BBA in Logistics And Supply Chain Management at Manipal Academy of Higher Education
Udupi, Karnataka
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About the Specialization
What is Logistics and Supply Chain Management at Manipal Academy of Higher Education Udupi?
This BBA Logistics and Supply Chain Management program at Manipal Academy of Higher Education focuses on developing proficient professionals for the dynamic Indian logistics sector. It integrates core business principles with specialized knowledge in supply chain optimization, transportation, warehousing, and global trade. The program stands out by addressing the specific challenges and growth opportunities within India''''s evolving infrastructure and e-commerce boom, fostering strategic and operational expertise.
Who Should Apply?
This program is ideal for fresh graduates seeking entry into the booming logistics and supply chain industry in India, providing a robust foundation for diverse roles. It also suits working professionals looking to upskill or transition into this vital sector. Ambitious individuals with a keen interest in operations, global trade, and strategic planning, who have passed their 10+2 examinations with a minimum of 45% aggregate marks, will find this program highly rewarding.
Why Choose This Course?
Graduates of this program can expect to secure roles such as Logistics Manager, Supply Chain Analyst, Procurement Specialist, Warehouse Manager, or Export-Import Executive in India. Entry-level salaries typically range from INR 3-5 LPA, growing significantly with experience. The program aligns with industry certifications and prepares students for leadership positions, contributing to the efficiency and competitiveness of Indian businesses in global markets.
Student Success Practices
Foundation Stage
Build Strong Business Fundamentals- (Semester 1-2)
Actively engage with core subjects like Economics, Management, and Accounting. Form study groups to discuss concepts, practice problem-solving, and relate theories to real-world business scenarios in India. Utilize online resources like NPTEL business courses to supplement classroom learning.
Tools & Resources
NPTEL courses, Case study discussions, MAHE library resources
Career Connection
A solid grasp of fundamentals is crucial for understanding the larger business context of logistics, enabling effective decision-making in future roles.
Develop Communication and Computer Proficiency- (Semester 1-2)
Focus on enhancing business communication skills through presentations, group discussions, and formal writing. Master essential computer applications like MS Excel for data handling and Tally for basic accounting. Actively participate in workshops on advanced Excel or business software.
Tools & Resources
Microsoft Office Suite, Tally ERP, MAHE communication labs, Coursera/edX courses on business communication
Career Connection
Strong communication and tech skills are non-negotiable for collaborative work, report generation, and data analysis in any modern LSCM role.
Explore Entrepreneurial Thinking- (Semester 1-2)
Attend workshops, seminars, and guest lectures on entrepreneurship and small business management. Brainstorm innovative business ideas, especially those related to logistics or supply chain challenges in India. Participate in college business plan competitions.
Tools & Resources
MAHE Entrepreneurship Cell, Startup incubators in Manipal, Online business idea generators
Career Connection
Fosters problem-solving, innovation, and a proactive mindset, which are highly valued in dynamic logistics environments and for future leadership roles.
Intermediate Stage
Immerse in Specialization Core Concepts- (Semester 3-4)
Dive deep into Logistics Management, Supply Chain Management, and related subjects. Seek internships or live projects with local logistics companies, warehouses, or e-commerce fulfillment centers to apply theoretical knowledge practically.
Tools & Resources
Industry visits organized by MAHE, Local logistics hubs, Internship portals
Career Connection
Hands-on experience solidifies understanding, builds industry-specific skills, and enhances employability in core LSCM functions.
Cultivate Analytical and Data Skills- (Semester 3-4)
Pay close attention to Logistics Analytics, Research Methodology, and Operations Management. Learn basic statistical software (like R or Python for data analysis) or advanced Excel functionalities. Participate in case study competitions focused on supply chain optimization.
Tools & Resources
RStudio, Python with Pandas/Numpy, Excel Solver, Kaggle datasets, MAHE analytics workshops
Career Connection
Data-driven decision-making is critical in modern supply chain roles, making analytical skills a significant differentiator for career progression.
Network with Industry Professionals- (Semester 3-4)
Attend industry conferences, webinars, and networking events (physical or virtual). Connect with alumni working in logistics and supply chain on platforms like LinkedIn. Seek mentorship opportunities to understand career trajectories and industry trends.
Tools & Resources
LinkedIn, Industry associations (e.g., CII, FIEO), MAHE alumni network
Career Connection
Builds valuable professional contacts, opens doors to internships and job opportunities, and provides insights into real-world industry practices.
Advanced Stage
Specialize through Electives and Advanced Topics- (Semester 5-6)
Carefully choose specialization electives (e.g., E-Commerce SCM, Green Logistics, Healthcare Logistics) that align with career interests. Focus on advanced subjects like Global Supply Chain Management and Supply Chain Technologies, understanding their strategic implications.
Tools & Resources
Specialized online courses, Industry whitepapers, Research journals in chosen elective areas
Career Connection
Deep specialization makes graduates highly marketable for niche roles in specific LSCM segments, demonstrating expertise and commitment.
Excel in Project Work and Industrial Training- (Semester 6)
Approach the mandatory Industrial Training/Project Work with utmost seriousness. Select a project that addresses a real-world problem in logistics or supply chain, applying learned concepts and analytics. Focus on delivering tangible, impactful solutions.
Tools & Resources
Project management software, Statistical tools, MAHE faculty mentors, Industry partners
Career Connection
This capstone experience is a major talking point in interviews, showcasing practical problem-solving skills, project management abilities, and industry readiness.
Strategic Career Planning and Placement Preparation- (Semester 5-6)
Actively participate in MAHE''''s placement cell activities, attending mock interviews, resume writing workshops, and group discussion practices. Research target companies and roles, preparing tailored applications. Develop a strong professional portfolio of projects and achievements.
Tools & Resources
MAHE Placement Cell, Online job portals (Naukri, LinkedIn Jobs), Industry-specific forums
Career Connection
Proactive preparation maximizes placement opportunities, ensuring graduates are well-equipped to secure desirable roles in leading Indian and multinational companies.
Program Structure and Curriculum
Eligibility:
- Pass in 10+2 or A Level or IB or an equivalent examination with English as compulsory subject from a recognized board, with minimum 45% aggregate marks or equivalent.
Duration: 3 years (6 semesters)
Credits: 140 Credits
Assessment: Internal: 50%, External: 50%
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBL 1101 | Business Economics | Core | 4 | Introduction to Economics, Demand and Supply Analysis, Consumer Behavior, Production and Cost Analysis, Market Structures |
| BBL 1102 | Principles of Management | Core | 4 | Nature and Significance of Management, Planning, Organizing, Staffing and Directing, Controlling |
| BBL 1103 | Financial Accounting | Core | 4 | Accounting Concepts and Conventions, Journal and Ledger, Trial Balance and Final Accounts, Depreciation Accounting, Bank Reconciliation Statement |
| BBL 1104 | Business Mathematics | Core | 4 | Set Theory and Relations, Matrices and Determinants, Differential Calculus, Integral Calculus, Financial Mathematics |
| BBL 1105 | Business Communication | Core | 3 | Communication Process, Verbal and Non-verbal Communication, Business Correspondence, Reports and Proposals, Presentation Skills |
| BBL 1106 | Computer Applications in Business | Core | 3 | Fundamentals of Computers, MS Word and PowerPoint, MS Excel, Internet and E-commerce, Data Security |
| BBL 1107 | Environmental Studies | Core | 3 | Ecosystems and Biodiversity, Environmental Pollution, Natural Resources Management, Climate Change, Sustainable Development |
Semester 2
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBL 1201 | Marketing Management | Core | 4 | Introduction to Marketing, Marketing Mix (4 Ps), Consumer Behavior, Product and Brand Management, Pricing and Distribution Strategies |
| BBL 1202 | Organizational Behavior | Core | 4 | Foundations of Organizational Behavior, Perception, Learning, and Personality, Motivation Theories, Group Dynamics and Team Building, Leadership and Conflict Management |
| BBL 1203 | Cost and Management Accounting | Core | 4 | Cost Concepts and Classifications, Cost Sheet and Reconciliation, Budgeting and Budgetary Control, Standard Costing and Variance Analysis, Marginal Costing and Decision Making |
| BBL 1204 | Business Statistics | Core | 4 | Collection and Presentation of Data, Measures of Central Tendency and Dispersion, Probability Theory, Correlation and Regression Analysis, Index Numbers |
| BBL 1205 | Legal Aspects of Business | Core | 3 | Indian Contract Act, 1872, Sale of Goods Act, 1930, Consumer Protection Act, 2019, Companies Act, 2013, Cyber Law and Intellectual Property Rights |
| BBL 1206 | Computer Applications in Business (Lab) | Core | 2 | Advanced MS Excel Functions, Data Analysis Tools in Excel, Introduction to Tally ERP, Database Management using MS Access, Business Presentations |
| BBL 1207 | Entrepreneurship and Small Business Management | Core | 3 | Concept of Entrepreneurship, Business Idea Generation, Business Plan Formulation, Sources of Funding, Challenges for Small Businesses |
Semester 3
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBL 2101 | Human Resource Management | Core | 4 | Introduction to HRM, Human Resource Planning, Recruitment and Selection, Training and Development, Performance Appraisal and Compensation |
| BBL 2102 | Operations Management | Core | 4 | Introduction to Operations Management, Process Design and Layout, Capacity Planning, Inventory Management Fundamentals, Quality Management |
| BBL 2103 | Financial Management | Core | 4 | Goals of Financial Management, Capital Budgeting Decisions, Working Capital Management, Cost of Capital, Leverage and Dividend Policy |
| BBL 2104 | Research Methodology | Core | 4 | Introduction to Research, Research Design, Sampling Techniques, Data Collection Methods, Data Analysis and Report Writing |
| BBL 2105 | Logistics Management | Specialization Core | 4 | Introduction to Logistics, Logistics Activities, Transportation, Warehousing, Inventory Control, Packaging and Materials Handling |
| BBL 2106 | Supply Chain Management | Specialization Core | 4 | Introduction to Supply Chain Management, Supply Chain Drivers and Obstacles, Supply Chain Network Design, Demand Forecasting, Supplier Relationship Management |
| BBL 2107 | Indian Business Environment | Core | 3 | Economic Environment in India, Industrial Policies, Monetary and Fiscal Policies, Foreign Trade Policy, Socio-Cultural Environment |
Semester 4
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBL 2201 | International Business | Core | 4 | Globalization and International Trade Theories, Balance of Payments, Foreign Exchange Market, International Marketing, Global Human Resource Management |
| BBL 2202 | Management Information Systems | Core | 4 | Fundamentals of MIS, Information Systems for Business, Database Management Systems, Decision Support Systems, E-business and E-commerce |
| BBL 2203 | Export and Import Procedures | Specialization Core | 4 | India''''s Foreign Trade Policy, Export-Import Documentation, Export Finance, Customs Clearance Procedures, INCOTERMS |
| BBL 2204 | Retail Logistics | Specialization Core | 4 | Retail Supply Chain Structure, Store Operations and Layout, Inventory Management in Retail, E-commerce Logistics, Reverse Logistics in Retail |
| BBL 2205 | Warehousing and Inventory Management | Specialization Core | 4 | Warehouse Operations and Functions, Warehouse Design and Layout, Storage Systems and Equipment, Inventory Models and Control Techniques, Just-in-Time (JIT) and Lean Inventory |
| BBL 2206 | Logistics Analytics | Specialization Core | 4 | Role of Analytics in Logistics, Descriptive and Predictive Analytics, Optimization Models for Logistics, Simulation in Supply Chain, Logistics Software Tools |
| BBL 2207 | Open Elective 1 | Elective | 3 | Topics vary based on choice, Commonly includes subjects from other management disciplines, Skill-enhancement areas, Interdisciplinary studies |
Semester 5
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBL 3101 | Project Management | Core | 4 | Project Life Cycle, Project Planning and Scheduling, Network Techniques (PERT/CPM), Project Risk Management, Project Monitoring and Control |
| BBL 3102 | Goods and Service Tax (GST) | Core | 4 | Introduction to GST, GST Registration and Compliance, Input Tax Credit, GST Returns and Refunds, Impact of GST on Business |
| BBL 3103 | Transportation Management | Specialization Core | 4 | Modes of Transportation, Freight Management, Route Optimization, Multimodal Transportation, Cold Chain Logistics |
| BBL 3104 | Supply Chain Technologies | Specialization Core | 4 | ERP in Supply Chain, Warehouse Management Systems (WMS), Transportation Management Systems (TMS), RFID and Barcoding, Blockchain in SCM, E-Logistics |
| BBL 3105 | Global Supply Chain Management | Specialization Core | 4 | International Supply Chain Design, Global Sourcing and Procurement, Cross-border Logistics, Customs and Trade Regulations, Geopolitical Risks in Global SCM |
| BBL 3106 | Elective 1 (Specialization) | Elective | 3 | Topics vary based on chosen elective, Options include E-Commerce in Supply Chain Management, Green Logistics and Sustainability, Port and Airport Operations |
| BBL 3107 | Open Elective 2 | Elective | 3 | Topics vary based on choice, Commonly includes subjects from other management disciplines, Skill-enhancement areas, Interdisciplinary studies |
Semester 6
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBL 3201 | Industrial Training / Project Work | Core | 8 | Project Identification and Formulation, Research Design and Methodology, Data Collection and Analysis, Report Writing and Presentation, Practical Application of LSCM Concepts |
| BBL 3202 | Elective 2 (Specialization) | Elective | 3 | Topics vary based on chosen elective, Options include Healthcare Logistics, Humanitarian Logistics, Cold Chain Management |
| BBL 3203 | Open Elective 3 | Elective | 3 | Topics vary based on choice, Commonly includes subjects from other management disciplines, Skill-enhancement areas, Interdisciplinary studies |