

BBA in Finance at GITAM, Gandhi Institute of Technology and Management


Visakhapatnam, Andhra Pradesh
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About the Specialization
What is Finance at GITAM, Gandhi Institute of Technology and Management Visakhapatnam?
This Finance specialization program at GITAM University focuses on equipping students with a strong foundation in financial theories, markets, instruments, and corporate finance. It is designed to meet the growing demand for skilled finance professionals in the dynamic Indian financial sector, encompassing banking, investment, and financial advisory roles. The program distinguishes itself through a blend of theoretical knowledge and practical application, including financial modeling and project work.
Who Should Apply?
This program is ideal for fresh graduates from any stream seeking entry into the finance industry, particularly those aspiring for roles in investment banking, portfolio management, or financial analysis. It also caters to working professionals looking to upskill in specialized financial domains or career changers transitioning into the lucrative financial services industry in India. A basic understanding of mathematics and analytical skills is beneficial.
Why Choose This Course?
Graduates of this program can expect to secure roles as financial analysts, investment bankers, portfolio managers, risk managers, or wealth managers in leading Indian and multinational companies. Entry-level salaries typically range from INR 4-7 LPA, with experienced professionals earning significantly more. The program aligns with the knowledge required for professional certifications like NISM and aims to foster growth trajectories in India''''s expanding financial market.

Student Success Practices
Foundation Stage
Master Core Business Fundamentals- (Semester 1-2)
Dedicate time to thoroughly understand foundational subjects like Business Mathematics, Statistics, and Economics. Utilize online platforms like Khan Academy or NPTEL for supplementary learning. Form study groups to discuss complex topics and solve problems collaboratively.
Tools & Resources
Khan Academy, NPTEL, Study Groups
Career Connection
A strong grasp of these fundamentals is critical for advanced finance concepts and forms the bedrock for analytical roles in financial services.
Develop Practical IT Skills for Business- (Semester 1-2)
Actively engage in IT for Business and Business Analytics labs. Focus on mastering MS Excel for data manipulation, financial calculations, and basic statistical analysis. Seek out additional online tutorials or certifications in Excel to enhance proficiency.
Tools & Resources
MS Excel, Coursera/Udemy Excel courses, Lab sessions
Career Connection
Proficiency in Excel is a non-negotiable skill for almost all finance roles, from basic accounting to advanced financial modeling.
Build Professional Communication Abilities- (Semester 1-2)
Participate actively in communication skill development sessions, focusing on both written and oral clarity. Practice public speaking, presentation skills, and professional writing. Join college clubs like Toastmasters if available, to hone these skills.
Tools & Resources
Professional Communication sessions, College Clubs, Mock presentations
Career Connection
Effective communication is vital for client interaction, team collaboration, and presenting financial reports, enhancing employability.
Intermediate Stage
Deep Dive into Finance Electives and Markets- (Semester 3-4)
Engage deeply with core finance subjects like Financial Management, Investment Analysis, and Financial Markets. Start following Indian financial news daily (e.g., Economic Times, Livemint) to connect theoretical knowledge with real-world events. Explore NISM certifications relevant to capital markets.
Tools & Resources
Economic Times, Livemint, NISM Certifications
Career Connection
Understanding market dynamics and investment principles is crucial for roles in investment banking, portfolio management, and financial advisory.
Gain Industry Exposure through Internships/Projects- (Semester 3-4)
Actively seek out summer internships or part-time projects in finance-related domains with local businesses, startups, or financial institutions. Leverage the college''''s placement cell and alumni network. Focus on applying classroom knowledge to practical scenarios.
Tools & Resources
College Placement Cell, Alumni Network, LinkedIn
Career Connection
Practical experience is highly valued by employers in India and provides a competitive edge for placements, clarifying career interests.
Participate in Business Competitions and Simulations- (Semester 3-4)
Join finance-related competitions, business quizzes, or stock market simulations (e.g., Dalal Street, virtual trading platforms). These activities provide hands-on experience in decision-making under simulated market conditions and enhance problem-solving skills.
Tools & Resources
Business Simulation Lab, Virtual Trading Platforms, College Competitions
Career Connection
Participation demonstrates initiative, analytical skills, and the ability to perform under pressure, key traits for finance professionals.
Advanced Stage
Master Financial Modeling and Advanced Tools- (Semester 5-6)
Focus intently on Financial Modeling and advanced analytical tools. Pursue specialized courses or certifications in financial modeling (e.g., from institutions like NSE Academy or reputable online providers) to build robust models for valuation and forecasting. Leverage the Project Work I and II for practical application.
Tools & Resources
Financial Modeling courses (NSE Academy, online platforms), MS Excel, Project Work
Career Connection
Financial modeling is a core skill for corporate finance, investment banking, and equity research roles, commanding high demand in India.
Network Extensively and Prepare for Placements- (Semester 5-6)
Actively network with alumni, industry professionals, and visiting faculty. Attend industry seminars and workshops. Utilize the Professional Readiness Lab for intensive placement preparation, including mock interviews, group discussions, and resume refinement.
Tools & Resources
LinkedIn, Alumni Connect events, Professional Readiness Lab
Career Connection
Networking opens doors to opportunities, provides mentorship, and significantly aids in securing desired placements in top Indian firms.
Develop Specialised Knowledge in Derivatives and Banking- (Semester 5-6)
Deepen understanding of Derivatives and Banking & Financial Services. Consider advanced certifications in these areas (e.g., NISM Equity Derivatives, Fixed Income). Analyze current trends in Indian banking and fintech to stay updated with industry evolution.
Tools & Resources
NISM certifications, Financial news, industry reports, Guest lectures
Career Connection
Specialized knowledge in these areas prepares students for high-demand roles in treasury, risk management, and commercial or investment banking within India''''s financial ecosystem.
Program Structure and Curriculum
Eligibility:
- Candidates should have passed 10+2 examination or equivalent with a minimum of 50% aggregate marks.
Duration: 6 semesters / 3 years
Credits: 95 Credits
Assessment: Internal: 40%, External: 60%
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| GEB101 | Communication Skills | Core | 3 | Introduction to Communication, Written Communication, Oral Communication, Group Communication, Digital Communication |
| GEB103 | Business Mathematics | Core | 3 | Matrices and Determinants, Commercial Arithmetic, Simple and Compound Interest, Ratios, Proportions and Percentage, Set Theory, Functions and Progressions |
| GEB105 | Principles of Management | Core | 3 | Introduction to Management, Planning, Organizing, Staffing and Directing, Controlling, Emerging Management Issues |
| GEB107 | Business Economics | Core | 3 | Introduction to Business Economics, Demand Analysis, Production and Cost Analysis, Market Structures, Macroeconomic Concepts, Indian Economy |
| GEB109 | Information Technology for Business | Core | 3 | Fundamentals of Computers, Operating Systems, MS Office Suite, Internet and E-commerce, Data Security and Cloud Computing |
| GEB181 | IT for Business Lab | Lab | 1 | MS Word for Business Documents, MS Excel for Data Management, MS PowerPoint for Presentations, Internet and Email Applications |
| GEB121 | Environmental Studies | Mandatory Non-Credit | 0 | Natural Resources, Ecosystems, Biodiversity and Conservation, Environmental Pollution, Social Issues and the Environment |
Semester 2
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| GEB102 | Business Statistics | Core | 3 | Introduction to Statistics, Data Collection and Presentation, Measures of Central Tendency, Measures of Dispersion, Probability, Sampling and Hypothesis Testing |
| GEB104 | Financial Accounting | Core | 3 | Introduction to Accounting, Journal and Ledger, Trial Balance and Final Accounts, Rectification of Errors, Depreciation Accounting, Bank Reconciliation Statement |
| GEB106 | Organisational Behaviour | Core | 3 | Introduction to OB, Individual Behaviour, Group Dynamics, Leadership and Power, Motivation Theories, Organizational Culture and Change |
| GEB108 | Marketing Management | Core | 3 | Introduction to Marketing, Marketing Environment, Consumer Behaviour, Market Segmentation, Targeting, Positioning, Product and Pricing Strategies, Promotion and Distribution |
| GEB110 | Corporate Social Responsibility | Core | 3 | Introduction to CSR, Business Ethics, Corporate Governance, Stakeholder Management, Sustainable Development Goals, CSR Initiatives in India |
| GEB182 | Business Analytics Lab | Lab | 1 | Data Analysis using Excel, Descriptive Statistics using Software, Inferential Statistics using Software, Data Visualization Tools |
| GEB122 | Professional Communication | Mandatory Non-Credit | 0 | Verbal and Non-Verbal Communication, Presentation Skills, Interview Skills, Report Writing, Email Etiquette |
Semester 3
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| GEB201 | Cost Accounting | Core | 3 | Introduction to Cost Accounting, Cost Concepts and Classification, Material Costing, Labour Costing, Overhead Costing, Marginal Costing and Break-Even Analysis |
| GEB203 | Human Resource Management | Core | 3 | Introduction to HRM, HR Planning, Recruitment and Selection, Training and Development, Performance Appraisal, Compensation Management |
| GEB205 | Research Methods for Business | Core | 3 | Introduction to Business Research, Research Design, Data Collection Methods, Sampling Techniques, Data Analysis, Report Writing |
| FB301 | Financial Markets and Institutions | Finance Elective | 3 | Introduction to Indian Financial System, Money Market, Capital Market, Stock Exchanges and Trading, Financial Institutions, SEBI Regulations |
| OE1 | Open Elective 1 | Open Elective | 3 | |
| GEB281 | IT Applications in Business Lab | Lab | 1 | Advanced Excel for Business Decisions, Data Management Techniques, Database Applications in Business, Data Visualization and Reporting |
| GEB221 | Design Thinking | Mandatory Non-Credit | 0 | Introduction to Design Thinking, Empathize and Define Phases, Ideation Techniques, Prototyping and Testing, Application in Business Innovation |
Semester 4
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| GEB202 | Business Law | Core | 3 | Indian Contract Act, Sale of Goods Act, Consumer Protection Act, Negotiable Instruments Act, Companies Act, Intellectual Property Rights |
| GEB204 | Operations Management | Core | 3 | Introduction to Operations Management, Production Planning and Control, Inventory Management, Quality Management, Supply Chain Management, Project Management |
| GEB206 | Financial Management | Core | 3 | Introduction to Financial Management, Time Value of Money, Capital Budgeting Decisions, Capital Structure Theories, Dividend Policy, Working Capital Management |
| FB302 | Investment Analysis and Portfolio Management | Finance Elective | 3 | Investment Environment and Instruments, Risk and Return Analysis, Equity Valuation, Bond Valuation, Portfolio Theory and Management, Mutual Funds and Performance Evaluation |
| OE2 | Open Elective 2 | Open Elective | 3 | |
| GEB282 | Business Simulation Lab | Lab | 1 | Introduction to Business Simulation, Strategic Decision Making, Market Analysis and Competition, Financial Performance Analysis in Simulation |
| GEB222 | Entrepreneurship | Mandatory Non-Credit | 0 | Introduction to Entrepreneurship, Idea Generation and Validation, Business Plan Development, Startup Funding, Marketing for Startups |
Semester 5
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| GEB301 | Business Ethics and Governance | Core | 3 | Ethical Theories in Business, Corporate Governance Principles, Stakeholder Ethics, Whistleblowing and CSR, Role of Board of Directors |
| GEB303 | International Business | Core | 3 | Introduction to International Business, Theories of International Trade, Foreign Exchange Market, Global Business Environment, International Marketing Strategies |
| FB303 | Derivatives and Risk Management | Finance Elective | 3 | Introduction to Derivatives, Forwards and Futures Contracts, Options Contracts, Swaps, Hedging Strategies, Credit Risk Management |
| FB304 | Working Capital Management | Finance Elective | 3 | Introduction to Working Capital, Cash Management, Receivables Management, Inventory Management, Working Capital Financing, Working Capital Budgeting |
| OE3 | Open Elective 3 | Open Elective | 3 | |
| GEB381 | Professional Readiness Lab | Lab | 1 | Resume and Cover Letter Writing, Interview Preparation, Group Discussion Techniques, Presentation Skills for Professionals |
| GEB351 | Project Work I | Project | 2 | Identification of Research Problem, Literature Review, Research Methodology Design, Data Collection Strategy |
Semester 6
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| GEB302 | Strategic Management | Core | 3 | Introduction to Strategic Management, Strategic Analysis, Strategy Formulation, Strategy Implementation, Strategic Control, Case Study Analysis |
| FB305 | Financial Modeling | Finance Elective | 3 | Introduction to Financial Modeling, Advanced Excel Functions for Finance, Valuation Models, Financial Statement Analysis, Forecasting and Sensitivity Analysis |
| FB306 | Banking and Financial Services | Finance Elective | 3 | Overview of Indian Banking System, Commercial Banks and their Operations, Investment Banking, Insurance Services, Mutual Funds, Digital Banking and Fintech |
| OE4 | Open Elective 4 | Open Elective | 3 | |
| GEB352 | Project Work II | Project | 2 | Data Analysis and Interpretation, Findings and Recommendations, Report Writing and Structure, Project Presentation and Viva Voce |




