and Research Design, Data Collection Methods, Questionnaire Design, Data Analysis and Report Writing |
| 3520009 | Business Environment | Core | 2 | Economic Environment, Political and Legal Environment, Social and Cultural Environment, Technological Environment, Global Business Environment |
Semester 3
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| 3530001 | Strategic Management | Core | 3 | Strategic Planning Process, Environmental Scanning and Industry Analysis, Formulation of Corporate and Business Strategies, Strategy Implementation and Control, Mergers, Acquisitions, and Divestitures |
| 3530002 | Management of Technology and Innovation | Core | 3 | Technology Adoption and Diffusion, Innovation Process and Models, R&D Management, Technology Transfer and Commercialization, Intellectual Property Rights |
| 3530003 | International Business | Core | 3 | Global Business Environment, Theories of International Trade and Investment, Foreign Direct Investment, International Marketing Strategies, Cross-Cultural Management |
| 3530004 | Summer Internship Project | Project | 5 | Project Identification and Planning, Data Collection and Analysis, Problem Solving and Recommendation, Report Writing and Presentation, Application of Theoretical Concepts |
| 3530701 | Foundation of Family Business Management | Elective (Family Business) | 3 | Nature and Significance of Family Business, Family Business Systems and Dynamics, Culture, Values, and Vision in Family Business, Ownership Structures and Governance, Challenges and Strengths of Family Businesses |
| 3530702 | Entrepreneurship and New Venture Creation | Elective (Family Business) | 3 | Entrepreneurial Process and Mindset, Opportunity Identification and Evaluation, Developing a Business Plan, Funding New Ventures, Startup Ecosystem and Support |
| 3530703 | Managing Growth in Family Business | Elective (Family Business) | 3 | Growth Strategies for Family Firms, Professionalization of Management, Conflict Resolution and Harmonization, Succession Planning Challenges, Innovation for Sustained Growth |
| 3530704 | Innovation and Technology in Family Business | Elective (Family Business) | 3 | Role of Innovation in Family Business, Digital Transformation Strategies, Adopting New Technologies, R&D Management in Family Contexts, Intellectual Property Protection |
Semester 4
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| 3540001 | Entrepreneurship Development | Core | 3 | Entrepreneurial Traits and Competencies, Identifying Business Opportunities, Feasibility Analysis and Business Plan, Startup Financing and Government Schemes, Managing Growth and Exit Strategies |
| 3540002 | Comprehensive Project | Project | 5 | Interdisciplinary Project Design, Data Collection and Empirical Analysis, Problem-solving for Real-world Scenarios, Project Report Writing, Presentation and Viva Voce |
| 3540003 | Dissertation | Project | 5 | Research Proposal Development, Literature Review and Gap Identification, Methodology Design and Data Analysis, Thesis Writing and Argumentation, Viva Voce Examination |
| 3540705 | Legal & Tax Aspects of Family Business | Elective (Family Business) | 3 | Business Laws Relevant to Family Firms, Income Tax and Corporate Tax Implications, Estate Planning and Wealth Transfer, Succession Laws and Property Rights, Regulatory Compliance for Family Businesses |
| 3540706 | Wealth Management in Family Business | Elective (Family Business) | 3 | Personal and Business Wealth Integration, Investment Planning and Portfolio Management, Risk Management and Insurance, Philanthropy and Family Foundations, Financial Succession Planning |
| 3540707 | Governance and Succession Planning in Family Business | Elective (Family Business) | 3 | Family Governance Structures (Family Council, Constitution), Board of Directors in Family Firms, Leadership Development and Mentoring, Succession Models and Implementation, Managing Intra-family Conflicts |
| 3540708 | Family Business Research Project | Elective (Project - Family Business) | 5 | Research Design for Family Business Issues, Data Collection in Family Contexts, Analysis of Family Business Challenges, Developing Strategic Recommendations, Presenting Research Findings |




