Home / / BBA / Digital Marketing

BBA with Specialization in Digital Marketing

Shoolini University of Biotechnology and Management Sciences Online

AICTE Approved

NAAC A+

UGC Approved

UG Specialisation

3 Years Duration

Last few seats left for July batch

Let an expert guide your decision

Honest guidance, no sales pitch. Ever.

Name

Phone

Highest Qualification

State

Program Highlights

What each degree costs and what it gives back over 5 years

2 lac+

Learners

₹9,722

ZerO cost emi*

Admissions Closing Soon

For Jun'26 Session

Scholarships Available

Enroll Now

Program Curriculum

Fundamentals of Journalism

Functional English-1

Digital and Technological Solutions

Entrepreneurship

Principles of Management

Creativity Decoded

Program Eligibility Criteria

What each degree costs and what it gives back over 5 years

Student Category:

Indian

Eligibility:

10+2 in any discipline from a recognised board with minimum 40% aggregate marks. Start: January 2026. Mode: Online.

Document Required:

Grade Sheet of Class X, Grade Sheet of Class XII, Aadhar Card for Indian Nationals and a Passport for Foreign Nationals

Student Category:

Indian, International

Eligibility:

10+2 in any discipline with 40% marks in last qualifying examination. Reservation of seats as per government policies. 60% marks in case of International Students in the qualifying examination.

Document Required:

10+2 in any discipline with 40% marks in last qualifying examination. Reservation of seats as per government policies. 60% marks in case of International Students in the qualifying examination.

Still deciding?
Talk to someone

Our advisors have guided 2,400+ students to the right program this month alone

WhatsApp Us

Meet our top-ranked Faculty

Find your best match based on where you are in your career

Prof. Ashish Khosla

Co-founder & President Innovation Shoolini University

IIM Calcutta, PEC, Ex-Citibank, HSBC, Marico, UNB

Dr. Pooja Verma

Associate Professor Shoolini University

Ph.D (Management) & UGC-NET

Program Offering
Fee Structure

APPLICATION-FEE

500 INR

Domestic

Application fee applicable only one-time payment.

Rankings & Accreditations

#401-500 Globally

Ranked by THE

RANKING YEAR – 2025

#1 India, #6 Asia

Ranked by QS

RANKING YEAR – 2024

#3 India

Ranked by Indiatoday

RANKING YEAR – 2024

Diamond

Ranked by QS I-GAUGE

RANKING YEAR – 2024

Accreditation By

All India Council for Technical Education Approved

National Assessment and Accreditation Council A+

National Board of Accreditation Accredited

QS I GAUGE Diamond

University Grants Commission Recognised

UGC DEB Entitled

Simple Admission Process

Everything you need to succeed in your online learning journey

01

Share your requirements by filling out a simple form.

02

Get free counseling with expert guidance on programs.

03

Admission with documentation handled for you.

Frequently Asked Questions

Graduates with a Shoolini Online BBA Digital Marketing are actively sought for roles like SEO Specialist, Social Media Manager, Content Marketing Executive, and Digital Marketing Analyst by digital agencies (e.g., Dentsu India, Schbang), e-commerce platforms (e.g., Flipkart, Myntra), and tech startups across India. The demand for these roles is exceptionally high, with the digital marketing sector projected to grow at over 25% annually in India through 2028. Companies prioritize candidates who can immediately contribute to online visibility and customer engagement strategies. This specialization directly addresses a critical skill gap in the rapidly expanding Indian digital economy.

A Shoolini Online BBA Digital Marketing graduate can realistically expect a starting salary of ₹3.5 – 6 LPA in the Indian job market, which is competitive with or often higher than traditional BBA specializations like HR or General Management. With 5 years of experience, professionals in this field typically earn ₹10 – 18 LPA, progressing to roles like Digital Marketing Head or Marketing Director. The rapid evolution of digital platforms ensures continuous demand and accelerated career growth, offering a distinct advantage over more saturated specializations.

The Shoolini Online BBA Digital Marketing program equips you with practical skills in SEO (keyword research, on-page optimization), SEM (Google Ads campaign management), Social Media Marketing (Meta Business Suite, LinkedIn Ads), Content Marketing, and Email Marketing. You will gain hands-on experience with industry-standard tools like Google Analytics 4, SEMrush, Ahrefs, and HubSpot CRM, crucial for data-driven decision-making. Additionally, the curriculum integrates preparation for industry-recognized certifications such as Google Ads Certifications and Google Analytics Certification, directly enhancing your employability in India.

The Shoolini Online BBA Digital Marketing degree is highly recognized and in strong demand by Indian employers, especially those prioritizing practical digital skills, making graduates very competitive. Shoolini University is UGC-DEB approved and holds a prestigious NAAC A+ grade, ensuring the degree's academic validity and employer acceptance. Graduates will face fewer challenges finding relevant jobs compared to many traditional BBA specializations, as the program's practical, industry-aligned curriculum directly addresses current market needs for digital expertise.