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BBA-BACHELOR-OF-BUSINESS-ADMINISTRATION-SCMS-PUNE in International Business at Symbiosis International University (SIU)
Pune, Maharashtra
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About the Specialization
What is International Business at Symbiosis International University (SIU) Pune?
This International Business program at SCMS Pune focuses on equipping students with a comprehensive understanding of global markets, cross-cultural dynamics, and international trade operations. It prepares future business leaders to navigate the complexities of a globalized economy, emphasizing India''''s growing role in international commerce. The curriculum is designed to provide both theoretical knowledge and practical exposure to international business practices, catering to the evolving demands of multinational corporations and global enterprises.
Who Should Apply?
This program is ideal for fresh graduates from any stream seeking entry into the dynamic field of international trade, global finance, or multinational management. It also caters to aspiring entrepreneurs looking to establish businesses with a global footprint, and early-career professionals aiming to upskill for international roles. A keen interest in global affairs, economics, and diverse cultures, coupled with strong analytical abilities, would be beneficial for prospective students.
Why Choose This Course?
Graduates of this program can expect to pursue India-specific career paths in export-import management, international marketing, global finance, supply chain logistics, and foreign exchange operations. Entry-level salaries typically range from INR 4-7 LPA, with experienced professionals earning significantly more in Indian and international firms. Growth trajectories often lead to roles as International Business Managers, Global Sourcing Analysts, Trade Finance Specialists, or Expatriate HR Managers within Indian MNCs and foreign companies operating in India.
Student Success Practices
Foundation Stage
Build Strong Core Business Fundamentals- (Semester 1-2)
Focus intently on mastering foundational subjects like Financial Accounting, Marketing Management, and Business Economics. Use real-world case studies and Indian business news to connect theoretical concepts to practical applications. Actively participate in class discussions and seek clarification on complex topics.
Tools & Resources
NPTEL courses, Swayam portal, Economic newspapers (Economic Times, Business Standard), LinkedIn Learning for business basics
Career Connection
A solid foundation ensures understanding of advanced concepts, critical for any business role, especially in international contexts where diverse business models exist, enhancing long-term career stability.
Enhance Communication and Presentation Skills- (Semester 1-2)
Actively participate in public speaking events, debates, and group presentations to hone business communication skills. Seek feedback from professors and peers, focusing on clarity, conciseness, and cross-cultural communication nuances, which are vital in international business.
Tools & Resources
Toastmasters International clubs, College''''s communication labs, Online platforms like Coursera for business communication courses, Practicing mock interviews
Career Connection
Effective communication is crucial for negotiations, client interactions, and team collaboration in a global business environment, directly impacting employability and leadership potential in international roles.
Develop Analytical and Problem-Solving Aptitude- (Semester 1-2)
Pay close attention to subjects like Business Mathematics and Statistics for Business. Practice quantitative problems regularly and explore how these tools are used to solve real-world business challenges. Engage in business simulation games and analytical quizzes to build critical thinking.
Tools & Resources
Excel for data analysis, Online platforms offering business case studies (e.g., Harvard Business Publishing), Competitive exams practice for logical reasoning
Career Connection
Strong analytical skills are essential for market research, financial forecasting, and strategic decision-making in international business, making graduates highly valuable to employers seeking data-driven professionals.
Intermediate Stage
Engage in Specialization-Focused Projects and Internships- (Semester 3-5 (during summer breaks and throughout coursework))
Seek out summer internships or live projects that specifically involve international trade, global marketing, or foreign exchange management. Apply theoretical knowledge to practical scenarios, gaining hands-on experience in areas directly relevant to International Business in an Indian context.
Tools & Resources
College placement cell, LinkedIn for internship searches, Industry mentors, Online project platforms like Internshala
Career Connection
Practical experience significantly boosts resume value, provides industry insights, and creates networking opportunities crucial for securing placements in core international business roles in India and abroad.
Network with Industry Professionals and Alumni- (Semester 3-5 (ongoing))
Attend webinars, industry conferences, and guest lectures hosted by the college or external organizations focusing on international business. Connect with speakers, alumni, and professionals on LinkedIn to build a valuable professional network, gaining insights into industry trends and potential career paths.
Tools & Resources
LinkedIn, College alumni network platforms, Industry associations (e.g., FIEO for exports), Professional events in Pune and Mumbai
Career Connection
Networking opens doors to mentorship, job opportunities, and invaluable industry intelligence, significantly aiding in career progression within the international business domain and fostering professional growth.
Participate in Global Business Competitions and Simulations- (Semester 3-5)
Join inter-collegiate or national level business plan competitions, case study challenges, or global trade simulations. This provides an excellent platform to apply knowledge, develop teamwork, and test strategic thinking in a competitive, low-risk environment relevant to global commerce.
Tools & Resources
E-Cell initiatives, AIESEC, Platforms for business simulations (e.g., Capsim, Marketplace), Case study competitions by companies
Career Connection
Showcasing success in such competitions demonstrates initiative, problem-solving skills, and a practical understanding of global business, making graduates stand out to potential employers and recruiters.
Advanced Stage
Master Advanced International Business Concepts- (Semester 6)
Deep dive into specialized elective subjects like International Monetary & Financial Institutions, International Legal Frameworks, and International HRM. Conduct thorough research for the final Research Project, focusing on an area of personal interest within international business, showcasing specialized knowledge.
Tools & Resources
Academic journals, Global economic reports (IMF, World Bank), Advanced textbooks, Industry-specific databases (e.g., Capitaline, Bloomberg terminals)
Career Connection
Demonstrating expertise in niche areas of international business through coursework and the research project makes graduates highly attractive for specialized roles and future academic pursuits like an MBA in International Business.
Focused Placement Preparation for Global Roles- (Semester 6)
Systematically prepare for campus placements targeting international business roles. This includes resume building tailored for global opportunities, mock interviews (especially for MNCs), aptitude test practice, and understanding company-specific requirements for international positions. Highlight specialization electives and project work prominently.
Tools & Resources
College placement cell, Career counseling services, Online aptitude test platforms (e.g., PrepInsta, IndiaBix), Company research databases
Career Connection
Targeted preparation significantly increases the likelihood of securing desirable placements in multinational corporations, export houses, international consulting firms, and global banks operating in India.
Develop Leadership and Cross-Cultural Competence- (Semester 5-6)
Take on leadership roles in student organizations, coordinate events, or mentor junior students. Actively seek opportunities to interact with diverse groups and develop cultural sensitivity and adaptability, which are paramount for successful careers in global management and working with international teams.
Tools & Resources
Student clubs and committees (e.g., International Relations Cell), Volunteer opportunities, Cultural exchange programs (if available), Leadership workshops and seminars
Career Connection
Leadership and cross-cultural skills are highly valued by employers in international business, preparing graduates for managerial positions and effective collaboration in diverse global teams, accelerating career growth.
Program Structure and Curriculum
Eligibility:
- Standard XII (10+2) or equivalent examination passed from any recognized Board with minimum 50% marks (45% for Scheduled Castes/Scheduled Tribes).
Duration: 3 years / 6 semesters
Credits: 144 Credits
Assessment: Internal: Continuous internal evaluation through assignments, projects, presentations, and mid-semester exams., External: End-semester examinations.
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| GE101 | Marketing Management | Core | 4 | Introduction to Marketing, Consumer Behavior, Market Segmentation, Targeting, Positioning, Product Life Cycle, Pricing Strategies, Promotion Mix |
| GE102 | Business Mathematics | Core | 4 | Matrices and Determinants, Calculus Fundamentals (Differentiation, Integration), Financial Mathematics, Linear Programming, Set Theory and Relations |
| GE103 | Business Economics | Core | 4 | Introduction to Economics, Demand and Supply Analysis, Market Structures, National Income Accounting, Fiscal Policy, Monetary Policy |
| GE104 | Introduction to Operations Management | Core | 4 | Operations Strategy, Process Design and Layout, Capacity Planning, Inventory Management, Quality Management, Introduction to Supply Chain |
| GE105 | Financial Accounting | Core | 4 | Accounting Principles and Concepts, Journal, Ledger, Trial Balance, Preparation of Financial Statements, Depreciation Methods, Ratio Analysis Fundamentals |
| GE106 | Business Communication | Core | 4 | Communication Process and Barriers, Verbal and Non-Verbal Communication, Business Correspondence (Letters, Memos, Emails), Report Writing, Presentations Skills, Interview Skills |
Semester 2
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| GE201 | Organisational Behaviour | Core | 4 | Foundations of OB, Personality and Perception, Motivation Theories, Group Dynamics and Team Building, Leadership Styles, Organisational Culture and Change |
| GE202 | Cost Accounting | Core | 4 | Cost Concepts and Classification, Cost Sheet Preparation, Marginal Costing and Break-Even Analysis, Standard Costing, Budgetary Control, Variance Analysis |
| GE203 | Statistics for Business | Core | 4 | Data Collection and Presentation, Measures of Central Tendency and Dispersion, Probability and Probability Distributions, Hypothesis Testing, Correlation and Regression Analysis, Time Series Analysis |
| GE204 | Business Law | Core | 4 | Indian Contract Act, Sale of Goods Act, Consumer Protection Act, Company Law Fundamentals, Negotiable Instruments Act, Intellectual Property Rights Overview |
| GE205 | Management Accounting | Core | 4 | Fund Flow Statement, Cash Flow Statement, Budgeting and Budgetary Control, Responsibility Accounting, Investment Decisions, Working Capital Management |
| GE206 | Corporate Governance and Business Ethics | Core | 4 | Ethics in Business, Corporate Social Responsibility, Stakeholder Theory, Ethical Decision Making, Whistleblowing, Role of Board and Corporate Governance |
Semester 3
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| GE301 | Human Resource Management | Core | 4 | HR Planning and Job Analysis, Recruitment and Selection, Training and Development, Performance Appraisal, Compensation Management, Industrial Relations |
| GE302 | Research Methodology | Core | 4 | Research Design, Data Collection Methods (Primary, Secondary), Sampling Techniques, Data Analysis (Descriptive, Inferential), Report Writing, Ethics in Research |
| GE303 | Financial Management | Core | 4 | Introduction to Financial Management, Capital Budgeting Decisions, Cost of Capital, Working Capital Management, Dividend Policy, Sources of Long-term Finance |
| GE304 | Entrepreneurship Development | Core | 4 | Entrepreneurial Process, Business Plan Development, Startup Ecosystem in India, Innovation and Creativity, Sources of Funding for Startups, Risk Management in Entrepreneurship |
| GE305 | Digital Marketing | Core | 4 | Introduction to Digital Marketing, Search Engine Optimization (SEO), Search Engine Marketing (SEM), Social Media Marketing, Content Marketing, Email Marketing and Web Analytics |
| GE306 | Project Management | Core | 4 | Project Life Cycle, Project Planning and Scheduling, Resource Allocation, Project Risk Management, Project Monitoring and Control, Project Closure |
Semester 4
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| GE401 | International Business | Core | 4 | Globalization and its Drivers, Theories of International Trade, Modes of Entry into International Markets, International Financial System, Political and Economic Environment of IB, Cross-Cultural Issues in Business |
| GE402 | Business Analytics | Core | 4 | Introduction to Business Analytics, Data Mining Techniques, Predictive Analytics (Regression, Classification), Prescriptive Analytics (Optimization), Data Visualization, Big Data Concepts |
| GE403 | International Trade Documentation & Logistics | Elective | 4 | Export-Import Procedures, Key Trade Documents (Invoice, B/L, Certificate of Origin), Incoterms, International Shipping and Freight, Marine Insurance, Logistics in Global Supply Chains |
| GE404 | Cross Cultural Management | Elective | 4 | Dimensions of Culture (Hofstede, Trompenaars), Cross-Cultural Communication, Managing Diversity in Global Organizations, Global Team Management, Cultural Adaptation and Shock, International Negotiation Strategies |
| GE405 | Foreign Exchange Management | Elective | 4 | Foreign Exchange Market Structure, Exchange Rate Regimes, Spot and Forward Exchange Rates, Currency Derivatives (Forwards, Futures, Options), Hedging Techniques for Currency Risk, International Parity Conditions |
| GE406 | Interdisciplinary Elective 1 | Elective | 4 |
Semester 5
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| GE501 | Global Financial Markets | Core | 4 | International Financial System, Eurocurrency and Eurobond Markets, International Equity Markets, Derivatives in Global Finance, Offshore Banking, Capital Flows and International Investment |
| GE502 | Corporate Strategy | Core | 4 | Strategic Analysis Tools (SWOT, PESTEL, Porter''''s Five Forces), Generic Strategies (Cost Leadership, Differentiation), Corporate Level Strategies (Diversification, Integration), Mergers and Acquisitions, Strategic Implementation, Competitive Advantage |
| GE503 | Global Marketing | Elective | 4 | Global Marketing Environment, Standardization vs. Adaptation Strategies, Global Product and Brand Strategies, International Pricing Decisions, Global Distribution Channels, International Advertising and Promotion |
| GE504 | International Financial Reporting & Analysis | Elective | 4 | International Financial Reporting Standards (IFRS), GAAP vs. IFRS Comparison, Cross-Border Mergers and Acquisitions Accounting, Consolidation of Foreign Subsidiaries, Segment Reporting, Analysis of International Financial Statements |
| GE505 | EXIM Finance | Elective | 4 | Export Credit and Financing Options, Pre-shipment Finance, Post-shipment Finance, Role of ECGC (Export Credit Guarantee Corporation of India), International Factoring and Forfaiting, Trade Finance Instruments (LC, BG) |
| GE506 | Interdisciplinary Elective 2 | Elective | 4 |
Semester 6
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| GE601 | Supply Chain Management | Core | 4 | SCM Strategy and Design, Logistics Management, Warehousing and Inventory Management, Transportation Management, Demand Planning and Forecasting, Global Supply Chains and Risk Management |
| GE602 | Taxation Management | Core | 4 | Income Tax Fundamentals (India), Goods and Services Tax (GST) in India, Corporate Taxation, Tax Planning and Avoidance, Introduction to International Taxation (DTAA), Tax Compliance and Procedures |
| GE603 | International Human Resource Management | Elective | 4 | Challenges in IHRM, Global Staffing Approaches (Ethnocentric, Polycentric), Expatriate Management (Selection, Training, Compensation), Repatriation Process, Performance Management in Global Context, International Labor Relations |
| GE604 | International Monetary & Financial Institutions | Elective | 4 | International Monetary Fund (IMF), World Bank Group, World Trade Organization (WTO), Asian Development Bank (ADB), Bank for International Settlements (BIS), Regional Trading Blocs (EU, ASEAN, NAFTA) |
| GE605 | International Legal Frameworks | Elective | 4 | International Commercial Law, International Arbitration and Dispute Resolution, Cross-Border Intellectual Property Law, Competition Law in a Global Context, Cyber Law and E-commerce Regulations, International Contracts and Agreements |
| GE606 | Research Project | Project | 4 | Research Problem Formulation, Literature Review, Methodology Design, Data Collection and Analysis, Report Writing and Presentation, Ethical Considerations in Research |
