

BBA in Financial Markets at GITAM, Gandhi Institute of Technology and Management


Visakhapatnam, Andhra Pradesh
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About the Specialization
What is Financial Markets at GITAM, Gandhi Institute of Technology and Management Visakhapatnam?
This BBA Financial Markets program at Gandhi Institute of Technology and Management (GITAM) focuses on equipping students with a comprehensive understanding of financial instruments, markets, and investment strategies. It is designed to meet the growing demand for skilled professionals in India''''s dynamic financial sector, offering a blend of theoretical knowledge and practical application to navigate complex market scenarios.
Who Should Apply?
This program is ideal for fresh graduates aspiring to careers in investment banking, stock brokerage, wealth management, or financial analysis. It also caters to individuals with a foundational business understanding looking to specialize in finance, and career changers transitioning into the rapidly evolving Indian financial industry. A keen interest in economic trends and quantitative analysis is beneficial.
Why Choose This Course?
Graduates of this program can expect to pursue India-specific career paths such as Financial Analyst, Investment Advisor, Portfolio Manager, Equity Trader, or Compliance Officer in leading financial institutions. Entry-level salaries typically range from INR 3-6 LPA, with significant growth potential up to INR 10-20+ LPA for experienced professionals. The curriculum aligns with requirements for certifications like NISM and CFA.

Student Success Practices
Foundation Stage
Build Strong Quantitative Foundations- (Semester 1-2)
Focus on mastering Business Mathematics and Statistics early. Utilize platforms like Khan Academy for supplementary learning and practice problem-solving daily to strengthen analytical skills crucial for finance.
Tools & Resources
Khan Academy, NCERT Mathematics & Statistics textbooks, Excel for basic data analysis
Career Connection
Essential for understanding financial models, data interpretation, and advanced finance concepts later, preparing for quantitative roles.
Develop Effective Communication & Professionalism- (Semester 1-2)
Actively participate in English and Soft Skills courses. Practice public speaking, report writing, and professional email etiquette. Join debating clubs or Toastmasters to enhance verbal communication.
Tools & Resources
Toastmasters International, Grammarly, TED Talks
Career Connection
Crucial for client interactions, team collaboration, presentations, and interviews in any financial role.
Understand Business Fundamentals Broadly- (Semester 1-2)
Pay close attention to Principles of Management, Business Economics, and Financial Accounting. Read business newspapers like Economic Times or Business Standard daily to connect theoretical concepts with real-world scenarios.
Tools & Resources
Economic Times, Business Standard, Investopedia, introductory business books
Career Connection
Provides a holistic view of business operations, essential for strategic decision-making and understanding the financial ecosystem.
Intermediate Stage
Engage with Financial Market Simulations- (Semester 3-5)
Begin exploring virtual stock market games and financial modeling tools. Actively participate in investment challenges and workshops to apply theoretical knowledge of Financial Management and Investment Analysis in a practical setting.
Tools & Resources
NSE National Stock Exchange Virtual Trading, Moneycontrol, Bloomberg Terminal (if available)
Career Connection
Develops practical trading, portfolio management, and risk assessment skills highly valued by financial firms.
Network and Seek Industry Mentorship- (Semester 3-5)
Attend industry webinars, guest lectures, and alumni meet-ups organized by GITAM. Connect with financial professionals on LinkedIn and seek mentorship opportunities to gain insights into specific career paths and industry trends.
Tools & Resources
LinkedIn, GITAM Alumni Network, industry-specific seminars
Career Connection
Opens doors to internships, job referrals, and invaluable career guidance, building a professional network.
Pursue Relevant Certifications & Electives- (Semester 5)
As you delve into specialization, consider pursuing entry-level NISM certifications (e.g., Equity Derivatives, Mutual Funds). Choose specialization electives (Financial Institutions & Markets, Investment Analysis, Derivatives) strategically based on your career interests.
Tools & Resources
NISM certifications, official study materials for chosen electives
Career Connection
Demonstrates commitment and specialized knowledge, making you more competitive for specific roles in the Indian financial market.
Advanced Stage
Execute a High-Quality Internship & Project- (Semester 5-6 (Internship in Sem 5, Project in Sem 6))
Treat the mandatory Internship and Project as a real-world job. Focus on delivering tangible results, networking within the organization, and understanding the company''''s financial operations deeply. Choose a project directly related to financial markets.
Tools & Resources
Company reports, industry journals, professional mentors
Career Connection
Often leads to pre-placement offers, builds a strong resume, and provides practical experience crucial for securing full-time employment.
Intensive Placement Preparation- (Semester 6)
Dedicate significant time to refining your resume, practicing quantitative aptitude, logical reasoning, and communication for interviews. Participate in mock interviews and group discussions, focusing on finance-specific case studies.
Tools & Resources
GITAM Placement Cell, online aptitude tests (e.g., IndiaBix), interview guides
Career Connection
Maximizes chances of securing placements with top financial firms and investment banks.
Deep Dive into Fintech and Digital Finance- (Semester 6)
Given the rapid digitalization, explore emerging topics like Fintech, Blockchain in finance, and AI in trading. Consider self-learning courses or advanced electives in these areas to stay ahead of industry trends.
Tools & Resources
Coursera/edX courses on Fintech, industry reports on digital finance
Career Connection
Equips you with cutting-edge skills for roles in modern financial services, which are increasingly technology-driven in India.
Program Structure and Curriculum
Eligibility:
- 10+2 or equivalent examination with a minimum of 50% marks or 5.0 CGPA (45% in case of candidates belonging to reserved category) from a recognized Central / State Board or equivalent. Qualified in GITAM Admission Test (GAT) or CUET (UG) 2024 or any other national level entrance test score.
Duration: 3 years (6 semesters)
Credits: 144 Credits
Assessment: Internal: 40%, External: 60%
Semester-wise Curriculum Table
Semester 1
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| 1GCS001 | Communicative English | General Elective | 3 | English Grammar and Usage, Reading Comprehension, Writing Skills, Listening and Speaking, Vocabulary Building |
| 1GBS001 | Business Mathematics | General Elective | 3 | Set Theory and Relations, Matrices and Determinants, Differential Calculus, Integral Calculus, Financial Mathematics |
| 1GBS002 | Principles of Management | Core | 4 | Evolution of Management Thought, Planning and Decision Making, Organizing and Staffing, Directing and Leadership, Controlling and Coordination |
| 1GBS003 | Business Economics | Core | 4 | Introduction to Business Economics, Demand Analysis and Forecasting, Production and Cost Analysis, Market Structures, Macroeconomic Environment |
| 1GBS004 | Environmental Studies | General Elective | 3 | Multidisciplinary Nature of Environmental Studies, Natural Resources, Ecosystems and Biodiversity, Environmental Pollution, Social Issues and the Environment |
| 1GBS005 | Computer Fundamentals for Business | Core | 4 | Introduction to Computers, Operating Systems, MS Office Applications, Database Management Systems, Internet and E-Commerce |
| 1GSL001 | Soft Skills-1 | Skill Development | 3 | Self-Awareness and Self-Management, Communication Skills, Interpersonal Skills, Goal Setting, Time Management |
Semester 2
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| 1GCS002 | Professional Communication | General Elective | 3 | Fundamentals of Communication, Verbal and Non-Verbal Communication, Business Correspondence, Report Writing, Presentation Skills |
| 1GBS006 | Business Statistics | General Elective | 3 | Introduction to Statistics, Measures of Central Tendency and Dispersion, Probability and Probability Distributions, Sampling and Estimation, Hypothesis Testing |
| 1GBS007 | Marketing Management | Core | 4 | Introduction to Marketing, Marketing Environment and Research, Consumer Behavior, Product and Pricing Decisions, Promotion and Distribution Channels |
| 1GBS008 | Financial Accounting | Core | 4 | Introduction to Accounting, Accounting Concepts and Conventions, Journal, Ledger, and Trial Balance, Final Accounts of Sole Proprietorship, Company Accounts |
| 1GBS009 | Organizational Behaviour | Core | 4 | Introduction to Organizational Behaviour, Individual Behaviour, Group Dynamics, Leadership and Power, Organizational Change and Development |
| 1GBS010 | Indian Constitution | General Elective | 3 | Constitutional History, Preamble and Fundamental Rights, Directive Principles of State Policy, Union and State Governments, Emergency Provisions |
| 1GSL002 | Soft Skills-2 | Skill Development | 3 | Critical Thinking and Problem Solving, Decision Making, Emotional Intelligence, Teamwork and Collaboration, Adaptability and Flexibility |
Semester 3
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| 1GBS011 | Research Methodology | Core | 4 | Introduction to Research, Research Design, Data Collection Methods, Data Analysis and Interpretation, Report Writing |
| 1GBS012 | Cost and Management Accounting | Core | 4 | Introduction to Cost Accounting, Cost Concepts and Classification, Marginal Costing and Break-Even Analysis, Budgeting and Budgetary Control, Standard Costing |
| 1GBS013 | Human Resource Management | Core | 4 | Introduction to HRM, Human Resource Planning, Recruitment and Selection, Training and Development, Performance Management |
| 1GBS014 | Business Law | Core | 4 | Indian Contract Act, 1872, Sale of Goods Act, 1930, Negotiable Instruments Act, 1881, Consumer Protection Act, 2019, Company Law Overview |
| 1GBS015 | Entrepreneurship | Core | 4 | Introduction to Entrepreneurship, Creativity and Innovation, Business Plan Development, Funding for New Ventures, Challenges and Growth Strategies |
| 1GBS016 | Design Thinking | General Elective | 4 | Introduction to Design Thinking, Empathize and Define, Ideate and Prototype, Test and Implement, Design Thinking for Business Innovation |
Semester 4
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| 1GBS017 | Business Analytics | Core | 4 | Introduction to Business Analytics, Data Visualization, Descriptive Analytics, Predictive Analytics, Prescriptive Analytics |
| 1GBS018 | Operations Management | Core | 4 | Introduction to Operations Management, Process Design and Layout, Capacity Planning and Scheduling, Quality Management, Inventory Management |
| 1GBS019 | Business Ethics & Corporate Governance | Core | 4 | Introduction to Business Ethics, Ethical Decision Making, Corporate Social Responsibility, Corporate Governance Principles, Role of Boards and Stakeholders |
| 1GBS020 | Financial Management | Core | 4 | Introduction to Financial Management, Time Value of Money, Capital Budgeting Decisions, Capital Structure, Working Capital Management |
| 1GBS021 | Digital Marketing | Core | 4 | Introduction to Digital Marketing, Search Engine Optimization (SEO), Social Media Marketing, Content Marketing, Email Marketing and Analytics |
| 1GBS022 | Business Environment | General Elective | 4 | Components of Business Environment, Economic Environment, Political and Legal Environment, Socio-Cultural Environment, Technological Environment |
Semester 5
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| 1GBS023 | Operations Research | Core | 4 | Introduction to Operations Research, Linear Programming, Transportation and Assignment Problems, Network Analysis (PERT/CPM), Decision Theory |
| 1GBS024 | Supply Chain Management | Core | 4 | Introduction to Supply Chain Management, Logistics Management, Inventory Management in SCM, Supply Chain Strategy, Global Supply Chains |
| 1GBS025 | Management Information Systems | Core | 4 | Introduction to MIS, Information Systems for Business, Database Management, Decision Support Systems, Enterprise Resource Planning (ERP) |
| 1BBAFM01 | Financial Institutions & Markets | Specialization Elective (Financial Markets) | 4 | Structure of Financial System, Money Market, Capital Market, Financial Institutions, Financial Regulators |
| 1BBAFM02 | Investment Analysis & Portfolio Management | Specialization Elective (Financial Markets) | 4 | Investment Environment, Security Valuation, Portfolio Theory, Portfolio Performance Evaluation, Behavioral Finance |
| 1BBAFM03 | Derivatives & Risk Management | Specialization Elective (Financial Markets) | 4 | Introduction to Derivatives, Forward and Futures Contracts, Options Contracts, Swaps, Risk Management Strategies |
| 1GBS026 | Internship | Mandatory | 4 | Practical Industry Exposure, Application of Classroom Knowledge, Professional Skill Development, Corporate Environment Understanding, Networking |
Semester 6
| Subject Code | Subject Name | Subject Type | Credits | Key Topics |
|---|---|---|---|---|
| 1GBS027 | International Business | Core | 4 | Introduction to International Business, Theories of International Trade, Global Monetary System, Foreign Exchange Market, International Business Strategy |
| 1GBS028 | Strategic Management | Core | 4 | Introduction to Strategic Management, Strategic Analysis, Strategy Formulation, Strategy Implementation, Strategic Control |
| 1BBAFM04 | Security Analysis & Valuation | Specialization Elective (Financial Markets) | 4 | Economic Analysis, Industry Analysis, Company Analysis, Equity Valuation Models, Bond Valuation |
| 1BBAFM05 | Wealth Management | Specialization Elective (Financial Markets) | 4 | Introduction to Wealth Management, Financial Planning Process, Investment Products, Retirement Planning, Estate Planning |
| 1BBAFM06 | Fintech & Digital Finance | Specialization Elective (Financial Markets) | 4 | Introduction to Fintech, Digital Payments and Wallets, Blockchain and Cryptocurrencies, Robo-Advisors and AI in Finance, Regulatory Technology (Regtech) |
| 1GBS029 | Project | Mandatory | 4 | Problem Identification and Formulation, Literature Review, Data Collection and Analysis, Report Writing and Presentation, Research Ethics |




