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Uttaranchal University Online
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UGC Approved
PG Specialisation
2 Years Duration
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What each degree costs and what it gives back over 5 years
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What each degree costs and what it gives back over 5 years
Student Category:
Indian, International
Eligibility:
Bachelor's degree of minimum 3 years duration from a recognized university with minimum 50% marks (General) or 45% marks (Reserved categories).
Document Required:
Passport-size photograph, Aadhaar Card, 10th and 12th mark sheets, Graduation certificate and mark sheets
Student Category:
["Indian","International"]
Eligibility:
Bachelor's degree of minimum 3 years duration from a recognized university with minimum 50% marks (General) or 45% marks (Reserved categories).
Document Required:
Passport-size photograph, Aadhaar Card, 10th and 12th mark sheets, Graduation certificate and mark sheets
| Academic Level | Min Score (General) | Min Score (Reserved) | Student Category | Eligibility | Document Required |
|---|---|---|---|---|---|
| GRADUATION | 50.00 | 45.00 | Indian, International | Bachelor's degree of minimum 3 years duration from a recognized university with minimum 50% marks (General) or 45% marks (Reserved categories). | Passport-size photograph, Aadhaar Card, 10th and 12th mark sheets, Graduation certificate and mark sheets |
| GRADUATION | 50.00 | 45.00 | ["Indian","International"] | Bachelor's degree of minimum 3 years duration from a recognized university with minimum 50% marks (General) or 45% marks (Reserved categories). | Passport-size photograph, Aadhaar Card, 10th and 12th mark sheets, Graduation certificate and mark sheets |

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Dr. Archana Saxena
Professor
-

Rachit Rastogi
Assistant Professor
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Dr. Sameer Dev Sharma
Professor
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Dr. Saurabh Pratap Singh Rathore
Associate Professor
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Student Category
Plan Type
Amount
Fee Note
Domestic
LUMPSUM
136000 INR
Original fee without scholarship.
Domestic
LUMPSUM
94000 INR
One-time payment with scholarship. Exam fee included.
Domestic
YEARLY
47000 INR
Exam fee Rs 2,500/sem included. Scholarship price.
Domestic
SEMESTER
24500 INR
Exam fee Rs 2,500/sem included. Scholarship price.
Domestic
EMI
3956 INR
No-Cost EMI per month. Link: https://bit.ly/OUUNoCostEMI
International
LUMPSUM
1133 USD
Approximate USD equivalent for international students.
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Graduates of the Uttaranchal Online MBA Digital Marketing program are in high demand for roles such as Performance Marketing Manager, SEO Specialist, Social Media Strategist, Content Marketing Lead, and E-commerce Marketing Manager in India. These positions are typically sought after by leading digital marketing agencies (e.g., Dentsu, Ogilvy), major e-commerce platforms (e.g., Flipkart, Amazon India), tech startups, and large corporations across FMCG, BFSI, and IT sectors. The curriculum directly prepares students for these roles by focusing on practical, industry-relevant skills. You can expect to find opportunities in both metropolitan and tier-2 cities as digital adoption expands.
For an Uttaranchal Online MBA Digital Marketing graduate, the typical starting salary in India ranges from ₹4.5-7.5 LPA, with long-term potential reaching ₹15-25 LPA within 5-8 years of experience, which is generally higher than entry-level HR roles (₹3.5-6 LPA) and competitive with Finance roles (₹5-8.5 LPA) due to high industry demand. Digital Marketing offers faster career progression and greater earning potential in the current market compared to traditional specializations like HR. The program's focus on cutting-edge digital skills ensures this competitive edge in the rapidly evolving Indian job market.
Through the Uttaranchal Online MBA Digital Marketing, you will gain proficiency in essential industry tools like Google Analytics 4, Google Ads, Meta Business Suite, SEMrush, Ahrefs, and HubSpot CRM, making you job-ready for the Indian market. The curriculum integrates practical training for these platforms, often preparing students for external certifications such as Google Ads Certification, Google Analytics Individual Qualification, and HubSpot Content Marketing Certification. This hands-on approach ensures you can immediately apply learned skills in professional settings across various Indian businesses. The program also covers advanced topics like marketing automation and data visualization tools.
The demand for professionals with an Uttaranchal Online MBA Digital Marketing is currently very high and projected to grow by over 25% annually in India through 2030, driven by increased digital adoption across all sectors and a surge in online businesses. Uttaranchal University's curriculum is regularly updated to align with these industry needs, incorporating modules on AI in marketing, advanced data analytics, performance marketing strategies, and customer experience management. This ensures graduates possess highly relevant and employable skills, directly addressing the evolving demands of the Indian digital economy. The program's UGC-DEB approval further assures its recognition and value in the job market.