AICTE Approved

NAAC A+

UGC Approved

Uttaranchal University Online faviconUttaranchal University Online

BBA with Specialization in Marketing

UG Specialisation
3 Years Duration

Only 12 seats left for the July batch

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Program Highlights

What each degree costs and what it gives back over 5 years

2 lac+

Learners

₹9,722

ZerO cost emi*

Admissions Closing Soon

For Jun'26 Session

Enroll Now

Scholarships Available

Program Curriculum

Business Law

Fundamentals of Accounting

Managerial Economics

Communicative English

Fundamentals of Computing

Program Eligibility Criteria

What each degree costs and what it gives back over 5 years

Indian, International

Documents Required

10+2 Pass from any recognized board.

["Indian","International"]

Documents Required

10+2 Pass from any recognized board.

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Meet our top-ranked Faculty

Find your best match based on where you are in your career

Dr. Kartikey

Director & Professor

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Dr. Monisha Awasthi

Professor

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Dr. Reeta Rautela

Professor

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Abhishek Kumar Pathak

Assistant Professor / Assistant Director

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Program Offering
Fee Structure

LUMP SUM

120000 INR

Domestic

Original fee without scholarship.

SEMESTER

17000 INR

Domestic

Exam fee Rs 2,500/sem included. Scholarship price.

EMI

2693 INR

Domestic

No-Cost EMI per month. Link: https://bit.ly/OUUNoCostEMI

LUMP SUM

1157 USD

International

Approximate USD equivalent for international students.

Rankings & Accreditations

Ranked #5 by The Week

Ranked by The Week

RANKING YEAR – 2023

Accreditation By

All India Council for Technical Education Approved

AIU Member

IIC Member

ISO Certified

MSME Recognized

National Assessment and Accreditation Council A+

QCI Member

Study in India Partner

University Grants Commission Recognized

UGC DEB Entitled

UNAI Member

WES Recognized

Simple Admission Process

Everything you need to succeed in your online learning journey

01

Share your requirements by filling out a simple form.

02

Get free counseling with expert guidance on programs.

03

Admission with documentation handled for you.

Frequently Asked Questions

Yes, companies in India highly value UGC-DEB approved online degrees, and the Uttaranchal Online BBA Marketing, from a NAAC A+ graded university, will qualify you for entry-level roles like Digital Marketing Executive, Social Media Coordinator, and Marketing Assistant. This 3-year program, with an average fee of ₹1.5-2.5 Lakhs, equips you with foundational knowledge in consumer behavior, market research, and brand management. You can realistically expect to join marketing teams in sectors like e-commerce, IT services, FMCG, and advertising agencies. The online format is increasingly accepted, especially for skills-focused roles like marketing, provided you build a strong portfolio during your studies.

An Uttaranchal Online BBA in Marketing offers a competitive starting salary of ₹3.0-5.5 LPA, with strong career growth potential that often surpasses HR and aligns closely with Finance specializations in the initial years. While an Online BBA Finance might start slightly higher at ₹3.5-6.0 LPA in roles like Junior Analyst, Marketing's growth is rapid, especially in digital domains. An Online BBA HR typically starts at ₹2.5-4.5 LPA for roles like HR Coordinator, with slower initial growth compared to the dynamic marketing sector. With 5 years of experience, a Marketing graduate can expect ₹8-15 LPA, comparable to Finance's ₹9-18 LPA, while HR might reach ₹7-12 LPA.

The Uttaranchal Online BBA Marketing program specifically teaches practical, in-demand skills including digital marketing strategy, social media management, SEO basics, and content creation, making you highly employable. You will learn to use digital tools like Google Analytics for performance tracking, understand SEO principles for search visibility, and gain proficiency in content creation software like Canva for visual assets. The curriculum covers social media analytics using platforms like Meta Business Suite, email marketing campaign execution, and foundational market research techniques. These skills are directly applicable to roles in digital agencies, e-commerce firms, and corporate marketing departments, ensuring immediate relevance in the job market.

Yes, an Uttaranchal Online BBA in Marketing is a highly sought-after qualification in the current Indian job market due to the significant shift towards digital platforms and data-driven strategies. Specific growth areas for marketing professionals in India include performance marketing, e-commerce marketing, content marketing, and marketing analytics, driven by increased online consumer engagement. Companies across sectors like EdTech, FinTech, FMCG, and D2C brands are actively recruiting graduates with these digital marketing competencies. The program's focus on modern marketing techniques ensures graduates are well-prepared for roles in these high-growth segments, with demand projected to increase by 15-20% annually in digital marketing roles.