

BBA in Logistics at GITAM, Gandhi Institute of Technology and Management


Visakhapatnam, Andhra Pradesh
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About the Specialization
What is Logistics at GITAM, Gandhi Institute of Technology and Management Visakhapatnam?
This BBA Logistics program at GITAM, Visakhapatnam, focuses on equipping students with essential knowledge and skills for managing the flow of goods, services, and information. It''''s highly relevant in the Indian context, where rapid economic growth and infrastructure development are driving immense demand for efficient supply chain and logistics professionals, making it a key differentiator in career preparedness.
Who Should Apply?
This program is ideal for fresh graduates with a 10+2 background seeking entry into the dynamic logistics and supply chain industry. It also benefits young professionals aspiring to upskill in areas like transportation, warehousing, and inventory management. Individuals with a keen interest in operations, global trade, and optimizing complex business processes are well-suited.
Why Choose This Course?
Graduates of this program can expect diverse career paths in India, including roles in supply chain management, logistics operations, procurement, and warehousing across various sectors. Entry-level salaries typically range from INR 3-5 LPA, with experienced professionals earning significantly more. The program prepares students for growth trajectories in e-commerce, manufacturing, and third-party logistics companies, aligning with industry demand.

Student Success Practices
Foundation Stage
Master Foundational Business Concepts- (Semester 1-2)
Focus on thoroughly understanding core subjects like Principles of Management, Business Economics, and Financial Accounting. Build strong analytical and communication skills through Professional Communication and Business Statistics. Form study groups to discuss complex topics and clarify doubts.
Tools & Resources
Textbook exercises, Online tutorials (e.g., NPTEL for management principles), Peer study groups, University library resources
Career Connection
Strong fundamentals are crucial for all business roles, and these subjects form the base for advanced logistics courses, enabling a better grasp of supply chain finance and operations.
Develop Basic Digital Literacy & Business Law Acumen- (Semester 1-2)
Actively engage with the E-Commerce subject to understand digital business models and technologies. Simultaneously, grasp the essentials of Business Law to ensure ethical and compliant decision-making in future roles. Participate in college workshops on digital tools and legal awareness.
Tools & Resources
E-learning platforms for e-commerce trends, Government portals for business regulations, GITAM''''s legal aid cell for basic queries
Career Connection
Essential for navigating the digital economy and ensuring compliance in logistics operations, a critical skill for Indian businesses.
Cultivate Environmental & Operational Awareness- (Semester 1-2)
Pay close attention to Environmental Studies to understand sustainability principles, which are increasingly important in logistics. Simultaneously, apply theoretical knowledge from Operations Management to real-world scenarios, observing how goods flow and processes are managed around campus or local businesses.
Tools & Resources
Documentaries on sustainable practices, Local business visits (with permission), Case studies from Operations Management
Career Connection
Develops a responsible mindset crucial for green logistics and provides early insights into operational efficiency required in SCM roles.
Intermediate Stage
Deep Dive into Core Logistics & Supply Chain Modules- (Semester 3-5)
Focus intensely on specialized subjects like Fundamentals of Logistics & SCM, Material Management, Transportation Management, and Warehousing. Seek out industry guest lectures or webinars on these topics. Try to identify and solve small-scale logistics problems within daily life or local businesses.
Tools & Resources
Industry journals (e.g., Supply Chain Management Review), LinkedIn Learning courses on logistics, Case studies specific to Indian logistics companies
Career Connection
Builds specialist knowledge directly applicable to logistics and supply chain roles, differentiating you in the job market.
Enhance Analytical & Research Capabilities- (Semester 3-5)
Leverage Research Methodology and Business Analytics courses to develop strong data interpretation and problem-solving skills. Work on mini-projects involving data analysis related to logistics scenarios. Actively participate in hackathons or data challenges if available.
Tools & Resources
Excel, R/Python basics for data analysis, Online platforms like Kaggle for datasets, GITAM''''s research labs or faculty guidance
Career Connection
Data-driven decision-making is vital in modern logistics; this practice makes you a valuable asset for optimizing supply chains.
Seek Practical Industry Exposure & Networking- (Semester 5 (during and after Sem 4))
Undertake the Summer Internship (BBLG507) with full dedication, treating it as a learning opportunity. Network with professionals during the internship and through industry events. Understand real-world challenges in export/import procedures, shipping, and port management.
Tools & Resources
LinkedIn for professional networking, Industry conferences (e.g., organized by logistics associations in India), Mentor connections
Career Connection
Direct experience builds a professional resume, provides contacts for future opportunities, and bridges the gap between theory and practice.
Advanced Stage
Specialize in Global & Strategic Logistics- (Semester 6)
Focus on Global Logistics & SCM Strategies and 3PL/4PL to understand advanced outsourcing and international trade dynamics. Engage in deep discussions on current geopolitical impacts on global supply chains. Consider pursuing certifications relevant to logistics if time permits.
Tools & Resources
Global trade news, Reports from logistics consulting firms (e.g., Deloitte, KPMG), Certification bodies for logistics (e.g., CSCMP, APICS if accessible)
Career Connection
Positions you for roles in international logistics, supply chain consulting, and strategic planning, commanding higher responsibility.
Undertake a High-Impact Project Work- (Semester 6)
Execute the Project Work (BBLG605) on a challenging logistics problem, applying all learned concepts. Aim for a solution with practical implications. Present findings clearly and professionally, practicing for future corporate presentations.
Tools & Resources
Academic databases, Industry reports, Expert interviews, Project management software (e.g., Trello, Asana for organization)
Career Connection
Demonstrates problem-solving abilities, research skills, and capacity to deliver results, making it a strong talking point in interviews.
Prepare for Placements & Career Launch- (Semester 6)
Actively participate in campus placement drives. Refine your resume and cover letter, focusing on logistics-specific skills and internship experiences. Practice mock interviews, including technical questions related to supply chain and logistics. Network with alumni in the field for insights and referrals.
Tools & Resources
GITAM''''s Career Guidance & Placement Cell, Online interview preparation platforms, Alumni network, Professional networking events
Career Connection
Directly leads to successful placements in reputable logistics and supply chain organizations, initiating a rewarding career.
Program Structure and Curriculum
Eligibility:
- A candidate is eligible for admission into the BBA program if he/she has passed 10+2 examinations or equivalent examination with a minimum aggregate of 50% marks in all subjects from a recognized central / state board or its equivalent and rank obtained in GITAM Admission Test (GAT) (UG Management) or a valid score in GMAT/CAT/XAT/MAT/NMAT/CMAT.
Duration: 3 years / 6 semesters
Credits: 120 Credits
Assessment: Internal: 40%, External: 60%
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBL101 | Professional Communication | Core | 3 | Communication Process, Listening & Speaking Skills, Reading Comprehension, Business Writing, Presentation & Interview Skills |
| BBL103 | Principles of Management | Core | 3 | Management Introduction, Planning & Decision Making, Organizing & Staffing, Directing & Motivation, Control & Coordination |
| BBL105 | Business Economics | Core | 3 | Economic Principles, Demand & Supply, Production & Costs, Market Structures, Macroeconomic Concepts |
| BBL107 | Business Statistics | Core | 3 | Data Presentation, Measures of Dispersion, Probability, Hypothesis Testing, Regression Analysis |
| BBL109 | Financial Accounting | Core | 3 | Accounting Fundamentals, Recording Transactions, Final Statements, Depreciation Methods, Inventory Valuation |
| BBL111 | Environmental Studies | AECC (Ability Enhancement Compulsory Course) | 2 | Environmental Basics, Ecosystems, Biodiversity, Pollution Control, Sustainable Development |
Semester 2
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| BBL102 | Business Law | Core | 3 | Contract Law, Sale of Goods, Consumer Protection, Company Law, Intellectual Property |
| BBL104 | Marketing Management | Core | 3 | Marketing Fundamentals, Product & Price Strategies, Promotion & Distribution, Consumer Behavior, Digital Marketing Trends |
| BBL106 | Human Resource Management | Core | 3 | HR Functions, Workforce Planning, Training & Development, Performance & Compensation, Industrial Relations |
| BBL108 | Financial Management | Core | 3 | Finance Fundamentals, Investment Decisions, Working Capital, Capital Structure, Dividend Policy |
| BBL110 | Operations Management | Core | 3 | Operations Strategy, Capacity Planning, Inventory Control, Quality Assurance, Supply Chain Basics |
| BBL112 | E-Commerce | SEC (Skill Enhancement Course) | 2 | E-commerce Overview, Business Models, Payment Systems, E-Marketing, Legal & Ethical Aspects |




