

BBA in Banking at Manipal Academy of Higher Education


Udupi, Karnataka
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About the Specialization
What is Banking at Manipal Academy of Higher Education Udupi?
This Banking specialization program at Manipal Academy of Higher Education focuses on equipping students with comprehensive knowledge and skills essential for a career in the dynamic banking and financial services sector. It delves into the intricacies of commercial banking, financial markets, risk management, and digital finance, aligning with the evolving landscape of the Indian banking industry. The program emphasizes both theoretical foundations and practical applications relevant to modern financial operations.
Who Should Apply?
This program is ideal for fresh graduates seeking entry into India''''s rapidly expanding banking sector, including public, private, and foreign banks. It also suits individuals aspiring to roles in financial services, wealth management, or fintech companies. Students with a keen interest in economic trends, financial instruments, and digital transformations in finance, coupled with strong analytical skills, will find this specialization particularly rewarding for building a solid career foundation.
Why Choose This Course?
Graduates of this program can expect diverse India-specific career paths, including roles as Probationary Officers in public sector banks, relationship managers in private banks, credit analysts, financial advisors, or operations executives in fintech firms. Entry-level salaries in India typically range from INR 3-6 LPA, with significant growth potential as experience accrues, potentially reaching INR 10-20+ LPA for experienced professionals. The curriculum often aligns with certifications like NISM or IIBF, enhancing employability.

Student Success Practices
Foundation Stage
Master Core Business Fundamentals- (Semester 1-2)
Diligently study subjects like Financial Accounting, Business Economics, and Business Mathematics. Utilize MAHE''''s library resources and online tutorials for conceptual clarity. Form study groups with peers to discuss challenging topics and solve problems collaboratively, building a strong academic base essential for advanced banking concepts.
Tools & Resources
MAHE Digital Library, Khan Academy (for foundational math/econ), Peer Study Groups
Career Connection
A solid grasp of fundamentals is crucial for understanding financial statements, market dynamics, and quantitative analysis, which are core skills for any banking role and for cracking competitive exams for banking jobs.
Enhance Business Communication and Presentation Skills- (Semester 1-2)
Actively participate in communication workshops and club activities offered by MAHE. Practice public speaking, professional writing, and crafting compelling presentations. Seek feedback from professors and peers to refine these skills, as effective communication is paramount in client-facing or team-based banking roles.
Tools & Resources
MAHE Communication Centre, Toastmasters Club (if available), Grammarly
Career Connection
Strong communication skills are highly valued in banking for client interactions, internal reporting, and career advancement, directly impacting placement interviews and subsequent professional growth.
Develop Foundational Analytical and Statistical Acumen- (Semester 1-2)
Pay close attention to Business Statistics and related quantitative subjects. Practice data interpretation and problem-solving using tools like Excel. Engage in practical assignments that involve analyzing business data to build a strong analytical mindset necessary for financial modeling and risk assessment.
Tools & Resources
Microsoft Excel, Statistical software tutorials, Practice problem sets
Career Connection
Analytical skills are critical for roles in credit analysis, market research, and risk management within the banking sector, making graduates more competitive in the job market.
Intermediate Stage
Engage in Banking and Finance Specific Electives and Certifications- (Semester 3-5)
Choose specialization electives like ''''Banking and Financial Systems'''' and ''''Financial Markets'''' wisely. Alongside academics, pursue industry-recognized certifications from institutions like NISM (National Institute of Securities Markets) for modules like Equity Derivatives or Mutual Funds, and IIBF (Indian Institute of Banking & Finance) for banking basics. This provides a competitive edge.
Tools & Resources
NISM Certifications, IIBF Courses, E-learning platforms like Coursera/edX for finance courses
Career Connection
These certifications demonstrate a proactive interest and specialized knowledge to recruiters, significantly boosting employability for specific roles in banking and financial services.
Seek Early Industry Exposure through Mini-Projects and Internships- (Semester 4-5)
Actively look for short-term internships, virtual projects, or summer training opportunities in banks, NBFCs, or financial advisory firms. Even small projects related to financial analysis or market research can provide valuable real-world context to classroom learning. Network with alumni and industry professionals through MAHE''''s career services.
Tools & Resources
MAHE Career Services, LinkedIn, Internshala
Career Connection
Early industry exposure helps in understanding the practical application of banking theories, building a professional network, and securing strong recommendations for final placements.
Cultivate Awareness of Digital Banking & Fintech Trends- (Semester 4-5)
Stay updated on the latest trends in digital banking, payment systems, blockchain, and artificial intelligence in finance. Read industry reports, follow financial news, and attend webinars on fintech. Understand how technology is reshaping the Indian banking landscape to be future-ready.
Tools & Resources
Financial Express, The Economic Times, Fintech News India, RBI publications
Career Connection
Knowledge of digital banking and fintech is increasingly essential for roles in modern banks, which are undergoing rapid digital transformation, opening up new career avenues.
Advanced Stage
Undertake Comprehensive Project Work/Dissertation- (Semester 6)
Choose a relevant and impactful topic for your final year project, ideally related to contemporary banking challenges or innovative financial solutions. Dedicate significant effort to research, data collection, analysis, and report writing. Leverage faculty guidance for in-depth insights and a robust methodology.
Tools & Resources
Statistical software (SPSS, R), Research databases, MAHE Faculty Mentors
Career Connection
A well-executed project demonstrates research capabilities, problem-solving skills, and specialized knowledge, making it a powerful talking point in job interviews and a testament to practical application of learning.
Intensive Placement Preparation and Mock Interviews- (Semester 6)
Engage rigorously with MAHE''''s placement cell for dedicated training on aptitude tests, group discussions, and personal interviews. Practice specific questions related to banking concepts, current affairs, and behavioral aspects. Conduct multiple mock interviews to refine responses and build confidence for placement drives.
Tools & Resources
MAHE Placement Cell, Online aptitude platforms, Interview preparation guides
Career Connection
Thorough preparation directly translates into higher chances of securing desired placements in top banking and financial institutions, launching a successful career.
Network and Build a Professional Presence- (Semester 5-6)
Actively network with alumni, guest lecturers, and professionals through MAHE''''s events, LinkedIn, and industry conferences. Develop a strong professional online presence. Building relationships can open doors to mentorship, internships, and future job opportunities in the competitive banking sector.
Tools & Resources
LinkedIn, Industry events (online/offline), Alumni network portal
Career Connection
Networking is vital for career growth, providing insights into industry trends, potential job leads, and mentorship opportunities that can shape long-term career trajectories in banking.
Program Structure and Curriculum
Eligibility:
- Pass in 10+2 / A Level / IB / American 12th Grade or equivalent with minimum 45% aggregate marks.
Duration: 3 years / 6 semesters
Credits: 140 Credits
Assessment: Internal: 50%, External: 50%
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBAB101 | Principles of Management | Core | 4 | Introduction to Management, Planning and Decision Making, Organizing and Staffing, Directing and Controlling, Managerial Ethics and Social Responsibility |
| BBAB102 | Business Economics | Core | 4 | Introduction to Microeconomics, Demand and Supply Analysis, Production and Cost Analysis, Market Structures, Macroeconomic Concepts |
| BBAB103 | Financial Accounting | Core | 4 | Accounting Concepts and Principles, Journal and Ledger, Trial Balance and Financial Statements, Depreciation and Inventory Valuation, Company Accounts |
| BBAB104 | Business Mathematics | Core | 4 | Matrices and Determinants, Differential Calculus, Integral Calculus, Linear Programming, Financial Mathematics |
| BBAB105 | Environmental Studies | Core | 2 | Natural Resources, Ecosystems, Biodiversity and Conservation, Environmental Pollution, Social Issues and the Environment |
Semester 2
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBAB201 | Organizational Behaviour | Core | 4 | Foundations of Individual Behavior, Perception and Learning, Motivation Theories, Group Dynamics and Teamwork, Leadership and Power |
| BBAB202 | Business Statistics | Core | 4 | Data Collection and Presentation, Measures of Central Tendency, Measures of Dispersion, Correlation and Regression, Probability and Probability Distributions |
| BBAB203 | Marketing Management | Core | 4 | Marketing Concepts and Environment, Market Segmentation and Targeting, Product and Pricing Decisions, Promotion and Distribution Channels, Consumer Behavior |
| BBAB204 | Business Law | Core | 4 | Indian Contract Act, Sale of Goods Act, Negotiable Instruments Act, Companies Act, Consumer Protection Act |
| BBAB205 | Business Communication | Core | 2 | Fundamentals of Communication, Oral Communication Skills, Written Communication Skills, Business Correspondence, Presentations and Reports |
Semester 3
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBAB301 | Cost Accounting | Core | 4 | Introduction to Cost Accounting, Cost Concepts and Classification, Material and Labour Costing, Overhead Costing, Marginal Costing and Break-Even Analysis |
| BBAB302 | Human Resource Management | Core | 4 | HRM Functions and Scope, HR Planning and Recruitment, Training and Development, Performance Management, Compensation and Benefits |
| BBAB303 | Principles of Financial Management | Core | 4 | Introduction to Financial Management, Time Value of Money, Capital Budgeting Decisions, Working Capital Management, Cost of Capital and Capital Structure |
| BBAB304 | Operations Management | Core | 4 | Introduction to Operations Management, Production Planning and Control, Inventory Management, Quality Management, Supply Chain Management |
| BBAB305 | Indian Constitution | Core | 2 | Preamble and Basic Features, Fundamental Rights and Duties, Directive Principles of State Policy, Union and State Governments, Amendments and Emergency Provisions |
Semester 4
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBAB401 | Management Information Systems | Core | 4 | Introduction to MIS, Information Systems for Business, Database Management, E-commerce and E-business, IT Security and Ethics |
| BBAB402 | Research Methodology | Core | 4 | Introduction to Research, Research Design, Data Collection Methods, Sampling Techniques, Data Analysis and Report Writing |
| BBAB403 | Entrepreneurship Development | Core | 4 | Concept of Entrepreneurship, Innovation and Creativity, Business Plan Preparation, Sources of Finance for Start-ups, Legal Aspects of Business |
| BBAB404 | Banking and Financial Systems | Specialization Core (Banking) | 4 | Structure of Indian Financial System, Commercial Banking, Reserve Bank of India, Non-Banking Financial Companies, Financial Sector Reforms in India |
| BBAB405 | Financial Markets and Instruments | Specialization Core (Banking) | 4 | Money Market, Capital Market, Debt Market, Derivatives Market, Regulatory Framework of Financial Markets |
Semester 5
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBAB501 | International Business | Core | 4 | Globalization and International Trade, Theories of International Trade, Foreign Exchange Markets, International Financial Management, Cross-Cultural Management |
| BBAB502 | Investment Management | Specialization Elective (Banking) | 4 | Investment Avenues, Risk and Return Analysis, Equity and Bond Valuation, Portfolio Management, Mutual Funds and Derivatives |
| BBAB503 | Retail Banking | Specialization Elective (Banking) | 4 | Introduction to Retail Banking, Products and Services (Deposits, Loans), Delivery Channels (Branches, ATMs, Digital), Customer Relationship Management, Risk Management in Retail Banking |
| BBAB504 | Risk Management in Banking | Specialization Elective (Banking) | 4 | Credit Risk Management, Market Risk Management, Operational Risk Management, Liquidity Risk Management, Basel Accords and Regulations |
| BBAB505 | Summer Internship | Project | 2 | Industry Exposure, Practical Application of Concepts, Report Writing, Presentation Skills, Networking |
Semester 6
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBAB601 | Strategic Management | Core | 4 | Concepts of Strategic Management, Environmental Analysis, Formulation of Strategy, Strategy Implementation, Strategic Control and Evaluation |
| BBAB602 | International Banking and Forex Management | Specialization Elective (Banking) | 4 | Correspondent Banking, International Payment Systems, Foreign Exchange Market Operations, Exchange Rate Regimes, Currency Risk Management |
| BBAB603 | Digital Banking and Fintech | Specialization Elective (Banking) | 4 | Evolution of Digital Banking, Mobile Banking and Internet Banking, Fintech Innovations (AI, Blockchain), Payment Systems and Wallets, Regulatory Aspects of Digital Finance |
| BBAB604 | Wealth Management | Specialization Elective (Banking) | 4 | Principles of Wealth Management, Financial Planning Process, Investment Products for Wealth Creation, Estate Planning and Retirement Planning, Regulatory Environment for Wealth Management |
| BBAB605 | Project Work | Project | 6 | Problem Identification, Literature Review, Data Collection and Analysis, Report Writing, Project Presentation |

