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BBA in International Business at Koneru Lakshmaiah Education Foundation (Deemed to be University)

KL Deemed University stands as a premier institution located in Vijayawada, Andhra Pradesh. Established in 1980 as a college and accorded Deemed University status in 2009, it offers a wide array of undergraduate, postgraduate, and doctoral programs across nine disciplines. Renowned for its academic strength and sprawling 100-acre campus, the university holds an impressive 22nd rank in the NIRF 2024 University category and boasts a strong placement record.

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location

Guntur, Andhra Pradesh

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About the Specialization

What is International Business at Koneru Lakshmaiah Education Foundation (Deemed to be University) Guntur?

This International Business program at Koneru Lakshmaiah Education Foundation focuses on equipping students with a comprehensive understanding of global trade, finance, and management practices. It delves into the complexities of operating businesses across borders, considering India''''s growing role in international markets. The program differentiates itself by integrating practical insights into export-import procedures and cross-cultural management, vital for navigating diverse global economies.

Who Should Apply?

This program is ideal for aspiring business professionals, fresh graduates seeking entry into global trade, or individuals aiming for careers in multinational corporations. It also suits working professionals looking to upskill in international finance, marketing, or logistics. Those with a strong interest in global economies, diverse cultures, and cross-border business operations, along with a foundation in commerce or management, will find this program particularly rewarding.

Why Choose This Course?

Graduates of this program can expect to pursue dynamic career paths such as International Marketing Manager, Export-Import Executive, Global Business Analyst, or International Logistics Manager in India. Entry-level salaries typically range from INR 4-7 LPA, with experienced professionals earning INR 10-20+ LPA. The curriculum prepares students for global certifications and leadership roles in Indian companies expanding internationally, contributing to India''''s economic integration.

Student Success Practices

Foundation Stage

Build Strong Business Fundamentals- (Semester 1-2)

Focus intently on core subjects like Financial Accounting, Business Economics, and Principles of Management. Utilize online resources like NPTEL and Khan Academy for supplementary learning. Form study groups to discuss concepts and solve problems collaboratively, ensuring a robust understanding of basic business principles.

Tools & Resources

NPTEL, Khan Academy, Study Groups

Career Connection

A strong foundation in these areas is critical for understanding advanced specialization concepts and for excelling in entry-level analytical roles in any business domain.

Develop Essential Communication and Computer Skills- (Semester 1-2)

Actively participate in Business Communication classes and join public speaking clubs. Master essential computer applications like MS Excel and PowerPoint, as well as basic business analytics tools, which are fundamental for professional presentations and data analysis. Complete online certification courses in relevant software.

Tools & Resources

Toastmasters International (or similar college club), LinkedIn Learning, Coursera for MS Office certifications

Career Connection

Effective communication and digital literacy are non-negotiable skills for corporate success, significantly boosting employability and presentation capabilities during internships and job interviews.

Engage in Co-curricular Activities for Holistic Growth- (Semester 1-2)

Participate in university events, clubs, and cultural activities like NSS/NCC, sports, or cultural groups. These activities foster leadership, teamwork, and time management skills. Seek opportunities to organize or lead small projects within these groups to gain practical experience beyond academics.

Tools & Resources

University Clubs & Societies, Student Council roles

Career Connection

Such engagements build a well-rounded profile, demonstrate soft skills highly valued by employers, and contribute to overall personality development crucial for professional networking.

Intermediate Stage

Deep Dive into International Business Concepts- (Semester 3-5)

Pay close attention to specialization-specific subjects like International Business, Export-Import Procedures, and International Marketing. Read global business news (e.g., The Economic Times, Wall Street Journal) and case studies. Identify key challenges and opportunities for Indian businesses in global markets.

Tools & Resources

The Economic Times, Harvard Business Review case studies, World Trade Organization (WTO) website

Career Connection

Specialized knowledge is paramount for roles in international trade, finance, and logistics, enabling students to articulate informed perspectives during interviews and contribute meaningfully to global operations.

Seek Relevant Internships and Industry Exposure- (Summer after Semester 4, throughout Semester 5)

Actively search for summer internships (especially after Semester 4) in export-import firms, logistics companies, or MNCs with international operations. Focus on understanding supply chain, trade documentation, or global market research. Network with industry professionals through college events and LinkedIn.

Tools & Resources

College Placement Cell, LinkedIn, Internshala, Naukri.com

Career Connection

Internships provide invaluable practical experience, enhance resumes, and often lead to pre-placement offers, accelerating career entry into the international business domain.

Participate in Global Business Competitions & Workshops- (Semester 3-5)

Join or initiate teams for case study competitions focused on international business, global strategy, or trade policy. Attend webinars and workshops by industry experts on topics like foreign exchange management or international finance. This builds practical problem-solving skills and exposes students to real-world scenarios.

Tools & Resources

AIESEC initiatives, Industry association events (e.g., FICCI, CII webinars), Inter-college business fests

Career Connection

Such participation hones critical thinking and presentation skills, making students more competitive for leadership roles and demonstrating proactive learning to potential employers.

Advanced Stage

Undertake Advanced Research Projects- (Semester 5-6)

Leverage Project Work-I and II to conduct in-depth research on contemporary global business issues, such as trade wars, regional economic integrations, or digital transformation in international trade. Collaborate with faculty mentors to publish findings in college journals or present at conferences.

Tools & Resources

JSTOR, Google Scholar, University Library resources, Faculty mentorship

Career Connection

High-quality research projects showcase analytical prowess and a deep understanding of global trends, highly attractive to think tanks, consulting firms, and for higher studies.

Focus on Placement Preparation & Networking- (Semester 6)

Attend placement training sessions, refine resume and interview skills, and practice group discussions. Actively network with alumni in international business roles and attend career fairs. Prepare for specific job roles by researching company profiles and current industry challenges.

Tools & Resources

Placement & Career Services Cell, LinkedIn, Mock interview platforms

Career Connection

Diligent preparation and strategic networking are crucial for securing desired placements in top-tier companies within the international business sector, providing a strong launchpad for a global career.

Consider Higher Education or Entrepreneurial Pathways- (Semester 6)

For students considering further studies, research MBA or specialized Master''''s programs in International Business/Management. For aspiring entrepreneurs, develop a robust business plan for an export-import venture or a global startup, leveraging the knowledge gained. Seek guidance from the Incubation Centre if available.

Tools & Resources

GRE/GMAT prep materials, Start-up Incubation Centre (if available at university), Mentors from industry

Career Connection

This strategic planning helps in identifying long-term career goals, whether it''''s achieving leadership through advanced degrees or creating impactful global businesses, aligning with the program''''s objective of producing global leaders.

Program Structure and Curriculum

Eligibility:

  • 10+2 or equivalent with 50% marks in qualifying examination

Duration: 3 years (6 semesters)

Credits: 120 Credits

Assessment: Internal: 40%, External: 60%

Semester-wise Curriculum Table

Semester 1

Subject CodeSubject NameSubject TypeCreditsKey Topics
BBH1101Business EconomicsCore3
BBH1102Financial AccountingCore3
BBH1103Business MathematicsCore3
BBH1104Principles of ManagementCore3
BBH1105Business CommunicationCore3
BBH1106Computer Applications in BusinessCore3
BBH1107Computer Applications in Business LabLab1
BBH1108Life Skills & Personality DevelopmentMandatory1
BBH1109NSS/NCC/Sports/Yoga/Cultural ActivitiesMandatory1

Semester 2

Subject CodeSubject NameSubject TypeCreditsKey Topics
BBH1201Organizational BehaviourCore3
BBH1202Cost AccountingCore3
BBH1203Business StatisticsCore3
BBH1204Marketing ManagementCore3
BBH1205Legal Aspects of BusinessCore3
BBH1206Business AnalyticsCore3
BBH1207Business Analytics LabLab1
BBH1208Environmental StudiesMandatory1
BBH1209Constitution of IndiaMandatory1

Semester 3

Subject CodeSubject NameSubject TypeCreditsKey Topics
BBH1301Human Resource ManagementCore3
BBH1302Production & Operations ManagementCore3
BBH1303Entrepreneurship DevelopmentCore3
BBS2301International BusinessCore - International Business Specialization3
BBS2302Export-Import Procedures & DocumentationCore - International Business Specialization3
BBS23E1 (Option 1)International MarketingElective - International Business Specialization3
BBS23E1 (Option 2)International Financial ManagementElective - International Business Specialization3
BBS23E1 (Option 3)Cross-Cultural ManagementElective - International Business Specialization3

Semester 4

Subject CodeSubject NameSubject TypeCreditsKey Topics
BBH1401Financial ManagementCore3
BBH1402Research MethodologyCore3
BBH1403Strategic ManagementCore3
BBS2401International Logistics & Supply Chain ManagementCore - International Business Specialization3
BBS2402International Trade Law & PolicyCore - International Business Specialization3
BBS24E2 (Option 1)Global HR PracticesElective - International Business Specialization3
BBS24E2 (Option 2)Foreign Exchange ManagementElective - International Business Specialization3
BBS24E2 (Option 3)International Business EthicsElective - International Business Specialization3
BBH14S1Summer InternshipInternship1

Semester 5

Subject CodeSubject NameSubject TypeCreditsKey Topics
BBH1501Management Information SystemsCore3
BBH1502Business Ethics & Corporate GovernanceCore3
BBS2501Global Marketing ManagementCore - International Business Specialization3
BBS2502International Financial Markets & InstrumentsCore - International Business Specialization3
BBS25P1Project Work-IProject3

Semester 6

Subject CodeSubject NameSubject TypeCreditsKey Topics
BBH1601E-Commerce & Digital MarketingCore3
BBH1602Project ManagementCore3
BBS2601Global Economic Environment & BusinessCore - International Business Specialization3
BBS2602International Investment & Portfolio ManagementCore - International Business Specialization3
BBS26P2Project Work-IIProject3
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