Home / …Amity University Online / MBA / Digital Marketing Management
Amity University Online
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2 Years Duration
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What each degree costs and what it gives back over 5 years
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₹9,722
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Managerial Economics
Marketing Management
Professional communication
Statistics for Management
Accounting for Managers
What each degree costs and what it gives back over 5 years
Student Category:
International
Eligibility:
Candidates must have completed graduation degree, Certificate of equivalence from association of Indian Universities required from students with foreign education to apply in any university in INDIA. (Refer to http://aiu.ac.in/)
Document Required:
Candidates must have completed graduation degree, Certificate of equivalence from association of Indian Universities required from students with foreign education to apply in any university in INDIA. (Refer to http://aiu.ac.in/)
Student Category:
Indian
Eligibility:
-
Document Required:
Candidates must have completed Graduation Degree., Applicant must possess sufficient knowledge and understanding of English Language.
| Academic Level | Min Score (General) | Min Score (Reserved) | Student Category | Eligibility | Document Required |
|---|---|---|---|---|---|
| GRADUATION equivalent | -- | -- | International | Candidates must have completed graduation degree, Certificate of equivalence from association of Indian Universities required from students with foreign education to apply in any university in INDIA. (Refer to http://aiu.ac.in/) | Candidates must have completed graduation degree, Certificate of equivalence from association of Indian Universities required from students with foreign education to apply in any university in INDIA. (Refer to http://aiu.ac.in/) |
| GRADUATION | 40.00 | -- | Indian | - | Candidates must have completed Graduation Degree., Applicant must possess sufficient knowledge and understanding of English Language. |
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Find your best match based on where you are in your career
Dr. Pragati Sahai
Assistant Professor
PhD in Biotechnology; 17+ years of experience | 17 years of experience
Dr. Sachit Paliwal
Associate Professor
PhD and MBA in Finance; 14 years of experience | 14 years of experience
Ms. Mona Chaudhary
Assistant Professor
MBA; 9+ years of experience | 9 years of experience
Dr. Sunil Kumar
Associate Professor
PhD in Management; 11+ years of experience | 11 years of experience
Student Category
Plan Type
Amount
Fee Note
Domestic
LUMPSUM
225000 INR
Full program fee. Zero-cost EMI option available. (Exam Fee, Study Material Fee, I-Card Fee, Placement & Career Fee included in the Course fee)
Domestic
YEARLY
112500 INR
Annual fee
Domestic
SEMESTER
56300 INR
Per semester fee (4 semesters total)
Domestic
EMI
9375 INR
24 months zero-cost EMI
Domestic
TRANSCRIPT-FEE
3500 INR
Transcript fee (Degree & Marksheets)
Domestic
PROJECT-FEE
1500 INR
Project Fees payable at once
Domestic
CONVOCATION-FEE
1200 INR
One time payment
Domestic
BACKLOG-FEE
1000 INR
Pay Per Subject
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QAA Accredited
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UGC DEB Entitled
WASC Accredited
WES Recognized
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Graduates of the Amity Online MBA Digital Marketing Management are actively hired for roles like Performance Marketing Manager, SEO Lead, Social Media Strategist, and Digital Analytics Specialist by e-commerce giants (e.g., Flipkart, Amazon India), large IT services firms (e.g., TCS Digital, Wipro Digital), and top digital agencies (e.g., Dentsu India, Ogilvy India). These roles are in high demand across sectors, including Fintech and Edtech startups, where strategic digital presence is crucial. The program equips you to drive measurable results in diverse digital marketing functions.
The Amity Online MBA Digital Marketing Management offers highly competitive starting salaries, typically ₹5-8 LPA for freshers, which can grow to ₹15-25 LPA within 5-7 years, often surpassing initial growth in traditional online MBA specializations like HR or Finance due to the high demand for specialized digital skills. While Finance and HR offer stable careers, digital marketing roles often see faster salary escalations and diverse opportunities in India's booming digital economy. The program's fee is approximately ₹2.5-3.5 Lakhs, offering a strong ROI given the market demand.
The Amity Online MBA Digital Marketing Management program ensures mastery of practical skills like SEO, SEM, Social Media Marketing, Content Strategy, and Digital Analytics, using industry-standard tools such as Google Analytics 4, Google Ads, Meta Ads Manager, SEMrush, and HubSpot. The curriculum often integrates preparation for highly valued embedded certifications, including Google Ads Certification, Google Analytics Certification, and HubSpot Inbound Marketing Certification, directly enhancing your employability. You will gain hands-on experience through case studies and live projects, making you job-ready for the Indian digital landscape.
The current and projected demand for professionals with an Amity Online MBA Digital Marketing Management is exceptionally high in India, driven by the rapid expansion of e-commerce, D2C brands, and digital transformation across all sectors. The program ensures its curriculum remains up-to-date and relevant through a dynamic review process involving industry experts, incorporating the latest trends, tools, and case studies (e.g., AI in marketing, programmatic advertising). This continuous adaptation guarantees graduates are equipped with cutting-edge knowledge and skills demanded by the evolving Indian digital market.
