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B-COM in International Business at SRM Institute of Science and Technology

SRM Institute of Science and Technology, a premier deemed university established in 1985 in Chennai, Tamil Nadu, is renowned for academic excellence. Accredited with an A++ grade by NAAC, it offers diverse undergraduate, postgraduate, and doctoral programs, including strong engineering and management courses. The institute attracts over 52,000 students and consistently achieves high placements, with a notable highest package of INR 52 LPA for the 2023-24 batch.

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location

Chengalpattu, Tamil Nadu

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About the Specialization

What is International Business at SRM Institute of Science and Technology Chengalpattu?

This International Business program at SRM Institute of Science and Technology focuses on equipping students with comprehensive knowledge and skills vital for navigating the complexities of global trade and commerce. It emphasizes cross-cultural business practices, international finance, and logistics, catering to India''''s growing integration into the global economy. The program''''s design incorporates analytical tools and strategic frameworks relevant to multinational operations.

Who Should Apply?

This program is ideal for fresh graduates seeking entry into global trade, export-import houses, or international finance roles in India. It also suits working professionals looking to upskill in international marketing, supply chain, or HR, and career changers transitioning into the dynamic international business landscape. A strong interest in global affairs and economics is beneficial.

Why Choose This Course?

Graduates of this program can expect diverse India-specific career paths in international marketing, logistics, foreign exchange, or export management, with entry-level salaries typically ranging from INR 3-5 LPA, growing significantly with experience. They can pursue roles in MNCs operating in India or Indian companies with global footprints, aligning with certifications like Certified International Trade Professional.

Student Success Practices

Foundation Stage

Build Strong Business Fundamentals- (Semester 1-2)

Focus on excelling in core subjects like Financial Accounting, Business Statistics, and Principles of Management. Attend all lectures, participate in discussions, and clarify doubts immediately to lay a solid academic base. This ensures a strong grasp of essential business concepts.

Tools & Resources

Textbooks, Class Notes, SRMIST Library resources, Peer study groups

Career Connection

A robust foundation is critical for understanding advanced specialization subjects and excelling in competitive entrance exams for higher studies or entry-level job interviews in finance or general management roles.

Enhance Communication and IT Skills- (Semester 1-2)

Actively participate in Business Communication classes and diligently practice Computer Applications in Business. Aim for certifications in MS-Office or basic data analysis tools. Join college clubs focused on public speaking or debate to refine soft skills.

Tools & Resources

Microsoft Office Suite, Online tutorials (e.g., NPTEL for communication), Toastmasters International (if available)

Career Connection

Effective communication and proficiency in business software are non-negotiable for all business roles, making you a more desirable candidate for internships and placements across sectors in India.

Network and Explore Business Areas- (Semester 1-2)

Attend guest lectures, industry workshops, and seminars organized by the Faculty of Management. Engage with faculty members about potential career paths and start building a professional network. Explore various business specializations to understand your interests.

Tools & Resources

SRMIST Career Development Centre, LinkedIn, Industry event calendars

Career Connection

Early networking can lead to mentorship opportunities and provide insights into different industries, helping you align your academic choices with future career aspirations in the Indian job market.

Intermediate Stage

Deep Dive into International Business Concepts- (Semester 3-5)

Pay special attention to core International Business subjects like International Trade Finance, Global Marketing, and Export-Import Procedures. Read international business journals and case studies from Indian companies engaged in global trade. Consider undertaking minor research projects.

Tools & Resources

International trade journals, ICMR case studies, World Trade Organization (WTO) website

Career Connection

A deep understanding of these subjects makes you competitive for roles in trade finance, global logistics, and international marketing within Indian and multinational companies.

Acquire Practical Skills with Foreign Language- (Semester 4-5)

Take the foreign language courses seriously and practice regularly. Aim for basic proficiency and cultural understanding in a chosen language. Seek out opportunities to interact with native speakers or cultural exchange programs, even online.

Tools & Resources

Duolingo, Babbel, Alliance Française/Goethe-Institut local centers, language exchange apps

Career Connection

Proficiency in a foreign language is a significant advantage in international business roles in India, opening doors to liaison, translation, and overseas posting opportunities, and demonstrating adaptability.

Seek Industry Internships and Projects- (Semester 3-5)

Proactively search for internships with export-import firms, logistics companies, or international divisions of Indian businesses. Work on industry-relevant mini-projects or case competitions to apply theoretical knowledge and gain practical experience.

Tools & Resources

Internshala, LinkedIn Jobs, SRMIST placement cell, industry associations like FIEO

Career Connection

Internships provide crucial real-world exposure, allowing you to build a professional network and gain experience that is highly valued by employers for final placements in the Indian corporate landscape.

Advanced Stage

Master Advanced Specialization & Analytics- (Semester 6)

Excel in advanced international business subjects like International Financial Management and International Logistics & SCM. Develop strong analytical skills by working with business analytics software and engaging in data-driven projects related to global markets.

Tools & Resources

Advanced Excel, R/Python for data analysis, business intelligence tools like Tableau/Power BI

Career Connection

Specialized knowledge combined with analytical prowess prepares you for advanced roles in international finance, supply chain optimization, and market analysis, which are high-demand areas in India''''s globalized economy.

Undertake a Comprehensive Project/Internship- (Semester 6)

Engage deeply in your final year project or extended internship, focusing on a complex problem in international business. Aim to deliver tangible solutions or actionable insights. This demonstrates your ability to work independently and apply cumulative knowledge.

Tools & Resources

Project management software, research databases, mentorship from faculty/industry experts

Career Connection

A well-executed project or internship serves as a powerful resume builder and talking point during placement interviews, showcasing your problem-solving abilities and readiness for the industry.

Prepare Strategically for Placements & Career- (Semester 6)

Utilize SRMIST''''s career services for resume building, mock interviews, and group discussions specifically tailored for international business roles. Research target companies, understand their global operations, and prepare for aptitude tests and domain-specific interviews.

Tools & Resources

SRMIST Placement Cell, online aptitude test platforms (e.g., AmbitionBox), company websites

Career Connection

Strategic preparation significantly boosts your chances of securing placements in top Indian and international companies, ensuring a smooth transition from academics to a rewarding career in global business.

Program Structure and Curriculum

Eligibility:

  • A pass in 10+2 or equivalent examination with Commerce or Accountancy or Mathematics as one of the subjects.

Duration: 6 semesters / 3 years

Credits: 140 Credits

Assessment: Internal: 40% (Theory), 60% (Practical/Project), External: 60% (Theory), 40% (Practical/Project)

Semester-wise Curriculum Table

Semester 1

Subject CodeSubject NameSubject TypeCreditsKey Topics
21BCB101JBusiness StatisticsCore3Introduction to Statistics, Data Collection & Presentation, Measures of Central Tendency, Measures of Dispersion, Probability
21BCB102JFinancial AccountingCore3Introduction to Accounting, Journal & Ledger, Trial Balance, Final Accounts of Sole Proprietorship, Depreciation
21BCB103JBusiness CommunicationCore3Basics of Communication, Types of Communication, Written Communication, Oral Communication, Business Correspondence
21BCB104JPrinciples of ManagementCore3Introduction to Management, Planning, Organizing, Staffing, Directing and Controlling
21HSB101EnglishCore (Language)3Grammar & Usage, Reading Comprehension, Writing Skills, Listening & Speaking, Business Etiquette
21BCB105LComputer Applications in BusinessSkill-based (Lab)2MS-Office, Internet & E-commerce, Data Analytics Basics, Cyber Security Basics

Semester 2

Subject CodeSubject NameSubject TypeCreditsKey Topics
21BCB201JCost AccountingCore3Introduction to Cost Accounting, Material Costing, Labour Costing, Overhead Costing, Activity-Based Costing
21BCB202JBusiness LawCore3Indian Contract Act, Sale of Goods Act, Consumer Protection Act, Negotiable Instruments Act, Companies Act (Introduction)
21BCB203JMarketing ManagementCore3Introduction to Marketing, Marketing Mix, Product Life Cycle, Pricing Strategies, Promotion & Distribution
21BCB204JHuman Resource ManagementCore3Introduction to HRM, HR Planning, Recruitment & Selection, Training & Development, Performance Appraisal
21BCB205JFinancial ServicesCore3Introduction to Financial System, Banking, Insurance, Mutual Funds, Stock Market
21BCB206LAdvanced Excel for BusinessSkill-based (Lab)2Advanced Formulas, Data Visualization, Data Validation, Pivot Tables, Macros

Semester 3

Subject CodeSubject NameSubject TypeCreditsKey Topics
21BCB301JCorporate AccountingCore3Share Capital, Debentures, Redemption of Preference Shares, Final Accounts of Companies, Amalgamation
21BCB302JOrganisational BehaviourCore3Introduction to OB, Perception, Learning, Motivation, Group Dynamics
21BCB303JProduction and Operations ManagementCore3Introduction to POM, Facility Location, Production Planning, Inventory Management, Quality Control
21BCB304JInternational BusinessCore3Nature and Scope of IB, Theories of IB, Modes of Entry, WTO, Globalisation
21BCB305JExport and Import ProceduresCore3Export Policy, Import Policy, Export Documentation, Import Documentation, Custom Clearance
21BCB306LSoftware for Business AnalyticsSkill-based (Lab)2Introduction to R/Python (basic), Data Import, Data Cleaning, Basic Visualizations

Semester 4

Subject CodeSubject NameSubject TypeCreditsKey Topics
21BCB401JIncome Tax Law and PracticeCore3Basic Concepts of Income Tax, Residential Status, Heads of Income (Salary, House Property), Deductions, Computation of Tax
21BCB402JE-CommerceCore3Introduction to E-Commerce, Business Models, Payment Systems, E-Security, Digital Marketing
21BCB403JInternational Trade FinanceCore3Sources of Trade Finance, Methods of Payment, EXIM Bank, ECGC, Foreign Exchange Markets
21BCB404JGlobal MarketingCore3Global Marketing Environment, Global Product Strategy, Global Pricing, Global Distribution, Global Promotion
21BCB405JEntrepreneurship DevelopmentCore3Concept of Entrepreneurship, Entrepreneurial Process, Business Plan, Funding Sources, Legal Aspects
21BCB406LForeign Language – ISkill-based (Lab)2Basic Vocabulary, Greetings, Self-Introduction, Simple Conversations, Cultural Awareness

Semester 5

Subject CodeSubject NameSubject TypeCreditsKey Topics
21BCB501JGoods and Service TaxCore3Introduction to GST, Levy & Collection of GST, Input Tax Credit, GST Registration, Returns
21BCB502JManagement AccountingCore3Introduction to Management Accounting, Marginal Costing, Budgetary Control, Standard Costing, Fund Flow Statement
21BCB503JInternational Marketing ResearchCore3Introduction to IMR, Data Collection in IMR, Research Design, Data Analysis, Report Writing
21BCB504JInternational Human Resource ManagementCore3Introduction to IHRM, Expatriate Management, Compensation & Benefits, International Labour Relations, Global Talent Management
21BCB505JInternational Logistics and Supply Chain ManagementCore3Introduction to ILSCM, International Transportation, Warehousing & Inventory, Customs & Regulations, Global Supply Chain Strategies
21BCB506ERetail ManagementElective3Retail Formats, Store Location, Merchandising, Retail Operations, Customer Relationship Management
21BCB507EDigital MarketingElective3SEO, SEM, Social Media Marketing, Content Marketing, Email Marketing
21BCB508EFinancial Markets and InstitutionsElective3Money Market, Capital Market, SEBI, RBI, Investment Banks
21BCB509EBusiness AnalyticsElective3Predictive Analytics, Prescriptive Analytics, Data Mining, Big Data, Business Intelligence
21BCB510LForeign Language – IISkill-based (Lab)2Intermediate Grammar, Conversation Practice, Business Communication, Cultural Nuances, Presentation Skills

Semester 6

Subject CodeSubject NameSubject TypeCreditsKey Topics
21BCB601JAuditing and Corporate GovernanceCore3Introduction to Auditing, Types of Audit, Audit Planning, Internal Control, Corporate Governance
21BCB602JProject ManagementCore3Introduction to Project Management, Project Life Cycle, Project Planning, Project Scheduling, Risk Management
21BCB603JInternational Financial ManagementCore3Introduction to IFM, Foreign Exchange Risk Management, International Capital Budgeting, International Working Capital Management, Global Financial Markets
21BCB604PProject Work / InternshipProject6Project Identification, Literature Review, Methodology, Data Analysis, Report Writing
21BCB605EFinancial DerivativesElective3Futures, Forwards, Options, Swaps, Hedging Strategies
21BCB606ERural MarketingElective3Rural Consumer Behavior, Rural Market Environment, Product & Pricing in Rural Areas, Distribution & Promotion in Rural Areas
21BCB607EInternational Business LawElective3International Contracts, Intellectual Property Rights, Dispute Resolution, WTO Law, UN Convention on Contracts for International Sale of Goods
21BCB608EData VisualizationElective3Principles of Visualization, Chart Types, Dashboard Design, Tableau/Power BI Basics
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